scholarly journals Does Color Matter on Web User Interface Design

Author(s):  
Wirania Swasty ◽  
Andreas Rio Adriyanto

Emotional advertising on the Internet such as websites and social media can be highly beneficial for Small Medium Enterprises (SMEs). However, not all ofSMEs have a website that meets all of the principles of website design which are persuasive. Moreover, the color is rarely considered in making websites to raise the emotional bonding between the products and audiences of SMEs. Literature review, observation to four websites as case studies, and questionnaires distributed to respondents randomly were performed. This research aimedto evaluate the extent to which SMEs from Bandung exploited the use of color as an element in the web User Interface (UI) design and to analyze whether thecolor could provide emotional bonding, so the visitors were interested in purchase or trial of the product. This research finds that participants responses to color are various in different demographic factors. Zananachips.com is considered to successfully utilize the color in the web UI design to build its brand identity, raise interest in the trial of the product, and engage the consumer with the website. This research is expected to be a reference forSMEs in creating emotion, motivation, and persuasion through website design.

2015 ◽  
Vol 12 (2) ◽  
pp. 655-681 ◽  
Author(s):  
Tomas Cerny ◽  
Miroslav Macik ◽  
Michael Donahoo ◽  
Jan Janousek

Increasing demands on user interface (UI) usability, adaptability, and dynamic behavior drives ever-growing development and maintenance complexity. Traditional UI design techniques result in complex descriptions for data presentations with significant information restatement. In addition, multiple concerns in UI development leads to descriptions that exhibit concern tangling, which results in high fragment replication. Concern-separating approaches address these issues; however, they fail to maintain the separation of concerns for execution tasks like rendering or UI delivery to clients. During the rendering process at the server side, the separation collapses into entangled concerns that are provided to clients. Such client-side entanglement may seem inconsequential since the clients are simply displaying what is sent to them; however, such entanglement compromises client performance as it results in problems such as replication, fragment granularity ill-suited for effective caching, etc. This paper considers advantages brought by concern-separation from both perspectives. It proposes extension to the aspect-oriented UI design with distributed concern delivery (DCD) for client-server applications. Such an extension lessens the serverside involvement in UI assembly and reduces the fragment replication in provided UI descriptions. The server provides clients with individual UI concerns, and they become partially responsible for the UI assembly. This change increases client-side concern reuse and extends caching opportunities, reducing the volume of transmitted information between client and server to improve UI responsiveness and performance. The underlying aspect-oriented UI design automates the server-side derivation of concerns related to data presentations adapted to runtime context, security, conditions, etc. Evaluation of the approach is considered in a case study applying DCD to an existing, production web application. Our results demonstrate decreased volumes of UI descriptions assembled by the server-side and extended client-side caching abilities, reducing required data/fragment transmission, which improves UI responsiveness. Furthermore, we evaluate the potential benefits of DCD integration implications in selected UI frameworks.


In the present era, the internet and new technologies are changing the information behavior of news reader .Instead of reading a copy of the local newspaper or watching the scheduledevening news, people increasingly turn to the internet for daily news updates. A Multi-Lingual news feed application is aimed at developing a web based application named multilingual news feed app. This Application deals with the user who wants to read news from the web application. User can select different countries in which a user is interested, the latest news will be fetched from the selected country. The news will be fetched and displayed based on the country selected in its own national language & the news is categorized into 7 different categories. A user can select any category which they are looking for. When you are done selecting the country & category, then the page will automatically refresh and the news will be displayed on MultiLingual news feed application. This application also supports translation and the news can be translated into any language. This application is fully responsive and has a good-looking user interface. The users will find this application much interesting for reading the news articles.


2020 ◽  
Vol 9 (1) ◽  
pp. 25-37
Author(s):  
Ariska N. Rini ◽  
Lienggar Rahadiantino

The Internet has a significant influence on poverty alleviation and economic growth. Internet involvement in small-medium enterprises (SMEs) has the opportunity to create a better level of welfare. Using data from the fifth wave of the Indonesian Family Life Survey (IFLS), this study aims to analyze the impact of internet utilization on household welfare among two groups, household enterprises with internet use for business and without internet use for business. The results of the Propensity Score Matching (PSM) method mention that household enterprises with internet for business purposes have higher household per capita expenditure, food consumption, and non-food expenditure than household enterprises without internet use. Another interesting result finds that household enterprises are likely to use the internet only if household heads at a young age and business establish less than one year.


Author(s):  
Ricardo Mendoza-González ◽  
Jaime Muñoz Arteaga ◽  
Francisco Álvarez Rodríguez

Currently, many powerful applications designed to combat social deviations are available, like the web-filtering systems, which measure the content of a website before submitting it to the user, notifying whether the content of the website presents (or not) information related to pornography, violence, racism, among others, and prompting the user to not accessing the site, or even blocking access to the website. Nevertheless, frequently the feedback of these systems is not well-designed, which may confuse users and lead to mistakes, disappointments, and misunderstandings. In order to reduce this concern, a method is provided to developers with guidance in designing usable security notifications to be incorporated in web-filtering systems. The method is structured through a library of user interface design patterns which integrates essential concepts of security and usability. The authors show the effectiveness of the patterns by using an illustrative example as a proof-of-concept together with a preliminary study.


Author(s):  
Maryam Alavi ◽  
Donna Dufner ◽  
Caroline Howard

Three basic categories of technologies are effective for extending collaborative learning beyond traditional face-to-face interactions to online learning and distance education: 1. Group support systems (GSS) 2. Collaboratories 3. Integrated learning environments. Although some of the collaborative learning technologies can be used without the Web, the Internet and World Wide Web provide the scalable global connectivity to support these technologies, with the browser serving as a ubiquitous user interface for collaborative learning applications.


2020 ◽  
Vol 23 (1) ◽  
pp. 1-14
Author(s):  
Jason J.G. White ◽  

This paper serves two purposes. First, it offers an overview of the role of the Mathematical Markup Language (MathML) in representing mathematical notation on the Web, and its significance for accessibility. To orient the discussion, hypotheses are advanced regarding users’ needs in connection with the accessibility of mathematical notation. Second, current developments in the evolution of MathML are reviewed, noting their consequences for accessibility, and commenting on prospects for future improvement in the concrete experiences of users of assistive technologies. Recommendations are advanced for further research and development activities, emphasizing the cognitive aspects of user interface design.


Author(s):  
Hanan Fouad

Smartphones and computers are the most usable communicative tools in modern times. This urged the need to develop softwares, webpages and mobile applications that work as a mediator between users and devices. This is in addition to user interfaces (UI) that need to be designed to help users while using these websites and mobile applications. In this paper, the researcher reviews the Flat design style and its use in UI design. Then, she studies Flat illustrations that are added to user interfaces to help users imagine things better, enhance the brand identity of the UI and make texts and interactions easier to understand. The researcher then reviewed samples of Flat illustrations done for universal user interfaces. Finally, she made a practical study where she examined the importance of using Flat illustrations in mobile app’s UI. Through which she could reach to her final results and conclusions via analysis of outputs..


Author(s):  
Vanja Kljajevic

As we are witnessing an increase in multifunctionality of interactive devices, two problems are taking shape in user interface (UI) design: first, the problem of complexity, and second, the problem of fragmentation (Kljajevic, in press). The former is reflected in the fact that multipurpose interactive devices usually have interfaces that do not allow easy access to new functions and features, rendering the increased functionality useless. The second problem is related to the fragmentation in the current research paradigms and testing trends that inform UI design. These paradigms and trends stem mostly from psychological theories that focus on only some specific aspects of user-interface interaction. While it is important to investigate such topics in detail, it is even more important to look at the totality of the interaction and determine the principles that operate in it. An integrative approach to UI design has the potential to solve both problems. Such an approach has two components: a top-down and a bottomup component. Its top-down component deals with a small set of basic cognitive principles that operate in interactive reality and therefore need to be recognized at the level of UI design. The principles are built into a cognitive architecture—a wide theoretical framework that corresponds to the human cognitive system—whose constraints prevent proliferation of implausible theories, which solves the fragmentation problem.


Author(s):  
Izzat Alsmadi

The success of any software application heavily depends on the success of its User Interface (UI) design. This is since users communicate with those applications through their UIs and they will build good or bad impressions based on how such UIs help them using the software. UI design evolves through the years to be more platform and even code independent. In addition, the design of an application user interface consumes a significant amount of time and resources. It is expected that not only the same UI design should be relatively easy to transfer from one platform to another, but even from one programming language release to another or even from one programming language to another. In this chapter, we conducted a thorough investigation to describe how UI design evolved through the years to be independent from the code, or any other environment element (e.g. operating system, browser, database, etc.).


2011 ◽  
pp. 54-70 ◽  
Author(s):  
John D. Haynes ◽  
Ahmed Mahfouz

Electronic commerce (e-Commerce) has exploded on the Internet over the past few years and is expected to continue growing at an exponential rate (Kannan, Chang and Whinston, 1998; Fellenstein and Wood, 2000). According to the GVU’s 8th WWW User Surveys (1997), the most important issues facing online users are privacy (31%), censorship (24%) and navigation (17%). Since user interface design directly impacts navigation and affects the user’s interaction with a Web site, this chapter will explore a number of different factors that affect user interface design on the World Wide Web. In all there are six factors that we explore in this chapter. They are the user’s mental model as newly defined and focused upon perception and conception (Haynes and Mahfouz, 2001), the level of expertise of the user, the user’s learning style, the richness of the media used, the organizational image and message, and the user’s intentions. All these factors involve internal (to the Web page design) and external (to the user’s environment) implications that impact user interface design on the Internet. Since all factors are external with the exception of the richness of the media used and, to some extent, the organizational image and message, it follows that we have chosen to emphasize in this chapter the external factors, namely those factors that directly relate to the user.


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