Implementation of a customized content management system for digital marketing based on LG webOS Signage and beacons usage

Permasalahan yang dihadapi mitra adalah: rendahnya harga produk pertanian dan perkebunan, minimnya pengetahuan sistem pemasaran yang dimiliki narapidana, minimnya sarana dan prasarana dalam pengembangan keterampilan berbisnis, kurangnya kepercayaan diri narapidana, karena takut akan tidak terima kembali di tengah-tengah masyarakat pasca bebas dari lembaga permasyarakatan, kurangnya kesiapan dalam perencanaan hidup menghadapi masa akhir tahanan. Tujuan pengabdian kepada masyarakat ini adalah: memberdayakan narapidana lembaga permasyarakatan terbuka kelas II B Kendal melalui pelatihan e-commerce berbasis web content management system, memberikan kontribusi positif untuk meningkatkan sistem penjualan produk hasil pertanian dan perkebunan. Metode pelaksanaan kegiatan berupa pelatihan sistem pemasaran melalui e-commerce berbasis web content management system, yang dilakukan dengan metode workshop dan focus group discussion (FGD) serta pelatihan yang menghasilkan keterampilan. Hasil kegiatan pengabdian dimulai dari pemetaan kebutuhan yang menghasilkan memorandum of agreement (MoA) untuk melakukan kegiatan pembekalan dan pengembangan diri bagi warga binaan dan pegawai atau pengelola lembaga permasyarakatan. Di kegiatan FGD dan workshop dipaparkan tentang diversifikasi bahan pangan dari bahan baku umbi-umbian dan bahan baku hasil pertambangan serta penggunaan media digital untuk pengembangan bisnis serta strategi digital marketing. Di tahap pendampingan pasca workshop, dilakukan pemantauan pengelolaan website dan instragram. Pengabdian ini dikatakan berhasil karena mampu meningkatkan kepercayaan diri dan keterampilan pemasaran warga binaan dan pegawai lapas.

Download Full-text

E-Commerce Based Digital Marketing Using Business Model Canvas

Jurnal INFORM ◽

10.25139/inform.v6i2.3985 ◽

2021 ◽

Vol 6 (2) ◽

pp. 127-132

Author(s):

Muhammad Naufal Akbar ◽

Atik Ariesta

Keyword(s):

Business Model ◽

Management System ◽

Unified Modeling Language ◽

Content Management ◽

Digital Marketing ◽

Content Management System ◽

Sequence Diagrams ◽

Business Model Canvas ◽

Product Marketing ◽

Online Stores

The digital era, which is quickly evolving nowadays, necessitates the use of online stores by business owners to compete for as many clients as possible. E-commerce is the process of selling, purchasing, and marketing a product over the internet network. Conventional sales of items that do not maximize the use of promotional media will result in sales declining and many products not being sold. Traditional sales must instantly transition to digital marketing via e-commerce websites using a Content Management System (CMS) so that retailers can have their charm to improve product sales. The benefit of this research is to make online sales utilizing a Content Management System (CMS) to improve business operations and product marketing by employing Search Engine Optimization (SEO) to reduce product marketing expenditures. The Business Model Canvas (BMC) is used to create an online business model. Unified Modeling Language (UML) diagrams, such as Activity Diagrams, Use Case Diagrams, Component Diagrams, and System Sequence Diagrams, are used in the system design. As a result of this research, the e-commerce website will be displayed on the first page of the search site, allowing it to assist shop transaction activities and serve as a promotional medium.

Download Full-text

MENGEMBANGKAN USAHA MELALUI WEBSITE DAN DIGITAL MARKETING PADA USAHA TERALIS DI KOTA BATAM

PUAN INDONESIA ◽

10.37296/jpi.v3i2.86 ◽

2022 ◽

Vol 3 (2) ◽

pp. 203-212

Author(s):

Saut Pintubipar Saragih ◽

Mesri Silalahi

Keyword(s):

Community Service ◽

Management System ◽

Business Processes ◽

Content Management ◽

Digital Marketing ◽

Control Panel ◽

Content Management System ◽

Service Activity ◽

Web Developers ◽

The Web

Content management system (CMS) is something that is no longer new for all web developers (developers) because currently the platforms used by developers are almost entirely using the concept of a content management system. In this community service activity, coaching has been carried out for business actors in the Barlang Jaya Trellis trellis welding workshop or workshop to have the ability to create a media product and service that you want to market, promote and sell to potential consumers through Content management system software, namely wordpress. During the training phases, instructor deliver basics knowledge in managing websites content and processes to build it, the training includes manage the web admin section, control panel settings also distributed through training to the owners which the results expect the continuity of the development in the future. The marketing, promotion and sales media that are built based on this website are expected to be affected and boost the business possible to increase competitiveness and increase income and increase business processes efficiency in promotion or marketize the products or services and eventually increasing sales significantly.

Download Full-text

Optimalisasi Informasi Manajemen Laporan Assignment Pada Website Berbasis Content Management System

Technomedia Journal ◽

10.33050/tmj.v3i2.616 ◽

2019 ◽

Vol 3 (2) ◽

pp. 213-223 ◽

Cited By ~ 1

Author(s):

Untung Rahardja ◽

Qurotul Aini ◽

Desy Apriani ◽

Alfiah Khoirunisa

Keyword(s):

Management System ◽

Content Management ◽

Content Management System ◽

Website Content

Seperti yang kita ketahui saat ini , Indonesia sudah memasuki era revolusi 4.0 yang mana pada era tersebut memiliki pengaruh besar terhadap perubahan yang terjadi di semua bidang. Termasuk dalam bidang pendidikan khususnya, perubahan yang terjadi di dunia pendidikan saat ini begitu pesat dengan ditinggalkannya metode belajar yang masih menggunakan cara konvensional. Mengerjakan tugas dengan buku, komunikasi tatap muka, mengumpulkan assignment dalam bentuk hardcopy, yang tentunya akan menyebabkan banyak kerugian dalam jangka waktu tertentu, seperti banyak assignment yang lama tertimbun dan sulit untuk ditemukan ketika dibutuhkan. Metode tersebut tentunya dianggap sebagai cara yang membosankan dan membuang banyak waktu, di mana mahasiswa tidak dapat mengeksplorasi dalam proses pembelajaran yang akan memakan waktu lama untuk melakukan pencarian manual untuk jumlah file yang telah dikumpulkan. Pada saat ini penerapan metode pembelajaran dengan konsep menata banyak laporan pengerjaan assignment dalam sebuah website content management system. Metode pembelajaran ini dibuat untuk memaksimalkan cara menata laporan assignment mahasiswa guna efisiensi manajemen waktu, oleh karena itu metode pembelajaran ini dapat diterapkan sebagai manajemen pendidikan di pendidikan tinggi. Diharapkan dengan adanya metode ini dapat meningkatkan manajemen waktu dalam belajar sehingga memotivasi untuk mengeksplorasi kemampuan dalam proses pembelajaran yang ada. Kata kunci: Management, Content Management System, Assignment

Download Full-text

Review & Critical study of content management system software

International Journal of Contemporary Research and Review ◽

10.15520/ijcrr/2016/7/12/34 ◽

2016 ◽

Vol 7 (12) ◽

Author(s):

Rama Babeley

Keyword(s):

Management System ◽

Content Management ◽

Critical Study ◽

Content Management System ◽

System Software

Download Full-text

Conceptualising the Benefit Framework of an Enterprise Content Management System (ECMS)

Scientific Research Journal ◽

10.24191/srj.v15i2.5478 ◽

2018 ◽

Vol 15 (2) ◽

pp. 17

Author(s):

Mohamad Rahimi Mohamad Rosman ◽

Mohammad Azhan Abdul Aziz

Keyword(s):

Management System ◽

Content Management ◽

Extensive Review ◽

Content Management System ◽

Field Of Study ◽

Factors Influencing ◽

Digital Format ◽

Enterprise Content Management ◽

The Subject

Content management is an organisational effort of managing content, particularly in digital format. Although it has been over 25 years since content management was introduced, this field of study is still considered an emerging topic with unresolved issues-in particular, the subject of benefit achievement. Therefore, grounded on an extensive review of 135 articles, the purpose of this study is to investigate the benefits that organisations can gain through the proper use of an Enterprise Content Management System (ECMS). Subsequently, this paper identifies a list of ECMS benefits and proposes an ECMS benefit framework for further exploration into this field. Our result shows that although ECMS does bring benefits to organisations, these benefits are diverse; indicating that there are certain determinants or factors influencing the achievement of such benefits. Moreover, it is also found that in the context of the benefit framework of Shang and Seddon [10], three categories were found relevant to the field of content management: operational benefit, managerial benefit, and strategic benefit.

Download Full-text