scholarly journals Pengaruh Store Image dan Hedonic Motives terhadap Impulse Buying Konsumen Buah

2021 ◽  
Vol 5 (4) ◽  
pp. 1217-1226
Author(s):  
Wellynda Kusumawati ◽  
◽  
Bambang Ariadi ◽  
Ary Bakhtiar
Keyword(s):  
Structural Equation ◽  
Sampling Method ◽  
Sampling Technique ◽  
Partial Least Square ◽  
Least Square ◽  
Primary Data ◽  
Equation Modeling ◽  
Store Image ◽  
Impulse Buying ◽  
Purposive Sampling

Impulse buying has several factors that effect, among others, store image and hedonic motives. This research aims to determine the effect of store image on impulse buying fruit consumers and know the effect of hedonic motives on impulse buying fruit consumers. Location determination using purposive sampling method. The type and source of data used are primary data. Data collection methods in this study used questionnaires and interviews. The sampling method uses a purposive sampling technique, with a total sample of 65 respondents. Variable measurement using a likert scale. Data analysis method used Structural Equation Modeling - Partial Least Square (SEM - PLS), using SmartPLS software. The results showed that there was a significant effect of store image on impulse buying fruit products. Consumer interest in a good store image makes consumers feel happy shopping and makes consumers have a good impression on a store, thus making consumers make impulse buying. showed that there was a significant influence of hedonic motives on impulse buying fruit products. The existence of internal factors that exist in consumers, especially the nature of hedonic motives can shape the perception of consumers doing impulse buying. The recommendation of this research is to develop the influence of impulse buying consumers from other factors.

scholarly journals PENGARUH KUALITAS LAYANAN DAN KEPUASAN PELANGGAN PADA LOYALITAS PELANGGAN DI RESTORAN PIZZA E-BIRRA

2020 ◽  
Vol 1 (1) ◽  
pp. 11
Author(s):  
Cynthia Anna Wijayanti
Keyword(s):  
Customer Satisfaction ◽  
Service Quality ◽  
Brand Loyalty ◽  
Structural Equation ◽  
Sampling Technique ◽  
Partial Least Square ◽  
Least Square ◽  
Equation Modeling ◽  
Purposive Sampling ◽  
Physical Evidence

The purpose of this research is to examine the influence and relationship of Service Quality, Brand Loyalty and Customer’s Satisfaction as an intervening variable. The subject of the research is Indonesian-based local restaurant Pizza E-Birra under the management of Ismaya Group. The research is based on quantitative research with non-probability purposive sampling as the sampling technique and the data will be analysed using SEM Structural Equation Model with Smart PLS 3.0 as analysis tool.The research is using 5 dimensions of Service Quality, which are Physical Evidence (Tangible), Empathy, Reliability, Responsiveness and Assurance as the independent variable and its impact toward Brand Loyalty as dependent variable and also measuring the Customer Satisfaction as an intervening variable. The result show that all the hypotheses are accepted and some managerial implications needs to be done for management of Pizza E-Birra to improve their Service Quality which leads to their customer satisfaction overall for the dining experience hence will increase the level of brand loyalty among its patronage in the future ultimately. Tujuan dari penelitian ini adalah untuk mengetahui pengaruh Kualitas Layanan (Service Quality) yang mempengaruhi Loyalitas Merek (Brand Loyalty) secara langsung dan pengaruhnya jika dimediasi oleh Kepuasan Pelanggan (Customer’s Satisfaction). Subyek penelitian ini adalah restoran lokal Indonesia Pizza E-Birra dibawah kepemilikan manajemen grup Ismaya. Penelitian kuantitatif ini menggunakan teknik pengambilan sampel Non-Probability Purposive Sampling dan data kuesioner akan dianalisis menggunakan Partial Least Square-Structural Equation Modeling (PLS-SEM) dengan bantuan program SmartPls.. Penelitian ini menggunakan 5 dimensi dari Kualitas Layanan (Service Quality) yaitu : Physical Evidence (Tangible), Empathy, Reliability, Responsiveness dan Assurance, serta faktor Kepuasan Pelanggan (Customer’s Satisfaction) sebagai variabel mediasi, semuanya akan diteliti secara simultan untuk membuktikan ada atau tidaknya pengaruh variabel bebas dan mediasi tersebut  dalam mempengaruhi Loyalitas Merek (Brand Loyalty) pada restoran Pizza E Birra. Hasil menunjukkan bahwa ketiga hipotesa yang diajukan didukung, artinya Kualitas Layanan berpengaruh positif terhadap Loyalitas Merek, Kualitas layanan berpengaruh positif terhadap kepuasan dan yang terakhir Kualitas layanan berpengaruh pada loyalitas merek dengan mediasi kepuasan, dengan beberapa masukan kepada management Pizza E-Birra , untuk lebih memperbaiki tingkat kualitas layanan, yang berdampak pada kepuasan pelanggan yang akhirnya akan mempengaruhi tingkat loyalitas merek atas restoran Pizza E-Birra.

scholarly journals THE MEDIATING ROLE OF INNOVATION: ORGANIZATIONAL LEARNING.

2019 ◽  
Vol 9 (2) ◽  
pp. 177
Author(s):  
Deifa Arshanti Pratiwi ◽  
Zainal Fanani
Keyword(s):  
Organizational Learning ◽  
Structural Equation ◽  
Sampling Technique ◽  
Partial Least Square ◽  
Least Square ◽  
Primary Data ◽  
Equation Modeling ◽  
Company Performance ◽  
Mediating Role

The aim of this study is to examine the mediating role of innovation on the relationship of organizational learning to company performance. This type of research is quantitative research that uses an explanatory approach. The data used in this study are primary data in the form of a questionnaire distributed to managers of the company's business units in the industrial area of PT. Surabaya Industrial Estate Rungkut. The sample in this study was 205, which was determined using purposive sampling technique. Data were analyzed using Structural Equation Modeling (SEM) with the Partial Least Square approach. The results of the study indicate that innovation can mediate the influence of organizational learning on company performance. 

Determinasi Kemampuan Deteksi Kecurangan di Bidang Tindak Pidana Korupsi dengan Akuntansi Forensik sebagai Pemoderasi

2021 ◽  
Vol 8 (01) ◽  
pp. 136-149
Author(s):  
Muhammad Nor Prayoga
Keyword(s):  
Structural Equation ◽  
Sampling Method ◽  
Partial Least Square ◽  
Least Square ◽  
Equation Modeling ◽  
Professional Skepticism ◽  
Purposive Sampling ◽  
Equation Modelling ◽  
Forensic Accounting ◽  
Accounting Expertise

ABSTRACT The purpose of this study were examine and analyze the effect of competence, professional skepticism, and experience on the ability of investigators in fraud detection with forensic accounting expertise as a moderating. The sampling method used was purposive sampling. The method of data analysis in this study was Structural Equation Modeling Partial Least Square (SEM-PLS) using the WarpPLS 5.0 program. The results of this study are that competence has a significant effect, professional skepticism has no significant effect, and experience has a significant effect on the ability of investigators to detect fraud. Forensic accounting expertise weakens the influence of professional skepticism on firm performance, while forensic accounting expertise does not moderate the effect of competence and experience on investigators' ability to detect fraud. The contribution of this research strengthens the theory and previous research. ABSTRAK Tujuan penelitian ini adalah menguji dan menganalisis pengaruh kompetensi, skeptisme profesional, dan pengalaman terhadap kemampuan penyidik dalam deteksi kecurangan dengan keahlian akuntansi forensik sebagai pemoderasi. Objek penelitian ini adalah penyidik Komisi Pemberantasan Korupsi sebanyak 58 orang. Metode sampling yang digunakan adalah purposive sampling. Metode analisis data pada penelitian ini adalah Structural Equation Modelling Partial Least Square (SEM-PLS) menggunakan program WarpPLS 5.0. Hasil penelitian ini adalah kompetensi berpengaruh signifikan, skeptisme profesional tidak berpengaruh signifikan, dan pengalaman berpengaruh signifikan terhadap kemampuan penyidik dalam deteksi kecurangan. Keahlian Akuntansi Forensik memperlemah pengaruh skeptisme profesional terhadap  terhadap kinerja perusahaan, sedangkan keahlian akuntansi forensik tidak memoderasi pengaruh kompetensi dan pengalaman terhadap kemampuan penyidik dalam deteksi kecurangan. Kontribusi penelitian ini memperkuat teori dan penelitian sebelumnya.

scholarly journals THE EFFECT OF GREEN RECRUITMENT, GREEN TRAINING ON EMPLOYEE PERFORMANCE IN PT TRU USING ORGANIZATION CITIZENSHIP FOR ENVIRONMENT AS MEDIATION VARIABLE

2019 ◽  
Vol 1 (2) ◽  
pp. 204-216
Author(s):  
Siska Agustina Sinaga ◽  
Lenny C. Nawangsari
Keyword(s):  
Structural Equation ◽  
Sampling Method ◽  
Employee Performance ◽  
Sampling Technique ◽  
Simple Random Sampling ◽  
Total Sample ◽  
Partial Least Square ◽  
Least Square ◽  
Equation Modeling ◽  
Level Method

This study aims to analyze the effect of green recruitment, green training, and OCBE on employee performance. This type of research is carried out quantitatively and for the research method used is the associative explanatory level method. The object of this research is PT TRU. The sampling method used was a probability sampling with a sampling technique using simple random sampling with a total sample of 100 people. Data analysis was performed using Structural Equation Modeling (SEM) with soft ware Partial Least Square (smart – PLS). The results obtained in this study: 1) Green recruitment, green training, and Organization Citizenship for Behavior (OCBE) have positive and significant effect on employee performance, 2) Green recruitment and green training have a positive and significant effect on employee performance through Organization Citizenship for Behavior ( OCBE).

scholarly journals PERAN BRAND IMAGE MEMEDIASI PENGARUH KUALITAS PRODUK TERHADAP NIAT BELI ULANG (Studi pada Smartphone Samsung di Kota Denpasar)

2019 ◽  
Vol 8 (4) ◽  
pp. 2555
Author(s):  
I Ketut Catur Hery Suartama ◽  
Putu Yudi Setiawan
Keyword(s):  
Data Analysis ◽  
Product Quality ◽  
Structural Equation ◽  
Sampling Method ◽  
Brand Image ◽  
Partial Least Square ◽  
Least Square ◽  
Primary Data ◽  
Equation Modeling ◽  
Repurchase Intention

The purpose of this study was to determine the role of brand image in mediating the effect of product quality on repurchase intention. The number of samples is 105 respondents.. The sampling method was determined by a purposive sampling method based on certain considerations, namely, the education level of at least high school / equivalent, had bought Samsung smartphone products, found out information about Samsung smartphone products, and lived in the city of Denpasar. Primary data was obtained by distributing questionnaires and analyzed using SEM (Structural equation modeling) data analysis based on component or variance, namely PLS (Partial Least Square). The results of data analysis show that product quality has a positive and significant effect on brand image, product quality and brand image have a positive and significant effect on repurchase intention, brand image is able to mediate the effect of product quality on repurchase intention.

scholarly journals PENGARUH TEAMWORK DAN DISIPLIN KERJA TERHADAP KINERJA SDM DENGAN PERCEIVED ORGANIZATIONAL SUPPORT SEBAGAI VARIABEL MODERATING

2019 ◽  
Vol 12 (3) ◽  
pp. 180
Author(s):  
Deny Ariyanto ◽  
Paulus Wardoyo ◽  
Endang Rusdianti
Keyword(s):  
Human Resources ◽  
Organizational Support ◽  
Perceived Organizational Support ◽  
Sampling Method ◽  
Sampling Technique ◽  
Partial Least Square ◽  
Least Square ◽  
Primary Data ◽  
Probability Sampling ◽  
Purposive Sampling

<p>Tujuan penelitian ini yaitu untuk menguji pengaruh <em>teamwork</em> terhadap kinerja Sumber Daya Manusia (SDM), untuk menguji pengaruh disiplin kerja terhadap kinerja SDM, untuk menguji <em>perceived organizational support</em> dalam memoderasi pengaruh <em>teamwork</em> terhadap kinerja SDM, serta untuk menguji <em>perceived organizational support</em> dalam memoderasi pengaruh disiplin kerja terhadap kinerja SDM. Sumber data yang digunakan dalam penelitian ini adalah data primer. Teknik pengambilan sampel yang digunakan dalam penelitian ini adalah <em>non probability sampling</em> dengan metode <em>purposive sampling</em> terhadap 46 pegawai/SDM pada Kantor Pelayanan Kekayaan Negara dan Lelang (KPKNL) Semarang. Metode analisis yang digunakan adalah <em>Partial Least Square</em> (PLS) yaitu SEM yang berbasis <em>variance</em>. Hasil penelitian menunjukkan bahwa <em>teamwork</em> berpengaruh positif dan signifikan terhadap kinerja SDM. Begitu pula dengan disiplin kerja yang berpengaruh positif dan signifikan terhadap kinerja SDM. Sementara itu, <em>perceived organizational support</em> tidak terbukti sebagai variabel moderating antara <em>teamwork</em> terhadap kinerja SDM maupun disiplin kerja terhadap kinerja SDM.</p><p><em>The purpose of this study is to examine the effect of teamwork on the performance of Human Resources (HR), to examine the effect of work discipline on HR performance, to test perceived organizational support in moderating the effect of teamwork on HR performance, and to test perceived organizational support in moderating the influence of discipline work on HR performance. Source of data used in this study are primary data. The sampling technique used in this study was non-probability sampling with a purposive sampling method for 46 employees/HR at the Office of State Assets and Auction Services (KPKNL) Semarang. The analytical method used is Partial Least Square (PLS), which is SEM based on variance.The results showed that teamwork had a positive and significant effect on HR performance. Similarly, work discipline has a positive and significant effect on HR performance. Meanwhile, perceived organizational support is not proven as a moderating variable between teamwork on HR performance and work discipline on HR performance.</em></p>

A Partial Least Square Structural Equation Modeling: Prestige Perception in Tourism

2020 ◽  
Author(s):  
Murat Kayak
Keyword(s):  
Structural Equation Modeling ◽  
Structural Equation ◽  
Partial Least Square ◽  
Least Square ◽  
Primary Data ◽  
Equation Modeling ◽  
Destination Brand ◽  
The Relationship ◽  
Intention To Revisit ◽  
Brand Prestige

This study aims to investigate destination brand prestige, and to explore the mediating effects of destination brand worldness between destination brand prestige and intention to revisit. Research is designed to collect primary data from the Taiwanese tourists. Partial least squares structural equation modeling is used to test the effects. The research model is appropriately implemented in Smart PLS 3 and a full mediation has existed through the empirical findings. The study shows how destination brand worldness mediates the relationship between destination brand prestige and intention to revisit.

Analysis of Natural Resources and Environment, Politico-Economic Conditions and their influences on Tourist Behavioural Intentions in Hunza: Mediating effect of Tourist Satisfaction

2020 ◽  
Vol 4 (4) ◽  
pp. 55-74
Author(s):  
Faqeer Muhammad ◽  
Kifayat Ullah ◽  
Rehmat Karim
Keyword(s):  
Natural Resources ◽  
Structural Equation ◽  
Positive Impact ◽  
Partial Least Square ◽  
Least Square ◽  
Mediating Effect ◽  
Economic Conditions ◽  
Primary Data ◽  
Equation Modeling ◽  
Tourist Satisfaction

This study aims to explore the influence of Natural Resources and Environment (NRE), Politico-Economic Conditions (PEC) on Tourist Behavioral Intension (TBI) in Hunza, Pakistan. The study further investigates the mediating role of Tourist Satisfaction (TS) on the given variables. Partial Least Square Structural Equation Modeling (PLS-SEM) technique has been applied to conceptualize the research frame and to test the proposed hypotheses. Primary data was collected by using convenient sampling technique for analysis from 220 tourists who visited tourism nucleus sites of Hunza. The finding of the study reveals that Natural resources and Environment, Politico-and Economic Conditions have a significant positive impact on Tourist’s Behavioral Intensions. Moreover, Tourist’s Satisfaction partially mediates the positive relationships among Natural Resources and Environment, Political & Economic Conditions and Tourist’s Behavioral Intensions. The findings of the study extend the understanding that presence of natural resources along with healthy environment and stable political & economic conditions of a destination are the key determinants for sustainable tourism development.

TRANSPARANSI PAJAK DAN KEPERCAYAAN WAJIB PAJAK TERHADAP KEPATUHAN WAJIB PAJAK (SURVEI PADAWAJIB PAJAK KOTA DKI JAKARTA)

2019 ◽  
Vol 4 (1) ◽  
pp. 1-18
Author(s):  
Madjidainun Rahma
Keyword(s):  
Structural Equation Modeling ◽  
Random Sampling ◽  
Structural Equation ◽  
Sampling Technique ◽  
Target Population ◽  
Partial Least Square ◽  
Least Square ◽  
Equation Modeling ◽  
Research Results ◽  
Positive Effect

This research aims to identify and examine the effect of the Tax Transparency and Trust Taxpayers Against the Taxpayer Compliance existing areas of Jakarta. The method used is descriptive and associative. Target population studied is Unit in Unit 14 Analysis of the Tax Office in the region of Jakarta. Sampling technique used is random sampling. Model influence analyzed using SEM (Structural Equation Modeling ) with alternative method PLS ( Partial Least Square ) which is aimed at testing the Influence between Tax Transparency and Trust Taxpayers Against the Taxpayer Compliance that there diunit analysis has been given permission to conduct research. Results of the analysis showed that partially Tax Transparency and unsignificant positive effect on the Taxpayer Compliance. Similarly, the Trust Taxpayers partially positive and significant impact to the Taxpayer Compliance . Simultaneously Transparency and Trust Tax Taxpayers Against the Taxpayer Compliance effect, this means that the Tax and Trust trades Taxpayers together will increase the Taxpayer Compliance.   Keywords: Tax Transparency, Trust, Taxpayer Compliance.     Penelitan ini bertujuan untuk mengetahui dan menguji pengaruh Transparansi Pajak dan Kepercayaan Wajib Pajak Terhadap Kepatuhan Wajib Pajak yang ada wilayah DKI Jakarta. Metode yang digunakan adalah deskriptif dan asosiatif. Populasi target yang diteliti ialah Satuan Kerja yang ada di Unit Analisis 14 Kantor Pelayanan Pajak diwilayah DKI Jakarta. Teknik sampel yang digunakan ialah random sampling. Model pengaruh di analisa menggunakan analisis SEM (Structural Equation Modeling) dengan metode alternative PLS (Partial Least Square) yang bertujuan menguji Pengaruh antara Transparansi Pajak dan Kepercayaan Wajib Pajak Terhadap Kepatuhan Wajib Pajak yang ada diunit analisis yang telah diberi ijin untuk melakukan penelitian. Hasil analisis menunjukan bahwa Transparansi Pajak secara parsial berpengaruh positif dan tidak signifikan terhadap Kepatuhan Wajib Pajak. Begitu pula dengan Kepercayaan Wajib Pajak yang secara parsial berpengaruh positif dan signifikan terhadap Kepatuhan Wajib Pajak. Secara simultan Transparansi Pajak dan Kepercayaan Wajib Pajak berpengaruh Terhadap Kepatuhan Wajib Pajak, hal ini berarti bahwa dengan Transakasi Pajak dan Kepercayaan Wajib Pajak bersama-sama maka akan meningkatkan Kepatuhan Wajib Pajak.

scholarly journals Pengaruh Pengembangan Sumber Daya Manusia Dan Religiusitas Terhadap Kinerja Karyawan Dengan Kepuasan Kerja Sebagai Variabel Intervening Pada Bank Unit Usaha Syariah Di Kota Palembang

2021 ◽  
Vol 8 (1) ◽  
Author(s):  
Menik Lestari ◽  
Dinnul Alfian Akbar ◽  
Chandra Zaky Maulana
Keyword(s):  
Job Satisfaction ◽  
Human Resource Development ◽  
Human Resource ◽  
Structural Equation ◽  
Employee Performance ◽  
Resource Development ◽  
Partial Least Square ◽  
Least Square ◽  
Equation Modeling ◽  
Purposive Sampling

This research uses quantitative research, the aim is to determine the influence of human resource development, religiosity, on employee performance with job satisfaction as an intervening variable. In this study, data was collected by distributing questionnaires to 100 employees using a purposive sampling method to determine respondents' responses to existing variables. The analysis was performed using the method of Structural Equation Modeling (SEM) based on partial least square (PLS). The results of the analysis show that human resource development has no effect on employee performance, religiosity has a positive and significant effect on employee performance. Human resource development has a positive and significant effect on job satisfaction, religiosity has a positive and significant effect on job satisfaction, and job satisfaction variables have a positive and significant effect in moderating human resource development on employee performance and religiosity on employee performance. This means that the more often human resource development is given, the higher the employee's performance and the higher the employee's religiosity, the higher the employee's performance will be and will result in job satisfaction for employees at the Sharia Business Unit Bank in Palembang City.  Keywords: Human Resources Development, Religiosity, Employee Performance, and Job Satisfaction.  AbstrakPenelitian ini menggunakan jenis penelitian kuantitatif, tujuannya yaitu untuk mengetahui besarnya pengaruh pengembangan sumber daya manusia, religiusitas, terhadap kinerja karyawan  dengan kepuasan kerja sebagai variabel intervening. Dalam penelitian ini data dikumpulkan dengan meyebarkan kuesioner terhadap 100 karyawan menggunakan metode purposive sampling untuk mengetahui tanggapan responden terhadap variabel yang ada. Analisis dilakukan dengan menggunakan metode Structural Equation Modelling (SEM) berbasis partial least square (PLS). Hasil analisis menunjukkan bahwa pengembangan sumber daya manusia tidak terdapat pengaruh terhadap kinerja karyawan, religiusitas berpengaruh positif dan signifikan terhadap kinerja karyawan. Pengembangan sumber daya manusia berpengaruh positif dan signifikan terhadap kepuasan kerja, religiusitas berpengaruh positif dan signifikan terhadap kepuasan kerja, Dan variabel kepuasan kerja berpengaruh positif dan signifikan dalam memoderasi antara pengembangan sumber daya manusia terhadap kinerja karyawan dan religiusitas terhadap kinerja karyawan. Ini berarti semakin sering pengembangan sumber daya manusia diberikan maka semakin tinggi kinerja karyawan dan semakin tinggi religiusitas karyawan maka kinerja karyawan akan semakin tinggi dan akan menghasilkan kepuasan kerja bagi karyawan pada Bank Unit Usaha Syariah di Kota Palembang.  Kata Kunci: Pengembangan Sumber Daya Manusia, Religiusitas, Kinerja Karyawan, dan Kepuasan Kerja.

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