Succès de Scandale: Homophobia, racism and abject marketing in fashion

2021 ◽  
Vol 6 (2) ◽  
pp. 175-192 ◽  
Author(s):  
Mark Joseph O’Connell
Keyword(s):  
Social Media ◽  
The Past

Succès de Scandale, the manipulation of outcry over the deliberately shocking, has been used frequently to garner notoriety and fame in the past. Currently, fashion brands are notorious for dropping crypto-offensive items into their marketing and then backing off with a meagre apology when customers react with legitimate offence. Social media hashtags generate viral visibility, and the associated brand is amplified exponentially. Engaging in this dance between the edgy and the truly offensive becomes tactical for brands to appear ‘cool’, and to push back against notions of the ‘politically correct’. However, as consumers become increasingly inured to the abject, brands go to ever-greater lengths to generate publicity they hope will translate to higher sales. Shocking visual tropes become increasingly provocative to engage the online masses, moving into dangerously racially charged and homophobic territory at times. Offensive? Certainly. Of larger concern, though: are there deeper consequences to reckless dissemination of scandalous content?

scholarly journals Quantified Nostalgia: Social Media, Metrics, and Memory

2021 ◽  
Vol 7 (2) ◽  
pp. 205630512110088
Author(s):  
Benjamin N. Jacobsen ◽  
David Beer
Keyword(s):  
Social Media ◽  
Focus Group ◽  
Qualitative Interviews ◽  
The Past ◽  
Group Data ◽  
Focus Group Data ◽  
Social Media Platforms ◽  
Memory Practices ◽  
The Relationship

As social media platforms have developed over the past decade, they are no longer simply sites for interactions and networked sociality; they also now facilitate backwards glances to previous times, moments, and events. Users’ past content is turned into definable objects that can be scored, rated, and resurfaced as “memories.” There is, then, a need to understand how metrics have come to shape digital and social media memory practices, and how the relationship between memory, data, and metrics can be further understood. This article seeks to outline some of the relations between social media, metrics, and memory. It examines how metrics shape remembrance of the past within social media. Drawing on qualitative interviews as well as focus group data, the article examines the ways in which metrics are implicated in memory making and memory practices. This article explores the effect of social media “likes” on people’s memory attachments and emotional associations with the past. The article then examines how memory features incentivize users to keep remembering through accumulation. It also examines how numerating engagements leads to a sense of competition in how the digital past is approached and experienced. Finally, the article explores the tensions that arise in quantifying people’s engagements with their memories. This article proposes the notion of quantified nostalgia in order to examine how metrics are variously performative in memory making, and how regimes of ordinary measures can figure in the engagement and reconstruction of the digital past in multiple ways.

scholarly journals Trends in Patient, Physician, and Public Perception of Ulnar Collateral Ligament Reconstruction Using Social Media Analytics

2021 ◽  
Vol 9 (3) ◽  
pp. 232596712199005
Author(s):  
Jonathan S. Yu ◽  
James B. Carr ◽  
Jacob Thomas ◽  
Julianna Kostas ◽  
Zhaorui Wang ◽  
...  
Keyword(s):  
Social Media ◽  
Public Perception ◽  
Ulnar Collateral Ligament ◽  
Return To Play ◽  
Social Media Analytics ◽  
Care Providers ◽  
Collateral Ligament ◽  
The Past ◽  
Positive Sentiment ◽  
Negative Sentiment

Background: Social media posts regarding ulnar collateral ligament (UCL) injuries and reconstruction surgeries have increased in recent years. Purpose: To analyze posts shared on Instagram and Twitter referencing UCL injuries and reconstruction surgeries to evaluate public perception and any trends in perception over the past 3 years. Study Design: Cross-sectional study. Methods: A search of a 3-year period (August 2016 and August 2019) of public Instagram and Twitter posts was performed. We searched for >22 hashtags and search terms, including #TommyJohn, #TommyJohnSurgery, and #tornUCL. A categorical classification system was used to assess the sentiment, media format, perspective, timing, accuracy, and general content of each post. Post popularity was measured by number of likes and comments. Results: A total of 3119 Instagram posts and 267 Twitter posts were included in the analysis. Of the 3119 Instagram posts analyzed, 34% were from patients, and 28% were from providers. Of the 267 Twitter posts analyzed, 42% were from patients, and 16% were from providers. Although the majority of social media posts were of a positive sentiment, over the past 3 years, there was a major surge in negative sentiment posts (97% increase) versus positive sentiment posts (9% increase). Patients were more likely to focus their posts on rehabilitation, return to play, and activities of daily living. Providers tended to focus their posts on education, rehabilitation, and injury prevention. Patient posts declined over the past 3 years (–28%), whereas provider posts increased substantially (110%). Of posts shared by health care providers, 4% of posts contained inaccurate or misleading information. Conclusion: The majority of patients who post about their UCL injury and reconstruction on social media have a positive sentiment when discussing their procedure. However, negative sentiment posts have increased significantly over the past 3 years. Patient content revolves around rehabilitation and return to play. Although patient posts have declined over the past 3 years, provider posts have increased substantially with an emphasis on education.

How Political Candidates' Use of Facebook Relates to the Election Outcomes

2017 ◽  
Vol 59 (1) ◽  
pp. 77-96 ◽  
Author(s):  
Hsin-Chen Lin
Keyword(s):  
Social Media ◽  
Political Campaigns ◽  
Vote Share ◽  
Political Marketing ◽  
Political Candidates ◽  
The Past ◽  
Use Of Social Media ◽  
Municipal Election ◽  
Online Fans ◽  
The Relationship

This paper examines the relationship between political candidates' use of Facebook and their election outcomes (vote share and election success). The use of social media in political marketing campaigns has grown dramatically over the past few years. It is also expected to become even more critical to future political campaigns, as it creates two-way communication and engagement that stimulates and fosters candidates' relationships with their supporters. Online Facebook data were acquired for all 84 candidates running in a municipal election in Taiwan. Results suggest that a candidate's Facebook presence, the type of account they use, the authentication of the account, and the number of online fans they have are related to their election outcomes.

Valuing the Media: Access and Autonomy as Functions of Legitimacy for Journalists

2015 ◽  
Vol 8 (1) ◽  
pp. 46-67 ◽  
Author(s):  
David Welch Suggs
Keyword(s):  
Social Media ◽  
Intercollegiate Athletics ◽  
Latent Variable ◽  
Structural Equation ◽  
Equation Model ◽  
Media Access ◽  
Sports Organizations ◽  
The Past ◽  
Digital Era ◽  
The Media

Sports reporters depend on access to events and sources as much or more than any other news professional. Over the past few years, some sports organizations have attempted to restrict such access, as well as what reporters can publish via social media. In the digital era, access and publishing autonomy, as institutionalized concepts, are evolving rapidly. Hypotheses tying access and work practices to reporters’ perceptions of the legitimacy they experience are developed and tested via a structural equation model, using responses to a survey of journalists in American intercollegiate athletics and observed dimensions of access and autonomy to measure a latent variable of legitimacy. The model suggests that reporters have mixed views about whether they possess the legitimacy they need to do their jobs.

How and why Organisations Use Social Media: Five Use Types and their Relation to Absorptive Capacity

2017 ◽  
Vol 32 (2) ◽  
pp. 194-209 ◽  
Author(s):  
Daniel Schlagwein ◽  
Monica Hu
Keyword(s):  
Social Media ◽  
Knowledge Management ◽  
Absorptive Capacity ◽  
Media Use ◽  
Social Media Use ◽  
The Past ◽  
Key Informant ◽  
Use Of Social Media ◽  
Trade Press ◽  
Consulting Companies

In this paper, we examine the relation between social media use and the absorptive capacity of organisations. Over the past 10 years, many organisations have systematically adopted social media. Trade press and consulting companies often claim that the systematic use of social media increases the performance of organisations. However, such claims are typically neither empirically grounded nor theoretically examined. In this paper, based on key informant interviews at 20 organisations, we examine these claims empirically and theoretically. Firstly, we examine the ways in which social media are used by organisations. We identify five different social media use types that support different organisational purposes (broadcast, dialogue, collaboration, knowledge management and sociability). Secondly, we analyse how these five social media use types relate to organisations' absorptive capacity. We find that particular social media use types (e.g., dialogue) support organisations' absorptive capacity and, ultimately, their performance although others (e.g., sociability) do not.

Silencing Social Media on Suicidal Matters at a School Setting

2018 ◽  
Vol 22 (1) ◽  
pp. 43-54
Author(s):  
Holly LaRoe ◽  
Antonio Corrales
Keyword(s):  
High School ◽  
Social Media ◽  
Risk Factor ◽  
School Setting ◽  
School Principal ◽  
Depression And Anxiety ◽  
Educational Community ◽  
The Past ◽  
Near Future

Cyberbullying has become a real and occasionally lethal threat among adolescents during the past years. The act of cyberbullying is often untraceable, leaving victims tormented and routinely harassed on social media. This emerging problem causes depression and anxiety, psychologically affecting our adolescents. With an increase in adolescents’ suicides, cyberbullying should be examined as a risk factor. This case describes how the tragic suicide of a student at Heartsville High School immersed Principal Ivy La Fleur in the middle of a convoluted situation affecting students, parents, and staff. A series of events allowed the seasoned school principal to investigate the matter in depth, discover the struggles students were suffering in terms of cyberbullying, put a plan in place to manage a general crisis affecting the entire educational community, and promote changes to avoid similar situations in the near future.

scholarly journals Public Library: A Place for the Digital Community Archive

2015 ◽  
Vol 44 (1) ◽  
pp. 12-21 ◽  
Author(s):  
Andrea Copeland
Keyword(s):  
Social Media ◽  
Information Management ◽  
Public Libraries ◽  
Personal Information ◽  
Public Library ◽  
Community Archives ◽  
The Past ◽  
Digital Community ◽  
Current Events ◽  
Community Archive

Abstract This article explores the possibility that public libraries can be repositories for digital community archives. The overarching goal is to establish a case for public libraries’ developing digital community archives that are participatory and which emphasize born-digital items rather than digitized physical items. This discussion follows my own research and experience in this area to include personal information management, social media and the personal archive, and the accidental community archive, and demonstrates that public libraries can focus on communities’ current events and people rather than solely on those from the past.

The Palestinian Flag Is Back

2019 ◽  
Vol 34 (3) ◽  
pp. 83-99
Author(s):  
Tamir Sorek
Keyword(s):  
Social Media ◽  
National Identity ◽  
Common Ground ◽  
Fan Culture ◽  
Political Protest ◽  
The Past ◽  
Multiple Cycles ◽  
Soccer Fans ◽  
Palestinian Nationalism ◽  
The Arab Spring

This article reexamines my argument published in 2007 regarding the apolitical character of Arab soccer fans in Israel. Until recently, explicit political protest and expressions of Palestinian national identity have remained outside the stadium. For most Arab fans, soccer was an opportunity to display common ground with Jewish citizens. Displaying Palestinian nationalism was considered to be endangering the potential for rapprochement. However, over the past decade the barriers that blocked political protest from entering the stadium have been ruptured. Several interrelated factors are suggested as explanations for this shift: multiple cycles of escalated violence in the region, a wave of anti-Arab legislation, the globalization of fan culture, the model of a politicized soccer fan provided during the Arab Spring, and the emergence of social media.

scholarly journals The Rise of Political Influencers— Perspectives on a Trend Towards Meaningful Content

2021 ◽  
Vol 6 ◽  
Author(s):  
Magdalena Riedl ◽  
Carsten Schwemmer ◽  
Sandra Ziewiecki ◽  
Lisa M. Ross
Keyword(s):  
Social Media ◽  
Political Communication ◽  
Political Ideology ◽  
Empirical Studies ◽  
Political Engagement ◽  
Opinion Leaders ◽  
Important Research ◽  
Conspiracy Theories ◽  
The Past ◽  
Important Research Topic

Despite an increasing information overflow in the era of digital communication, influencers manage to draw the attention of their followers with an authentic and casual appearance. Reaching large audiences on social media, they can be considered as digital opinion leaders. In the past, they predominantly appeared as experts for topics like fashion, sports, or gaming and used their status to cooperate with brands for marketing purposes. However, since recently influencers also turn towards more meaningful and political content. In this article, we share our perspective on the rise of political influencers using examples of sustainability and related topics covered on Instagram. By applying a qualitative observational approach, we illustrate how influencers make political communication look easy, while at the same time seamlessly integrating product promotions in their social media feeds. In this context, we discuss positive aspects of political influencers like contributions to education and political engagement, but also negative aspects such as the potential amplification of radical political ideology or conspiracy theories. We conclude by highlighting political influencers as an important research topic for conceptual and empirical studies in the future.

scholarly journals Social Media Contexts Moderate Perceptions of Animals

2020 ◽  
Author(s):  
Elizabeth Riddle ◽  
Jill R D MacKay
Keyword(s):  
Social Media ◽  
Online Survey ◽  
Free Text ◽  
Human Society ◽  
Rapid Rise ◽  
The Past ◽  
Social Media Site ◽  
The Social ◽  
Human Perceptions ◽  
New Space

The rapid rise of social media in the past decade represents a new space where animals are represented in human society, and this may influence human perceptions. In this study, 211 participants (49% female) between the ages of 18 to 44 were recruited to an online survey where they viewed mock-up pages from a social media site. All participants saw the same image of an animal, but were randomly assigned to a positive or negative narrative condition. When participants were presented with the critical narrative they perceived the animal to be more stressed (χ2=13.99, p<0.001). Participants expressed reservations in face of a narrative they disagreed with in free text comments. Overall, this study found evidence to suggest that people moderate their discussions on human-animal interactions based on the social network they are in, but these relationships are complex and require further research.

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