Apple in the Semiotic Square

2017 ◽  
Vol 13 (2) ◽  
Author(s):  
Yue Tao
Keyword(s):  
Internal Structure ◽  
Matrix Theory ◽  
Great Part ◽  
Linguistic Information ◽  
The Real ◽  
The World ◽  
Main Components ◽  
True Intention

AbstractAs the products of Apple Inc. have become increasingly prevalent around the world, more and more potential purchasers are starting to pay attention to the advertisements issued by Apple. The advertising slogan as one of the main components in an advertisement can deliver a great deal of information to its targets, for it is the only linguistic message in the advertisement, which constitutes a great part of the communication. The semiotic matrix theory put forward by Greimas can to a large extent assist in better understanding the true intention of the linguistic information expressed in an advertising slogan. The semiotic matrix can demonstrate a clear internal structure of a linguistic message, so it is an appropriate theory to apply to analyzing the real meaning of advertising slogans. Therefore, consumers can become much more aware when they choose the products advocated in certain advertisements. At the same time, advertising designers can create more slogans with stronger pertinence.

The Foundations of Science in the Research of the Russian Scientist Vyacheslav Semenovich Styopin

2021 ◽  
Vol 30 (2) ◽  
pp. 139-152
Author(s):  
Nikoleta Mihaleva ◽  
Keyword(s):  
Internal Structure ◽  
Scientific Research ◽  
Russian Scientist ◽  
Philosophical Foundations ◽  
The World ◽  
Main Components ◽  
Methodological Reflection ◽  
Number Of Authors

The focus of the article is a philosophical and methodological reflection of V.S. Styopin on three main components of the foundations of science: ideals and norms of scientific research, the scientific picture of the world and the philosophical foundations of science. Each of them, in turn, has a rather complex internal structure. Therefore, the task of the article is not limited to the development of perceptions of these three "blocks" of foundations, which has been thoroughly achieved by a number of authors, including Styopin, but mainly to what extent these grounds express important values and goals and dimensions of science.

scholarly journals MAKING OF DIGITAL FORENSIC READINESS INDEX (DiFRI) MODELS TO MALWARE ATTACKS

2020 ◽  
Vol 3 (2) ◽  
pp. 1-5
Author(s):  
Yogi Pratama
Keyword(s):  
Calculation Method ◽  
Likert Scale ◽  
Real Situation ◽  
Response Component ◽  
The Real ◽  
Digital Forensic ◽  
Internet Users ◽  
The World ◽  
Readiness Level ◽  
Main Components

The increasing number of malware spread in the world today, then there will be more opportunities to commit crime, so readiness is needed for every internet user in dealing with these crimes. The readiness to handle crime is called digital forensic readiness. Therefore, we need a specific digital forensic readiness model to measure the level of readiness of internet users or institutions in achieving malware attacks. This model has the main components used to determine or calculate the level of readiness of internet users or institutions, the main components are the strategy component, the policy & procedure component, the technology & security component, the digital forensic response component, the control & legality component. The calculation method used in this study is a Likert Scale, with this method the results will be obtained that are closer to the real situation. The value / index of readiness level obtained will provide recommendations to internet users and these recommendations can be used to make improvements properly and on target.

Exploring Citizenship: Unit 4 My Heritage

EDIS ◽  
2019 ◽  
Vol 2019 (5) ◽  
pp. 14
Author(s):  
John Rutledge ◽  
Joy C. Jordan ◽  
Dale W. Pracht
Keyword(s):  
Youth Development ◽  
Real Life ◽  
Development Program ◽  
The Real ◽  
Volunteer Leaders ◽  
Youth Development Program ◽  
Major Revision ◽  
The World ◽  
Individual Needs

 The 4-H Citizenship Project offers the opportunity to help 4-H members relate all of their 4-H projects and experiences to the world around them. The 4-H Citizenship manuals will serve as a guide for 4-H Citizenship experiences. To be truly meaningful to the real-life needs and interests of your group, the contribution of volunteer leaders is essential. Each person, neighborhood, and community has individual needs that you can help your group identify. This 14-page major revision of Unit IV covers the heritage project. Written by John Rutledge, Joy C. Jordan, and Dale Pracht and published by the UF/IFAS Extension 4-H Youth Development program. https://edis.ifas.ufl.edu/4h019

TEACH-POT: Provide Opportunities in Teaching

2020 ◽  
pp. 79-91 ◽  
Author(s):  
Maria Giulia Ballatore ◽  
Ettore Felisatti ◽  
Laura Montanaro ◽  
Anita Tabacco
Keyword(s):  
Academic Community ◽  
Real Effect ◽  
The Real ◽  
Main Components ◽  
The Impact ◽  
Training Opportunities ◽  
Different Levels

This paper is aimed to describe and critically analyze the so-called "TEACHPOT" experience (POT: Provide Opportunities in Teaching) performed during the last few years at Politecnico di Torino. Due to career criteria, the effort and the time lecturers spend in teaching have currently undergone a significant reduction in quantity. In order to support and meet each lecturers' expectations towards an improvement in their ability to teach, a mix of training opportunities has been provided. This consists of an extremely wide variety of experiences, tools, relationships, from which everyone can feel inspired to increase the effectiveness of their teaching and the participation of their students. The provided activities are designed around three main components: methodological training, teaching technologies, methodological experiences. A discussion on the findings is included and presented basing on the data collected through a survey. The impact of the overall experience can be evaluated on two different levels: the real effect on redesigning lessons, and the discussion on the matter within the entire academic community.

Risk and Return of Retail Sukuk and Retail Bond in Indonesia Period 2008-2017 (Comparative Study)

2020 ◽  
Vol 15 (1) ◽  
Author(s):  
Rahma Yudi Astuti ◽  
Asad Arsya Brilliant Fani
Keyword(s):  
Standard Deviation ◽  
Comparative Study ◽  
Stock Exchange ◽  
Secondary Data ◽  
Bond Market ◽  
Bond Pricing ◽  
Risk And Return ◽  
Underlying Asset ◽  
The Real ◽  
The World

Sukuk and Bonds has differences and similarities. Fundamental differences between sukuk and bonds are first, underlying asset in every sukuk issuance, concept of profit loss sharing and the use of Islamic contracts. Whereas conducted research in practice of differences between sukuk and bonds are still an on-going discussion. This study aims to add the evidence in the discussion regarding whether there is differences between sukuk and bonds in the world of practice, provide investment preferences as well as educating investors in choosing sukuk or bonds as a sustainable and smooth instrument. The method used is Mann Whitney U-Test to test whether there is a different between yield to maturity (return) and standard deviation (risk) of both instruments. Using secondary data of Retail Sukuk (SR) and Retail Bonds (ORI) period 2008-2017 obtained from Indonesia Stock Exchange, Indonesia Bond Market Directory and Indonesia Bond Pricing Agency. The result shows that there is no significance difference of retail sukuk return and risk with retail bonds in Indonesia. Besides retail bonds are show higher return than retail sukuk because of higher coupon and longest mature date. While, retail sukuk is more stable rather than bonds as it backed up by the real underlying asset. Keywords: Retail Sukuk (SR), Retail Bonds (ORI), Yield to Maturity

The Supply-Demand Research of Cultural and Tourism Industries Policies in China with the Impact of COVID-19

2020 ◽  
Vol 11 (1) ◽  
pp. 24-24
Author(s):  
Dr. Jianfei Yang
Keyword(s):  
Tourism Industry ◽  
Chinese Government ◽  
Cultural Industries ◽  
Real Situation ◽  
The Real ◽  
The World ◽  
The Impact ◽  
Near Future ◽  
Post Period

COVID-19 has made a bad influence on economic and society including cultural and tourism industry in China，2020.The industry has received a huge loss in the first quarter of the year and the situation is getting worse in the near future. It is believed that there will be a long impact for the country even the world. In order to recover the industry, Chinese government has published series of policies to support the enterprises and clusters to reduce the bad influence of COVID-19. This paper mainly uses filed survey and documentary research to map the real situation of the industry. It tries to find the policy demand of the industries and then analyze the policies published by government to conquer COVID-19. Meanwhile it will focus on whether the supply meet the demand and give suggestions on how to promote the policy efficiency in the post period of COVID-19 in China. Keywords: Evaluation; Cultural Industries; Policy; Park; Pandemic

A Bibliometric Analysis of Global Research on Lophomonas sp. in Scopus (1933-2019)

2020 ◽  
Vol 20 ◽  
Author(s):  
Masoud Keighobadi ◽  
Maryam Nakhaei ◽  
Ali Sharifpour ◽  
Ali Akbar Khasseh ◽  
Sepideh Safanavaei ◽  
...  
Keyword(s):  
Bibliometric Analysis ◽  
International Collaboration ◽  
Research Articles ◽  
High Quality ◽  
The Real ◽  
The Us ◽  
The World ◽  
Scopus Database ◽  
Number Of Publications ◽  
Global Research

Background: This study was designed to analyze the global research on Lophomonas spp. using bibliometric techniques. Methods: A bibliometric research was carried out using the Scopus database. The analysis unit was the research articles conducted on Lophomonas spp. Results: Totally, 56 articles about Lophomonas spp. were indexed in the Scopus throughout 1933-2019 ( 87 years ) with the following information: (A) The first article was published in 1933; (B) 21 different countries contributed in studies related to Lophomonas spp.; (C) China ranked first with 16 publications about Lophomonas spp.; and (D) “Brugerolle, G” and “Beams, H.W.” from France and the US participated in 4 articles respectively, as the highest number of publications in the Lophomonas spp. network. Discussion: After 87 years, Lophomonas still remains unknown for many researchers and physicians around the world. Further studies with high quality and international collaboration are urgently needed to determine different epidemiological aspects and the real burden of the mysterious parasite worldwide.

The kinematics of a point particle

2018 ◽  
Author(s):  
Nathalie Deruelle ◽  
Jean-Philippe Uzan
Keyword(s):  
Internal Structure ◽  
Proper Time ◽  
World Line ◽  
Point Particle ◽  
Material Point ◽  
Spatial Extent ◽  
Geometric Representation ◽  
Mathematical Result ◽  
Point Particles ◽  
The World

This chapter discusses the kinematics of point particles undergoing any type of motion. It introduces the concept of proper time—the geometric representation of the time measured by an accelerated clock. It also describes a world line, which represents the motion of a material point or point particle P, that is, an object whose spatial extent and internal structure can be ignored. The chapter then considers the interpretation of the curvilinear abscissa, which by definition measures the length of the world line L representing the motion of the point particle P. Next, the chapter discusses a mathematical result popularized by Paul Langevin in the 1920s, the so-called ‘Langevin twins’ which revealed a paradoxical result. Finally, the transformation of velocities and accelerations is discussed.

Discounting and the Paradox of the Indefinitely Postponed Splurge

2018 ◽  
Author(s):  
Matthew Rendall
Keyword(s):  
Real Problem ◽  
Costs And Benefits ◽  
The Real ◽  
Reductio Ad Absurdum ◽  
The World ◽  
The Future ◽  
End Of The World

It is sometimes argued in support of discounting future costs and benefits that if we gave the same weight to the future as to the present, we would invest nearly all our income, but never spend it. Rather than enjoying the fruits of our investments, we would always do better to reinvest them. Undiscounted utilitarianism (UU), so the argument goes, is collectively self-defeating. This attempted reductio ad absurdum fails. Regardless of whether each generation successfully followed UU, or merely attempted to follow it, we could never get trapped in endless saving. The real problem is different: without the ability to foresee the end of the world, UU cannot tell us how much to save. Discounting is a defensible response, but only when coupled with a rule against risking catastrophe.

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