Industry of rural tourism in the Stavropol region

2015 ◽  
Vol 9 (3) ◽  
pp. 22-32 ◽  
Author(s):  
Александр Трухачев ◽  
Aleksandr Trukhachev
Keyword(s):  
Agricultural Development ◽  
Tourism Industry ◽  
Rural Tourism ◽  
Private Companies ◽  
Tourist Attractions ◽  
Stavropol Region ◽  
Global Tourism ◽  
Tourism Resources ◽  
Current Context ◽  
High Level

Rural tourism - one of the most famous and popular forms of recreation. Many experts note its ability to compete with the leaders of the global tourism - beach and cultural tourism. Stavropol region of the Russian Federation has a high level of agricultural development and rich touristic and recreational potential. The aspiration of small and large private companies to diversify their activities by expanding non-agricultural segment caused the formation and development of rural tourism. A variety of tourism resources and cultural heritage of the Stavropol region allowed entrepreneurs to create a variety of tourism products in the segment of rural recreation. In the current context the formation of rural tourism industry in the Stavropol region is the rightful issue The article presents analysis results of the tourist attractions and means of accommodation as part of composition of the rural tourism industry in the Stavropol region. Placement of facilities of rural tourism industry in municipalities of the region is shown. The trend of territorial localization of rural tourism in the Stavropol region within four main areas is proved. The author curries out the analysis of the specific structure of the objects of rural tourism, their tourism specialization and composition of services. The results allowed concluding that the most popular is the strategy of diversification of activities and offers of rural tourism.

Involvement of entities of agricultural industry in tourism activity (the case of Stavropol region)

2016 ◽  
Vol 10 (1) ◽  
pp. 64-0 ◽  
Author(s):  
Александр Трухачев ◽  
Aleksandr Trukhachev
Keyword(s):  
Agricultural Development ◽  
Marketing Research ◽  
Leisure Activity ◽  
Tourism Industry ◽  
Rural Tourism ◽  
Agricultural Industry ◽  
Mass Tourism ◽  
Stavropol Region ◽  
Global Tourism ◽  
High Level

Current geopolitical changes and trends in socio-economic development increase the importance and prospects of development of domestic tourism. Emerging opportunities are significant not only for well-known destinations and tourist products, but also for tourism products and routes that by their attractiveness is competitive with the objects of mass tourism demand. Considering the possibilities of development of weekend tourism, flashpacker and trailering, can be concluded that the sector of rural tourism in all its diversity, can attract a significant part of the tourist flow. At present, rural tourism is not a mass leisure activity. Researches of needs and interests of tourists are known. However, there are no researches revealing assessment of the prospects of existing or potential rural tourism projects. With that, it should be emphasized that they are not only important for investors or business leaders, but also for tourism administrations as a tool to identify barriers or areas of support of rural tourism projects. Rural tourism - one of the most famous and popular forms of recreation. Many experts note its ability to compete with the leaders of the global tourism - beach and cultural tourism. Stavropol Krai of the Russian Federation is region with high level of agricultural development and rich touristic and recreational potential. Development of private sector in agriculture industry, aspiration of small and large private companies to diversify their activities by expanding non-agricultural segment caused the formation and development of rural tourism. Variety of tourism resources and cultural heritage of Stavropol region allowed entrepreneurs to create different tourist products in the segment of rural recreation. In the current context the formation of rural tourism industry in the Stavropol region is the rightful issue. The author has conducted marketing research to study the attitude of agriculture entities in Stavropol region to engaging in tourist activities. The data obtained show the positive attitude of agriculture entities of the region to the tourist activity. However, more than 89% of respondents consider it necessary to develop a state policy in the field of rural tourism at the federal and regional levels.

Resources of rural tourism development in Stavropol region

2016 ◽  
Vol 10 (2) ◽  
pp. 125-140 ◽  
Author(s):  
Александр Трухачев ◽  
Aleksandr Trukhachev
Keyword(s):  
Agricultural Development ◽  
Traditional Approach ◽  
Tourism Development ◽  
Tourism Industry ◽  
Rural Tourism ◽  
Potential Development ◽  
Stavropol Region ◽  
Tourism Resources ◽  
High Level ◽  
Stavropol Krai

he article presents the authorial view on the composition of the tourism resources that are in demand in rural tourism development. According to the author, the specific of rural tourism makes somewhat different from the traditional approach to defining the composition and typology of tourism resources. The author shows that the division into primary and secondary tourism resources for rural tourism phenomenon is not true and is not obvious. The article substantiates that, along with the natural, historical and cultural tourism resources, it is advisable to consider the infrastructure and agricultural resources in the development of rural tourism. Stavropol Krai of the Russian Federation - a region with a high level of agricultural development and rich tourism and recreational potential. Development of the private sector in agriculture, the pursuit of small and large companies to diversify their activities at the expense of the development of non-agricultural segment, resulted in the formation and development of rural tourism. These circumstances justified the choice of the region for illustration the diversity of the group "enterprises and the production of agricultural purpose" among the tourist resources of agricultural and other activities in the countryside. Therefore, by the example of Stavropol region the author shows that agricultural activities and its results, as well as the technologies used, are becoming tourist resources. According to the analysis results the author draws conclusions about what direction of rural tourism have enough resource provision. The author also gives a description of the (peasant) farms placement, authenticity and originality of agricultural brands that can be used for the formation of attractive tourist products. The level of integration in tourism the peasant farms, equestrian centers, fish and game farms of the region, the potential for further integration of peasant farms in the tourism industry are shown. The problems of rural tourism development of Stavropol Krai in terms of transport (road) access to peasant farms of Stavropol region and practices of promotion of rural tourism sites in the Internet environment of the territory are revealed.

scholarly journals Perspectives and reviews in the use of narrative strategies for communicating fake news in the tourism industry

2020 ◽  
Vol 14 (1) ◽  
pp. 728-734
Author(s):  
Emanuela Anton ◽  
Cosmin Alexandru Teodorescu ◽  
Vanesa Madalina Vargas
Keyword(s):  
Data Dissemination ◽  
Economic Benefits ◽  
Tourism Industry ◽  
Fake News ◽  
Narrative Strategies ◽  
Private Companies ◽  
Tourist Attractions ◽  
State Institutions ◽  
Tourist Destinations ◽  
Cruise Ships

AbstractIn this article we review research from the past decade that explores how elements of communication from social media and press articles influence the decision making for choosing a travel destination. ‘Fake news’ has the potential to impact opinions, expectations and behaviour of tourism consumers. Perceived as an important threat to modern democratic societies, the course of intentional false data dissemination is able to disrupt perception and throughout the normal functioning of state institutions and private companies. Hence, manipulation of information shapes differently the image of tourism destinations, accommodation units, cruise ships and even tourist attractions mostly in order to produce higher economic benefits. Unfortunately, sometimes ‘fake news’ spreading could be detrimental to tourist destinations and operators. In order to pursue, cope, absorb and adjust threats related to ‘fake news’, we will use and approach in a later work the aspects regarding a ‘societal resilience’

FOREIGN CONCEPTS AND DEVELOPMENT MODELS OF RURAL TOURISM

2016 ◽  
Vol 10 (7) ◽  
pp. 34-40 ◽  
Author(s):  
Александр Трухачев ◽  
Aleksandr Trukhachev
Keyword(s):  
Rural Areas ◽  
National Level ◽  
Tourism Development ◽  
State Regulation ◽  
Tourism Industry ◽  
Rural Tourism ◽  
Tourism Product ◽  
Development Policies ◽  
Long Time ◽  
Global Tourism

The phenomenon of rural tourism is known for a long time, now it holds a strong position in the global tourism industry. At national level the phenomenon of rural tourism takes a variety of forms, in which different approaches to the appropriate tourism product development and its integration with additional services are implemented. The study conducted by the author demonstrates that the success of rural tourism development depends on the efforts of national and regional regulatory agencies, as well as local government entities. The article presents established practices of support and regulation of rural tourism, summarizes scientific approaches to the formalization of the rural tourism state regulation and grouping of its functions. It is proved that the phenomenon of rural tourism appears at the intersection of three management objects: regional policy in terms of development of rural areas, tourism development policies, especially in diversification of the tourism product, as well as agriculture development policies, promotion of technologies and products. Based on the research results the author presents interpretation of the types of the rural tourism development public policies.

scholarly journals Stakeholder-based conjoint analysis for branding wellness tourism in Kerala, India

2021 ◽  
Author(s):  
João Romão ◽  
Partho Pratim Seal ◽  
Paul Hansen ◽  
Sindhu Joseph ◽  
Senthilkumaran Piramanayagam
Keyword(s):  
Conjoint Analysis ◽  
International Markets ◽  
Tourism Industry ◽  
Asia Pacific ◽  
Branding Strategy ◽  
Destination Branding ◽  
Wellness Tourism ◽  
Tourism Resources ◽  
High Level

AbstractWellness tourism is a fast-growing tourism industry segment and major wellness tourism destinations are found in the Asia–Pacific region, including India. The region of Kerala in India has an abundant natural, cultural and entrepreneurial resources for the development of wellness tourism. These resources are centered on the unique and traditional Ayurveda treatment, complemented by impressive natural landscapes and rich cultures and history. Despite the abundance and quality of resources and services provided by a large number of stakeholders, Kerala lacks a branding strategy for differentiating Kerala as a wellness tourism destination to compete in international markets. A stakeholder-based participatory process was developed to co-create a branding strategy, involving a destination audit supported by an online conjoint analysis survey to discover the relative importance of ‘high-level’ attributes associated with Kerala’s wellness tourism resources. The most important attributes are ‘Fits with strategic priorities of the organisation’ and ‘Ability to integrate into wellness tourism packages’. The main resources complementing wellness services are natural features and cultural heritage. This research contributes to stakeholder-based participatory methods for destination branding.

scholarly journals SWOT Research on the Development of Rural Tourism E-Commerce System under the Background of Big Data Era

2021 ◽  
Vol 2021 ◽  
pp. 1-13
Author(s):  
Minglong Zhao ◽  
Jing Zhou ◽  
Jin Mu
Keyword(s):  
Big Data ◽  
Continuous Improvement ◽  
Swot Analysis ◽  
Tourism Industry ◽  
Rural Tourism ◽  
Internet Technology ◽  
Tourist Attractions ◽  
External Conditions ◽  
The City ◽  
Tourism Revenue

Economic development has gradually made tourism one of the most common options for people’s leisure and entertainment. The fast-paced life and heavy pressure in the city have made the relaxed and comfortable rural tourism sought after by many people. In our country, many villages have rich tourist attractions and unique cultural heritage, but they have not been fully developed due to information obstruction. Now, the advancement of Internet technology has made e-commerce, an emerging trade method, more closely related to rural tourism. Based on the background of big data, this paper has launched a research on the SWOT analysis of the development of rural tourism e-commerce system. Starting from the advantages, disadvantages, opportunities, and threats of the tourism e-commerce system, this paper discusses the necessity of combining rural tourism and e-commerce platforms in the Internet era, combining various internal and external conditions. From the perspective of the e-commerce system, all kinds of special features in the countryside can be transformed into product selling points on the platform to attract tourists, and the promotion of tourism revenue through the platform can further promote the continuous improvement of the rural tourism industry and form a virtuous circle. According to our data from the China Tourism Administration and related tourism statistics, the number of rural tourists in my country has increased from 630 million in 2011 to 3.13 billion in 2019, and the increase in rural tourism revenue has also reached 4.3 times. In order to prevent the rural backward marketing strategy from hindering the development of rural tourism, the introduction of a tourism e-commerce platform is a very necessary choice.

scholarly journals Investment Evaluation of Tourism Industry: A Case Study of Coastal Recreation Areas in Hualien Taiwan

2016 ◽  
Vol 9 (12) ◽  
pp. 1
Author(s):  
Maw-Cherng Lin ◽  
Ming-Wei Yang
Keyword(s):  
Carrying Capacity ◽  
Tourism Industry ◽  
Public Infrastructure ◽  
Analytic Hierarchy ◽  
Factors Affecting ◽  
Tourist Attractions ◽  
Recreation Areas ◽  
Tourism Resources ◽  
Hierarchy Process

<p>An increase in the number of tourists can boost the economic prosperity of tourist attractions; over-development or over-utilization of a tourist attraction will lead to the consumption of tourism resources and reduce recreational quality. This study used relevant studies on ecotourism and recreational carrying capacity and applied the Delphi-fuzzy analytic hierarchy process to identify the critical factors affecting the recreational carrying capacity of the Hualien Qixingtan coastal recreational areas, including 4 primary factors, namely, recreational environment, natural landscape, coastal animals and plants, and cultural assets, and 13 secondary factors, such as public infrastructure. The research results can be provided as reference for relevant government authorities and operators to develop measures taking into account both the resource conservation and recreational management of coastal recreational areas.</p>

scholarly journals The collapse of tourism and its impact on wildlife tourism destinations

2020 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
David Newsome
Keyword(s):  
Tourism Industry ◽  
Current Status ◽  
Content Type ◽  
Wildlife Tourism ◽  
The Future ◽  
Global Tourism ◽  
Tourism Resources ◽  
Tourism Destinations ◽  
Negative Impacts ◽  
The Impact

Purpose To evaluate some of the current discussion about the possible impacts of the COVID-19 pandemic on wildlife tourism destinations. There could be either positive and/or negative impacts and this viewpoint provides some reflection on what the future might hold for some if not many wildlife tourism destinations when the global tourism industry resumes. Design/methodology/approach A combination of tourism and environmental impact research studies and online resources are used to demonstrate the wildlife tourism-conservation nexus and provide a commentary regarding the impact of COVID-19 on the wildlife tourism system. Findings This paper provides a context and viewpoint on the possible implications of post COVID-19 reflection for wildlife tourism operations in the future. Research limitations/implications This viewpoint paper captures only a snapshot of rapidly emerging online perspectives but at the same time draws together relevant research that emphasises the importance of wildlife tourism. Practical implications This paper enables an appreciation of the implications of not reflecting on the way that tourism and the environment are currently/recently managed and funded. One possibility is that we could arrive at a different baseline that reflects degraded wildlife tourism conditions. If, in a post COVID-19 world, a new awareness of the vulnerability of species and the tourism upon which it is dependent arises, this could open the door for improved tourism management and conservation of species that are of high tourism value. Social implications This paper offers a synthesis of views that fosters understanding of the possibility of damage to wildlife tourism resources due to the social and economic impacts of COVID-19 on the global nature-based tourism sector. Originality/value The viewpoint proffered in this paper provides scope for a rapid evaluation of the current status of wildlife tourism, its vulnerability and the need to reflect on the industry in a post COVID-19 world.

Statistical evaluation and forecasting of human resources support by specialists and workers of mass professions of agricultural organizations of the grainsheep-breeding zone of Stavropol region

2020 ◽  
pp. 58-75
Author(s):  
Alexey Gerasimov ◽  
Evgeny Gromov ◽  
Oksana Grigor'eva
Keyword(s):  
Agricultural Sector ◽  
Import Substitution ◽  
Educational Institutions ◽  
Industrial Complex ◽  
Stavropol Region ◽  
Breeding Zone ◽  
The Creation ◽  
Business Structures ◽  
Agroindustrial Complex ◽  
High Level

Improving the efficiency of agricultural production and the competitiveness of agricultural products is impossible without the creation of professional teams with a high level of productivity. The formation and development of the personnel potential of the agro-industrial complex comes to the fore in the light of ensuring the country’s food security and solving the problems of import substitution. The development of the industry relies more on the creation of a vertical education system, the development of rural territories, etc. Compilation of forecasts for the staffing of the agroindustrial complex will coordinate the efforts of educational institutions, business structures, and authorities in organizing the training and retraining of personnel for the agricultural sector.

POTENTIALS AND OBSTRUCTION FOR THE DEVELOPMENT OF RURAL TOURISM OF THE REPUBLIC OF SRPSKA

2018 ◽  
Vol 28 (6) ◽  
pp. 2179-2184
Author(s):  
Sandra Rover ◽  
Milan Tomic
Keyword(s):  
Integrated Approach ◽  
Tourism Industry ◽  
Rural Tourism ◽  
Limiting Factors ◽  
Original Form ◽  
Rural Space ◽  
Non Governmental Organizations ◽  
The Republic ◽  
Rural Destinations ◽  
Tourism Services

The aim of this paper is to examine potentials and obstacles for the development of rural tourism in the Republic of Srpska. The analysis of both the potential and the integration of the entities crucial for the development of rural tourism, as well as the limiting factors that lead to stagnation in the development of rural tourism, is covered. Also, the goal is to explore the views of users and providers of rural tourism services and institutions dealing with the tourism industry on the state of the tourist offer and the limiting factors of its development. Rural destinations are becoming more attractive and more visited by tourists due to the natural environment, clean air, manifestations, possibilities of consuming traditional food and beverages, sports and various other activities. However, the ruin of rural tourism is reflected in the fact that it can violate the original form of rural space through various forms of environmental pollution of space, water and air. Preservation of existing resources is a necessity because the preserved environment is a prerequisite for the development of rural tourism. Republic of Srpska has seen a steady growth in the tourist visit in recent years, but there are still limiting factors for the development of rural tourism, which are most often seen in the poorly developed infrastructure of certain rural destinations, lack of accommodation capacities and the lack of qualified labor force, cooperation of several actors. It cannot be developed without the cooperation of regional and local authorities, non-governmental organizations, tourist organizations and businesses with local people. These actors should help the development of rural tourism through various subsidies, incentives, infrastructure construction and marketing.Republika Srpska faces the problem of insufficient promotion of tourism products, which reflects on the bad image of the entire tourism. The strong competition from the countries of the region, primarily Croatia and Montenegro, draws a large number of tourists, which points to the fact that the consumers of tourism services of the Republic of Srpska are in the highest estimate domestic guests of a poor standard of living. The development of rural tourism should be based on an integrated approach to development and care for resources. Only preserved resources can be a condition for the development of rural tourism now and in the future.

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