scholarly journals CUSTOMER BEHAVIOUR DOING ONLINE SHOPPING: LATVIA’S CASE

2017 ◽  
Vol 2 ◽  
pp. 84
Author(s):  
Lienīte Litavniece ◽  
Daina Znotiņa
Keyword(s):  
Consumer Behaviour ◽  
Online Shopping ◽  
Retail Market ◽  
Customer Behaviour ◽  
Theoretical Approaches ◽  
Online Business ◽  
Survey Results ◽  
Important Branch ◽  
Customer Survey

E-commerce is important branch in economics and it is the fastest growing retail market, expected to reach more than 250 billion EUR in 2017. Sucessfull online business make impact on customer behaviour.  The aim of the article is to research customer behaviour doing online shopping. This article contain the analyse of theoretical approaches to consumer behaviour and analyse of customer survey results  to find out  the  Latvia’s customer behaviour doing online shopping .

scholarly journals CUSTOMER SATISFACTION IN ONLINE SHOPPING: A CASE STUDY OF BANGKOK URBAN AREA

2018 ◽  
pp. 13-23
Author(s):  
Irina Onyusheva ◽  
Jatuporn Thongaim
Keyword(s):  
Customer Satisfaction ◽  
Urban Area ◽  
Consumer Satisfaction ◽  
Online Shopping ◽  
The Internet ◽  
Sales Channel ◽  
Demand Growth ◽  
Online Retailers ◽  
Customer Survey

This study aims to measure customer satisfaction in online shopping. Along with the increasing usage of the Internet, e-commerce has emerged as a relatively new sales channel in Thailand. Consumer satisfaction and reputation are most important parts of online shopping, both contributing greatly to future demand growth. Trust in online shopping is the major difficulty due to inability to touch the product before purchasing. This factor can also effect customer satisfaction and customer behaviour in relation to various products and services. The purpose of this research is achieved by means of using the online customer survey in Bangkok urban area, Thailand. Some recommendations are addressed to online retailers, namely, it is offered to take more responsibility for the online shopping process so that to make it more admired and trustworthy.

For a renewal of the situation concept: The situation of home online shopping

2018 ◽  
Vol 33 (4) ◽  
pp. 24-45 ◽  
Author(s):  
Aurélia Michaud-Trévinal ◽  
Thomas Stenger
Keyword(s):  
Online Shopping ◽  
Video Recording ◽  
Spatial Dimension ◽  
Spatial Mobility ◽  
Time Dimension ◽  
Process Flow ◽  
The Real ◽  
Home Shopping ◽  
Theoretical Approaches ◽  
Channel Strategy

Twenty years after the pioneering article devoted to interactive home shopping by Alba et al., this research intends to study the situation of home online shopping (SHOS). An observation is carried out using video recording to examine the real practices that occur behind the screen. Two theoretical approaches are distinguished (classic and participatory). A new conceptualization of the situation is proposed that rests on three factors: the participants, spatial dimension, and time dimension. An analysis of the results highlights a main participant who interacts with other participants and business websites in addition to their spatial mobility and the materiality of the situation with its discontinuous characteristic. The fragmentation of the SHOS is emphasized. In addition to a new conceptualization of the situation, this research aims to relativize the online immersion process (flow) and to integrate the SHOS into a real omni-channel strategy.

scholarly journals Establishing psychological relationship between female customers and retailers

2020 ◽  
Vol 23 (3) ◽  
pp. 471-501 ◽  
Author(s):  
Dilini Edirisinghe ◽  
Alireza Nazarian ◽  
Pantea Foroudi ◽  
Andrew Lindridge
Keyword(s):  
Online Shopping ◽  
Young Female ◽  
Retail Stores ◽  
Structured Interviews ◽  
Coffee Shop ◽  
Content Type ◽  
Customer Perceptions ◽  
Study Approach ◽  
Customer Behaviour ◽  
Over Time

Purpose The purpose of this qualitative study is to investigate how young female customers establish psychological relationships with small- to medium-scale retail stores over time forming purchase intentions, actual purchase patterns and repurchase behaviour. Role of various customer typologies was also considered. Design/methodology/approach A case study approach was implemented to collect and analyse data, where data was collected from 20 young female customers and ten clothing retailers using purposive sampling via semi-structured interviews. Interviews with customers were conducted in a place of their choice such as in a coffee shop, whereas data from retailers were collected in the retail stores. Both online and offline retail patronage was considered to incorporate the growing tendency towards online shopping. Results were analysed using thematic analysis. Findings This study managed to reveal a number of interesting findings on how female customers form and develop psychological relationships with clothing retailers over time that ultimately builds customer loyalty. Customer behaviour in pre-purchase, purchase and re-purchase stages can significantly vary according to their individual perceptions, whereas they have a few favourite clothing brands that they frequently shop for. Preference for online shopping was found to be minimal, most of them enjoying in store experiences. Further, word of mouth and unique designs emerged as key contributors in establishing retail brand loyalty. Practical implications This paper provides better insights for clothing retailers and industry practitioners in understanding how customer perceptions affect clothing purchase decisions. Originality/value This paper contributes to the retail literature by emphasizing on various elements that should be amalgamated through proper synthesis to serve customers. The research is unique as it analyses customer behaviour using a recreational activity model as opposed to marketing models to demonstrate how customers develop relationships with retail brands overtime.

Theories in Futures Studies: Examining the Theory Base of the Futures Field in Light of Survey Results

2019 ◽  
Vol 12 (1) ◽  
pp. 12-25 ◽  
Author(s):  
Matti Minkkinen
Keyword(s):  
Research Centre ◽  
Futures Studies ◽  
Theoretical Frameworks ◽  
Postgraduate Students ◽  
Making Sense ◽  
Theoretical Approaches ◽  
Survey Results ◽  
Theories Of Change ◽  
And Behavior ◽  
Theory Base

This review article opens discussion on theories in futures studies by analyzing survey results from Finland Futures Research Centre and using the results as an entry point to discussing theoretical lineages found in the literature. The survey, conducted in 2019, included twenty-four responses from researchers and postgraduate students. Altogether 192 different theories or theoretical frameworks were identified. Social science theories and conceptual frameworks were particularly prevalent in the responses, and the most common recurring themes included systems, complexity, and anticipation. The responses are discussed in terms of three levels: philosophy of science, theories of futures studies, and theories in futures studies. Theories in futures studies are further divided into theories of action, practices, and behavior; theories of change; and theories on the micro-, meso-, and macro levels. The results are contextualized and complemented by proposing five functionally differentiated theoretical approaches: (1) theories for forecasting, (2) theories for representing futures, (3) theories for pursuing desired futures, (4) theories for making sense of anticipatory processes, and (5) radical epistemological critiques. The analysis is intended to open discussion on theories rather than provide an exhaustive list of the most important theories. Nevertheless, we can conclude that the field has a rich theory base which could be emphasized in futures education and developed further. It is crucial that actors in the futures field are aware of the theories that guide them because influential theories take part in making the future.

scholarly journals Social Media Use and Paranoia: Factors That Matter in Online Shopping

2020 ◽  
Vol 12 (3) ◽  
pp. 904 ◽  
Author(s):  
Ignas Zimaitis ◽  
Mindaugas Degutis ◽  
Sigitas Urbonavicius
Keyword(s):  
Social Media ◽  
Theoretical Analysis ◽  
Consumer Behaviour ◽  
Online Shopping ◽  
Media Use ◽  
Future Research ◽  
Social Media Use ◽  
Computer Competence ◽  
Purchasing Intention ◽  
New Directions

The paper aims to explore the ways social media use is linked with paranoia, and how they influence buyers’ attitudes and intentions in online shopping, thus shaping overall consumer behaviour. The theoretical analysis suggests that paranoia, being influenced by social media use, plays a noticeable role in the process of online shopping. The main assumption is that paranoia is an antecedent of the attitude towards online purchasing and mediates effects of other factors towards it. This is confirmed with SEM modelling on the basis of empirical data: the analysis provides evidence that paranoia is an important antecedent of the attitude towards purchasing online and mediates relationships between computer competence, cyber-fear, social media use and the attitude towards online shopping. Additionally, a contradictory relation between paranoia and online purchasing intention is observed. Overall, these findings disclose a new important factor in online shopping and outline several new directions for future research.

scholarly journals Factors Influencing Upcycling for UK Makers

2019 ◽  
Vol 11 (3) ◽  
pp. 870 ◽  
Author(s):  
Kyungeun Sung ◽  
Tim Cooper ◽  
Sarah Kettley
Keyword(s):  
Theory Of Planned Behaviour ◽  
Consumer Behaviour ◽  
Subjective Norm ◽  
Demographic Characteristics ◽  
Planned Behaviour ◽  
Art And Design ◽  
Environmentally Sustainable ◽  
Factors Influencing ◽  
Survey Results ◽  
Practical Implications

Changing consumer behaviour can reduce environmental impacts. Upcycling is one of the understudied yet promising, environmentally sustainable behaviours that has the potential to contribute to the reduction of waste and greenhouse gas emissions. This paper addresses this knowledge gap by exploring factors influencing upcycling for UK makers. The study employed a survey based on Triandis’s theory of interpersonal behaviour and Ajzen’s theory of planned behaviour. The survey results revealed key determinants of upcycling as attitude, intention, and subjective norm, and demographic characteristics of people who are more likely to upcycle frequently as females aged 30+ working in art and design. The paper further discusses the theoretical and practical implications of the study.

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