Measuring mental representations of consumers in shopping trip decisions using cognitive mapping and sense-of-place constructs

2016 ◽  
Author(s):  
Stefan Janssen ◽  
Marrit Laning ◽  
Aloys Borgers ◽  
Theo Arentze
1999 ◽  
Vol 8 (2) ◽  
pp. 63-72
Author(s):  
Kristin L. Wiginton ◽  
Deborah Rhea

The incidence of eating disorders among female athletes continues to increase, presenting intervention challenges to athletic trainers. Additionally, a number of female athletes have disordered eating behaviors that do not yet constitute an eating disorder diagnosis, but have similar characteristics to those athletes diagonised with eating disorders. However, each athlete exhibits individual mental representations of disordered eating and the impact of those representations on important aspects of her life. The athletic trainer has the potential to offer comprehensive preventive education when all aspects of the athlete’s own understanding of disordered eating are assessed. Cognitive mapping is an assessment technique that can be used in addition to other preventive practices and can be useful in determining an athlete’s current mental representations of disordered eating.


1999 ◽  
Vol 26 (4) ◽  
pp. 443-453 ◽  
Author(s):  
Kristin L. Wiginton

Lupus, a chronic illness that mainly affects women, presents numerous challenges to health professionals due to the unpredictable nature of the disease course. To provide appropriate educational interventions for those living with lupus, health educators must develop methods best suited to individuals’current mental representations of their illness. A cognitive mapping strategy was used in this study to ascertain the patients’own perceptions of living with lupus. The participants ( N = 20) identified 192 unduplicated concepts in their maps, which were ultimately collapsed into 12 major categories. The results of this study indicate that, although diagnosed with the same illness, the women presented with different mental representations of their illness. Consequently, cognitive mapping could serve as a useful tool to initiate tailored educational interventions for those living with lupus.


2001 ◽  
Vol 60 (1) ◽  
pp. 11-14 ◽  
Author(s):  
Lucia Savadori ◽  
Eraldo Nicotra ◽  
Rino Rumiati ◽  
Roberto Tamborini

The content and structure of mental representation of economic crises were studied and the flexibility of the structure in different social contexts was tested. Italian and Swiss samples (Total N = 98) were compared with respect to their judgments as to how a series of concrete examples of events representing abstract indicators were relevant symptoms of economic crisis. Mental representations were derived using a cluster procedure. Results showed that the relevance of the indicators varied as a function of national context. The growth of unemployment was judged to be by far the most important symptom of an economic crisis but the Swiss sample judged bankruptcies as more symptomatic than Italians who considered inflation, raw material prices and external accounts to be more relevant. A different clustering structure was found for the two samples: the locations of unemployment and gross domestic production indicators were the main differences in representations.


2002 ◽  
Vol 33 (2) ◽  
pp. 65-81 ◽  
Author(s):  
Elisabeth Brauner ◽  
Bernhard Orth

Zusammenfassung: Die sozialpsychologische Gruppenforschung hat in den vergangenen Jahren eine Reihe von Veränderungen erfahren. Hierzu gehören einerseits Verlagerungen inhaltlicher Schwerpunkte der Forschung hin zur Analyse von Informationsverarbeitungsprozessen und andererseits Weiterentwicklungen methodischer Ansätze. Insbesondere Prozessanalysen verbaler Daten werden verstärkt gefordert und auch durchgeführt. Im vorliegenden Beitrag wird gezeigt, dass beiden Trends genüge getan werden kann, indem das Cognitive Mapping ( Axelrod, 1976 ) mit der Monotone Netzwerkanalyse ( Orth, 1998 ) kombiniert wird. Die Stärke beider Methoden liegt hierbei auf der Herausarbeitung von Strukturen von Argumentationen, die in Gruppendiskussionen angebracht werden. Der Ansatz ist außerdem geeignet, soziale Repräsentationen zu untersuchen und abzubilden.


2016 ◽  
Vol 75 (3) ◽  
pp. 133-140
Author(s):  
Robert Busching ◽  
Johannes Lutz

Abstract. Legally irrelevant information like facial features is used to form judgments about rape cases. Using a reverse-correlation technique, it is possible to visualize criminal stereotypes and test whether these representations influence judgments. In the first step, images of the stereotypical faces of a rapist, a thief, and a lifesaver were generated. These images showed a clear distinction between the lifesaver and the two criminal representations, but the criminal representations were rather similar. In the next step, the images were presented together with rape scenarios, and participants (N = 153) indicated the defendant’s level of liability. Participants with high rape myth acceptance scores attributed a lower level of liability to a defendant who resembled a stereotypical lifesaver. However, no specific effects of the image of the stereotypical rapist compared to the stereotypical thief were found. We discuss the findings with respect to the influence of visual stereotypes on legal judgments and the nature of these mental representations.


2018 ◽  
Vol 77 (4) ◽  
pp. 173-184
Author(s):  
Wenxing Yang ◽  
Ying Sun

Abstract. The causal role of a unidirectional orthography in shaping speakers’ mental representations of time seems to be well established by many psychological experiments. However, the question of whether bidirectional writing systems in some languages can also produce such an impact on temporal cognition remains unresolved. To address this issue, the present study focused on Japanese and Taiwanese, both of which have a similar mix of texts written horizontally from left to right (HLR) and vertically from top to bottom (VTB). Two experiments were performed which recruited Japanese and Taiwanese speakers as participants. Experiment 1 used an explicit temporal arrangement design, and Experiment 2 measured implicit space-time associations in participants along the horizontal (left/right) and the vertical (up/down) axis. Converging evidence gathered from the two experiments demonstrate that neither Japanese speakers nor Taiwanese speakers aligned their vertical representations of time with the VTB writing orientation. Along the horizontal axis, only Japanese speakers encoded elapsing time into a left-to-right linear layout, which was commensurate with the HLR writing direction. Therefore, two distinct writing orientations of a language could not bring about two coexisting mental time lines. Possible theoretical implications underlying the findings are discussed.


GeroPsych ◽  
2015 ◽  
Vol 28 (2) ◽  
pp. 47-55 ◽  
Author(s):  
Eva-Marie Kessler ◽  
Catherine E. Bowen

Both psychotherapists and their clients have mental representations of old age and the aging process. In this conceptual review, we draw on available research from gerontology, social and developmental psychology, and communication science to consider how these “images of aging” may affect the psychotherapeutic process with older clients. On the basis of selected empirical findings we hypothesize that such images may affect the pathways to psychotherapy in later life, therapist-client communication, client performance on diagnostic tests as well as how therapists select and apply a therapeutic method. We posit that interventions to help both older clients and therapists to reflect on their own images of aging may increase the likelihood of successful treatment. We conclude by making suggestions for future research.


2017 ◽  
Vol 33 (6) ◽  
pp. 445-452
Author(s):  
Monika Fleischhauer

Abstract. Accumulated evidence suggests that indirect measures such as the Implicit Association Test (IAT) provide an increment in personality assessment explaining behavioral variance over and above self-reports. Likewise, it has been shown that there are several unwanted sources of variance in personality IATs potentially reducing their psychometric quality. For example, there is evidence that individuals use imagery-based facilitation strategies while performing the IAT. That is, individuals actively create mental representations of their person that fit to the category combination in the respective block, but do not necessarily fit to their implicit personality self-concept. A single-block IAT variant proposed by attitude research, where compatible and incompatible trials are presented in one and the same block, may prevent individuals from using such facilitation strategies. Consequently, for the trait need for cognition (NFC), a new single-block IAT version was developed (called Moving-IAT) and tested against the standard IAT for differences in internal consistency and predictive validity in a sample of 126 participants. Although the Moving-IAT showed lower internal consistency, its predictive value for NFC-typical behavior was higher than that of the standard IAT. Given individual’s strategy reports, the single-block structure of the Moving-IAT indeed reduces the likelihood of imagery-based strategies.


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