scholarly journals Marketing Digital na Recuperação da Informação: técnicas de SEO para visibilidade de periódico científico

2020 ◽  
pp. 133-143
Author(s):  
Barbara Coelho Neves ◽  
Ramon Davi Santana ◽  
Dulcinéia Vieira de Assunção Gomes
Keyword(s):  
Literature Review ◽  
Search Engine ◽  
Scientific Production ◽  
Qualitative Approach ◽  
Digital Marketing ◽  
Scientific Journals ◽  
Global Level ◽  
Technical Aspects ◽  
Search Results ◽  
The Web

It deals with digital marketing through the search engine optimization (SEO) techniques applied to the case of a scientific magazine's website. It analyzes objective and technical aspects and measures of SEO that promote the leverage of the visibility of the website and its published content among the main search results in search engines. The method is descriptive, with a qualitative approach and the support of literature review. As a result, the text presents in a descriptive and reasoned way a brief analysis from the perspective of on-site and on-page SEO. It is concluded that the websites of scientific journals can benefit from SEO techniques in the context of information retrieval. The non-use of basic SEO techniques corroborates for a potential invisibility or low recovery of scientific production on the Web in search engine results at a global level.

scholarly journals Experimental Economics in Agriculture: A Review of Worldwide Research

Agronomy ◽  
2021 ◽  
Vol 11 (8) ◽  
pp. 1566
Author(s):  
Ernesto Mesa-Vázquez ◽  
Juan F. Velasco-Muñoz ◽  
José A. Aznar-Sánchez ◽  
Belén López-Felices
Keyword(s):  
Environmental Policy ◽  
Literature Review ◽  
Public Goods ◽  
Experimental Economics ◽  
Scientific Production ◽  
Bibliometric Study ◽  
Agricultural Activity ◽  
Global Level ◽  
Policy Makers ◽  
Wide Range

Over the last two decades, experimental economics has been gaining relevance in the research of a wide range of issues related to agriculture. In turn, the agricultural activity provides an excellent field of study within which to validate the use of instruments employed by experimental economics. The aim of this study is to analyze the dynamics of the research on the application of experimental economics in agriculture on a global level. Thus, a literature review has been carried out for the period between the years 2000 and 2020 based on a bibliometric study. The main results show that there has been a growing use of experimental economics methods in the research on agriculture, particularly over the last five years. This evolution is evident in the different indicators analyzed and is reflected in the greater scientific production and number of actors involved. The most relevant topics within the research on experimental economics in agriculture focus on the farmer, the markets, the consumer, environmental policy, and public goods. These results can be useful for policy makers and researchers interested in this line of research.

OPTIMASI RISET KEYWORD DENGAN TEKNIK ALLINTITLLE PADA MESIN PENCARI GOOGLE

2018 ◽  
Vol 1 (1) ◽  
pp. 1-5
Author(s):  
Hengki Tamando Sihotang
Keyword(s):  
Search Engine ◽  
Information Needs ◽  
Research Question ◽  
Online Information ◽  
Web Based ◽  
Development Method ◽  
Government Services ◽  
Search Results ◽  
Google Search ◽  
The Web

Online information needs have evolved in the real direction. These needs include the latest information, government services, and commercial products. The research question is how to describe and optimize keyword research with the allintitle technique on the google search engine. The development method used in this research is the prototype method because it is considered able to be evaluated directly on the user. The system testing is done for 3 months by placing keywords on several websites on Google. The conclusion that can be taken is to use the allintitle technique, the search results for the web are easier to find. And this web-based allintitle technique can overcome the challenges of captcha verification from the Google search engine.   Keywords: Allintitle, Google's Search Engine, Keyword competition.

A Study on Web Searching

2004 ◽  
pp. 208-225
Author(s):  
Shanfeng Zhu ◽  
Xiaotie Deng ◽  
Qizhi Fang ◽  
Weimin Zhang
Keyword(s):  
Search Engine ◽  
Search Engines ◽  
Web Search ◽  
Experimental Results ◽  
Web Searching ◽  
Search Results ◽  
Total Index ◽  
Depth Study ◽  
Web Search Engines ◽  
The Web

Web search engines are one of the most popular services to help users find useful information on the Web. Although many studies have been carried out to estimate the size and overlap of the general web search engines, it may not benefit the ordinary web searching users, since they care more about the overlap of the top N (N=10, 20 or 50) search results on concrete queries, but not the overlap of the total index database. In this study, we present experimental results on the comparison of the overlap of the top N (N=10, 20 or 50) search results from AlltheWeb, Google, AltaVista and WiseNut for the 58 most popular queries, as well as for the distance of the overlapped results. These 58 queries are chosen from WordTracker service, which records the most popular queries submitted to some famous metasearch engines, such as MetaCrawler and Dogpile. We divide these 58 queries into three categories for further investigation. Through in-depth study, we observe a number of interesting results: the overlap of the top N results retrieved by different search engines is very small; the search results of the queries in different categories behave in dramatically different ways; Google, on average, has the highest overlap among these four search engines; each search engine tends to adopt a different rank algorithm independently.

Human-Centred Web Search

2012 ◽  
pp. 217-238 ◽  
Author(s):  
Orland Hoeber
Keyword(s):  
Information Retrieval ◽  
Decision Support ◽  
Search Engine ◽  
Information Needs ◽  
Web Search ◽  
Active Role ◽  
Simple Fact ◽  
Search Results ◽  
Retrieval Engine ◽  
The Web

People commonly experience difficulties when searching the Web, arising from an incomplete knowledge regarding their information needs, an inability to formulate accurate queries, and a low tolerance for considering the relevance of the search results. While simple and easy to use interfaces have made Web search universally accessible, they provide little assistance for people to overcome the difficulties they experience when their information needs are more complex than simple fact-verification. In human-centred Web search, the purpose of the search engine expands from a simple information retrieval engine to a decision support system. People are empowered to take an active role in the search process, with the search engine supporting them in developing a deeper understanding of their information needs, assisting them in crafting and refining their queries, and aiding them in evaluating and exploring the search results. In this chapter, recent research in this domain is outlined and discussed.

HKCAC: The Hong Kong Cantonese Adult Language Corpus

2001 ◽  
Vol 6 (2) ◽  
pp. 305-325 ◽  
Author(s):  
Man-Tak Leung ◽  
Sam-Po Law
Keyword(s):  
Hong Kong ◽  
Search Engine ◽  
Future Development ◽  
Chinese Version ◽  
Technical Aspects ◽  
Search Results ◽  
Key Word ◽  
Hong Kong Cantonese ◽  
User Friendly ◽  
Language Corpus

An adult language corpus of spoken Hong Kong Cantonese (HKCAC) has recently been developed consisting of spontaneous speech recorded from phone-in programs and forums on the radio in Hong Kong. The database represents the speech of a total of sixty-nine speakers in addition to the program hosts, and has approximately 170,000 characters. It is believed that HKCAC will be of great value to linguists who are interested in studying Cantonese, and speech therapists and educators who work with the Cantonese speaking population. A search engine with a user-friendly interface has also been developed by using FileMaker Pro 4.0 (Chinese version). Apart from the basic frequency information and the display of search results in KWAL (Key Word And Line) format, the search engine also allows users to search for various phonetic realizations of a particular character or the set of characters associated with a particular syllable. The content and structure of the corpus, and the overall architecture as well as the technical aspects of the search engine are described. Search procedures are illustrated with examples. The paper ends with a discussion of the future development of HKCAC.

scholarly journals Evolución de las redes científicas y grupos de investigación. El caso de la psicología educativa en España durante los quinquenios 2004-2008 y 2009-2013.

2017 ◽  
Vol 33 (2) ◽  
pp. 356 ◽  
Author(s):  
Julia Osca-Lluch ◽  
Francisco González-Sala
Keyword(s):  
Comparative Study ◽  
Educational Psychology ◽  
Scientific Community ◽  
Web Of Science ◽  
Scientific Production ◽  
Scientific Journals ◽  
Font Size ◽  
Research Groups ◽  
Community Groups ◽  
The Web

<span style="font-family: 'Garamond',serif; font-size: 8pt; mso-bidi-font-size: 10.0pt; mso-fareast-font-family: 'Times New Roman'; mso-bidi-font-family: 'Times New Roman'; mso-ansi-language: EN-GB; mso-fareast-language: AR-SA; mso-bidi-language: AR-SA;" lang="EN-GB">The aim of this study was to identify and understand the changes experienced in the scientific community groups of authors working in Spanish institutions and publishing articles in scientific journals included in the "Educational Psychology" in the Web of Science during the period 2004 till 2013 and its membership and permanence in different research groups. A comparative study of groups and their composition over the five-year periods 2004-2008 and 2009-2013 was performed. The results indicated that there is an increase in the number of researchers and research groups working in the field of educational psychology, which is accompanied by an increase in the number of items, although in some cases the increase in the number of members in the group does not correspond to a significant increase in scientific production. It is noticeable the incorporation of a greater number of Spanish journals in the Web of Science, as are those that concentrate most of the scientific production in this discipline and are responsible to influence growth in the foundation data from the Web of Science of the Spanish scientific production in educational psychology.</span>

Enhanced Utility in Search Log Publishing of Infrequent Items

2014 ◽  
Vol 9 (2) ◽  
pp. 65-77
Author(s):  
S. Belinsha ◽  
A.P.V. Raghavendra
Keyword(s):  
Search Engine ◽  
Search Engines ◽  
Third Party ◽  
Privacy Issue ◽  
Search Results ◽  
Search Patterns ◽  
Frequent Items ◽  
Search Logs ◽  
The Web

Search engines are being widely used by the web users. The search engine companies are concerned to produce best search results. Search logs are the records which records the interactions between the user and the search engine. Various search patterns, user's behaviors can be analyzed from these logs, which will help to enhance the search results. Publishing these search logs to third party for analysis is a privacy issue. Zealous algorithm of filtering the frequent search items in the search log looses its utility in the course of providing privacy. The proposed confess algorithm extends the work by qualifying the infrequent search items in the log which tends to increase the utility of the search log by preserving the privacy. Confess algorithm involves qualifying the infrequent keywords, URL clicks in the search log and publishing it along with the frequent items.

How well does Google work with Persian documents?

2016 ◽  
Vol 43 (3) ◽  
pp. 316-327 ◽  
Author(s):  
Mohammad Sadeghi ◽  
Jesús Vegas
Keyword(s):  
Information Retrieval ◽  
Search Engine ◽  
Morphological Analysis ◽  
Retrieval System ◽  
Relevant Information ◽  
Information Retrieval System ◽  
Search Results ◽  
Persian Language ◽  
Google Search ◽  
The Web

The performance evaluation of an information retrieval system is a decisive aspect of the measure of the improvements in search technology. The Google search engine, as a tool for retrieving information on the Web, is used by almost 92% of Iranian users. The purpose of this paper is to study Google’s performance in retrieving relevant information from Persian documents. The information retrieval effectiveness is based on the precision measures of the search results done to a website that we have built with the documents of a TREC standard corpus. We asked Google for 100 topics available on the corpus and we compared the retrieved webpages with the relevant documents. The obtained results indicated that the morphological analysis of the Persian language is not fully taken into account by the Google search engine. The incorrect text tokenisation, considering the stop words as the content keywords of a document and the wrong ‘variants encountered’ of words found by Google are the main reasons that affect the relevance of the Persian information retrieval on the Web for this search engine.

scholarly journals A evolução da bibliometria e sua interdisciplinaridade na produção científica brasileira

2015 ◽  
Vol 13 (3) ◽  
pp. 491 ◽  
Author(s):  
José Mauro Gouveia de Medeiros ◽  
Maria Albeti Vieira Vitoriano
Keyword(s):  
Literature Review ◽  
Scientific Communication ◽  
Statistical Technique ◽  
Scientific Production ◽  
Scientific Journals ◽  
Interdisciplinary Character

A Bibliometria é uma técnica estatística utilizada para mensurar aspectos da produção acadêmica que contribui para o desenvolvimento da ciência. O objetivo deste artigo é apresentar resultados de pesquisa com base em revisão de literatura sobre esse tema. Contempla-se as origens desta técnica principais características e aplicabilidade, a partir de levantamento de trabalhos realizados no Brasil, coletados em determinadas bases de dados. Constata-se a relevância de técnicas bibliométricas apropriadas pelas diversas áreas do conhecimento, o que evidencia seu caráter  interdisciplinar. Ressalta-se o importante papel desempenhado pelos periódicos científicos enquanto importantes canais formais para o registro e a difusão da produção científica. Realiza-se uma análise dos Encontros Brasileiros de Bibliometria e Cientometria realizados no Brasil.Abstract:Bibliometrics is a statistical technique used to measure aspects of academics works that contributes for the development of science. The objective of this article is to present results based on literature review about this topic. It’s contemplate the origins of this technique, main characteristics and them applicability, from work survey conducted in Brazil, which were collected in certain databases.  Notes the relevance of appropriate bibliometrics’ techniques for different areas of knowledge, which highlights its interdisciplinary character. Emphasizes the important role played by scientific journals as formal channels for the recording and dissemination of scientific production. Is carried out an analysis of Encontros Brasileiros de Bibliometria e Cientometria held in Brazil.Keywords: Bibliometrics. Scientific communication. Interdisciplinarity. Literature review. Brazil.

A Systematic Literature Review Of Web Search Personalization

2020 ◽  
Vol 13 ◽  
Author(s):  
Sunny Sharma ◽  
Vijay Rana
Keyword(s):  
Literature Review ◽  
Search Engines ◽  
Web Search ◽  
Geographical Location ◽  
Future Research ◽  
Research Directions ◽  
Search Results ◽  
Future Research Directions ◽  
The Web

: The Existing studies have already revealed that the information on the web is increasing rapidly. Ambiguous queries and user’s ability to express their intention through queries have been one of the key challenges in retrieving the accurate search results from the search engine. This paper in response explored different methodologies proposed during 2005-2019 by the eminent researchers for recommending better search results. Some of these methodologies are based on the users’ geographical location while others rely on re- rank the web results and refinement of user’s query. Fellow researchers can use this literature, to define the fundamental literature for their own work. Further a brief case study of major search engines like Google, Yahoo, Bing etc. along with the techniques used by these search engines for personalization are also discussed. Finally, the paper discusses some current issues and challenges related to the personalization which further lays the future research directions.

Sign in / Sign up

Export Citation Format

Share Document