scholarly journals Website design quality and usage behavior: Unified Theory of Acceptance and Use of Technology

2014 ◽  
Vol 67 (11) ◽  
pp. 2282-2290 ◽  
Author(s):  
Kholoud Al-Qeisi ◽  
Charles Dennis ◽  
Eleftherios Alamanos ◽  
Chanaka Jayawardhena
Keyword(s):  
Website Design ◽  
Unified Theory ◽  
Design Quality ◽  
Use Of Technology ◽  
Usage Behavior

Determinants of Consumer Intention to Use Online Gambling Services

2016 ◽  
Vol 12 (4) ◽  
pp. 23-37 ◽  
Author(s):  
Nuno Fortes ◽  
António Carrizo Moreira ◽  
João Saraiva
Keyword(s):  
Perceived Risk ◽  
Online Survey ◽  
Online Gambling ◽  
Intention To Use ◽  
Unified Theory ◽  
Convenience Sample ◽  
Performance Expectancy ◽  
Use Of Technology ◽  
Usage Behavior ◽  
Facilitating Conditions

Online gambling has skyrocketed in recent years. As such, knowing the determinants of consumer usage behavior is crucial in understanding online gambling services. This study has as main objective the construction of an explanatory model of the online gambling services usage behavior, based on the incorporation of perceived risk in the conceptual framework of the Unified Theory of Acceptance and Use of Technology 2 (UTAUT2). The empirical validation of the model was performed by conducting an online survey to a convenience sample of 212 Portuguese online players. Data were processed using the PLS-SEM methodology. The results evidence that performance expectancy, social influence, facilitating conditions, hedonic motivations, price value, habits, as well as perceived risk influence the intention to use online gambling services.

scholarly journals Moderator-moderator: Digital coupon sales promotion, online reviews, website design, and the online shopping intention of consumers in Jordan

2021 ◽  
Vol 5 (4) ◽  
pp. 757-768
Author(s):  
Jassim Ahmad Al-Gasawneh ◽  
Abdullah Matar Al-Adamat ◽  
Marzouq Ayed Al-Qeed ◽  
Nawras M. Nusairat ◽  
Ala'eddin Ahmed ◽  
...  
Keyword(s):  
Young Adult ◽  
Online Shopping ◽  
Online Reviews ◽  
Sales Promotion ◽  
Digital Marketing ◽  
Website Design ◽  
Unified Theory ◽  
Use Of Technology ◽  
Technological Advances ◽  
The Relationship

Although there have been unprecedented advances in technology worldwide, it is challenging for businesses and marketers to develop novel strategies of attracting consumers because the latter’s online shopping intentions have not changed according to the technological advances. Given these considerations, the present paper investigated how online shopping intention was influenced by website design and online reviews, how the relationship between website design and online shopping intention was moderated by online reviews, and how the relationship between online reviews and online shopping intention was moderated by digital coupon sales promotion. To that end, the paper drew on the theoretical framework of the Unified Theory of Acceptance and Use of Technology. A sample of consumers from Jordan was used for data collection, with Smart Partial Least Squares being employed for the analysis of the 225 responses received. Based on the findings, online shopping intention was favorably influenced by website design and by online reviews, while the relationship between website design and online shopping intention was moderated by online reviews. Likewise, the relationship between online reviews and online shopping intention was moderated by digital coupon sales promotion. Digital marketing agencies can use such findings to develop a marketing strategy targeting young adult consumers in Jordan.

Co-creating blockchain adoption: theory, practice and impact on usage behavior

2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Lobel Trong Thuy Tran ◽  
Phuong Thanh Nguyen
Keyword(s):  
Unified Theory ◽  
Complementarity Effect ◽  
Content Type ◽  
Adoption Theory ◽  
Blockchain Technology ◽  
Use Of Technology ◽  
Usage Behavior ◽  
The Relationship ◽  
Perceived Helpfulness ◽  
Adoption Intention

PurposeGiven the growing importance of blockchain technology (BT), the authors use the unified theory of acceptance and use of technology (UTAUT), which posits that BT adoption intention depends on the complementarity between UTAUT and blockchain transparency (BTRAN) and examine it in a new setting: the boundary condition of perceived helpfulness.Design/methodology/approachThe authors review the major conceptual literature on both UTAUT and BT to identify their principal common factors. They examine the complementarity between UTAUT and BTRAN and further test the moderating effect of perceived helpfulness. The authors used the PLS technique for data analysis because this technique can test the direct and interaction effects.FindingsThe complementarity between UTAUT and BTRAN strongly affects BT adoption intention. The authors further show that perceived helpfulness moderates the relationship between adoption intention and usage behavior. At high levels of perceived helpfulness, usage behavior increases rapidly with adoption intention.Originality/valueThe results indicate that UTAUT is a valuable theory to identify the determinants of adoption intention, confirming its robustness in blockchain-enabled supply chain management. The combination of UTAUT and BTRAN can contribute a plausible approach to the strategy literature: the complementarity effect might create more benefits than adopting a single practice.

A Conceptual Framework for the Acceptance of E-Commerce Technologies among Organizations in Developing Countries

2020 ◽  
pp. 205-210
Author(s):  
A. M. Meirmanova
Keyword(s):  
Developing Countries ◽  
Conceptual Framework ◽  
Small And Medium Enterprises ◽  
Cultural Dimensions ◽  
Cultural Dimension ◽  
Unified Theory ◽  
Use Of Technology ◽  
Hofstede’S Cultural Dimensions ◽  
Hofstede's Cultural Dimensions ◽  
Medium Enterprises

The presented study examines e-commerce technologies a new conceptual framework of the unified theory of acceptance and use of technology among small and medium enterprises (SMEs) in developing countries.Aim. The study aims to identify factors for the implementation and acceptance of e-commerce among small and medium enterprises (SMEs) in developing countries.Tasks. The authors utilize tools of G. Hofstede’s cultural dimensions theory to describe the emotional attitude of an individual to the use of technology.Methods. This study examines various aspects of the method of the unified theory of acceptance and use of technology (UTAUT), which is implemented in many studies of behavioral intentions of individuals in the adoption of new technologies.Results. For the first time, a conceptual (predictive) model based on four moderating variables is proposed. The variables include such cultural dimension parameters as power distance index  (PDI), individualism/collectivism  (IDV), uncertainty avoidance  (UAI), and long-term/short-term orientation (LTO). These moderators boost the effect of the basic constructs on the behavioral propensity for the use and application of technologies.Conclusions. Based on the considered conceptual framework, the authors propose a number of recommendations for the development of tools that would ensure the required level of employee engagement in the acceptance and use of e-commerce technologies among small and medium enterprises (SMEs) in developing countries. Another promising direction involves using the tools of G. Hofstede’s cultural dimensions theory to examine the specific aspects of the acceptance and use of information technology among organizations belonging to different national business cultures.

Analisis Perbandingan Metode TAM dan UTAUT dalam Mengukur Kesuksesan Penggunaan Aplikasi Ojek Online

2020 ◽  
Vol 14 (4) ◽  
Author(s):  
Indriyanti, Tri Wahyuni, Erni Ermawati, Nurul Ichsan , Haerul Fatah
Keyword(s):  
Technology Acceptance ◽  
Technology Acceptance Model ◽  
Unified Theory ◽  
Use Of Technology ◽  
Acceptance Model

AbstrakBerkembangnya teknologi informasi memberikan pengaruh yang cukup bagi masyarakat, tetapi terkadang ada beberapa teknologi yang kurang diterima oleh masyarakat karena beberapa faktor. Penelitian ini bertujuan untuk menganalisis rasio metode TAM dan UTAUT dalam mengukur keberhasilan penggunaan aplikasi Ojek Online di Sleman, Yogyakarta. Metode yang paling banyak digunakan untuk menganalisis keberhasilan penggunaan teknologi adalah metode TAM dan UTAUT. Metode TAM dan UTAUT juga merupakan metode terbaik karena mampu menjelaskan perilaku pengguna terhadap penggunaan teknologi. Responden dalam penelitian ini adalah pengguna aplikasi Ojek Online di Kabupaten Sleman di Yogyakarta yang terdiri dari siswa dan masyarakat umum. Responden dalam penelitian ini diambil secara acak dari seluruh populasi. Data yang dikumpulkan diolah menggunakan SPSS agar mudah dianalisis lebih lanjut. Metode yang digunakan adalah metode korelasional. Hasil dari penelitian ini adalah bahwa metode TAM dan UTAUT mampu menganalisis penerimaan aplikasi Ojek Online meskipun nilai beberapa konstruk yang digunakan dalam penelitian ini hanya mempengaruhi penggunaan aktual sebesar 8% dan 5,2%. Kata kunci: Analisa Model, Technology Acceptance Model (TAM), Unified Theory of Acceptance and Use of Technology (UTAUT), Aplikasi Ojek Online, Uji Determinasi

ANALISIS PENERAPAN MODEL UTAUT TERHADAP MINAT PERILAKU PEMANFAATAN DAN PENGGUNAAN INTERNET BANKING

ProBank ◽  
2020 ◽  
Vol 4 (2) ◽  
pp. 230-232
Author(s):  
Khadijah Khadijah ◽  
Ika Swasti Putri
Keyword(s):  
Internet Banking ◽  
Unified Theory ◽  
Purposive Sampling ◽  
Use Of Technology

Seiring pesatnya perkembangan jaman, kebutuhan akan informasi terus meningkat. Peningkatan penggunaan teknologi  komputer  sebagai pengembangan teknologi  informasi  telah  banyak  mengubah pemrosesan data akuntansi menjadi otomatis. Individu dimudahkan dengan adanya Internet Banking sehingga tidak perlu melakukan transaksi keuangan melalui kantor cabang, ATM, atau manual. Adanya sistem informasi, maka dilakukan penelitian untuk mengetahui minat perilaku pemanfaatan dan penggunaan Internet Banking menggunakan penerapan model UTAUT (Unified Theory Of Acceptance And Use Of Technology). Penelitian ini merupakan replikasi dan pengembangan model UTAUT yang dikembangkan oleh Venkatesh, dkk tahun 2003. Penelitian menggunakan metode kuesioner yang dilakukan di 5 Perguruan Tinggi dikhususkan pada Magister Akuntansi dan Manajemen, dosen dan pengusaha yang terdaftar di UMKM Semarang. Data yang digunakan merupakan data primer dan pengumpulan data menggunakan metode survey dan purposive sampling. Sebanyak 171 orang yang melakukan transaksi keuangan melalui fasilitas Internet Banking. Hasil penelitian menunjukkan konstruk ekspektasi kinerja, ekspektasi usaha, pengaruh sosial memiliki pengaruh positif dan Kondisi yang memfasilitasi tidak berpengaruh terhadap penggunaan Internet Banking. Sedangkan konstruk minat perilaku berpengaruh terhadap penggunaan Internet Banking. Konstruk gender memoderasi terhadap minat  perilaku pemanfaatan Internet Banking. Umur  memoderasi ekspektasi kinerja  dan  pengaruh sosial, konstruk  pengalaman  memoderasi  dan  gagal  memoderasi  ekspektasi  usaha,  kondisi  yang  terhadap  minat perilaku dan penggunaan Internet Banking.

scholarly journals How Does the Pandemic Facilitate Mobile Payment? An Investigation on Users’ Perspective under the COVID-19 Pandemic

2021 ◽  
Vol 18 (3) ◽  
pp. 1016
Author(s):  
Yuyang Zhao ◽  
Fernando Bacao
Keyword(s):  
Social Economy ◽  
Emergency Situation ◽  
Mobile Payment ◽  
Unified Theory ◽  
Perceived Benefits ◽  
Factors Affecting ◽  
Use Of Technology ◽  
The Social ◽  
Perceived Security ◽  
Contact Free

Owing to the convenience, reliability and contact-free feature of Mobile payment (M-payment), it has been diffusely adopted in China during the COVID-19 pandemic to reduce the direct and indirect contacts in transactions, allowing social distancing to be maintained and facilitating stabilization of the social economy. This paper aims to comprehensively investigate the technological and mental factors affecting users’ adoption intentions of M-payment under the COVID-19 pandemic, to expand the domain of technology adoption under the emergency situation. This study integrated Unified Theory of Acceptance and Use of Technology (UTAUT) with perceived benefits from Mental Accounting Theory (MAT), and two additional variables (perceived security and trust) to investigate 739 smartphone users’ adoption intentions of M-payment during the COVID-19 pandemic in China. The empirical results showed that users’ technological and mental perceptions conjointly influence their adoption intentions of M-payment during the COVID-19 pandemic, wherein perceived benefits are significantly determined by social influence and trust, corresponding with the situation of pandemic. This study initially integrated UTAUT with MAT to develop the theoretical framework for investigating users’ adoption intentions. Meanwhile, this study originally investigated the antecedents of M-payment adoption under the pandemic situation and indicated that users’ perceptions will be positively influenced when technology’s specific characteristics can benefit a particular situation.

scholarly journals Usage Behavior on Digital Wallet: Perspective of the Theory of Unification of Acceptance and Use of Technology Models

2021 ◽  
Vol 1764 (1) ◽  
pp. 012071
Author(s):  
Sukaris Sukaris ◽  
Wiki Renedi ◽  
Maulidyah Amalina Rizqi ◽  
Budiyono Pristyadi
Keyword(s):  
Use Of Technology ◽  
Usage Behavior ◽  
Digital Wallet
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