Examining the Factors Contributing to Fintech Peer-to-peer Lending Adoption

Background: Peer-to-peer (P2P) lending platform is one of key disruptive business models in financial technology. It bridges lenders and borrowers directly. Researchers have studied the leverage mechanism behind the P2P lending platform.Objective: This research proposes an enhanced technology acceptance model (TAM) to investigate how consumers embrace P2P lending platforms using quality of service and perceived risk as drivers of trust.Methods: This research uses structural equation modeling (SEM) to test the hypothesised connections between the latent variables.Results: The findings show that users' trust, perceived usefulness, and perceived ease of use in P2P lending platforms significantly influence attitudes towards adoption. Meanwhile, consumers' perceived risk in using P2P lending platforms is unaffected by the quality of service.Conclusion: The estimated model is consistent with the results shown in previous studies. The findings of the current research are useful for fine-tuning platform marketing plans and putting strategic goals into actions. For future research, we suggest including more variables to better understand the adoption intention of P2P lending platforms.Keywords: Adoption intention, Peer-to-peer lending, Structural equation modeling, Technology acceptance model

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Peer to Peer Lending Against Ease of Business Technology Acceptance Model (TAM) Approach

Economica Jurnal Ekonomi Islam ◽

10.21580/economica.2019.10.2.3476 ◽

2019 ◽

Vol 10 (2) ◽

pp. 217

Author(s):

Cita Sary Djaakum

Keyword(s):

Technology Acceptance ◽

Technology Acceptance Model ◽

User Satisfaction ◽

Structural Equation ◽

Peer To Peer ◽

Equation Modeling ◽

Financial Industry ◽

P2p Lending ◽

Peer Lending ◽

Acceptance Model

Abstract: The progress of the times will always go hand in hand with technological developments. The presence of the disruptive era encouraged the financial industry to innovate. Peer to Peer Lending (P2P Lending) is an online digital platform based alternative lending, which brings together lenders (investors) and borrowers in the marketplace. This study aims to see whether the presence of P2P Lending provides business convenience for lenders with reference to user satisfaction. The approach taken by using the Technology Acceptance Model (TAM) with Structural Equation Modeling (SEM). The results show that all variables consisting of User Perception directly influence Ease and Attitude Perception, Ease Perception directly influences Attitude and Satisfaction; and Perception of Use has an indirect effect on satisfaction with quasy mediation. Therefore, 55% of respondents stated that P2P Lending provides convenience in doing business.Abstrak: Kemajuan jaman akan selalu beriringan dengan perkembangan teknologi. Hadirnya disruptive era mendorong industri keuangan untuk melakukan inovasi. Peer to Peer Lending (P2P Lending) merupakan alternatif digital lending berbasis platform online, yang mempertemukan lender (investor) dan borrower dalam market place. Penelitian ini bertujuan untuk melihat apakah hadirnya P2P Lending memberikan kemudahan bisnis bagi Lender dengan referensi kepuasan pengguna. Pendekatan yang dilakukan dengan menggunakan Technologi Acceptance Model (TAM) dengan Structural Equation Modelling (SEM). Hasil menunjukkan bahwa seluruh variabel yang terdiri dari Persepsi Pengguna berpengaruh langsung terhadap Persepsi Kemudahan dan Sikap, Persepsi Kemudahan berpengaruh langsung terhadap Sikap dan Kepuasan; serta Persepsi Penggunaan berpengaruh tidak langsung terhadap Kepuasan dengan sifat quasy mediation. Olah karenanya, 55% responden menyatakan bahwa P2P Lending memberikan kemudahan dalam berbisnis.

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ANALISIS TECHNOLOGY ACCEPTANCE MODEL APLIKASI LINKAJA

Jurnal Riset Ekonomi dan Bisnis ◽

10.26623/jreb.v13i3.2861 ◽

2020 ◽

Vol 13 (3) ◽

pp. 164

Author(s):

Anggit Esti Irawati ◽

Ehrmann Suhartono

Keyword(s):

Technology Acceptance ◽

Technology Acceptance Model ◽

Perceived Risk ◽

Structural Equation ◽

Ease Of Use ◽

Perceived Usefulness ◽

Equation Modeling ◽

Perceived Ease Of Use ◽

Actual Use ◽

Acceptance Model

Potensi penggunaan e-money sangat besar dan menarik perhatian sebagai cara pembayaran alternatif di seluruh dunia. Pemerintah melalui Bank Indonesia menggerakkan masyarakat untuk melakukan Gerakan Nasional Non Tunai (GNNT). Namun, hanya lapisan masyarakat tertentu yang sudah terbiasa menggunakan transaksi dengan e-money. Sebagian masyarakat beranggapan bahwa transaksi pembayaran menggunakan e-money masih terdapat banyak kekurangan. Penelitian ini bertujuan untuk menguji Technology Acceptance Model (TAM) yaitu perceived ease of use dan perceived usefulness, selain itu juga menambahkan perceived risk untuk mengetahui pengaruh terhadap attitude toward using dan actual use terhadap penggunaan aplikasi LinkAja. Metode analisis menggunakan Structural Equation Modeling (SEM) dengan alat analisis SmartPLS. Penelitian ini dilakukan dengan metode survei dan sampel diambil menggunakan teknik purposive sampling terhadap responden yang menggunakan aplikasi LinkAja di seluruh Indonesia. Responden yang diperoleh sebanyak 200 responden. Hasil penelitian menunjukkan bahwa perceived ease of use dan perceived usefulness berpengaruh positif signifikan terhadap attitude toward using dan actual use. Perceived risk tidak berpengaruh signifikan terhadap actual use aplikasi LinkAja.

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Influence of trust and risk on peer-to-peer investment willingness: a bidirectional perspective

Internet Research ◽

10.1108/intr-11-2019-0444 ◽

2021 ◽

Vol ahead-of-print (ahead-of-print) ◽

Author(s):

Mengfan Zhai ◽

Yuan Chen ◽

Mingxia Wei

Keyword(s):

Perceived Risk ◽

Structural Equation ◽

Peer To Peer ◽

Equation Modeling ◽

Content Type ◽

Bidirectional Relationship ◽

P2p Lending ◽

The Relationship ◽

Positive Effect

PurposeThe purpose of this paper is to investigate the influence of trust and perceived risk on investment willingness considering the bidirectional relationship between trust and perceived risk in peer-to-peer (P2P) lending.Design/methodology/approachData were collected from a leading Chinese P2P platform, PPDAI.com. In total, 328 valid responses were received and analyzed using structural equation modeling (SEM).FindingsThe results show that the influence of trust on investment willingness is significant, whereas that of perceived risk is insignificant. The results also indicate that platform reputation has a positive effect on trust, and the quality of alternatives is positively associated with perceived risk. In addition, the bidirectional perspective should be preferred to cope with the bidirectional relationship between trust and perceived risk in P2P lending.Originality/valueThis study extends existing research on the influence of trust and perceived risk on investment willingness from a bidirectional perspective, which has not been addressed in the P2P lending context. In addition, this research enriches the current literature about trust and perceived risk by providing more evidence that the relationship between trust and perceived risk is bidirectional and thus the bidirectional model should be preferred. For practice, the study suggests that managers can earn trust and reduce the perceived risk of lenders by continuously providing high-quality products, services and enhancing platform reputation, ultimately improving their investment willingness.

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WHY ARE YOUTH INTENT ON INVESTING THROUGH PEER TO PEER LENDING? EVIDENCE FROM INDONESIA

Journal of Islamic Monetary Economics and Finance ◽

10.21098/jimf.v5i4.1157 ◽

2019 ◽

Vol 5 (4) ◽

pp. 741-762 ◽

Cited By ~ 1

Author(s):

Ichwan Ichwan ◽

Rachmatina Kasri

Keyword(s):

Technology Acceptance ◽

Technology Acceptance Model ◽

Structural Equation ◽

Demographic Variables ◽

Peer To Peer ◽

Ease Of Use ◽

Perceived Ease Of Use ◽

P2p Lending ◽

Acceptance Model ◽

Attitude Variable

This study aims to analyse the factors that influence the intention of youths/millennials in Jakarta, the capital of Indonesia, to invest in Peer to Peer (P2P) lending. Due to the relative newness of P2P lending in Indonesia, the framework utilised is the Technology Acceptance Model (TAM), and the study involves around 400 youths, the majority of whom are Muslims. Further, the study employs Structural Equation Modelling (SEM) and logistic regression to analyse the influence of socio-demographic variables (gender, religion, marital status, education, employment, religion and income) on the intention to invest through P2P lending. The results of the study indicate that intention to invest in P2P lending is positively correlated and influenced by the attitude variable, which is itself influenced by factors including perceived ease of use, knowledge and trust in P2P lending. The results imply that the potential of youth to invest in P2P lending might be enhanced by improving technology (ease of use), literacy and trust in P2P lending. Moreover, it is suggested that those most interested in and more likely to invest through P2P lending are Muslims, have higher education and have higher incomes. With better literacy and marketing programmes, these groups could be targeted by P2P lending platforms to become potential investors. Lastly, the findings are expected to contribute to Islamic finance concepts and practices, particularly in the context of Indonesia.

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Application Of Technology Acceptance Model Of Unified Payment Interface Services Adoption In Mysuru City: An Exploratory Study

Restaurant Business ◽

10.26643/rb.v118i6.7235 ◽

2019 ◽

Vol 118 (6) ◽

pp. 25-35

Author(s):

Vinay S

Keyword(s):

Technology Acceptance ◽

Technology Acceptance Model ◽

Structural Equation ◽

Banking Sector ◽

Primary Data ◽

Equation Modeling ◽

Security Issues ◽

Acceptance Model ◽

Structured Questionnaire

Continuous development of technological innovations especially in the banking sector have stirred competition which has changed the way businesses operate resulting in the introduction of Unified Interface Payment (UPI) services. This study was conducted in order to analyse the adoption of UPI services through Technology Acceptance Model (TAM) in Mysuru. Objectives of study were framed to determine the demographic factors that influence the practices of UPI by the customers, to examine the role of banks in integrating UPI services and products and to assess the various security issues affecting the usage of UPI services by Mysuru customers. Based on these objectives a structured questionnaire was prepared and primary data was collected from 165 respondents. Data was analysed making use of SPSS and other models namely Structural Equation Modeling with Analysis of Moment Structures (AMOS) Software. Finally the researchers identifies that there is a need for convergence of customer’s preference for safe and easy banking transactions. This study revealed that the customer’s model have to be well integrated for progress in UPI operations.

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Analyzing Factors Influencing Behavior Intention to Use Snapchat and Instagram Stories

International Journal of New Media Technology ◽

10.31937/ijnmt.v4i2.783 ◽

2017 ◽

Vol 4 (2) ◽

pp. 75-81 ◽

Cited By ~ 1

Author(s):

Vincent Valiant Coa ◽

Johan Setiawan

Keyword(s):

Structural Equation Modeling ◽

Technology Acceptance ◽

Technology Acceptance Model ◽

Social Presence ◽

Structural Equation ◽

Equation Modeling ◽

Intention To Use ◽

Generation Z ◽

Acceptance Model ◽

Behavioral Intention To Use

Snapchat, and Instagram are two social networks which recently gain their users after adopting such a feature called "Story" which allows a certain post to be disappeared after a certain time. This research takes up this technology trends analyzing the factors that probably affect the behavioral intention to use Snapchat and Instagram stories among generation Z. Factors are analyzed using Structural Equation Modeling, with basis model and variables from Technology Acceptance Model. Data collection was targeted to finished within 1 week using online questionnaire with respondent from Jakarta and Tangerang for 100 respondent that are using both Snapchat stories and Instagram Stories. There are two tools researcher usually use to analyze Structural Equation Modeling: SPSS AMOS and LISREL. In this research, researchers choose AMOS. From six hypothesis proposed for Snapchat analysis, four hypothesis is accepted, while the other two are rejected. Meanwhile, on Instagram Stories analysis, five hypothesis is accepted and one hypothesis is rejected. This study finds out the Social Presence is an exogenous variable which has a major role in affecting other variables. While Perceived Enjoyment influenced the behavioral intention to use Snapchat and Instagram Stories the most. Index Terms—Structural Equation Modeling, Technology Acceptance Model, influence, generation Z, Snapchat, Instagram REFERENCES [1] L. Chin and Z. Ahmad, "Perceived Enjoyment and Malaysian Consumers’ Intention to Use a Single Platform EPayment", SHS Web of Conferences, vol. 18, 2015. [2] M. Ariff, T. Shan, N. Zakuan, N. Ishak and M. Wahi, "Examining Users' E-Satisfaction in the Usage of Social Networking Sites; Contribution from Utilitarian and Hedonic Information Systems", IOP Conference Series: Materials Science and Engineering, vol. 58, 2014. [3] K. Hassanein and M. Head, "Manipulating perceived social presence through the web interface and its impact on attitude towards online shopping", International Journal of HumanComputer Studies, vol. 65, no. 8, pp. 689-708, 2007. [4] P. Surendran, "Technology Acceptance Model: A Survey of Literature", 2012. [5] F. Davis, "Perceived Usefulness, Perceived Ease of Use, and User Acceptance of Information Technology", MIS Quarterly, vol. 13, no. 3, p. 319, 1989

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Analisis Penggunaan E-Commerce Terhadap Peningkatan Permintaan Kuantitas Produk Pada UMKM di Kabupaten Banyumas (Suatu Pendekatan Teori Technology Acceptance Model)

JURNAL ILMU MANAJEMEN DAN BISNIS ◽

10.17509/jimb.v10i1.15371 ◽

2019 ◽

Vol 10 (1) ◽

pp. 63-74

Author(s):

Dona Primasari ◽

Sudjono Sudjono ◽

Nining Abriani

Keyword(s):

Technology Acceptance ◽

Technology Acceptance Model ◽

Structural Equation ◽

Sampling Technique ◽

Ease Of Use ◽

Perceived Usefulness ◽

Equation Modeling ◽

Perceived Ease Of Use ◽

Acceptance Model ◽

Use Behavior

Abstract. The long-term objective of this research is to enrich the development of science, especially the development of SMEs related to the adoption of information technology with studies using the Technology Acceptance Model. The specific aim of the research is to examine what factors are inhibiting the adoption of e commerce technology in SMEs in Banyumas Regency, as well as examining whether e-commerce adoption has an impact on increasing the demand for product quantities in SMEs. Collecting data in this study was carried out by distributing questionnaires through direct interviews with SMEs in Banyumas District who were respondents. The sampling technique in this study using random sampling technique. Whereas for data analysis using Statistical Product and Service Solution (SPSS) version 22.0 and Structural Equation Modeling (SEM) with AMOS program. The results of the study show that the Technology Acceptance Model theory is able to explain the institutions of SMEs actors to use e-commerce technology. Keywords: E-commerce, perceived usefulness, perceived ease of use, use behavior,TAM (Technology Acceptance Model) Abstrak. Tujuan jangka panjang penelitian ini adalah untuk memperkaya perkembangan ilmu, khususnya pengembangan UMKM terkait dengan adopsi teknologi informasi dengan kajian menggunakan Technology Acceptance Model. Tujuan khusus penelitian adalah untuk menelaah faktor-faktor apakah yang menghambat adopsi teknologi e commerce pada UMKM di Kabupaten Banyumas, serta menelaah apakah adopsi e- commerce berdampak pada peningkatan permintaaan kuantitas produk pada UKM. Pengumpulan data dalam penelitian ini dilakukan dengan menyebarkan kuesioner melalui antar langsung kepada pelaku UMKM di Kabupaten Banyumas yang menjadi responden. Teknik pengambilan sampel dalam penelitian ini dengan menggunakan teknik random sampling. Sedangkan untuk analisis data mengunakan Statistical Product and Service Solution (SPSS) versi 22.0 dan Structural Equation Modeling (SEM) dengan program AMOS. Hasil penelitian menunjukkan bahwa teori Technology Acceptance Model mampu menjelaskan instensi para pelaku UMKM untuk menggunakan teknologi e-commerce. Hasil penelitian juga berhasil menerima 3 (tiga) hipotesis yaitu Perceived usefulnes berpengaruh terhadap use behavior, Perceived ease of use berpengaruh terhadap use behavior, use behavior berpengaruh terhadap peningkatan permintaan kuantitas produk. Hasil penelitian juga menunjukkan implementasi e-commerce tidak berpengaruh terhadap persepsi manfaat (perceived usefulness), Implementasi e-commerce tidak berpengaruh terhadap persepsi kemudahan pengoperasian sistem (perceived ease of use) atau dengan kata lain menolak 2 (dua) hipotesis lainnya.Keywords. E-commerce, perceived usefulnes, perceived ease of use, use behavior,peningkatan permintaan, TAM (Technology Acceptance Model)

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Understanding Vietnamese Consumer Intention to Use Online Retailer Websites

International Journal of E-Adoption ◽

10.4018/ijea.2020070101 ◽

2020 ◽

Vol 12 (2) ◽

pp. 1-15

Author(s):

A. F. M. Jalal Ahamed ◽

Yam Limbu ◽

Long Pham ◽

Ha Van Nguyen

Keyword(s):

Technology Acceptance ◽

Technology Acceptance Model ◽

Perceived Risk ◽

Structural Equation ◽

Online Shopping ◽

Equation Model ◽

Ease Of Use ◽

Intention To Use ◽

Perceived Ease Of Use ◽

Acceptance Model

This study examines the applicability of an extended technology acceptance model (TAM) that incorporates trust, perceived risk, and self-enhancement as antecedents to the TAM constructs. Data collected from 299 Vietnamese online consumers, through a self-administered survey, were entered into a structural equation model using AMOS 23 to establish causality. The results partially confirm the applicability of TAM to the online shopping intentions of Vietnamese consumer, though contrary to expectations, perceived ease of use does not predict behavioral intentions. Trust and self-enchantment fit well with the TAM; the inclusion of perceived risk as an antecedent is questionable. The findings offer new opportunities for explaining TAM theory in light of Schwartz's value dimensions. This article thus concludes with a discussion of the research contributions and implications.

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Predictive factors of physicians’ satisfaction with telemedicine services acceptance

Health Informatics Journal ◽

10.1177/1460458219892162 ◽

2019 ◽

Vol 26 (3) ◽

pp. 1866-1880 ◽

Cited By ~ 9

Author(s):

Jonathan Kissi ◽

Baozhen Dai ◽

Courage SK Dogbe ◽

Jonathan Banahene ◽

Oyeh Ernest

Keyword(s):

Technology Acceptance ◽

Technology Acceptance Model ◽

Predictive Factors ◽

Structural Equation ◽

Care Delivery ◽

Ease Of Use ◽

Perceived Usefulness ◽

Equation Modeling ◽

Perceived Ease Of Use ◽

Acceptance Model

Despite the significant increase in telemedicine services technology, its adoption and use have been quite slow in some healthcare settings. It is generally accepted in today’s globalizing world that the success of telemedicine services relies on users’ satisfaction. Satisfying physicians and patients is one of the crucial objectives of telemedicine success. This study seeks to evaluate physicians’ satisfaction with telemedicine services adoption and utilization using the technology acceptance model. A structured questionnaire based on the construct of technology acceptance model was used to solicit for data from participants in four different government health institutions. Purposive and convenience sampling techniques were employed to select healthcare professionals from various medical fields. Structural equation modeling was utilized in the data analysis. Perceived ease of use and perceived usefulness of telemedicine services were found to influence physicians’ behavioral intentions. This resulted in increased efficiency, quality of services, quality patient care delivery, and satisfaction among physicians in using telemedicine services. We noted that the adoption of telemedicine services in clinical settings depends on physicians’ and patients’ satisfaction with the use of the service. The study contributes to empirical knowledge by identifying the vital predictive factors affecting telemedicine services satisfaction among physicians.

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Comparing Technology Acceptance for Autonomous Vehicles, Battery Electric Vehicles, and Car Sharing—A Study across Europe, China, and North America

Sustainability ◽

10.3390/su11164333 ◽

2019 ◽

Vol 11 (16) ◽

pp. 4333 ◽

Cited By ~ 2

Author(s):

Julian M. Müller

Keyword(s):

North America ◽

Technology Acceptance ◽

Technology Acceptance Model ◽

Structural Equation ◽

Combustion Engine ◽

Autonomous Driving ◽

Equation Modeling ◽

Car Sharing ◽

Societal Norms ◽

Acceptance Model

The automotive industry today faces three major transitions: the emergence of autonomous driving, electric powertrain replacing the internal combustion engine, and changes in possession of automobiles, e.g., increased usage of car sharing. As all three transitions are fostered by technologies that drive digital transformation of automobiles, the Technology Acceptance Model (TAM) by Davis represents the underlying research model of this paper. Hypotheses are developed and tested for a sample of 1177 participants using Partial Least Squares Structural Equation Modeling (PLS-SEM). Group differences are investigated for three markets: Europe, North America, and China. The paper confirms the underlying assumptions of the Technology Acceptance Model in the context of automobiles. Further, it illustrates influential societal norms and individual experiences for technology acceptance. In addition, compound effects for technology acceptance are found, e.g., the perceived enjoyment of electric driving affects the acceptance of autonomous driving and car possession behavior. The novel approach to integrate three different technologies within the Technology Acceptance Model requires unifying items to a level which makes them comparable, limiting the results for each individual technology. For practice, automotive manufacturers obtain advice on how to foster technology acceptance. For society, the paper uncovers the role of societal norms for technology acceptance in the context of automobiles. Policy makers can obtain insights on how to successfully increase technology acceptance, e.g., for environmental purposes. Conclusively, the paper applies the Technology Acceptance Model for three developments in the context of automobiles, thereby extending current research using the Technology Acceptance Model.

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