Message-related effects on consumer switching when the preferred product is out of stock

2017 ◽  
Vol 51 (5/6) ◽  
pp. 1091-1109 ◽  
Author(s):  
Hsuan-Hsuan Ku ◽  
Chien-Chih Kuo ◽  
Wan-Ting Huang
Keyword(s):  
Design Methodology ◽  
Product Performance ◽  
Current Understanding ◽  
Switching Behavior ◽  
Short Supply ◽  
Content Type ◽  
Potential Gain ◽  
First Choice ◽  
Customer Switching ◽  
Consumer Switching

Purpose This paper aims to investigate the effect of retailers’ consumer communications in prompting the choice of an in-stock alternative to an out-of-stock first-choice product. Design/methodology/approach Four between-subjects experiments assessed the extent to which the likelihood of a retail customer switching to a similarly-priced alternative when a first choice was out-of-stock was affected by messages concerning stockout status (Studies 1a and 1b). They further examined the interaction effects on participants’ preference of messages comparing the available versus unavailable options and stating stockout status (Study 2) and those giving information on the reasons for the stockout and on its status (Study 3). Findings Participants maintained their original preference for an out-of-stock product unless an external restriction on choice prompted them to forsake it or they perceived a strong reason to opt for an in-stock alternative. There was a greater tendency to switch if the alternative offered a potential “gain” or the reasons given for a stockout were irrelevant to product performance, whether the participant was expecting imminent re-stocking. Switching was triggered when the available alternative was directly comparable to the original or the retailer’s explanation related to an attribute judged trivial, but only if short supply was expected to continue. Originality/value The studies add to current understanding of how shoppers respond to unavailability of a first-choice product by examining the effect on switching behavior of messages about the stockout situation that are communicated deliberately or inadvertently by retailers.

Research on customer switching behavior in the service industry

2016 ◽  
Vol 39 (8) ◽  
pp. 925-939 ◽  
Author(s):  
Yi-Fei Chuang ◽  
Yang-Fei Tai
Keyword(s):  
Interpersonal Relationships ◽  
Switching Costs ◽  
Service Industry ◽  
Meta Analysis ◽  
Current Understanding ◽  
Switching Behavior ◽  
Developmental Trend ◽  
Mobile Telecommunication ◽  
Content Type ◽  
Customer Switching

Purpose This study aims to analyze and explain the characteristics and findings in previous studies of switching behavior and identifies the developments within this topic in order to improve its current understanding. Design/methodology/approach The authors construct a literature database of studies published in prominent business and management journals from 1996 to 2013 and conduct an analysis using the variables in the data fields. Furthermore, we execute meta-analysis to combine the research goals of tracing the history of customer switching behavior studies. Findings Satisfaction switching costs and attractiveness of alternatives are the most commonly used predictor variables to explain switching intentions. Switching costs subjective norms and interpersonal relationships moderate the relationship between switching intentions and its antecedents. Customer switching behavior in mobile telecommunication services has received a lot of attention. Practical implications This study assists researchers by examining the type and topic of these studies and the research tools and findings reported in theory. The authors ultimately identify the developmental trend in the literature on switching behavior and propose a direction for future studies. Originality/value This study clarifies the characteristics and findings of previous studies on switching intention from a literature review and improves the current understanding.

Accounting for the “uncounted” workers: a dialectical view of accounting through Rancière

2020 ◽  
Vol 33 (7) ◽  
pp. 1627-1655
Author(s):  
Da Yang ◽  
John Dumay ◽  
Dale Tweedie
Keyword(s):  
Empirical Research ◽  
Design Methodology ◽  
Current Understanding ◽  
Content Type ◽  
Accounting Research ◽  
Worker Resistance ◽  
Conceptual Work ◽  
Case Based ◽  
Established Order

PurposeThis paper examines how accounting either contributes to or undermines worker resistance to unfair pay, thereby enhancing our current understanding of the emancipatory potential of accounting.Design/methodology/approachWe apply Jacques Rancière's concept of politics and build on recent calls to introduce Rancière's work to accounting by analysing a case based on workers in an Australian supermarket chain who challenged their employer Coles over wage underpayments.FindingsWe find that in this case, accounting is, in part, a means to politics and a part of the police in Rancière's sense. More specifically, accounting operated within the established order to constrain the workers, but also provided workers with a resource for their political acts that enabled change.Originality/valueThis empirical research adds to Li and McKernan (2016) and Brown and Tregidga (2017) conceptual work on Rancière. It also contributes more broadly to emancipatory accounting research by identifying radical possibilities for workers' accounting to bring about change.

Reasons to switch: empowered vs less powerful bank customers

2019 ◽  
Vol 37 (6) ◽  
pp. 1441-1461 ◽  
Author(s):  
Jeanette Carlsson Hauff
Keyword(s):  
Service Provider ◽  
Financial Services ◽  
Online Survey ◽  
Financial Institution ◽  
Service Failure ◽  
Survey Methods ◽  
Mediating Effect ◽  
Switching Behavior ◽  
Content Type ◽  
Consumer Switching

Purpose The purpose of this paper is to contribute to the existing literature of driving and impeding switching factors by operationalizing the catalyst factor of perceived power among customers. Acknowledging the importance of trust in a financial context, a trust-based framework for the analysis is used. The study explicitly analyzes factors of importance for subsequent switching of banks for empowered customers (i.e. savers) and low-on-power customers (i.e. borrowers). Design/methodology/approach The study measures factors driving or impeding switch of service provider, together with measures of trust and power using online survey methods. The sample is intended to focus on savers and borrowers, defined quantitatively as well as perception wise. Through a multi-group SEM analysis, differences between the samples of savers and borrowers are analyzed. The dependent variable was in both cases inclination to switch. Findings The paper manages to define differences between empowered and less empowered customers, such as borrowers and savers. The mediating effect of trust prevails only for borrowers: here, the only effect on switching behavior stems from a full mediation of stability through trust. For savers, direct influences of both service failure and lack of involvement on trust are of major importance. The importance of trust, however, is lacking; for the sample of savers, the link between trust and switching behavior is insignificant. Practical implications The results may be used as a tool box in order to address consumer switching behavior and mobility in the financial services market. The biggest obstacle for switching banks among savers is the low level of involvement. This has clear implications regarding how to increase switching, e.g., by raising interest. Focusing instead on borrowers, stability of the chosen financial institution turned out to be the most important factor. Originality/value This paper introduces a view on consumer switching behavior, taking into account differences regarding service provider relations (empowered savers vs less empowered borrowers) and the importance of trust in these two settings. The paper introduces trust as a mediator between switching behavior and four determinants: stability, personal relations, service failure and internet-related issues, and involvement.

Customer involvement and new product performance

2016 ◽  
Vol 116 (8) ◽  
pp. 1700-1718 ◽  
Author(s):  
Taiwen Feng ◽  
Di Cai ◽  
Zhenglin Zhang ◽  
Bing Liu
Keyword(s):  
Design Methodology ◽  
New Product ◽  
Product Performance ◽  
Content Type ◽  
Performance Effect ◽  
Customer Involvement ◽  
New Product Performance ◽  
Joint Influence ◽  
The Impact ◽  
The Relationship

Purpose The purpose of this paper is to examine the joint influence of technological newness (TN) and market newness (MN) on the relationship between customer involvement (CI) and new product performance. Design/methodology/approach The authors employed hierarchical moderated regression analysis to test the hypothesized relationships using survey data collected from 214 Chinese manufacturing firms. Findings The authors found that the impact of CI on new product performance varies across the different configurations of TN and MN. Specifically, the performance effect of CI is most positive under low TN and high MN, while the performance effect is least positive under low TN and low MN. Originality/value This study enriches CI research by identifying different configurations of product innovativeness that augment or limit the value of CI.

scholarly journals Out to explore the cybersecurity planet

2020 ◽  
Vol 21 (2) ◽  
pp. 291-307
Author(s):  
Giampaolo Bella
Keyword(s):  
Design Methodology ◽  
Large Scale ◽  
Human Factor ◽  
Human Behaviour ◽  
Current Understanding ◽  
Content Type ◽  
Technical Systems ◽  
Security Ceremonies ◽  
Beautiful City

PurposeSecurity ceremonies still fail despite decades of efforts by researchers and practitioners. Attacks are often a cunning amalgam of exploits for technical systems and of forms of human behaviour. For example, this is the case with the recent news headline of a large-scale attack against Electrum Bitcoin wallets, which manages to spread a malicious update of the wallet app. The author therefore sets out to look at things through a different lens.Design/methodology/approachThe author makes the (metaphorical) hypothesis that humans arrived on Earth along with security ceremonies from a very far planet, the Cybersecurity planet. The author’s hypothesis continues, in that studying (by huge telescopes) the surface of Cybersecurity in combination with the logical projection on that surface of what happens on Earth is beneficial for us earthlings.FindingsThe author has spotted four cities so far on the remote planet. Democratic City features security ceremonies that allow humans to follow personal paths of practice and, for example, make errors or be driven by emotions. By contrast, security ceremonies in Dictatorial City compel to comply, hence humans here behave like programmed automata. Security ceremonies in Beautiful City are so beautiful that humans just love to follow them precisely. Invisible City has security ceremonies that are not perceivable, hence humans feel like they never encounter any. Incidentally, the words “democratic” and “dictatorial” are used without any political connotation.Originality/valueA key argument the author shall develop is that all cities but Democratic City address the human factor, albeit in different ways. In the light of these findings, the author will also discuss security ceremonies of our planet, such as WhatsApp Web login and flight boarding, and explore room for improving them based upon the current understanding of Cybersecurity.

Application of the theory of planned behavior to customer switching intentions in the context of bank consolidations

2017 ◽  
Vol 35 (1) ◽  
pp. 147-172 ◽  
Author(s):  
Maya F. Farah
Keyword(s):  
Theory Of Planned Behavior ◽  
Planned Behavior ◽  
Structural Equation ◽  
Real Life ◽  
Switching Behavior ◽  
Control Beliefs ◽  
Equation Modeling ◽  
Perceived Behavioral Control ◽  
Content Type ◽  
Customer Switching

Purpose The purpose of this paper is to examine the factors that affect customers’ switching intentions among banks in the context of mergers and acquisitions, using particularly the case of the merger between Lloyds TSB and Halifax Bank of Scotland, which took place in 2009. Design/methodology/approach On the basis of the theory of planned behavior, a quantitative survey was developed and administered to 515 account holders from both banks in branches located in Spain. Structural equation modeling was then utilized to evaluate the significance of direct and indirect relationships between the various factors under study. Findings Empirical findings indicate a significant direct relationship between switching intentions and each of: behavioral beliefs, normative beliefs, attitudes, and subjective norms. Results also reveal an inverse significant relationship between switching intentions and both control beliefs and perceived behavioral control. Research limitations/implications The absence of a longitudinal study measuring the actual impact of the merger on customer switching behavior is the main limitation of this study. Moreover, despite being insightful, the results of this study should be generalized with caution since the sample was based on a list purposely chosen by the banks’ management. Originality/value This paper discusses customer switching behavior in the context of a real-life case of banks’ consolidation.

Managing talent development effectively

2016 ◽  
Vol 24 (3) ◽  
pp. 26-28
Author(s):  
Graham Cole
Keyword(s):  
Design Methodology ◽  
Reading Time ◽  
Talent Development ◽  
Value Added ◽  
Valuable Resource ◽  
Short Supply ◽  
Content Type ◽  
Competitive Edge ◽  
Pertinent Information ◽  
Practical Implications

Purpose This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies. Design/methodology/approach This briefing is prepared by an independent writer who adds their own impartial comments and places the articles in context. Findings It has almost become a cliché to state that the workforce is any company’s most importance asset. Organizations accordingly recognize the value added by highly skilled employees. Talent is perceived as being in short supply. This means that firms battle to entice individuals that will best help secure a competitive edge. Talent is a valuable resource that is widely considered unique and difficult to replicate. That much is unquestionable. Identification and development of talented employees is therefore often high on the agenda of businesses targeting sustained growth and prosperity. Practical implications The paper provides strategic insights and practical thinking that have influenced some of the world's leading organizations. Originality/value The briefing saves busy executives and researchers hours of reading time by selecting only the very best, most pertinent, information and presenting it in a condensed and easy-to-digest format.

scholarly journals GAMBARAN SWITCHING COST DAN CUSTOMER SWITCHING BEHAVIOR PADA PELANGGAN MNC PLAY DI BANDUNG

2018 ◽  
Vol 3 (3) ◽  
pp. 25-33
Author(s):  
Lena Marliyana Maelatusaadah ◽  
Agus Rahayu ◽  
Dian Herdiana Utama
Keyword(s):  
Random Sampling ◽  
Design Methodology ◽  
Simple Random Sampling ◽  
Switching Cost ◽  
Switching Behavior ◽  
Measuring Instrument ◽  
Cross Sectional ◽  
Analysis Technique ◽  
Customer Switching ◽  
Descriptive Approach

Purpose - To find out the description of the level of switching cost and customer switching behavior in MNC Play’s customer in Bandung. Design/methodology/approach - The design of this study is cross sectional method. This research uses descriptive approach with cross sectional method. A total of 106 respondents were selected using simple random sampling. A questionnaire was used as a research instrument to collect data from respondents. The analysis technique used is verification  technique and descriptive technique.Findings - The result showed that switching cost is in good enough category, while customer switching behavior is in good enough category.  Originality / value - The differences in this study located on an object research , time research , a measuring instrument , literature that used , the theory that is used and the results of the study

Three early papers on self-neglect

2020 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Stephen Martineau
Keyword(s):  
Design Methodology ◽  
Historical Research ◽  
Current Understanding ◽  
Research Papers ◽  
Content Type ◽  
Research Context ◽  
Societal Norms

Purpose The paper examines three English research papers on self-neglect, from 1957, 1966 and 1975, discussing them in the context of more recent thinking and the statutory framework in England. Design/methodology/approach In reviewing the three research papers, developments and points of continuity in the field of self-neglect were identified and are discussed in this paper. Findings In light of the findings of the three articles, the present paper traces some of the classificatory refinements in this field that have taken place since the papers were published, notably in respect of hoarding and severe domestic squalor. Some of the difficulties in making judgements about behaviour thought to breach societal norms are described, and the challenges practitioners face in intervening in cases, particularly where the person concerned is refusing assistance, are examined. Originality/value By drawing on the historical research context, the paper contributes to our current understanding of the field of self-neglect.

scholarly journals Switching intentions in Telecom industry: a case of University students in Bahawalpur

2013 ◽  
Vol 3 (3) ◽  
pp. 355
Author(s):  
Muhammad Rizwan ◽  
Muhammad Aurangzeb Khan ◽  
Rabia Khan ◽  
Saima Shafiq
Keyword(s):  
Service Failure ◽  
Switching Behavior ◽  
Telecommunication Industry ◽  
Retention Period ◽  
Services Sector ◽  
Customer Switching ◽  
Negative Effect ◽  
Core Service ◽  
Consumer Switching ◽  
Self Administered Questionnaire

Consumers are the valuable assets of the organization as they are the ultimate destination of any product or services since they are the ultimate users of the any product or services thus the success of any organization depends upon the satisfaction  of the customers, if not they will switch to other brands. The present paper attempt to study the consumer switching intentions in the telecommunication industry. The research aimed to find the reasons behind the customer switching behavior in cellular services sector of Pakistan. To conduct the research, we surveyed 170 respondents across the different departments in the ISLAMIA UNIVERSITY BAHAWALPUR. The survey was based on the self administered questionnaire. Respondents were selected on the random basis. After examining the collected results, we inferred that the customer switching intentions mainly dependent on the price, core service failure and then the customer satisfaction. This research also confirms the negative effect of trust on switching .intentions .Trust can increase the loyalty of customer which decreases the intentions of consumers to switch. Using regression it is concluded that proposed variables have a significant relationship with the switching. Companies should focus on these factors to retain their customers and make them loyal enough that they could have a long retention period with the company.

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