Greening hotels - building green values into hotel services

2014 ◽  
Vol 20 (1) ◽  
pp. 85-102
Author(s):  
Darija Hays ◽  
Đurđana Ozretić-Došen

Purpose – The objective of this paper is to enhance knowledge about greening hotel services and the possibilities it provides for successful hotel management as well as for enrichment of hotel guest experiences. Design/Methodology/Approach – The paper is based on a summarized review of previous theoretical contributions and an investigative study of three business cases which relies on qualitative methodology. The case studies draw on interviews, archival materials and photographs. A case study approach was adopted to illustrate the differences in the approach used for greening hotel services. Three green hotels that mutually vary in size, categorization, segmentation and targeted market, were analyzed. Findings – The analysis of cases-hotels identifies and describes different and numerous activities of green marketing management. A proactive and trustworthy implementation of those activities enables green hotels to achieve increasing benefits no matter their size, classification and target audience. Originality of the research – The study can help us to understand how environmentally conscious hotel management establishes a suitable setting for greening hotels services. These can serve as a valuable source of information in academic circles and be especially useful to marketing managers in hotels that aim to be green.

2015 ◽  
Vol 12 (3) ◽  
pp. 314-329 ◽  
Author(s):  
S. M. Riad Shams

Purpose – It is recognised that reputation is a relational construct; however the impact of stakeholders’ various relational dimensions on their perceptions to influence reputation is not widely understood. The purpose of this paper is to add to the current understanding of stakeholders’ relationships, interactions, their subsequent relational dimensions and its impact on stakeholders’ perceptions to further influence relational reputation. Design/methodology/approach – This paper takes a case study approach. Findings – The findings of this study recognise the impact of relationship marketing (RM) on the influence of stakeholders’ perceptions. It discusses how RM substantiate the pertinent authenticity (symbolises reputation), relevance and differentiation (represent brand positioning) of an organisation’s profile and/or their market offerings, in relation to the interest of the target market through the cause and consequence of stakeholder relationships and interactions to influence their perceptions. The findings acknowledge 11 RM dimensions that have relational implications to nurture stakeholders’ perceptions and subsequent relational reputation, which appear viable across industries and markets. Originality/value – Underlying the cause and consequence of stakeholder relationships and interactions; these 11 RM dimensions emerge as antecedents to form/reform relational reputation. Further academic and professional implications of the findings are briefly discussed.


2019 ◽  
Vol 23 (1) ◽  
pp. 90-113 ◽  
Author(s):  
Michael Kötting ◽  
Andreas Kuckertz

Purpose The success of corporate innovation is based less upon the success of a single innovation program than on a holistic and overarching corporate innovation system integrating various activities. Taking this perspective, the purpose of this paper is to extend existing research on the design of innovation programs. Design/methodology/approach Utilizing an inductive theory-building case study approach, this study provides a detailed analysis of how one of the largest and most successful German technology companies structures its many innovation activities. Findings The analysis identifies key elements of innovation programs and suggests three configurations that illustrate how these generic elements can be structured so as to offer the best fit with the underlying logic of the respective innovation program. Furthermore, this study highlights how the identified configurations come together to deliver overarching strategic innovation goals. Originality/value Existing research too often focuses solely on single innovation programs. The current research is among the first to take a holistic and overarching perspective, considering different innovation programs within a single company and analyzing their configuration and their interplay.


2020 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Victor Eriksson ◽  
Kajsa Hulthén ◽  
Ann-Charlott Pedersen

Purpose The aim of this paper is to investigate how the efforts of improving transport performance within the scope of one business relationship are embedded in a transport service triad, which, in turn, is embedded in the wider supply network. Design/methodology/approach The theoretical framing originates from the IMP approach with a specific focus on the concept network horizon, and literature on triads. The study is explorative and applies a qualitative design and a case study approach to illustrate how three actors engage in a change initiative to improve transport performance. Findings The paper concludes that it is crucial to get counterparts aware of the importance of expanding and defining their network horizons for a certain change initiative. Interaction among actors is important to create awareness and expand its own as well as others’ network horizons for a certain change. Three generic facets are proposed: overlapping network horizons, partly overlapping network horizons and non-overlapping network horizons. Practical implications The framework offers a tool to managers in terms of the concept of network horizon that can help to understand the challenges when dealing with change in supply networks and to understand where to deploy resources to cope with change. Originality/value This study adds to the literature by explicating facets of the concept of network horizon, especially when firms are faced with a change, how they are affected by this change and how they can cope with the related challenges.


2019 ◽  
Vol 11 (5) ◽  
pp. 506-515 ◽  
Author(s):  
Rita R. Carballo ◽  
Carmelo J. León ◽  
María M. Carballo

Purpose Lanzarote, Spain, as a tourism destination, suffered a rapid tourist expansion for many years, and this has endangered its sustainability. The purpose of this study is to investigate the case of overtourism and its consequences for the local population and the environment, and to identify ways to mitigate this issue. Design/methodology/approach The study uses a case study approach. Data obtained from tourists visiting the destination were used to examine three key aspects of tourism development, namely, the arrival of tourists to the island, the accommodation offer and the growth of the population. Social awareness with environmental values and protection of the island’s natural resources were the main engine to establish measures to mitigate overtourism. Findings The analysis shows rapid growth in the arrival of tourists to the island and how it affected the accommodation offer and the population. It explores the solution that the authorities of the island took to solve the problem of disorganized growth of tourism and makes reference to the importance of managing the image of a destination to contribute to tourism sustainability. Originality/value This research proposes practical solutions to tackle overtourism at a destination which has been used by the United Nations as an example to establish sustainable tourism development guidelines. It proposes a unique mitigation strategy which is derived from the use of natural recreation.


Humanomics ◽  
2015 ◽  
Vol 31 (2) ◽  
pp. 160-182 ◽  
Author(s):  
Muhammad Akhyar Adnan ◽  
Shochrul Rohmatul Ajija

Purpose – This paper aims to investigate the effectiveness of Baitul Maal wat Tamwil (BMT) in reducing poverty. Design/methodology/approach – The case study approach on BMT MMU Sidogiri (located at East Java Province) is taken. Two important and dominating products of BMT MMU Sidogiri (i.e. ba’i bithaman ‘ajil (BBA) and mudarabah) are examined carefully on how much they have helped the customers in reducing their poverty. The paper goes beyond data measurement using descriptive statistics, paired t-test and some poverty measurement indexes such as headcount index; poverty gap; Sen index; and Foster, Greer and Thorbecke Index to investigate the effectiveness of the BMT in reducing poverty. Findings – This paper reveals that BMT financing is effective in reducing poverty. Most of respondents can increase their income after receiving BMT financing. Products of BMT, especially BBA and mudarabah, to empower the poor in various productive businesses have been able to reduce the extent and severity of poverty. This paper also discloses some interesting and important findings related with how BMT’s work, so that it can contribute more to the knowledge enrichment, as well as the development of BMTs, in general, in realising their mission. Originality/value – The establishment of the so-called BMT in the form of an Islamic microfinance is intended initially to effectively help the poor. At present, there are around 3,874 BMTs operating around the country. Although the BMTs have been existing since more than ten years, no research has been conducted to examine their effectiveness in alleviating the poverty. This study in aimed at fulfilling this important gap.


2015 ◽  
Vol 43 (4) ◽  
pp. 174-178 ◽  
Author(s):  
Douglas McGee

Purpose – The purpose of this paper is to provide an assessment of a one-year pilot exploring the joint purchase of e-books via demand-driven acquisition (DDA) conducted by engineering librarians from seven members of the Borrow Direct interlibrary loan partnership. Also provided are observations that may inform future initiatives of a similar nature. Design/methodology/approach – The author presents a case study approach and examination of the results. Findings – The pilot was discontinued as a result of dissatisfaction with its configuration, but it did offer significant financials savings as well as provide accessible copies of mutually acquired titles to each member. The pilot also offered several lessons that can inform future joint e-book endeavors. Originality/value – Multi-institutional joint e-book DDA acquisition has been attempted elsewhere; however, what is unique about this pilot is that it was managed by seven independent institutions without a central legal entity to oversee it. This paper is a follow-up to the author’s presentation at the 80th IFLA World Library and Information Congress, August 16-22, 2014, in Lyon, France.


2017 ◽  
Vol 7 (4) ◽  
pp. 354-368 ◽  
Author(s):  
Track Dinning

Purpose The purpose of this paper is to explore from an employer’s perspective the skills, attributes and capabilities required of a sports graduate, whilst also discovering how a student is expected to demonstrate these skills in the context of a sports organisation. Design/methodology/approach This study adopted a qualitative interpretive case study approach through the use of face-to-face interviews with six employers from sports organisations involved in the delivery of sport. Interviews lasted between 30 and 42 minutes and were recorded. This was followed by a thematic review to allow for common themes to be selected and represented. The results were then reviewed and evaluated by a further 15 industry professionals and sports educators. Findings The results suggest employers seek skills that are characteristically enterprise/entrepreneurship skills, together with an articulation of a “sports graduate” mindset. This mindset is described by the employers as being something which is demonstrated through a combination of behaviours and attributes. The paper concluded that in the classroom, the use of case studies and challenges, where students have to respond to and solve problems by the very nature of the activity, is optimal. Originality/value The originality of this paper lies in both the context of study and the integration of enterprise and entrepreneurship skills that are needed for the changing world of work in sport. The value of the papers is in both the employer’s description of the graduate mindset and also examples of how the skills can be applied in the context of sport.


Author(s):  
Nur Kholis ◽  
Nuril Mufidah ◽  
Lilik Indriharta

AbstractThis research has two aims, namely to describe the types of implementation of living Quran culture in schools, and to analyze the values that underlie the spirit of the development of a living Quran culture at school. The method of this research was qualitative using a case study approach, and conducted at SDI and SMPI Al Azhaar Tulungagung, East Java. The research subjects were the kiai of Islamic boarding schools, the chairman of the foundation, the principal, and the teachers. Data was collected through; in-depth interviews, documentation, and observation. The results of this study indicate that; First, the types of implementation of the Quran's living culture are a) Living Quran (tahfidz, iqra', tahsin, tarjim, Quran khotmil in student's house, Quran reciting competition, sticking verses Quran in each class, and praying using Quran verses); b). Birrul walidain (praying for parents, piety, politeness); and c) Islamic behavior at school and home. Secondly, the values of the underlying spirit of the living Quran include the Quran as a guide to life, reading Quran leads to reward, Quran as the source of information and knowledge in the world and the hereafter, and Quran as the holy book that carries the truth.Abstrak Penelitian ini memiliki dua tujuan. Pertama, untuk menggambarkan jenis-jenis implementasi budaya living Quran di sekolah. Kedua, menganalisis nilai-nilai yang mendasari semangat pengembangan budaya living Quran di sekolah. Metode penelitian ini adalah kualitatif dengan menggunakan pendekatan studi kasus. Penelitian ini dilakukan di SDI dan SMPI Al Azhaar Tulungagung, Jawa Timur, Indonesia. Subjek penelitian adalah kiai pesantren, ketua yayasan, kepala sekolah, dan guru. Artikel ini membahas jenis-jenis budaya dan nilai-nilai living Quran yang menjadi semangat implementasi. Data dikumpulkan melalui wawancara mendalam, dokumentasi, dan observasi. Validitas data diperiksa menggunakan teknik berikut; kredibilitas, transferabilitas, ketergantungan, dan konfirmabilitas. Analisis data dilakukan dalam siklus bertingkat mulai dari pengumpulan data, tampilan data, reduksi data, dan penarikan kesimpulan. Hasil penelitian ini menunjukkan; Pertama, jenis-jenis penerapan budaya living Quran adalah mendalami Quran (tahfidz, iqra', tahsin, tarjamah, khotmil Quran di rumah siswa, kompetisi membaca Quran, menempel ayat-ayat Quran di setiap kelas, dan salat menggunakan ayat-ayat Quran); Birrul walidain (berdoa untuk orang tua, kesalehan, kesopanan); dan Perilaku Islam di sekolah dan di rumah. Kedua, nilai-nilai semangat yang mendasari living Quran meliputi Quran sebagai pedoman hidup, membaca Quran mengarah pada pahala, Quran sebagai sumber informasi dan pengetahuan di dunia dan akhirat, dan Quran sebagai kitab suci yang membawa kebenaran.


2020 ◽  
Vol 7 (1) ◽  
pp. 18-25
Author(s):  
Rahmatul Ikhsan

This study discusses the Analysis of the Performance of Library Friends in All Sections in the State University of Padang Library. The purpose of this study is to discuss whether the performance of library friends can help the library in the continuity of its functions and objectives as a source of information, and services for users. The method used is a qualitative method with a case study approach. Data collected through interviews and observations. The informants in this study were librarians, librarians, and library friends at the Padang State University library. The results of this study are library friends very helpful to the library in serving the needs of users and help the library in improving library performance in all parts, ranging from procurement, processing, binding, administration, shelving and circulation. The obstacle faced by library friends is the lack of knowledge of library friends about classification making it difficult to arrange books on a predetermined shelf, another obstacle found is that there are many mistakes made by library friends in labeling books, this is due to lack of guidance from librarians.


Author(s):  
Lynne Siemens

Purpose Community economic development (CED) focuses on the creation of sustainable communities. To that end, a reciprocal relationship that sustains the community and business alike can be created. However, little is known about the nature of informal interactions between residents and businesses that achieves that end. This study aims to explore the nature of these interactions and their contribution to CED within a rural context. Design/methodology/approach A case study approach was used with interviews with five rural entrepreneurs. Questions explored the nature of the support that they receive from their home community and their contributions back to it. Findings The results show that communities and businesses do not operate independently of each other, but rather are mutually supportive and contribute directly to the other’s objectives. These relationships are reinforced over time by a business owner’s direct involvement in the community, though this process takes time and effort. Research limitations/implications This study focuses on a limited geographical area in British Columbia with a small group of rural entrepreneurs. The results may not be generalizable to other contexts. Practical implications The results suggest concrete actions that both the rural entrepreneurs and their associated communities can take to be mutually supportive of each other to the benefit of each party alike. Originality/value This paper enlarges the understanding of the types of interactions, especially informal ones, that can support both businesses and the larger community in their efforts to sustain themselves and contribute to CED efforts.


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