The Propaganda Pipeline: Hacking the Core from the Periphery
This chapter examines the claim that alt-right activists hacked the media ecosystem byinserting various destructive memes into the mainstream media that helped DonaldTrump win the 2016 presidential election. In particular, this chapter considers thepropaganda pipeline—the path from the periphery to the core through a series ofwell-known amplifi cation sites, most prominently Infowars and Drudge. Th e “spiritcooking” stories as seen on Infowars, Washington Times, and Sean Hannity perfectlyencapsulate the propaganda pipeline from the periphery to the core, drawingin the various suspects in producing information disorder. Th e chapter also showshow statements by marginal actors on Reddit and 4chan were collated and preparedfor propagation by more visible sites, and how this technique was exploited by bothalt-right and Russia-related actors successfully to get a story from the periphery toHannity.