scholarly journals Staying ahead of the curve

2016 ◽  
Vol 5 (1) ◽  
Author(s):  
Heath Applebaum
Keyword(s):  
Public Relations ◽  
Professional Communication ◽  
Reputation Management ◽  
Management Consulting ◽  
Gala Dinner ◽  
The Future ◽  
Communications Management ◽  
The University

<p>The following are keynote remarks by Heath Applebaum delivered on Saturday, October 24, 2015, at the Master of Communications Management Autumn Gala Dinner, in Hamilton Ontario at the Hamilton Club. Applebaum is professor of public relations at the University of Guelph-Humber and president of Echo Communications Inc., a leading reputation management consulting firm based in Toronto. The author shares his insights into the necessary evolution of public relations to help their organizations successfully navigate risky waters. Successful organizations in the future will be those that are adapting to disruptive changes and cultivating authentic relationships. In these volatile economic times, reputations are proving to be more valuable and vulnerable than ever.</p><p>©Journal of Professional Communication, all rights reserved.</p>

scholarly journals Examining the Role of Public Relations Departments in Universities and their Relationships with the Graduates in Palestine

2017 ◽  
Vol 3 (1) ◽  
pp. 101-108
Author(s):  
Mohammed W. Almudallal ◽  
Norhani Bakri
Keyword(s):  
Public Relations ◽  
Gaza Strip ◽  
Social Connectivity ◽  
The Future ◽  
The University

Purpose: This paper aims to examine the role of public relations departments in universities and how they deal with graduates. Universities in general have PR departments that are created to increase the missions and strengthen the visions. Frequently, the PR department is responsible for enhancing the objectives of the university to improve its image to publics. This study therefore investigates the extent of the PR role as a tool for facilitating the achievement of the objectives of universities. Data for the study was collected from a sample of one hundred and twenty (120) respondents sampled from graduates of the university. Which %78.3 males and %21.7 females from different districts in Gaza Strip in Palestine. Findings from the study showed that the administration of the PR departments reinforces the affiliation of graduates to their universities. Furthermore, the PR departments mainly participate in holding graduation ceremonies and in coordinating with other departments. The PR departments continue with the graduates to assist them find suitable careers in the future. They also communicate with the graduates through various means of social connectivity websites.

scholarly journals Communications, career, and industry: The journey and the lessons

2016 ◽  
Vol 4 (2) ◽  
Author(s):  
Tonie Chaltas
Keyword(s):  
Management Program ◽  
Professional Communication ◽  
Gala Dinner ◽  
Communications Management

<p>Remarks by Tonie Chaltas, COO, Hill+Knowlton Strategies Canada, delivered on Saturday, June 13, 2015 at the Summer Gala Dinner of the Master of Communications Management program, which is offered in partnership between McMaster and Syracuse Universities.</p><p>©Journal of Professional Communication, all rights reserved.</p>

scholarly journals An interview with Stephen Waddington, Partner and Chief Engagement Officer at Ketchum and Visiting Professor in Practice, Newcastle University, Past President of the Chartered Institute for Public Relations (UK)

2016 ◽  
Vol 4 (2) ◽  
Author(s):  
Terence (Terry) Flynn
Keyword(s):  
United Kingdom ◽  
Public Relations ◽  
Associate Editor ◽  
Professional Communication ◽  
Learning Tools ◽  
Past President ◽  
The Public ◽  
The United Kingdom ◽  
The Future ◽  
The Uk

<p>In May 2015, the Journal of Professional Communication’s senior associate editor, Dr. Terry Flynn, sat down with Stephen Waddington, Partner and Chief Engagement Officer with Ketchum and past-president of the Chartered Institute for Public Relations in the United Kingdom (UK) to discuss and reflect upon his perspectives on the future of the profession and the challenges that are on the horizon for practitioners and current students of the profession. Waddington discussed how his formative training as an engineer in the UK has helped him to create new systems and processes to better understand and manage the multifaceted challenges that organizations now face within the public arena. Together with a number of UK and European professionals, Waddington has lead a number of crowd-sourced publications and learning tools designed to future-proof the practice of public relations.</p><p>©Journal of Professional Communication, all rights reserved.</p>

PROFESSIONALLY-ORIENTED TEACHING AS A FACTOR OF MOTIVATION TO LEARNING ENGLISH IN NON-LINGUISTIC HIGH SCHOOLS (FROM THE EXPERIENCE OF DIFFERENT DIDACTIVE METHODS USING ON ENGI NEERING FACULTY)

2020 ◽  
Keyword(s):  
High Schools ◽  
Foreign Language ◽  
Business Communication ◽  
Professional Communication ◽  
Active Teaching ◽  
English Classes ◽  
Individual Knowledge ◽  
Approach To Teaching ◽  
The University ◽  
Oriented Approach

This article is devoted to the features and benefits of a professionally-oriented approach to teaching a foreign language in non-linguistic high schools on the example of engineering education. According to the latest standards of higher education (FSES 3++), students must have sufficient knowledge of a foreign language for business communication in oral and written forms. However, teachers of high schools face a number of difficulties in the formation of a foreign language communicative competence offuture engineers, namely: a constant decrease of a number offoreign language practical classes in a curriculum of a high school and a weak motivation of students. In our opinion, a professionally-oriented approach to teaching helps to solve these problems and make the process of learning a foreign language more intensive, focused and effective. That is, now, the development of strategies, methodological models and tools for teaching English, with a focus on professional communication, is an actual task for an English teacher at the University. This article presents some methods and techniques that stimulate students of engineering faculty to professionally oriented communication in English. Much attention is paid to both active teaching methods used during practical English classes, and individual work, which allows students to get more useful information and skills within the practical classes given, and also allows students to develop the need for individual knowledge acquisition and comprehension, thereby providing the increased interest of communication in a foreign language and increasing motivation to learn a foreign language.

scholarly journals Meaningful, but effective? A critical evaluation of Ireland’s citizens’ dialogues on the future of Europe

Politics ◽  
2021 ◽  
pp. 026339572199148
Author(s):  
Anthony Costello
Keyword(s):  
European Union ◽  
Public Relations ◽  
Public Discourse ◽  
Critical Evaluation ◽  
Participatory Approach ◽  
Decision Makers ◽  
Deliberative Process ◽  
Political Will ◽  
The Future

On the 25 March 2017, leaders of the EU27 and European Union (EU) institutions ratified the Rome Declaration. They committed to invite citizens to discuss Europe’s future and to provide recommendations that would facilitate their decision-makers in shaping their national positions on Europe. In response, citizens’ dialogues on the future of Europe were instituted across the Union to facilitate public participation in shaping Europe. This paper explores Ireland’s set of dialogues which took place during 2018. Although event organisers in Ireland applied a relatively atypical and more systematic and participatory approach to their dialogues, evidence suggests that Irelands’ dialogues were reminiscent of a public relations exercise which showcased the country’s commitment to incorporating citizens into the debate on Europe while avoiding a deliberative design which could have strengthened the quality of public discourse and the quality of public recommendations. Due to an absence of elite political will for a deliberative process, as well as structural weaknesses in design, participants’ recommendations lacked any clear and prescriptive direction which could shape Ireland’s national position on the future of Europe in any constructive or meaningful way.

scholarly journals Integrating machine learning and blockchain to develop a system to veto the forgeries and provide efficient results in education sector

2021 ◽  
Vol 4 (1) ◽  
Author(s):  
Dhruvil Shah ◽  
Devarsh Patel ◽  
Jainish Adesara ◽  
Pruthvi Hingu ◽  
Manan Shah
Keyword(s):  
Machine Learning ◽  
Education Sector ◽  
Student Records ◽  
Job Roles ◽  
Student Data ◽  
Disruptive Technologies ◽  
Valid Data ◽  
The Future ◽  
Student Achievements ◽  
The University

AbstractAlthough the education sector is improving more quickly than ever with the help of advancing technologies, there are still many areas yet to be discovered, and there will always be room for further enhancements. Two of the most disruptive technologies, machine learning (ML) and blockchain, have helped replace conventional approaches used in the education sector with highly technical and effective methods. In this study, a system is proposed that combines these two radiant technologies and helps resolve problems such as forgeries of educational records and fake degrees. The idea here is that if these technologies can be merged and a system can be developed that uses blockchain to store student data and ML to accurately predict the future job roles for students after graduation, the problems of further counterfeiting and insecurity in the student achievements can be avoided. Further, ML models will be used to train and predict valid data. This system will provide the university with an official decentralized database of student records who have graduated from there. In addition, this system provides employers with a platform where the educational records of the employees can be verified. Students can share their educational information in their e-portfolios on platforms such as LinkedIn, which is a platform for managing professional profiles. This allows students, companies, and other industries to find approval for student data more easily.

scholarly journals Challenges for Change Agents. Best Practices at the University Library of Freie Universität Berlin

ABI-Technik ◽  
2020 ◽  
Vol 40 (4) ◽  
pp. 357-364
Author(s):  
Martin Lee ◽  
Christina Riesenweber
Keyword(s):  
Best Practices ◽  
Change Agents ◽  
Large Change ◽  
University Library ◽  
The Future ◽  
The University ◽  
Insight Into

AbstractThe authors of this article have been managing a large change project at the university library of Freie Universität Berlin since January 2019. At the time of writing this in the summer of 2020, the project is about halfway completed. With this text, we would like to give some insight into our work and the challenges we faced, thereby starting conversations with similar undertakings in the future.

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