Are you an innovator or adaptor? the impact of cognitive propensity on venture expectations and outcomes
2008 ◽
Vol 11
(2)
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pp. 29-45
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Keyword(s):
Start Up
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In this study we confirm the often assumed but largely untested belief that entrepreneurs think and behave differently than others. We examine a group of more than 700 nascent entrepreneurs and 400 nonentrepreneurs. We determine the entrepreneurs’ cognitive style propensity for problem solving (Innovator versus Adaptor); we compare their expectations; and, we examine the outcomes (performance and start-up) of their ventures. We find that nascent entrepreneurs are more likely to be overly optimistic Innovators, most people are Adaptors, and oneʼs cognitive style can indeed play a role in the initial development and outcome for the venture, but not always as expected.
2013 ◽
Vol 10
(3)
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pp. 330-347
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2012 ◽
Vol 26
(6)
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pp. 453-460
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2019 ◽
Vol 4
(1)
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pp. 74-82
2020 ◽
Vol 27
(8)
◽
pp. 2261-2281
Keyword(s):
2020 ◽
Vol 5
(2)
◽
pp. 297-306
Keyword(s):
2018 ◽
Vol 1
(2)
◽
pp. 98
Keyword(s):