scholarly journals External Communication in Social Media During Asymmetric Conflicts

2021 ◽  
Author(s):  
Bernd Hirschberger

Social media increasingly shapes the way in which we perceive conflicts and conflict parties abroad. Conflict parties, therefore, have started using social media strategically to influence public opinion abroad. This book explores the phenomenon by examining, (1) which strategies of external communication conflict parties use during asymmetric conflicts and (2) what shapes the selection of these communication strategies. In a comprehensive case study of the conflict in Israel and Palestine, Bernd Hirschberger shows that the selection of strategies of external communication is shaped by the (asymmetric) conflict structure.

2019 ◽  
Vol 2 (2) ◽  
pp. 177-187
Author(s):  
Venessa Agusta Gogali ◽  
Fajar Muharam ◽  
Syarif Fitri

Crowdfunding is a new method in fundraising activities based online. Moreover, the level of penetration of social media to the community is increasingly high. This makes social activists and academics realize that it is important to study social media communication strategies in crowdfunding activities. There is encouragement to provide an overview of crowdfunding activities. So the author conducted a research on "Crowdfunding Communication Strategy Through Kolase.com Through Case Study on the #BikinNyata Program Through the Kolase.com Website that successfully achieved the target. Keywords: Strategic of Communication, Crowdfunding, Social Media.


Corpora ◽  
2021 ◽  
Vol 16 (1) ◽  
pp. 31-61
Author(s):  
Michael Gauthier

Contrary to the idea which has been widespread for at least a hundred years that women differ substantially from men when they express themselves in English-speaking contexts (e.g., Jespersen, 1922 ; and Steadman, 1935 ), empirical studies have shown that these differences are often minimal and are not due to gender alone (e.g., Eckert, 2008 ; and Baker, 2014 ). This also frequently applies to the way they swear, despite certain preferences which have been documented in empirical studies. With the growing impact that social media now has in our everyday lives, these represent a unique opportunity to study vast quantities of written data. This paper is based on a corpus of about one-million tweets and is an attempt to delve deeper into the analysis of gendered swearword habits. First, the goal is to show that even if there are certain gendered preferences in terms of the choice of swearwords, women and men frequently display similar patterns in using them, thus reinforcing the idea that they are not so linguistically different. Secondly, this paper provides insights into how collocational networks can be used to achieve this, and thus how focussing on differences can be one way to spot similarities across two sub-corpora.


2018 ◽  
pp. 439-452
Author(s):  
Shaun A Seixas ◽  
Geoffrey E Nield ◽  
Peter Pynta ◽  
Richard B Silberstein

In a short few years, social media has become the dominant way in which we communicate with the outside world. It has become prevalent in almost every aspect of our daily lives, but one of the most significant changes social media has had, has been on the way we watch television. This phenomenon, known as dual screening, has caused some concern amongst marketers and advertisers, who believed that this behaviour was having an overall negative impact on consumer engagement with television. This chapter attempts to address some of these concerns by providing evidence obtained from the neurosciences and from a case study. The evidence we present in this chapter demonstrates the opposite effect, whereby social media can actually be used to enhance viewer engagement.


Author(s):  
J. J. Sylvia IV ◽  
Kyle Moody

The issue of Russian interference in the 2016 U.S. Presidential election has been widely debated by scholars and journalists. However, these works have not fully analyzed the ads that have been released by Facebook and the U.S. Congress. This project uses a case study to analyze the ads posted by the Russian-affiliated Internet Research Agency, considering the quantities of ads targeted to particular geographic locations, the frequency of targeting for unique keywords, and the reach and impressions of each of the ads. Further, these results are compared to results from best practices in traditional social media campaigns as a way to better understand the goals and potential impacts of the IRA ads. In conclusion, the project, by analyzing the full set of IRA ads, sheds new light on the way false information narratives were leveraged by the Russian-linked IRA.


2012 ◽  
Author(s):  
Douglas Yeung ◽  
Sara Beth Elson ◽  
Parisa Roshan ◽  
S. Bohandy ◽  
Alireza Nader
Keyword(s):  

2014 ◽  
Vol 26 ◽  
pp. 207-222
Author(s):  
Danusa Santana Andrade

This study presents a content analysis of communication strategies of government of the Presidency of the Republic, a profile outlining the administration of Dilma Rousseff. The research is supported by the concepts of government communication, public opinion, hegemony and agenda-setting. The corpus of this study consists of tools and government communication chan- nels focusing on the presidency website. The study noted that while there is a predominance of political marketing in the past administrations, the administration of President Dilma through the portal, gave greater emphasis to government communication. The research is concluded by briefly discussing the way the presidency to communicate with society, with a different twist on the theme set.


2021 ◽  
Vol 58 (1) ◽  
pp. 722-734
Author(s):  
Anindya Larasati, Achmad Jamil, Rizki Briandana

Objective: To analyze the communication strategy of the parliament of the Republic of Indonesia in providing good government education through social media.Methods: Case studies are used as a method in this research, and data collection techniques using in-depth interviews. The basis for selecting informants used a purposive technique by looking at the criteria for informants.Results:The results showed that the communication strategy implemented by the DPR-RI has shown success in educating the public regarding good govenment. The strategy of the parliament's news bureau to absorb the information needed by the public regarding the performance of the parliament is an important key to success.Conclusion: The good governance through Instagram social media was very effective in publishing the performance of leaders and members of the parliament.


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