scholarly journals Public relations or public relationships?

2016 ◽  
Vol 4 (2) ◽  
pp. 4
Author(s):  
Alex Sévigny
Keyword(s):  
Social Networks ◽  
Social Media ◽  
Public Relations ◽  
New World ◽  
Current Issue ◽  
Professional Communication ◽  
The Internet ◽  
New Era ◽  
World Publication ◽  
Share Information

<p>This editorial for issue 2, volume 4 of the Journal of Professional Communication discusses the importance of the concept of relationships in the practice of public relations and communications management. The rise of the internet and social media has launched a new era of publishing by individuals who share information and messages amongst their social networks. In this new world, publication has become a relational act instead of a broadcasting act. It is argued that an organizaton and its publics share a state of being together instead of experiencing one another in a strictly transactional relationship. The articles in the current issue of the Journal of Professional Communication are also discussed and presented.</p><p>©Journal of Professional Communication, all rights reserved.</p>

scholarly journals Do nascimento da rede até a ciberteologia

2016 ◽  
Vol 31 (3) ◽  
Author(s):  
Fernanda Estrella
Keyword(s):  
Social Networks ◽  
Social Media ◽  
New World ◽  
Personal Contact ◽  
The Internet ◽  
The World

Resumo: Estamos em constante transformação. A humanidade descobriu o fogo, aeletricidade e mais recentemente, a internet: uma rede mundial de computadores, queinterliga pessoas de todos os cantos do mundo de forma democrática e sem fronteiras.Esta rede possui um complexo de milhões e milhões de computadores interligados, queembora sem fios ou contato pessoal, vem aproximando as comunidades e as pessoasem apenas um clique. Curtir, compartilhar, marcar, check-in, postar, adicionar... Facebook,Snapchat, Twitter, Instagram, todas estas agora são palavras e atividades do dia a diada grande maioria das pessoas. Estamos todos conectados. Antes mesmo de você ler ametade deste artigo, com certeza já terá recebido várias mensagens, torpedos, e-mails, esuas postagens serão curtidas por pessoas que você talvez nem conheça pessoalmente.Este artigo faz uma descrição da evolução desta rede, desde o seu início até os diasatuais. Neste contexto, foi realizado um trabalho de campo com um grupo de duzentose cinquenta e nove profissionais. Os dados deste trabalho serviram de base para realizarmosreflexões sobre o uso da rede no cotidiano das pessoas, buscando comprovar,através desta amostra, o uso maciço das redes sociais. Do ponto de vista teológico, esteartigo descreve o que é ciberteologia: sua origem, suas causas, suas consequências ede que forma ela está sendo utilizada e fazendo parte da vida dos internautas, além deabordar o que os principais autores sobre ciberteologia nos apresentam como teorias esuas implicações nos espaços de fé e de investigar? O que as Igrejas e religiões estãomudando neste contexto da virtualização da fé.Palavras-chave: Internet. Redes sociais. Ciberteologia.Abstract: We are constantly changing; the humanity discovered the fire, the electricity andnow the Internet. This new world that connects people from all over the world on a democratway and without borders is called network. A complex of millions of computers connectwithout wires or personal contact are making communities and people closer with only aclick. Like, share, tag, check in, post, add… Facebook, Snapchat, Twitter, Instagram allthis social media now are daily words and activities of mainly people. We are all connect,before you read half of this article, probably you have received a lot of messages, texts,e-mails, your posts were liked by people you don’t even know personally. This articlemakes a description since the beginning of the network until nowadays. On this contextwe have realized a fieldwork between a group of two thousand and fifty nine professionals,the collected data served as the basis to accomplish reflections about the network usageon people daily and show by this data the massive use of social media.On the theologicalviewpoint the article describes what is cybertheology, its origin, causes, consequence andway that has been used and part of the netizen’s life. The main authors of cybertheologyshow to us how theories and their implications on faith places. What the churches andreligions are changing on the context of virtualization of faith.Keywords: Internet. Social networks. Cybertheology.

A Normative Framework for Sharing Information Online

2021 ◽  
Author(s):  
Emily Sullivan ◽  
Mark Alfano
Keyword(s):  
Social Media ◽  
The Internet ◽  
Normative Framework ◽  
Current State ◽  
Shared Information ◽  
Technological Developments ◽  
State Of Affairs ◽  
Share Information

People have always shared information through chains and networks of testimony. It is arguably part of what makes us human and enables us to live in cooperative communities with populations greater than 150 or so. The invention of the internet and the rise of social media have turbocharged our ability to share information. This chapter develops a normative epistemic framework for sharing information online. This framework takes into account both ethical and epistemic considerations that are intertwined in typical cases of online testimony. The authors argue that, while the current state of affairs is not entirely novel, recent technological developments call for a rethinking of the norms of testimony, as well as the articulation of a set of virtuous dispositions that people would do well to cultivate in their capacity as conduits (not just sources or receivers) of information.

Video Advertising: Connection and differences between consumers?

2021 ◽  
Vol 3 (1) ◽  
pp. 14-25
Author(s):  
Sónia Ferreira ◽  
Sara Santos ◽  
Pedro Espírito Santo
Keyword(s):  
Social Networks ◽  
Social Media ◽  
Literature Review ◽  
Conceptual Model ◽  
The Internet ◽  
Internet Search ◽  
Video Advertising ◽  
Social Media Engagement

The internet search trend has caused that online users are looking for more and more enriched information. The evolution of social media has been huge and users relate to social networks differently than they did before. Currently, there are more than 4 billion active users on social networks and brands are looking to showcase their products and services. Our research found the following factors that influence social media engagement: informativeness, self-connection and advertising stimulation. Through literature review, we propose a conceptual model that has been tested in the PLS-SEM. Data were collected from 237 consumers and our survey found that engagement in social media is explained by the variables identified by our model. Important contributions to brand theory and management will be found in this investigation.

scholarly journals Using the New Media by Companies From the Sme Sector in Podkarpackie Province

2018 ◽  
Vol 4 (2) ◽  
pp. 85-95 ◽  
Author(s):  
Justyna Masłyk
Keyword(s):  
Social Networks ◽  
Social Media ◽  
New Media ◽  
Entire Population ◽  
The Internet ◽  
Research Project ◽  
Media Development ◽  
Preliminary Results ◽  
Online Presence ◽  
Use Of Social Media

Abstract The main purpose of this article is to present the results of research concerning the use of social media by companies from the SME sector in Podkarpackie Province. The article includes data obtained in the first stage of the study, which is a part of a research project on the use of social media in the area of creating the image of an organization / company as an employer.The survey covered the entire population of companies from the SME sector, which are registered in Podkarpackie Province (REGON database). The research phase, the results of which are presented in this article, mainly involved the analysis of data on companies from the SME sector in Podkarpackie Province in terms of their presence on the Internet (having an individual website, having company profiles on selected social networks). The results of the first stage of the study confirm that the companies see the potential of the online presence / functioning in social media (more and more companies have their own website, Facebook profiles). The dynamics of changes in this area is definitely not adequate to the pace of new media development. On the basis of preliminary results of further stages of the research, it can also be concluded that in the vast majority of cases, however, these are non-strategic and non-systematic activities.

scholarly journals Legal frameworks governing social data analytics and privacy concerns among social media users

2019 ◽  
Author(s):  
◽  
Youssef Ramzi Mansour
Keyword(s):  
Social Media ◽  
Data Analytics ◽  
Personal Information ◽  
The Internet ◽  
Social Data ◽  
Privacy Concerns ◽  
New Era ◽  
Statistical Studies ◽  
Legal Frameworks ◽  
Support Decision Making

Big data is a relatively new concept that refers to the enormous amount of data generated in a new era where people are selling, buying, paying dues, managing their health and communicating over the internet. It becomes natural that generated data will be analyzed for the purposes of smart advertising and social statistical studies. Social data analytics is the concept of micro-studying users interactions through data obtained often from social networking services, the concept also known as “social mining” offers tremendous opportunities to support decision making through recommendation systems widely used by e-commerce mainly. With these new opportunities comes the problematic of social media users privacy concerns as protecting personal information over the internet has become a controversial issue among social network providers and users. In this study we identify and describe various privacy concerns and related platforms as well as the legal frameworks governing the protection of personal information in different jurisdictions. Furthermore we discuss the Facebook and Cambridge Analytica Ltd incident as an example.

Play It Like Beckham!

2017 ◽  
pp. 43-61
Author(s):  
Sylvaine Castellano ◽  
Insaf Khelladi
Keyword(s):  
Social Networks ◽  
Social Media ◽  
Academic Research ◽  
Future Research ◽  
The Internet ◽  
Research Directions ◽  
Media Usage ◽  
Future Research Directions ◽  
The Impact

New opportunities and challenges are emerging thanks to the growing Internet importance and social media usage. Although practitioners have already recognized the strategic dimension of e-reputation and the power of social media, academic research is still in its infancy when it comes to e-reputation determinants in a social networks context. A study was conducted in the sports setting to explore the impact of social networks on the sportspeople's e-reputation. Whereas the study emphasized (1) the influence of social networks' perception on the sportspeople's e-reputation, and the neutral roles of (2) the motives for following sportspeople online, and (3) the negative content on the Internet, additional insights are formulated on maintaining, restoring and managing e-reputation on social networks. Finally, future research directions are suggested on the role of image to control e-reputation.

Fake News Polarization for Sentiment Analysis

2022 ◽  
pp. 255-263
Author(s):  
Chirag Visani ◽  
Vishal Sorathiya ◽  
Sunil Lavadiya
Keyword(s):  
Social Networks ◽  
Social Media ◽  
Sentiment Analysis ◽  
Online Social Networks ◽  
Opinion Mining ◽  
Easy Access ◽  
The Internet ◽  
Fake News ◽  
Social Media Networks ◽  
Sentiment Mining

The popularity of the internet has increased the use of e-commerce websites and news channels. Fake news has been around for many years, and with the arrival of social media and modern-day news at its peak, easy access to e-platform and exponential growth of the knowledge available on social media networks has made it intricate to differentiate between right and wrong information, which has caused large effects on the offline society already. A crucial goal in improving the trustworthiness of data in online social networks is to spot fake news so the detection of spam news becomes important. For sentiment mining, the authors specialise in leveraging Facebook, Twitter, and Whatsapp, the most prominent microblogging platforms. They illustrate how to assemble a corpus automatically for sentiment analysis and opinion mining. They create a sentiment classifier using the corpus that can classify between fake, real, and neutral opinions in a document.

The Art of PR War

2018 ◽  
Vol 47 (3) ◽  
pp. 373-395 ◽  
Author(s):  
Donald A. Westbrook
Keyword(s):  
Social Media ◽  
Public Relations ◽  
The Internet ◽  
Third Generation ◽  
Academic Literature ◽  
Social Media Platforms ◽  
The Relationship ◽  
New Religion ◽  
The Church

This article explores the relationship between the Church of Scientology and various forms of media, in particular the Internet. Building on insights in the academic literature, this piece attempts to fill a lacuna by giving more attention to some of Scientology’s own media programs and efforts. With these in mind, the Church of Scientology is a case study in the challenges that a new religion faces in legitimating itself to an increasingly globalized audience in the digital age. On a popular level, Scientology parishioners seem increasingly open to discussing, defending, and disseminating Scientology on social media platforms. These efforts may encourage others accustomed to a Scientological theology of evil in which “entheta” should be avoided and “suppressive persons” (SPs) shunned. As such, socially engaged Scientologists, in particular second- and third-generation members, may become witting and unwitting foot soldiers on behalf of the church in waging an ongoing public relations war, and thus poised to legitimate Scientology to outsiders disinterested in or suspicious of “institutional religion.” This hypothesis is all the more intriguing and plausible in the American context, given the market share created by the heterogeneous “rise of the nones” (religiously unaffiliated/disaffiliated populations).

The Influence of Social Networks on E-Reputation

2014 ◽  
Vol 10 (4) ◽  
pp. 65-79 ◽  
Author(s):  
Sylvaine Castellano ◽  
Insaf Khelladi ◽  
Amélie Chipaux ◽  
Célia Kupferminc
Keyword(s):  
Social Networks ◽  
Social Media ◽  
Online Communities ◽  
The Internet ◽  
Use Of Social Media ◽  
Online Reputation ◽  
The Relationship

With the increased importance of the Internet and the use of social media, new opportunities and challenges emerge to manage the relationship with audiences and online communities. While the professional world already acknowledged such dynamics, further analysis is needed in the academic scene. A survey conducted in the sports setting shows that the perception of social networks influences athletes' e-reputation. However, the motives for following athletes online have no influence on their e-reputation. Finally, the results highlight that e-reputation is not affected by negative content on the internet. This research has both academic and managerial contributions regarding online reputation and social media.

NEWS LITERACY SKILLS FOR INTERNET AND SOCIAL MEDIA USERS

2020 ◽  
Vol 10 (Special) ◽  
pp. 105-112
Author(s):  
Thi Yen Minh Tran ◽  
Thi Huong Pham
Keyword(s):  
Social Networks ◽  
Social Media ◽  
Digital Media ◽  
Literacy Skills ◽  
The Internet ◽  
Media Usage ◽  
Internet Users ◽  
Fundamental Understanding ◽  
News Literacy ◽  
Massive Information

The 21st century is acknowledged as the age of information. Thanks to the development of science and technology, the audience become more active in absorbing and distributing information. However, the massive information on the Internet in general, and social networks in particular, is sometimes unreliable, inaccurate and untrustworthy, which can mislead the Internet users. By generalising the Internetand social media usage of Vietnameseaudience, the article provides a fundamental understanding ofinformation categorisation. By that, itsuggests several techniques todevelopcritical thinking and news literacy skills for audience tobecome a critical reader in the age of digital media.

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