scholarly journals The shock of lockdown on the spending on wine in the Iberian market: the effects of procurement and consumption patterns

2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Raúl Compés ◽  
Samuel Faria ◽  
Tânia Gonçalves ◽  
João Rebelo ◽  
Vicente Pinilla Navarro ◽  
...  

PurposeThis study aims to provide a better understanding of the behaviour of wine consumers in a completely new and unexpected setting, that is, a forced lockdown due to the COVID-19 pandemic. It seeks to explain consumer decisions and the probability of changes occurring in wine expenditure compared to a normal situation.Design/methodology/approachThe empirical analysis, conducted on a representative sample of Iberian consumers and based on the random utility theory, consists in the application of a multinomial logit model, setting the “usual” pattern of expenditure as a baseline category.FindingsThe results show that the coronavirus pandemic could have changed alcohol drinking habits. Consumers generally spent less on wine during the lockdown, maybe due to the uncertainty regarding their future income and professional situation. Those people more likely to spend more on wine were those who increased their wine consumption during the lockdown, those who drank for romantic purposes, those who purchased less wine in supermarkets but more online, those who used a wine app and those living in urban areas. The increased consumption of other alcoholic beverages also increases the probability of spending less than usual on wine. Additionally, the absence of certain reasons for drinking wine other than social purposes, such as wine and food pairing, its taste and relaxing effects, together with the previous consumption pattern leads to a decrease in the probability of spending less per bottle.Originality/valueThis paper makes a significant contribution to the understanding of the determinants of wine consumption in a very abnormal setting, an imposed lockdown and provides important policy implications. The findings show that managers and policymakers should pay attention to the different influence of variables related to behaviour and consumption patterns that may contribute to an increase in the demand for less expensive wines. Specifically, they should focus on new consumption patterns that may arise, adapting the supply chain and defining appropriate marketing strategies to fill new market segments.

2019 ◽  
Vol 63 (2) ◽  
pp. 79-85
Author(s):  
Raisa Ya. Khamitova ◽  
D. V. Loskutov

Introduction. There are variable patterns of alcohol consumption in Russia that differ significantly between the regions. Awareness and knowledge of those regional differences are key to the effectiveness of measures to prevent and minimise possible damage to public health caused by alcohol consumption. The purpose. To identify regional characteristics of the dynamics of alcoholism and alcoholic psychosis and dependencies with indicators of the implementation and consumption of alcohol in Mari El in 2006-2017. Material and methods. In a retrospective analysis, they included state statistics and bulletins of the Office of Rospotrebnadzor on RME on the primary incidence and prevalence of alcohol dependence syndrome, chronic alcoholism, AP, acute alcohol poisoning, sales of alcohol through a distribution network in 2006-2017. Results. In the reported period of 2006-2017 there was a decline in determination coefficient (R2) from 0.76 to 0.96 for newly diagnosed cases of alcohol dependence in general, alcoholic psychosis and alcoholism in Mari El. There was a significant decline from 221.6 to 47.5 per 100 thousand in the range of values between regions, but higher rates remained among the rural and urban areas (p = 0.0002). The dynamics of the prevalence of alcoholic psychotic disorders and alcoholism were also on decline. Conclusion. The direction and extent of changes in the medical consequences of alcohol consumption (such as primary morbidity and prevalence of alcohol dependence syndrome, alcoholic psychosis and alcoholism, average duration of the course, number of alcoholic psychosis) in the region and indicators of the implementation and consumption of alcoholic beverages in the reported period can be evaluated as positive. It is crucial to ensure the positive trend in the alcohol consumption pattern and impact on public health in the region becomes a long-lasting one. At the same time, it is necessary to increase attention to the assistance and treatment provided to drug users patient.


2020 ◽  
Vol 122 (8) ◽  
pp. 2403-2423
Author(s):  
Federico Nassivera ◽  
Gianluigi Gallenti ◽  
Stefania Troiano ◽  
Francesco Marangon ◽  
Marta Cosmina ◽  
...  

PurposeThis paper aims to investigate the wine consumption among young people belonging to the so-called millennial generationDesign/methodology/approachThis study uses a questionnaire and a choice experiment (CE) with a multinomial logit model (MNL), implementing a random parameter logit model (RPL), to investigate the attitudes of millennials towards wine consumption, their purchasing behaviours and their willingness to pay for attributes of the products; in particular regarding the follwing: region of origin, “winescape”, certification, carbon footprint claim and price.FindingsMillennials appear to drink wine less frequently; they consume it more often in social on-premise settings, having a slightly higher willingness to pay and preferring carbon-neutral brands when choosing wine.Research limitations/implicationsThe limitation of this research was the analysis of a simulated situation where consumers declared their intention to purchase and not the effective purchase behaviour in the market.Further research should investigate wider millennials groups, also using the new media communication tools that characterise the communication behaviour of Generation Y. In this way, it would be possible to interview a millennial group at the national or international level.Practical implicationsThe research identifies some characteristics of millennials’ habits that can take into account the strategies of wine companies in order to develop a constructive relationship with Generation Y in Italy.Social implicationsThis research contributes to knowledge regarding the wine consumption habits of Italian millennials.Originality/valueThis paper applies discrete choice models to consumption situations in order to analyse millennials' preference and their willingness to pay for some innovative attributes of wine, in particular the carbon footprint.


2018 ◽  
Vol 120 (2) ◽  
pp. 355-366
Author(s):  
Niraj Kumar ◽  
Subhajyoti Ray

Purpose The purpose of this paper is to examine the consumption patterns and attitudes towards soft drinks among Indian youth. Design/methodology/approach A questionnaire was used to investigate consumption patterns, attitudes, and socio-demographic profiles of college-attending respondents between the ages of 18 and 30. Cluster analysis and factor analysis were undertaken to obtain a better understanding of the attitudes among young consumers towards soft drinks. A logistic regression model was used as a predictor to distinguish between frequent and non-frequent soft drink consumers. Findings Indian youths preferred diet drinks and fruit juices more than regular soft drinks. Soft drinks were mostly consumed as distinct drinks (not as substitutes) and on specific occasions. Easy availability of soft drinks at the locations closure to consumers was a critical factor in determining consumers’ purchase and consumption level. Attitude towards the utility and nutritional dimensions of soft drinks had a positive and significant influence on the frequency of consumption. Practical implications To remain competitive, soft drinks’ companies need to focus more on healthy products and those that are refreshing and relaxing. Social implications Regulating the availability of soft drinks in and around educational institutions will affect consumption of soft drinks and reduce diseases. Originality/value Only a few studies investigating consumption patterns and attitudes among Indian youth towards soft drinks. This study attempts to fill the gap.


2021 ◽  
Vol 40 (S1) ◽  
Author(s):  
Mohamad Hasnan Ahmad ◽  
Cheong Siew Man ◽  
Fatimah Othman ◽  
Feng J. He ◽  
Ruhaya Salleh ◽  
...  

Abstract Background Sodium is an essential mineral needed by the human body that must be obtained from food. An excess intake, however, can lead to many diseases. As food is the main source of sodium, this study aims to provide information on high sodium food consumption patterns in the Malaysian adult population. Methods The Malaysian Community Salt Study (MyCoSS) was a nationwide cross-sectional study, conducted between October 2017 and March 2018. A multistage complex sample was applied to select a nationally representative sample of respondents aged 18 years and above. Face to face interview by a validated Food Frequency Questionnaire (FFQ) comprising 104 food items was used to gain information on high sodium food consumption patterns. Results A total of 1047 respondents were involved in this study, with 1032 (98.6%) answering the FFQ. From the number, 54.1% exceed the recommendation of sodium intake <2000mg/day by FFQ assessment. The results also demonstrated that fried vegetables (86.4%) were the most common high sodium food consumed, followed by bread (85.9%) and omelet (80.3%). In urban areas, bread was the most common while fried vegetables took the lead in rural areas. By sex, bread was most commonly eaten by males and fried vegetables by females. The results also found that kolok mee/kampua mee contributed the highest sodium, 256.5mg/day in 9.0% adult population, followed by soy sauce 248.1mg/day in 33.2% adult population, and curry noodles 164.2mg/day in 18.5% adult population. Conclusion Fried vegetables, bread, and soy sauce were the main source of sodium consumption among adult. Reducing the amount of sodium added to these foods should be the top priority to reduce population sodium intake and thereby prevent sodium-related diseases in Malaysia.


Significance Coffee and tea farmers across the region face challenges, with knock-on impacts for the wider economies. The national development plans of most East African governments emphasise economic transformation through high-profile infrastructure spending aimed at accelerating industrialisation. However, for now, these countries remain predominantly agricultural economies. Impacts The proliferation of coffee-house chains is influencing domestic drinking habits, but the effects are mainly limited to urban areas. Investments in freeze-drying facilities may allow producers to penetrate domestic markets more deeply. Climate change may alter the dynamics of disease and pest prevalence.


2021 ◽  
Vol 5 (1) ◽  
pp. 2-14
Author(s):  
Rahul Kumar ◽  
Md. Shahnawaz Abdin

Purpose The present world is crippled with the pandemic coronavirus (Covid-19). The pandemic that originated in Wuhan city of China has sent every country in the world in an unprecedented situation that has social and economic impacts. This paper aims to explore whether epidemics and pandemics have any impact on consumption patterns among rural and urban consumers in India. Taking pandemic Covid-19 as a case study, it was explored how this pandemic impacted the consumption pattern of consumers in India; what are the similarities and/or differences between rural and urban consumers that are found in their consumption habits in the wake of Covid-19 pandemic. Design/methodology/approach The required data was collected through questionnaires sent to respondents. Approximately 500 respondents were contacted through the mail to fill in the survey questionnaire. Despite the sincere efforts, a total of 175 complete survey questionnaires were filled in by respondents. The study used SPSS Statistics version 25 software for the analysis of data. Findings It was found that epidemics and pandemics have a profound impact on the pattern of consumption in India. The study reveals that consumers resort to panic buying in the initial stages of epidemics and pandemics. It was found that consumption habits of consumers went a sea change and they were spending largely on essentials only. The study also reveals that the majority of consumers would like to continue in the same consumption habits as that of during COVID-19. The consumption pattern of urban consumers witnessed more change than the consumption pattern of rural consumers. It is due to the closure of eateries and restaurants, shopping malls, movie theatres, etc., in urban areas that forced the change in the consumption pattern of urban consumers. Research limitations/implications The research has a limitation of using a less sample size. For the generalizations, more robust studies can be conducted with more data. Practical implications The findings of the study will give marketers an insight for framing their policies in the wake of epidemics and pandemics. Originality/value The research adds to the existing body of knowledge. There are plenty of studies on the behaviour of consumers. However, there are no major studies that focus on the behaviour of consumers during the outbreak of a pandemic. So, this study fills this gap in the existing body of knowledge.


2017 ◽  
Vol 119 (6) ◽  
pp. 1216-1231 ◽  
Author(s):  
Biao Zhang ◽  
Zetian Fu ◽  
Jieqiong Wang ◽  
Xiaolin Tang ◽  
Yousen Zhao ◽  
...  

Purpose Farmers’ selection of vegetable marketing channels directly affects their income and is important to stable vegetable supply and food control. The purpose of this paper is to investigate the farmers’ selection behavior of vegetable marketing channels, and to determine the key factors which affected farmer’ decision making. Design/methodology/approach A total of 191 valid questionnaires were collected from 50 villages in seven main vegetable production districts in Beijing urban areas from September to December 2015, yielding a response rate of 86.8 percent. The multinomial logit model was used for analysis in this study. Findings The results revealed that the farmers mainly selected farmers’ market, cooperative, and wholesaler to sell their vegetables, which comprised 96.57 percent of total vegetable sales. Estimation results showed that cooperative, vegetable acreage, price satisfaction, and slow sales were most important factors which influence positively the probability of opting to sell vegetables at a cooperative rather than at the farmer’s market. For wholesalers, gender of the household head and cooperative had most significantly negative effect, and age had a positive impact on farmer’s choice of market channels. Originality/value The results and implications obtained in the present study could help policymakers to establish a scientific-based and reasonable policy to encourage vegetable producers to participate in the circulation of vegetables in Beijing and guarantee their income in vegetable supply chain. The suggestions of this study could also be used for the improvement of the vegetable sector in other cities facing similar issues.


2014 ◽  
Vol 116 (6) ◽  
pp. 890-903 ◽  
Author(s):  
Marie-Noelle Duquenne ◽  
George Vlontzos

Purpose – The purpose of this paper is to examine the changes on food consumption patterns of households, due to the ongoing economic crisis in Greece. Design/methodology/approach – A sample survey among a random sample of 932 households living in the region of Thessaly, central Greece, was carried out, with the consuming behaviour to be focused on 20 basic food products. An exploratory factor analysis, followed by a hierarchical classification of the households, was implemented. Findings – Six patterns of food consumption's behaviour have been detected, revealing that most of the households have modified their eating habits, by reducing the quantities consumed and/or looking for less expensive brands. Only 15 per cent of the households do not seem to be affected by the crisis and the austerity policy. The spatial dimension of the research signify that low-income households in urban areas, where the majority of the population lives, are deeply affected by the crisis, with these percentages to be even higher at semi-urban and rural areas. Originality/value – This is the first attempt of assessment of the impact of the economic crisis in Greece on food consumption pattern, verifying its significant negative impact on an inelastic need, such food consumption is.


2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Gergely Szolnoki ◽  
Stylianos Filopoulos ◽  
Claudia Stein-Hammer ◽  
David Brazsil

Purpose The health effects of alcoholic beverages and the differentiation between moderate consumption and alcohol abuse are discussed controversially in medicine, sociology and politics. Therefore, this paper aims to analyse how consumers assess the relation among health, wine consumption and alcohol abuse. Design/methodology/approach A representative survey in Germany and in Hungary was conducted with 2,000 and 1,500 respondents, respectively. The survey included questions regarding the assessment and definition of alcohol abuse and moderate wine consumption. Findings The results show that in Hungary, moderate wine consumption is defined similarly as in Germany; on the contrary, in the case of alcohol abuse, there are significant differences. Regardless of cultural background, the respondents agreed that excessive wine consumption harms health and certain consumer groups (pregnant women or people under 16 years old) should avoid drinking wine. Practical implications These findings can contribute to a long-term goal-oriented wine in moderation strategy for consumers and support policy advice on moderate and excessive wine consumption. Originality/value The results help to understand how consumers perceive moderate and excessive wine consumption in everyday life, and how they judge wine as an alcoholic beverage. To the best of authors’ knowledge, there has not been similar study published on the perceptions of wine consumers in this regard, neither in Germany nor in Hungary.


Household food consumption pattern is mainly driven by several social-cultural and economic factors. Income being one such crucial factor, this study was undertaken with an attempt to understand the changing consumer behaviour of an average Indian household with respect to income using various rounds of consumption expenditure surveys of National Sample Survey Organization (NSSO). Findings of the study revealed that the consumption pattern of an average Indian household is shifting more towards high value food items such as livestock products which is dominating the share of consumption expenditure previously occupied by cereals, both in rural and urban areas as per latest survey findings. Within livestock product group, average monthly per capita expenditure for dairy products was reported to be higher (`299.2) than the corresponding expenditure towards meat consumption (`164.45) at national level. Livestock products being nutritionally superior if incorporated into the diets of hunger prone groups of society will have enormous potential to combat the nutritional challenges. Higher-income elasticities were observed for fruits, served processed food items and especially for milk and milk products were around 0.73 and 0.26both in rural and urban areas respectively. Demand growth of livestock products propelled by increased income is likely to put intense pressure on the supply side to improve its production performance therefore, having several policy implications such as production decisions, strategizing export and import of livestock products accordingly.


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