Hotel Guests’ Perceptions of Environmentally Friendly Practices in Jordan

2021 ◽  
Vol 12 (1) ◽  
pp. 107
Author(s):  
Akram Atef RAWASHDEH ◽  
Mukhles Mansour AL-ABABNEH

Tourism still generates negative effects on the environment that consequently objected the green practices in hotels; therefore, this study comes to measure the perception of international guests towards green practices in the Jordanian hotels. This study considers the first attempt that linked the tourists' perceptions toward green practices in hotels and their willingness to stay in eco-label hotels in Jordan. The study relied on the quantitative approach to measure the level of those practices as 270 questionnaires were collected during the period from March to September 2019. The questionnaire included questions on 7 eco-label criteria (Green hotel certification, Energy, Water, Waste and Purchasing Management, Community support and Customer education) comprising all areas of hotel operations, and 3 statements to measure hotel guests’ guests’ willingness to stay in eco-label hotel. The statistical analysis was performed using SPSS program version 21. The study found a positive but moderate correlation between tourists' perceptions towards environmental practices and their stay in eco-hotels. In addition, the various dimensions of environmental practices were positively related to tourists staying in an environmentally friendly hotel. This is one of the first studies that linked tourists' perceptions towards green practices in the hotels and their willingness to stay in eco-label hotel.

Author(s):  
Chih-hung Chen

There has been a growing awareness of the need to implement environmentally friendly operations in the hotel industry, but most studies focus on guest behaviors. Only a few studies investigate employees’ willingness to comply with hotels’ green practices. This study seeks to further the investigation from the human resource perspective. Using alumni from a tourism and hospitality programs, this study collected 233 responses. The study hypothesizes that the employees’ green ability consisting of environmental awareness, environmental knowledge, and environmental skill creates a positive impact on hotels’ green ability. The results indicate that employees contribute approximately a fifth of hotels’ ability to implement greener practices.


Author(s):  
Thao Nguyen Thi Phuong

Green management is an inevitable trend in the hotel industry as response to the needs of sustainable development. However the common question is that whether tourists care about environmental protection measures of hotels. This study sets out to examine the relationship between green activities in hotel room and the tourists’ attitude. The results have confirmed that the attitudes of hotel guests are positively related to green practices. Among all factors, the utilization of new technology appliance has the strongest influence on guests’ attitude. Based on research result, it suggests that the hotelier should be employ new technology appliances as well as launch plenty of environmentally friendly policies in order to obtain positive attitude from their customers.


Green programs become more effective and efficient by acquiring the in depth knowledge of customers’ desire for participation in green activities. This paper provides the assessment of guests’ that are staying in hotel with their environmentally friendly approaches that influenced the intentions. Second, this research estimates the customer barriers for participation such as reduced luxury, cost cutting perceptions and inconvenience. Such parameters are significantly influence the intention of consumers’ and make the decision on whether to stay at a green hotel or spend additional cost for a room in such a hotel. Third, the work depicts that customers never consider the importance of green practices connected with staying in a hotel whether they believe the requirements. Fourth, the survey report shows that customers take the responsibility of environment much enthusiastically for home rather than a hotel. These findings are important for providing the relevance of actions and communication of hotel managers’ to guests’ concerning by cost cutting perceptions reduction, increasing participation accessibility in green programs, and educating customers about green practices.


2021 ◽  
Vol 13 (11) ◽  
pp. 5857
Author(s):  
Chuluunbat Tsendsuren ◽  
Prayag Lal Yadav ◽  
Sangsoo Kim ◽  
Seung-Hun Han

This study investigates the influence of local religious beliefs to evaluate managerial motives towards corporate environmental engagement, considering the growing attention of the role of external factors in shaping corporate behavior. Using Newsweek’s green rankings of the largest publicly traded US firms by market capitalization from 2014–2016, we find that competent managers show a higher strategic preference for corporate environmental practices in firms located in low-Protestant or high-Catholic areas exhibiting higher risk and uncertainty, which tend to mitigate the negative effects of risky environments. We find that corporate environmental practices positively influence the sales of firms in high risk-taking states. This study provides significant contributions to the literature documenting the consequences of local religious risk-taking behavior and elaborates on the perceptions of competent managers on environmental management. The results provide valuable insights for practitioners and policymakers looking to incorporate environmental practices.


2016 ◽  
Vol 31 (2) ◽  
pp. 312-324 ◽  
Author(s):  
Javier González-Benito ◽  
Gustavo Lannelongue ◽  
Luis Miguel Ferreira ◽  
Carmen Gonzalez-Zapatero

Purpose – The purpose of this paper is to analyse the relationship between the environmental management of purchases and firm performance. The authors examine the moderating role played by two variables: the establishment of long-term relationships with suppliers and the strategic integration of the purchasing function. Design/methodology/approach – The authors conduct an empirical study on a sample of 100 Portuguese firms. Findings – Evidence reveals that green purchasing management improves the performance of the purchasing function, although the impact is greater when the organisation forges lasting alliances with its suppliers. Originality/value – This paper contributes to the study of the consequences of introducing environmental practices into the purchasing function, especially with regards to the formation of a panel of sustainable suppliers. Specifically, this research provides evidence to show that the implementation of those practices has positive impacts on the operating performance of the purchasing function and that the said effect is greater when a firm establishes long-term relationships with its suppliers.


2021 ◽  
Vol 34 (1) ◽  
pp. 9-13
Author(s):  
Ataul Karim PATWARY ◽  
◽  
Hamimi OMAR ◽  
Shaharuddin TAHIR ◽  
◽  
...  

Although the hospitality and tourism industries contribute considerably to every country's economy, at the same time, it has negative effects on the climate. Hotel industry operations consume enormous amounts of energy which eventually contribute to environmental degradation. Hotel operations do not only cause environmental issues, but customers also play a significant role in creating these issues. Scholars, mainly in this field, have investigated the causes of environmental degradation from the perspective of hotel operations rather than customers. Therefore, this study aims to examine the influence of perceived environmental responsibility on tourists' attitude and intention to visit green hotels in Malaysia. It further examined the mediating role of attitude in between perceived environmental responsibility and intention. The study used a quantitative research design and interviewed 393 international tourists in Malaysia using systematic random sampling. For analysis techniques, the study used Structural Equation Modelling by PLS-SEM. The study found that consumers' perceived environmental responsibility influences significantly on tourists' attitude and intention. It also revealed that consumers' attitude mediates the in-between perceived environmental responsibility and intention to visit green hotels in Malaysia.


Author(s):  
Ni Luh Gde Sari Dewi Astuti ◽  
I Putu Gde Sukaatmadja

Green hotel has become a branding and strategy in winning business competition, if using environmentally friendly energy. This study aims to explain the relationship green image with green trust, green image with green satisfaction, green trust with green loyalty, green satisfaction with green loyalty, green image with green loyalty, and to explain the role of green trust and green satisfaction in mediating green image relationship with green loyalty. The population in this study are the guests who have been staying at Hotel Bali Tropic Resort & Spa (minimum 2 times stay in the period of 2013-2017) with sample size of 100 respondents. This research uses analysis technique PLS (Partial Least Square). This study found that green image has a positive relationship with green trust, green satisfaction, and green loyalty. Green trust and green satisfaction have a positive relationship with green loyalty. Green trust and green satisfaction are able to mediate partially and have a positive relationship with green loyalty.


2018 ◽  
Vol 7 (2) ◽  
pp. 170 ◽  
Author(s):  
William Gyasi-Mensah ◽  
Xuhua Hu

Developed nations embarked on massive industrialization through manufacturing in order to reap the benefits that accompany this developmental strategy. Nations of the developing world are also adopting similar strategies to make the most of their natural resources. Realizing the negative effects of manufacturing on the environment and human lives, nations have began upgrading their manufacturing methods through the adoption of eco-friendly processes. This article intends to throw light on what the developing nation of Ghana has been doing to mitigate the effects of conventional methods of manufacturing on the environment and on human lives. The article presents the relationship between manufacturing and the environment within which manufacturing take place. It also presents some environmental challenges encountered in manufacturing sector in Ghana, as well as steps that are taken to minimize and/or prevent them. The article again presents efforts that have been taken towards integrating green practices in the manufacturing industry in Ghana, through the collaboration between the country and other international stakeholders. The literature on what Ghana is doing to create green manufacturing environment lacks empirical approach to come to a verified conclusion, hence the need to carry out future studies which is empirically based. Other gaps are also presented in the article, and what can be done to fill these gaps is also presented.


2019 ◽  
Vol 11 (10) ◽  
pp. 2956 ◽  
Author(s):  
Hannah Santos ◽  
Gustavo Lannelongue ◽  
Javier Gonzalez-Benito

The pressures exerted by the market, society, regulators and/or clients on organisational environmental responsibility have required companies to adopt environmental management practices. Within this process, integration with suppliers and customers is important to enable companies to meet these demands, and at the same time achieve their organisational goals. Using empirical results from 117 respondents on Green Supply Chain Management (GSCM) practices among Brazilian manufacturers, we examined the impact of the adoption of green practices on operational performance. To do so, we developed a questionnaire to collect the variables on environmental practices and operational performance in manufacturing firms in Brazil, an emerging economy in which this sector accounts for 25% of its Gross Domestic Product (GDP). The results show that the adoption of GSCM between suppliers and/or customers has a positive effect on operational performance. This means companies can benefit from a green supply chain by cooperating with upstream suppliers of environmentally responsible production technology and by exchanging environmental information with them, as well as considering the views of customers and green consumers in their production processes. This study provides empirical support for managers promoting environmental practices that may lead to operational performance and sustainable growth.


2016 ◽  
Vol 7 (2) ◽  
pp. 182-199 ◽  
Author(s):  
HyeRyeon Lee ◽  
Tun-Min (Catherine) Jai ◽  
Xu Li

Purpose The purposes of this study are to identify how hotel guests perceive green practices and to explore how hotels effectively inform customers of their green practices through social media such as TripAdvisor. Design/methodology/approach To examine hotel guests’ awareness of green practices through social media, this research investigated guests’ comments about green practices and management responses on TripAdvisor using content analysis. Findings The results indicated that most guests respond positively toward green practices when they can recognize them, e.g. reducing energy usage or water saving. However, lack of awareness about hotels’ green practices can cause guests to feel inconvenienced during their stays. Moreover, the study found that only a few hotel managements provide feedback on guests’ negative comments on TripAdvisor to inform them about the hotels’ green practices. Research limitations/implications This research is limited to analyzing only the top ten green hotels in the USA ranked by TripAdvisor. A study of more hotel cases with green practice standards, which could be adjusted to involve the use of different service levels such as luxury, upscale or economy hotels, may provide more insights into this discussion. Originality/value This research presents an exploratory intent to probe guests’ comments and management responses about green practices in the US lodging industry. The results provide empirical evidence of hotel guests’ perceptions of green practices as posted on social media. Moreover, management can use social media feedback as an educational tool and as effective advertisement, which in turn may reduce the negative perception of hotel green programs.


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