Research on the Transformation and Upgrading of Traditional Book Publishing to Standardized Digital Publishing

Author(s):  
Lijuan Zhou ◽  
Haoqi Sun ◽  
Xiaoyan Fu ◽  
Yunhui Wen ◽  
Jiefeng Cao
2020 ◽  
Vol 69 (6/7) ◽  
pp. 427-442
Author(s):  
Emmanuel Chukwunonye Ifeduba

Purpose The purpose of this study is to examine the extent of production of digital book titles and deployment of e-promotion and how they correlate with school, library, bookshop, consumer and author readiness, with a view to enhancing publishers’ understanding of and participation in e-publishing, which is now crucial for growth and sustainability Design/methodology/approach A questionnaire was completed by 109 publishing firms, 79 publishing websites were observed in search of digital titles and e-promotion, and data were analysed using the SPSS to compute frequencies, percentages and correlates of digital publishing innovation adoption Findings It is found that 2014 digital titles (mainly textbooks and scholarly content) were issued in four formats by 33 out of 109 firms. Authors and consumers were perceived to be more digital-ready than libraries, schools and bookshops. There was a significant relationship between the issuance of digital titles and author readiness (r = 0. 372), consumer readiness (r = 0.338) and library readiness (r = 0.255). There was also a significant relationship between the adoption of e-promotion and consumer readiness (r = 0.381) and author readiness (r = 0.265). Originality/value Book publishing innovation research, especially in Africa, focuses mainly on the adoption of mobile devices, infrastructural challenges and reading habits, paying inadequate attention to the correlates of digital publishing adoption. The results of this study, therefore, shed light on the correlates of digital publishing adoption and should help interested publishers and scholars to understand that author, consumer and library readiness are important determinants of digital publishing adoption, especially in developing economies.


2019 ◽  
Vol 22 (3) ◽  
pp. 409-428 ◽  
Author(s):  
Iben Have ◽  
Birgitte Stougaard Pedersen

Digital Internet-distributed audiobooks are a surprising game changer in digital publishing. In recent years, audiobooks have moved from being a peripheral by-product of the printed book into the centre of digital publishing and reading, but are typically still ignored in publishing studies. This article raises the voice of the audiobook by giving it a privileged status in the current transformations of book publishing caused by digitization. We present an original model of the digital audiobook circuit, which is based on interviews and knowledge from the Danish market as part of a global industry, which makes it possible to reflect and adjust according to national variations. The model is framed by theoretical discussions of values and dynamics within the digital audiobook circuit in general.


LOGOS ◽  
2015 ◽  
Vol 26 (3) ◽  
pp. 23-30 ◽  
Author(s):  
Kiarie Kamau

The main aim of this paper is to examine the state of publishing in East Africa. It also attempts to review the situation in Malawi and Zambia, where the author has had practical experience in publishing and marketing. The paper focuses on the growth of the publishing industry in the East African region and how this growth has impacted on access to textbooks and trade publications. It demonstrates that there has been significant growth in the industry, especially in Kenya and Uganda. However, this growth has largely been in the area of publishing of textbooks. Funding for the rollout of curricula in the East African countries has been a blessing to publishers because the funding includes allocations for textbook purchases for both primary and secondary schools. However, this kind of publishing has sounded something of a death knell for the publication of general books such as novels and biographies. The paper also demonstrates that indigenous book-publishing firms have gained a stronger foothold in East Africa in the last ten years and edged out the multinationals. It concludes by indicating that unless the publishing model changes, general publishing will continue to be relegated to the back-burner. At the same time, publishers are challenged to embrace digital publishing, since that is where the future of publishing lies.


Author(s):  
Mike Shatzkin ◽  
Robert Paris Riger

Many of us read books every day, either electronically or in print. We remember the books that shaped our ideas about the world as children, go back to favorite books year after year, give or lend books to loved ones and friends to share the stories we've loved especially, and discuss important books with fellow readers in book clubs and online communities. But for all the ways books influence us, teach us, challenge us, and connect us, many of us remain in the dark as to where they come from and how the mysterious world of publishing truly works. How are books created and how do they get to readers? The Book Business: What Everyone Needs to Know® introduces those outside the industry to the world of book publishing. Covering everything from the beginnings of modern book publishing early in the 20th century to the current concerns over the alleged death of print, digital reading, and the rise of Amazon, Mike Shatzkin and Robert Paris Riger provide a succinct and insightful survey of the industry in an easy-to-read question-and-answer format. The authors, veterans of "trade publishing," or the branch of the business that puts books in our hands through libraries or bookstores, answer questions from the basic to the cutting-edge, providing a guide for curious beginners and outsiders. How does book publishing actually work? What challenges is it facing today? How have social media changed the game of book marketing? What does the life cycle of a book look like in 2019? They focus on how practices are changing at a time of great flux in the industry, as digital creation and delivery are altering the commercial realities of the book business. This book will interest not only those with no experience in publishing looking to gain a foothold on the business, but also those working on the inside who crave a bird's eye view of publishing's evolving landscape. This is a moment of dizzyingly rapid change wrought by the emergence of digital publishing, data collection, e-books, audio books, and the rise of self-publishing; these forces make the inherently interesting business of publishing books all the more fascinating.


2014 ◽  
Vol 32 (4) ◽  
pp. 567-582 ◽  
Author(s):  
José Antonio Cordón-García ◽  
Daniel Linder ◽  
Raquel Gómez-Díaz ◽  
Julio Alonso-Arévalo

Purpose – The aims of the present paper is electronic publishing has transformed the business model of publishing houses in Spain in such a way that two models currently coexist. The specificities of each of these models were studied and the consequences of each model for the future of electronic publishing in Spain were analysed. Design/methodology/approach – The first stage of this study consisted in locating studies that would allow the authors to obtain useful indicators and statistic data regarding publication in Spain. The second stage of this study consisted of extracting from the sources cited above all data relevant to the study. To wit, these were the number of electronic books published, the major publishing houses offering electronic publications, the major platforms currently selling electronic books, presently available electronic reading devices, the rates of reading on all devices, reading rates itemized by age and educational background and general tendencies in digital publishing and e-reading. Findings – There are traditional publishers of mostly paper-based volumes, whose business models are based on having large catalogues of titles and large print-runs, though print-runs are increasingly smaller and bookseller returns increasingly larger. Intermediary agents operating under this model, for instance booksellers, are subject to ever-greater economic pressures, especially in the current crisis Originality/value – In the study that follows, the authors attempt to analyse the characteristics behind these changes and learn to what extent these changes will affect the future models of publication and reading in Spain.


2019 ◽  
Author(s):  
Hans Zell

This is a review of select new literature in English that has appeared on the topic of publishing and book development in Africa published during the course of 2015. It covers books, papers in edited collections, journal articles, Internet documents and reports, interviews, as well as a number of blog postings (with their posting dates indicated.) Newspaper articles are not included in this literature review, nor are video presentations. Records are grouped under a range of regional/country and topic-specific headings. It should be noted that, for the most part, literature on particular topics, e.g. children’s book publishing, copyright, digital publishing, reading culture and reading promotion, etc. is listed under topic/subject rather than country headings. Most journal articles published online are freely accessible unless otherwise indicated. All these records, and many more, will shortly be integrated into the online database of Publishing, Books & Reading in Sub-Saharan Africa http://www.hanszell.co.uk/cgibin/online/pbrssa.shtml, which is currently in the process of migrating to a new hosting institution in Nigeria (see press release at http://www.hanszell.co.uk/Press%20release.pdf), from where it will shortly be re-launched on a more dynamic digital platform, and become freely available as Drupal-based open access/open source content management platform. It is expected that the new database will be launched early in 2016, when the first batch of updates and new records will then be posted.


2014 ◽  
Vol 33 (10) ◽  
pp. 932-948 ◽  
Author(s):  
Xuemei Tian ◽  
Bill Martin

Purpose – The purpose of this paper is to illustrate the links between value creation and university business models in a dynamic global higher education marketplace. Design/methodology/approach – This paper combines primary and secondary research to critique the current “export led” business models of universities in a context of growing competition and conflicting perceptions of value among various stakeholders. Findings – In a context of market turbulence, funding crises and concerns over competition, complexity and sustainability, there are concerns over the longer term viability of current university business models, reflected in indications of differentiation among providers. Research limitations/implications – The paper has emerged from the primary research into business models in book publishing (Australian Research Council) and subsequent book on digital publishing (Ashgate Publishers). Here, the authors have applied the same model building process to what has been learned about university business models from the wider literature. While this means that much of the research is secondary, there is still an original element in the model building and analysis processes. Practical implications – The paper has practical implications for university planners seeking to review or replace their business models in an increasingly complex and challenging global marketplace. Social implications – The paper has implications for a number of stakeholders – university managers and their staff, business partners, students, government and professional bodies. In a wider sense it relates to concerns over complexity, social responsibility and sustainability at both organisational and community levels. Originality/value – University business models have received relatively little attention in the management literature, and frequently this has involved little more than allusions to business models than detailed treatment of their structure and content. This paper fills a gap by providing a number of alternative business models for universities. Although the broad context is that of Australian universities, the analysis is applicable to the circumstances of other countries.


LOGOS ◽  
2010 ◽  
Vol 21 (1-2) ◽  
pp. 59-75
Author(s):  
Bill Martin ◽  
Xuemei Tian

AbstractIn a government-funded research project into the implications of digitization for book publishing in Australia, the researchers tested for the presence of global issues and trends. With a focus specifically upon book publishing to the exclusion of newspaper and journal publishing these included: revenue trends; competition; outsourcing; potential benefits of digital publishing; critical success factors for digital publishing; supply chain issues; value chain issues, business models and expectations for the future. An online survey and follow-up interviews found that technologies such the Internet and the World Wide Web, along with those for production and rights management were playing a significant role in book publishing. However, the major focus among book publishers was on business and organizational issues. There was widespread realization of the need to respond to competition from inside and outside the industry, including competition for the leisure time of users, with direct implications for value chains and business models. Key organizational changes identified included changes in structures and strategies, in human resource practices, and in cultures. The main benefits anticipated from digital technologies were in the areas of new niche markets, repackaging and repurposing of existing content, consumer-generated content and the enhancement of value chains. It is therefore, imprudent to only consider the impact of emerging technology as the fundamental in the ongoing development of digitization in book publishing, as other considerations such as demographics, social and economic factors are also essential ingredients.


2019 ◽  
Author(s):  
Hans Zell

This is the second in a series of annual reviews of select new literature in English that has appeared on the topic of publishing and book development in sub-Saharan Africa. The previous annual literature review, for the 2015 period, can be found at https://www.academia.edu/20432811/Publishing_and_the_Book_in_Africa_- _A_Literature_Review_for_2015. (Print version published in The African Book Publishing Record 42, Issue 1 (March 2016): 11-37 https://doi.org/10.1515/abpr-2016-0003.) Extensively annotated and/or with abstracts, the present list brings together new literature published during the course of 2016, a total of 164 items. Also included are a small number of articles and other documents published in 2015 or earlier, and which have not hitherto been included in the Publishing, Books & Reading in Sub-Saharan Africa online database (see also below). The literature review covers books, chapters in books and edited collections, journal articles, Internet documents and reports, theses and dissertations, interviews, audio/video recordings and podcasts, as well as a number of blog postings, with their posting dates indicated. Newspaper articles are not generally included, unless of substantial length or of special significance. Records are grouped under a range of regional/country and topic-specific headings. It should be noted that, for the most part, literature on particular topics, e.g. children’s book publishing, copyright, educational and schoolbook publishing, digital publishing, reading culture and reading promotion, etc. is listed under topic/subject rather than country headings.However, in the absence of a country index you can search for all country-specific records by using the Ctrl+F ‘find’ function in this document. For example, typing in ‘Ghana’ in the search box will find any text/records (in titles of articles, blog postings and other documents, or if part of the annotations) containing the word Ghana. For more information on scope and type of material covered, consult the introductory pages (print or online) of Publishing, Books & Reading in Sub-Saharan Africa: A Critical Bibliography at http://www.hanszell.co.uk/pbrssa/intro.shtml. Most journal articles published online are freely accessible unless otherwise indicated as being behind a paywall and subscription based. For web documents and electronic journals the date the source was accessed is indicated [in square brackets]. If I have missed any articles/papers, books, theses, or other relevant documents on the topics covered by this literature review (and published or posted in 2016), I would be grateful if these could be brought to my attention. Please email details to [email protected], together with an electronic file of the document, or a link to it. All these records, and many more, will shortly be integrated into the online database of Publishing, Books & Reading in Sub-Saharan Africa, which is currently in the process of migrating to a new hosting institution, Kwara State University Library in Nigeria (see also press release at http://www.hanszell.co.uk/Press%20release.pdf). Unfortunately, due to a number of technical issues relating to metadata mapping and software functionality, there have been some delays in the migration of the database, but it is now hoped that it can be relaunched during the early part of 2017, on a more dynamic, Drupal-based open source content management platform. The first batch of updates and over 300 entirely new records will then also be added to the database. Meantime the old database – current as at October 2014 and containing 3,062 records – remains freely accessible at http://www.hanszell.co.uk/cgi-bin/online/pbrssa.shtml.


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