The Powers and Perils of Societal Advertising

2020 ◽  
pp. 027614672097826
Author(s):  
Christos Livas

Despite the lack of consensus in existing literature regarding the societal functions of advertising, brands have been increasingly incorporating aspects of their stance on key social issues and/or contributions to societal wellbeing, into advertising messages. However, notable failures of contemporary societal advertising campaigns indicate that their effectiveness in achieving marketing objectives and advancing social causes remains ambiguous. To appraise the commercial and social consequences of societal advertising, the present research proceeds to examine its interrelationship with the social value system and conceptual differences with similar concepts. Although advertising is able to reflect and also reinforce a subset of existing social values, effective contribution to positive social change is likely to necessitate synergies between elements of the entire marketing process. Overall, given its risks and limitations, there is not sufficient evidence to posit that the practice of societal advertising is always for the best interest of business and society.

2017 ◽  
Vol 58 (7) ◽  
pp. 1448-1478
Author(s):  
Barry M. Mitnick

In Sandra Waddock’s article “Taking Stock of SIM” in this journal, she identifies key issues in the work of the Social Issues in Management (SIM) Division of the Academy of Management. This article challenges her analysis of SIM scholarship and her arguments of what is necessary for the division to progress. Scholarship in SIM should emphasize two key streams: First, scholars in SIM should seek to develop a science of social forensics, design, and social repair—in essence, develop a method of problem diagnosis, an approach to practical solution design, and a systematic understanding of the selection and implementation of social repair—in other words, seek to understand how to systematically troubleshoot and engineer solutions to fundamental issues in the business and society interface. The second stream, which informs the first, involves the development of original, core, transferable systematics that can “travel”—be the source of understanding-generating analysis—in other disciplines, including the topical regions of the Academy of Management. The article argues that laying claim to and developing true normative theory applicable across disciplines should be a distinctive identifier of work in SIM. The article concludes with an illustration of how systematics can be applied to address the literature’s failure to even seek to understand the logic underlying the standard ethical theories. These theories are properly seen as complements rather than substitutes. We need to ask and answer the “fundamental question of business ethics”: What should I do? .We suggest an approach labeled “integrative ethics,” employing ethical frames/injunctive formats, framed contexts for action, and the distribution of desires.


2000 ◽  
Vol 10 (1) ◽  
pp. 169-180 ◽  
Author(s):  
R. Edward Freeman

Abstract:Business ethics, as a discipline, appears to be at a crossroads. Down one avenue lies more of the same: mostly philosophers taking what they know of ethics and ethical theory and applying it to business. There is a long tradition of scholars working in the area known as “business and society” or “social issues in management.” Most of these scholars are trained as social scientists and teach in business schools. Their raison d’etre has been admirable: trying to get executives and students of business to understand the social impacts of business and to see business in broad, societal terms.


2016 ◽  
Vol 58 (7) ◽  
pp. 1406-1412 ◽  
Author(s):  
Archie B. Carroll

This essay comments on the past and the future of the Social Issues in Management (SIM) Division of the Academy of Management (AOM). The essay addresses the two major questions posed to the commentators on this special issue: First, does the past of the SIM Division provide any clues as to its future? Second, where is the SIM Division going or where should it be going? The author has been a member of SIM since 1971 and served as program chair in 1975 and division chair in 1976 to 1977. SIM is certainly a field at the community and administrative levels, and you could argue that SIM is a discipline, though we are interdisciplinary. It is not as certain that we are unique or distinctive at the intellectual level because we are not always that different in kind or quality from what is being done elsewhere in AOM, and there are more and more scholars in other divisions now working on topics that we once worked on exclusively. However, it is equally unlikely that many of the other AOM divisions could meet a test of intellectual uniqueness. The essay emphasizes some ideas that might help improve the intellectual rigor of the SIM meetings, and the value of alliances with Society for Business Ethics (SBE) and International Association for Business and Society (IABS). A division name change, even if desirable, is not a compelling issue.


2019 ◽  
Vol 11 (2) ◽  
pp. 246-266
Author(s):  
Ahmed Tahiri Jouti

Purpose Bringing more impact seems to be a real issue for social initiatives and organizations requiring the adoption of new approaches. The paper aims to define an integrated approach for building, maintaining and upgrading Islamic social finance and sustainable ecosystems. Design/methodology/approach The paper presents a conceptual framework based on case studies and literature review describing the methodology and the necessary steps to build sustainable ecosystems. Findings The paper shows the impact of building social finance ecosystems on tackling social issues. It emphasizes the idea that solving social issues is everybody’s business – from governments to businesses – and that those initiatives require sufficient Sharīʿah-compliant funding to achieve sustainability goals. Research limitations/implications The paper does not focus on the Islamic world experiences in building ecosystems serving social causes. Practical implications The paper gives an overview on how collaboration between the different social oriented organisations can enhance the social impact of the different initiatives. The aim is to ensure adequate financing to all the ecosystem components during the whole lifecycle. Social implications The suggested approach of building sustainable ecosystems can serve as a way to assess the existing social initiatives and practices to find relevant combinations targeting more impact. Originality/value In the social sphere, the idea of building ecosystems has been explored in different ways but never in a way that gathers all the components including finance providers, coordinators and the different types of initiatives. The paper adapts the ecosystem concept to the Islamic finance specificities.


2020 ◽  
Vol 15 (3) ◽  
pp. 26-31
Author(s):  
Igor N. Fedulov ◽  
Sergey S. Kvach

The subject of the article is the analysis of three main aspects of the fight against corruption: the prevention of corruption, the fight against corruption and minimizing the consequences of corruption offenses. Separate gaps in the legislation affecting the effectiveness of anti-corruption, mechanisms of interaction between government, business and society, which have as their goal the prevention of corruption, are examined. The role of civil society institutions in the fight against corruption, as well as the influence of the media on the perception of the image of a corrupt official, is examined. The problem of criminalizing the liability of legal entities for corruption offenses, the problem of applying such a criminal law measure as confiscation of the property of a corrupt official are touched upon. Briefly discussed are the possibilities of transferring to the legal field some aspects of corruption in the form of organizing lobbying activities. The authors also consider aspects of minimizing the social consequences of corruption.


2020 ◽  
Vol 12 (4) ◽  
pp. 30
Author(s):  
Bassant Eyada

Recently various brands have been promoting their products through social issues that consumers are engaging with, by moving from social corporate responsibility to leadership and harnessing the brands' power to inspire social and environmental problems and change. Whether brands are creating social leadership campaigns to raise profit margins, or because they simply care about the issues they discuss, several brands have been playing this role through their campaigns, as seen for example with brands like Nike, Under Armor, Gillette, and Uber. This paper follows the qualitative methodology by proposing an analytical study of the advertising messages and concepts through a case study of Nike advertising promoting their products through social leadership campaigns, and an analysis which aims to measure the impact of these campaigns on brand image, profit margins, and the means the social causes are being perceived by the consumers.


2019 ◽  
Vol 67 ◽  
pp. 06042
Author(s):  
Oksana Portna ◽  
Svitlana Kachula ◽  
Liubov Lysiak

The article deals with social responsibility system development of the state, business, society. It is shown that the characteristic of development and the result of social responsibility of the state, business, society is the high quality of socio-economic development, balancing the interests of all participants in social relations. Modern complex social relations actualize social issues both within individual countries and in the world dimension. The problems of social responsibility of the state, business, and society concern a wide range of economic, social, financial, environmental and political aspects. The article presents generalized standards and conditions for the development of socially responsible state, business, and society, which are mediated by financial flows. A meaningful characteristic of state, business and society social responsibility development is the social relations institutional participants financial flows focus, which should be considered in unity with the global system and relevant world processes during globalization. The problems of financial flows direction in the conditions of financial and economic globalization are considered. In Ukraine, social responsibility of the state, business, society is non-systemic, fragmentary, situational.


2010 ◽  
Vol 16 (4) ◽  
pp. 482-487 ◽  
Author(s):  
Vanessa Ratten ◽  
Kathy Babiak

AbstractThis introduction to the special issue of the Journal of Management & Organization on social responsibility, philanthropy and entrepreneurship in the sport industry frames the key issues sport businesses, corporate partners, and related nonprofit organizations grapple with to ensure that both the organizations and the social causes which are being addressed benefit in some way. The importance of social responsibility is first examined in the context of corporations and sports. The increasing importance of social issues to sport-related industries and the role of strategic philanthropy is discussed. Next, the connection between social responsibility and philanthropic endeavors is addressed in terms of social entrepreneurship. Finally, the article concludes by highlighting the increased significance of sport in society and how the articles in this special issue contribute to a better understanding of the role of social responsibility, philanthropy and entrepreneurship in sport.


2018 ◽  
Author(s):  
Nathan Bennett ◽  
Lydia Teh ◽  
Yoshitaka Ota ◽  
Patrick Christie ◽  
Adam Ayers ◽  
...  

Marine conservation actions are promoted to conserve natural values and support human wellbeing. Yet the quality of governance processes and the social consequences of some marine conservation initiatives have been the subject of critique and even human rights complaints. These types of governance and social issues may jeopardize the legitimacy of, support for and long-term effectiveness of marine conservation. Thus, we argue that a clearly articulated and comprehensive set of social standards - a code of conduct - is needed to guide marine conservation. In this paper, we draw on the results of an expert meeting and scoping review to present key principles that might be taken into account in a code of conduct, to propose a draft set of foundational elements for inclusion in a code of conduct, to discuss the benefits and challenges of such a document, and to propose next steps to develop and facilitate the uptake of a broadly applicable code of conduct within the marine conservation community. The objectives of developing such a code of conduct are to promote fair conservation governance and decision-making, socially just conservation actions and outcomes, and accountable conservation practitioners and organizations. The uptake and implementation of a code of conduct would enable marine conservation to be both socially acceptable and ecologically effective, thereby contributing to a truly sustainable ocean.


2020 ◽  
Vol 31 (4) ◽  
pp. 143-159
Author(s):  
Haneen Hassain Abd allah ◽  
Adnan Yasin Mustafa

Crime has become a phenomenon associated with human socialization.  Wherever human groups are found, a crime, which differs from one society to another, is found. It is one of the most dangerous social issues that undermines the solidarity of a given society. This is because it establishes a takeoff from community's norms, values, customs and traditions, and thus turns into a danger to the lives of people, groups and society that threatens its strength and security. The paper focuses on the crimes that violate the social law, like child rape, incest and electronic extortion, which are increasing in size, increasing as a result their repercussions on the human society. The study seeks several objectives, including: examining the nature and dimensions of crimes that violate the values and system of social control and their repercussions. It also investigates the reasons that led to the spread of these crimes breaching accordingly the social law and the value system. This study is a descriptive and analytical one which relied on the social survey using a sampling method. The sample of the study was 150  intentionally selected inmates deposited in some prisons of the Iraqi Correctional Department of perpetrators of child rape, incest, electronic extortion. Besides, 50 social workers and researchers were intentionally selected, too. The data was processed statistically, using (SPSS) program. Moreover, observation, interview tools were used to record information. Results have shown that most of the perpetrators of social transgression crimes, (61.3%), are of lowest levels (illiterate, read and write, primary). Further, the majority of the sample members are males, (127) with a percentage of (84.7%). Finally, it has been found that most sample members (58.0%) came from poor class and sufferred from conditions of weakness.


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