scholarly journals Adaptive Psychological Distance: A Survival Perceived Temporal Distance Effect

2020 ◽  
Vol 18 (3) ◽  
pp. 147470492094878
Author(s):  
Daniel R. VanHorn

Perceived temporal distance is explored using an evolutionary-functionalist perspective. Participants imagine themselves in one of three future scenarios: a survival scenario, a high-effort scenario, and a low-effort scenario. After imagining themselves in a future scenario, participants make a judgment of perceived temporal distance. Results suggest a survival perceived temporal distance effect (SPTD effect). Participants report the survival scenario feels closer to them in time than the high-effort and low-effort scenarios in experiments using a within-subjects design (Experiment 1) and a between-subjects design (Experiment 2). The perceived temporal closeness of a future survival scenario is highly adaptive as it motivates effective preparation for a future event of great importance. Furthermore, the perceived temporal distance findings reported here taken together with past research on perceived spatial distance illustrate the value of the functional perspective when conducting research on psychological distance. The SPTD effect is likely related to the well-documented survival-processing memory effect and is consistent with research demonstrating the cognitive overlap between remembering past events and imagining future events.

2019 ◽  
Author(s):  
Oliver Genschow ◽  
Jochim Hansen ◽  
Michaela Wänke ◽  
Yaacov Trope

In past research on imitation, some findings suggest that imitation is goal based, whereas other findings suggest that imitation can also be based on a direct mapping of a model’s movements without necessarily adopting the model’s goal. We argue that the two forms of imitation are flexibly deployed in accordance with the psychological distance from the model. We specifically hypothesize that individuals are relatively more likely to imitate the model’s goals when s/he is distant but relatively more likely to imitate the model’s specific movements when s/he is proximal. This hypothesis was tested in four experiments using different imitation paradigms and different distance manipulations. Experiment 1 served as a pilot study and demonstrated that temporal distance (vs. proximity) increased imitation of a goal relative to the imitation of a movement. Experiments 2 and 3 measured goal-based and movement-based imitation independently of each other and found that spatial distance (vs. proximity) decreased the rate of goal errors (indicating more goal imitation) compared to movement errors. Experiment 4 demonstrated that psychological distance operates most likely at the input—that is, perceptual—level. The findings are discussed in relation to construal level theory and extant theories of imitation.


2019 ◽  
Vol 59 (8) ◽  
pp. 1430-1446 ◽  
Author(s):  
Saerom Wang ◽  
Xinran Lehto

Effectiveness of destination advertising to potential tourists has been enhanced with the use of personalized orientation. After an online search for information about a destination, individuals are exposed to advertisements related to the destination on their social media newsfeed. However, further understanding is warranted in terms of how these destination messages should be crafted. Thus, our research aims to uncover how destination advertising design, message appeal type, and language abstraction level interact with a message recipient’s psychological distance to his or her trip to influence consumer response to the advertising. Based on construal level theory, we conducted a scenario-based experiment, using manipulated messages and psychological distance state to assess message effectiveness. The findings show that the type of message design respondents favor can vary either by perceived temporal distance to their travel plans or spatial distance to the travel destination.


Foods ◽  
2020 ◽  
Vol 9 (2) ◽  
pp. 228
Author(s):  
Claudia Bischoff ◽  
Leonie Reutner ◽  
Jochim Hansen

Observing other people snacking can affect one’s own consumption behavior. The present experiment tested whether temporal distance moderates imitation of brand choice and the number of snacks consumed. Based on previous research demonstrating that psychological distance (e.g., temporal or spatial distance) reduces imitation of movements, we hypothesized that participants would imitate the amount of food intake to a lesser degree when they temporally distance themselves from a model person. To test this idea, participants (n = 113) were asked to imagine their life either the next day (proximal condition) or in one year (distant condition). Next, participants watched a video clip depicting a model person who chose one of two brands of pretzels and ate either plenty or just a few of the pretzels. Then, participants chose one of the two brands of pretzels, served themselves as many of the pretzels as they liked, and ate them while filling in a tasting questionnaire. As expected, participants primed with proximity imitated snack intake more than participants primed with distance. The brand choice was not affected by self-distancing. Implications for snacking behavior are discussed.


2021 ◽  
pp. 194855062110440
Author(s):  
Ramzi Fatfouta ◽  
Yaacov Trope

Mask wearing plays a vital role in the fight against the novel coronavirus (COVID-19). Despite its ubiquity in everyday social life, it is still unknown how masked faces are mentally represented. Drawing on construal-level theory, we test the hypothesis that masked faces and unmasked faces are implicitly associated with psychological distance and proximity in memory, respectively. Four preregistered, high-powered experiments ( N = 354 adults) using the Implicit Association Test lend convergent support to this hypothesis across all four dimensions of psychological distance: social distance, spatial distance, temporal distance, and hypothetical distance. A mini meta-analysis validates the reliability of the findings (Hedge’s g = 0.46). The present work contributes to the growing literature on construal-level effects on implicit social cognition and enriches the current discussion on mask wearing in the pandemic and beyond.


2014 ◽  
Vol 45 (4) ◽  
pp. 327-334 ◽  
Author(s):  
Han Gong ◽  
Douglas L. Medin ◽  
Tal Eyal ◽  
Nira Liberman ◽  
Yaacov Trope ◽  
...  

In the hope to resolve the two sets of opposing results concerning the effects of psychological distance and construal levels on moral judgment, Žeželj and Jokić (2014) conducted a series of four direct replications, which yielded divergent patterns of results. In our commentary, we first revisit the consistent findings that lower-level construals induced by How/Why manipulation lead to harsher moral condemnation than higher-level construals. We then speculate on the puzzling patterns of results regarding the role of temporal distance in shaping moral judgment. And we conclude by discussing the complexity of morality and propose that it may be important to incorporate cultural systems into the study of moral cognition.


2014 ◽  
Vol 45 (3) ◽  
pp. 223-231 ◽  
Author(s):  
Iris L. Žeželj ◽  
Biljana R. Jokić

Eyal, Liberman, and Trope (2008) established that people judged moral transgressions more harshly and virtuous acts more positively when the acts were psychologically distant than close. In a series of conceptual and direct replications, Gong and Medin (2012) came to the opposite conclusion. Attempting to resolve these inconsistencies, we conducted four high-powered replication studies in which we varied temporal distance (Studies 1 and 3), social distance (Study 2) or construal level (Study 4), and registered their impact on moral judgment. We found no systematic effect of temporal distance, the effect of social distance consistent with Eyal et al., and the reversed effect of direct construal level manipulation, consistent with Gong and Medin. Possible explanations for the incompatible results are discussed.


2020 ◽  
Vol 39 (3) ◽  
pp. 3769-3781
Author(s):  
Zhisong Han ◽  
Yaling Liang ◽  
Zengqun Chen ◽  
Zhiheng Zhou

Video-based person re-identification aims to match videos of pedestrians captured by non-overlapping cameras. Video provides spatial information and temporal information. However, most existing methods do not combine these two types of information well and ignore that they are of different importance in most cases. To address the above issues, we propose a two-stream network with a joint distance metric for measuring the similarity of two videos. The proposed two-stream network has several appealing properties. First, the spatial stream focuses on multiple parts of a person and outputs robust local spatial features. Second, a lightweight and effective temporal information extraction block is introduced in video-based person re-identification. In the inference stage, the distance of two videos is measured by the weighted sum of spatial distance and temporal distance. We conduct extensive experiments on four public datasets, i.e., MARS, PRID2011, iLIDS-VID and DukeMTMC-VideoReID to show that our proposed approach outperforms existing methods in video-based person re-ID.


2019 ◽  
Vol 46 (4) ◽  
pp. 547-558 ◽  
Author(s):  
Eugene Y. Chan ◽  
Sam J. Maglio

English passages can be in either the active or passive voice. Relative to the active voice, the passive voice provides a sense of objectivity regarding the events being described. This leads to our hypothesis that passages in the passive voice can increase readers’ psychological distance from the content of the passage, triggering an abstract construal. In five studies with American, Australian, British, and Canadian participants, we find evidence for our propositions, with both paragraphs and sentences in the passive voice increasing readers’ felt temporal, hypothetical, and spatial distance from activities described in the text, which increases their abstraction in a manner that generalizes to unrelated tasks. As such, prose colors how people process information, with the active and passive voice influencing the reader in ways beyond what is stated in the written word.


2020 ◽  
Vol 54 (8) ◽  
pp. 1987-2012 ◽  
Author(s):  
Liudmila Tarabashkina ◽  
Pascale G. Quester ◽  
Olga Tarabashkina

Purpose The purpose of this study is to answer the call for additional detailed research on factors that influence corporate social responsibility (CSR) authenticity by examining how the former is affected by the commonly reported CSR spending allocations expressed as percentages of annual profits. It integrates equity and attribution theories to propose a new construct of inequity perceptions to explain how CSR spending allocations influence CSR authenticity. Inequity perceptions form from smaller allocations that are perceived disproportionate compared to the potential reputational gains from the executed CSR communication, which, in turn, prompts lower authenticity inferences. Design/methodology/approach Three experiments were performed. Study 1 examines how different CSR spending allocations influence inequity perceptions and how the latter relate to CSR authenticity. Study 2 examines how inequity perceptions are affected by firm size. Study 3 examines whether psychological distance (being a customer or non-customer) affects information processing by predisposing customers to forming higher inequity perceptions. Findings Study 1 shows that lesser allocations produce higher inequity perceptions. Study 2 demonstrates that inequity perceptions are enhanced when numerically small allocations are reported by a large as opposed to a small firm. Study 3 shows that both customers and non-customers form similar inequity perceptions from smaller percentage allocations without support for the psychological distance effect. Research limitations/implications This study shows that the percentage of profits allocated to CSR, as well as firm size, can affect authenticity inferences via inequity perceptions. These findings point to different implications of CSR communication that features percentage allocations that multiple firms may not be aware of. Practical implications Marketers can benefit from the reported findings by understanding when and how CSR communication that features percentage allocations may be counter-productive by generating lesser CSR authenticity. Originality/value This study provides a novel perspective on how consumers evaluate CSR authenticity in a marketplace where awareness of firms’ vested interests is increasing.


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