After the Tourists Depart

2020 ◽  
pp. 186-207
Author(s):  
Sreedeep Bhattacharya

This chapter explores multiple aspects of image–space relationship in Ladakh in particular. It analyzes the role of photographic practices behind branding of an aspired tourist destination. It makes a case for image–destination inseparability and argues that it is the constructed image of the destination which attracts collective tourist gaze. It focuses on the evolution of Ladakh as a hyper tourist destination in the last two decades. It asserts that the consumerist trajectory or tragedy of Ladakh in the post-liberalization period as a destination for adventure and exotica is visually negotiated through imageries. It also highlights some of the material leftovers of the tourists. Through a visual exploration of material remains, it documents reckless consumerist obsession with packaged tourism.

Author(s):  
Е.V. Pokazannik ◽  

“Don Valley” is more than a historic or geographic location, - it is an official name of a wine-making area, proposed by Rostov Region administration for consolidation of local wine-makers under the single mega-brand. Specialized regional cluster “Don Valley” is “an association of leading scientific, educational, industrial, engineering and innovative organizations and enterprises of the Rostov region, operating in the following areas: wine-making, manufacturing of components for wineries, scientific-research and educational programmes, development of retail infrastructure, promotion of wine-tasting and gastronomic tourism, and viniculture”3. The creators of the cluster official web-site declare “Made on the Don” brand communication as their primary goal, along with promotion of wine in the region. The article reviews the specifics of Don region from a standpoint of its attractiveness as a tourist destination. The mandatory components are named that together with the enogastronomic sphere can contribute to the growth of demand for tourist routes of various content and duration. The key role of cultural and historic component in successful promotion of the Don winemaking in the tourism market is emphasized. It is noted that enogastrotourism can be developed successfully in Don region through socio-cultural project management based on the thorough analysis of specifics of the region as a whole and its individual components affecting the marketing and advertising solutions.


2017 ◽  
Vol 6 (1) ◽  
pp. 45-52
Author(s):  
Ermelinda Kordha Tolica ◽  
Klodiana Gorica ◽  
Vjollca Hysi Panajoti ◽  
Elenica Pjero

Abstract The Development of Information and Communication Technologies (ICTs) has recently been changing almost every aspect of society and economy. Within the new technologies, Internet with has impacted the interactivity between people and the variety of products and brands. When the discussion is not simply about a common product/service, but about a tourist destination, the concepts of marketing and ICTs are even more intertwined. An important aspect of tourist destination marketing is its branding. Destination Branding concept is very important because it make possible for a destination to differentiate from competitors through an unique name and identification in the perception that the target market will have. The aim of this paper is to investigate the impact that Internet has in destination branding, especially for relatively new destinations. The role of Internet is present through a variety of tools, such as web-sites, e-mail, social networks, blogging etc. We will bring the Albanian Case as a new destination to illustrate how the use of Internet and its related tools has helped in constructing a good brand image. Nowadays people find themselves firstly searching for information online about the destinations they want to visit, through Internet and the various platforms, so they are becoming very important as means for branding a destination. Many Internet elements can make a difference in branding if included as needed in the e-marketing strategy of companies that are making the important work about destination branding. The most important elements that have a positive impact in Albania, are content and keywords of Websites and a good level of sharing with social media. While there is much more to do with forms such as blogging, very important tools in SEO and the use of the right elements to raise brand awareness and differentiation.


2019 ◽  
Vol 11 (2) ◽  
pp. 203
Author(s):  
Miftahul Falah ◽  
Agusmanon Yuniadi ◽  
Rina Adyawardhina

Sebagai kota yang dibangun dengan mempertimbangkan aspek kosmologis, alun-alun merupakan salah satu elemen pembentuk Kota Bandung sejak menjadi pusat pemerintahan Kabupaten Bandung pada 25 September 1810. Alun-alun Kota Bandung mengalami perubahan fungsi, dari titik batas ruang profan dan ruang sakral menjadi ruang terbuka publik sehingga makna filosofisnya mengalami pergeseran. Untuk memahami perubahan tersebut secara kronologis, dilakukan penelitian historis dengan menerapkan metode sejarah yang terdiri dari empat tahap, yaitu heuristik, kritik, interpretasi, dan historiografi. Hasil penelitian menunjukkan bahwa dalam perkembangannya, warga Kota Bandung tidak lagi memandang alun-alun sebagai salah satu elemen penyeimbang antara makrokosmos dan mikrokosmos, melainkan sebagai ruang terbuka publik tempat bersosialisasi seluruh warga kota. Fungsi Alun-alun Kota Bandung menunjukkan perubahan, dari sebuah lapangan terbuka dengan fungsi administratif kota tradisional hingga menjadi sebuah taman kota yang menjadi destinasi wisata di pusat kota sehingga memperlihatkan fungsi sosial-ekonomi.As a city that was built which takes the cosmological aspect into consideration, the square is one of the elements that formed the city of Bandung since becoming the capital of Bandung Regency on September 25, 1810. Its changing functions, which were traditionally perceived as a boundary of profane and sacred space into modern public open space, reflected a shifting in philosophical meaning. To understand the changes chronologically, this paper uses historical method which consists of four stages, namely, heuristics, critique, interpretation, and historiography. The results show that gradually the citizens of Bandung no longer look at the city square as one of the elements of the balance between the macrocosm and microcosm, but rather as a place for community gatherings. Its function changes from an open field with the administrative role of the traditional city into a city park that became a tourist destination in the city centre with socio-economic functions.


2009 ◽  
Vol 89 (1) ◽  
pp. 95-101 ◽  
Author(s):  
Snezana Stetic ◽  
Dario Simicevic

Urban tourist destinations or City Break destinations are representing one of main destination products on tourist market. City Break destinations are big cities, administrative, economic and political centers of states and regions. These cities are 'open' 24 hours per day, seven days in week. Inside these tourist destination we can find different range of products (culture, entertainment, recreation, leisure, history, modern infrastructure). In these destinations season is not present and it lasts trough out the year. Promotional campaigns in City Break destinations are truing to create distinguished images in tourists mind as also as on investors, consumers and future residents. They emphasize advantages that those cities are delivering to their consumers, but often we forget that all these cities are having specific geographic landscapes. In the era of limiting of mass tourism to preserve resources for future generations and emphasizing the importance of sustainable development for tourism perspectives, the importance of specific geographic landscapes inside urban destinations for their further development as tourist destinations an their overall development is slightly neglected.


2016 ◽  
Vol 4 (2) ◽  
pp. 14
Author(s):  
Putu Ayu Puri Sintya Dewi ◽  
I Gst. Agung Oka Mahagangga

Economic demands improve the role of women in public area.  It makes women having double workload on domestic and public area. This study is located in Sindhu Beach, Sanur.. The type of data used is quantitative and qualitative data. Sources of data are primary data and secondary data. Data was collected by observation techniques, in-depth interviews, documentary studies and literature studies. Descriptive data were analyzed qualitatively. These studies find that productive roles are women involved as a worker by open souvenir shop in tourist destination. Women are empowered in decision-making on the management of art shop herself. Reproductive role of women such as cooking, shopping daily needs, washing cloth, cleaning house and babysitting. If they are too busy in art shop, they will buy some food in market for their family and bring their dirty cloth to laundry.  Social or community role of women such as participate in Sindhu Art Market organization, Balinese people organization named ‘banjar’ and women organization in banjar. All the roles can be done because women manage their time well. If they have to participate in banjar activities, they close the art shop because they think the social role in banjar is more important.


Jurnal IPTA ◽  
2015 ◽  
Vol 3 (2) ◽  
pp. 19
Author(s):  
AA. Sagung Amega Indra Theresa ◽  
I Wayan Suardana ◽  
I GPB. Sasrawan Mananda

Nowadays Bali has developed into a MICE tourist destination. Several events hav been a successfuly held in Bali. The event such of the ASEAN Summit and Climate Change Summit 2012, ASEAN Summit and the ASEAN Foreign Ministers Meeting. Behind the success of the international MICE events in Bali, there are the role of person who are competent to make it happen. Human resources in the area of MICE services have a very important role for MICE events took place. They are the one who hold the key to the success of the event. One of them is a representative of the hotel (venue) where the convention was held as a person in charge who will be contacted by the organizers to communicate all necessary purposes. The person in charge holds the key to the success of the hotel (venue) in providing the best service to convention delegates, and play crucial part of convincing the organizers to use hotel as a venue. This study was conducted to determine how the specification of the role of the person in charge in the organization of international MICE event.


SAGE Open ◽  
2020 ◽  
Vol 10 (2) ◽  
pp. 215824402092551 ◽  
Author(s):  
Kashmala Latif ◽  
Muhammad Yousaf Malik ◽  
Abdul Hameed Pitafi ◽  
Shamsa Kanwal ◽  
Zara Latif

This study aims to examine the role of exposure to travel-related content posted by friends on Facebook in triggering the intention to visit a tourist destination (IVTD). The study further examines how travel-related content exposure is linked with IVTD, and why some travel consumers, unlike others, tend to trigger more IVTD in response to travel-related content exposure. The sample of the present study included 295 travel consumers who are users of Facebook in Pakistan. The hypothesized model is tested using PROCESS macros in SPSS 24.0. The findings of the study reveal that travel-related content exposure is positively associated with IVTD. The benign envy mediates the relationship between exposure to travel-related content posted by friends on Facebook and IVTD, but the online social identity moderated the relationship between exposure to travel-related content posted by friends on Facebook and IVTD such that high online social identity strengthened the impact of travel-related content exposure on IVTD, thus highlighting the pivotal role of online social identity in the comparison process. The study contributes to the tourism literature on social media and has practical implications for social media travel managers and advertisers. The travel managers and advertisers should develop marketing and communication strategies considering friends’ communications on Facebook as a factor that can influence travel consumers’ behavior and decision making.


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