scholarly journals Global Events and Architectural and Urban Renovation of the City (on the Example of the Preparation of Volgograd for the FIFA World Cup-2018)

2018 ◽  
pp. 11-18
Author(s):  
Alexey V. Antyufeev
Keyword(s):  
Large Scale ◽  
Town Planning ◽  
Negative Consequences ◽  
World Cup ◽  
Fifa World Cup ◽  
Global Event ◽  
Sports Events ◽  
Urban Renovation ◽  
Global Events ◽  
The City

The article highlights the basic urban problems arising in cities, hosting major world events during the latest decade. Major sports events become a good accelerator of urban developments and environmental improvements of the city due to the construction of unique objects. One of the most large-scale world events are sports games. In connection with the fact that the World Football Championship is held in Russia this year, the experience of Russian cities in architectural and town-planning redevelopment is of great interest. The author considers the issues of architectural and urban redevelopment of the city on the example of Volgograd, one of the Russian cities in which the FIFA World Cup 2018 will be held.The author of the article was directly involved in the work of interdisciplinary project team as a part of a regional team. The peculiarities of territorial-spatial placement of major objects of the championship in the linear city are defined. Evaluation of infrastructure renovations allowed the author to identify positive outcomes and negative urban trends that have emerged when infrastructure of a global event invades urban fabric of a megalopolis. Among negative consequences the articles highlights issues related to cultural heritage loss. Particular focus is made on future of championship legacy. Urban renovations are planned which allow to organize effective exploitation of infrastructural objects after the global event took place. In particular, redevelopment of master plan statements along with development and land-use rules will be required taking into account the use of championship legacy.

scholarly journals GENERAL ISSUES OF WORK ORGANIZATION DURING THE PREPARATION AND HOSTING THE 2018 FIFA WORLD CUP IN EKATERINBURG

2019 ◽  
pp. 44-48
Author(s):  
S.V. Kuz’min ◽  
D.N. Kozlovskikh ◽  
O.V. Dikonskaya ◽  
E.R. Gromyko ◽  
S.V. Romanov ◽  
...  
Keyword(s):  
Work Organization ◽  
World Cup ◽  
Fifa World Cup ◽  
Rights Protection ◽  
Sports Events ◽  
Consumer Rights ◽  
International Participation ◽  
Organizational Activities ◽  
The City

We summarized the main organizational activities held during the preparation and hosting the 2018 FIFA World Cup in Ekaterinburg aimed at ensuring sanitary and epidemiologic wellbeing and consumer rights protection among guests and residents of the city during mass sports events with international participation.

DYNAMICS OF CONSTRUCTION OF BUSINESS CENTERS IN SAMARA CITY MIDDLE AREA

2016 ◽  
Vol 6 (3) ◽  
pp. 62-66
Author(s):  
Aleksei A. KAIASOV
Keyword(s):  
Future Development ◽  
Historical Period ◽  
Middle Zone ◽  
Social Business ◽  
World Cup ◽  
Fifa World Cup ◽  
Business Function ◽  
Business Functions ◽  
The City

In this article1 the author views the periods of formation of business function in Samara, features of the development in each historical period and emergence of new types of buildings - business centers. The article deals the middle area of the city as the most promising for the formation of Samara city business functions. The middle area of the city concentrates the various functions - commercial, administrative, social, business, hotel and has great potential for future development. In connection with the beginning of the implementation of major federal projects: transport hub of Kurumoch airport, the design of the technopark and Сentral highway, preparations for the FIFA World Cup 2018, the role of the middle zone of the urban environment structure increases.

The Impact of Atmosphere in the City on Subjective Well-Being of Rio de Janeiro Residents During (vs. Before) the 2014 FIFA World Cup

2017 ◽  
Vol 31 (6) ◽  
pp. 605-619 ◽  
Author(s):  
Andrea Schlegel ◽  
Rebecca Pfitzner ◽  
Joerg Koenigstorfer
Keyword(s):  
Rio De Janeiro ◽  
Positive Impact ◽  
Well Being ◽  
Subjective Well Being ◽  
Path Modeling ◽  
World Cup ◽  
Fifa World Cup ◽  
Time Period ◽  
The Impact ◽  
The City

This study looks at the hosting of the 2014 Fédération Internationale de Football Association World Cup in Rio de Janeiro and, based on research drawing on environmental psychology and studies of liminality, hypothesizes that the perceived celebrative atmosphere in the city increases subjective well-being of host city residents (cariocas). Data were collected via in-person intercept surveys from 221 and 218 cariocas before and during the event, respectively. There was an increase in subjective well-being from before the event to during the event. The results of two-group path modeling revealed further that there was a positive impact of the perceived celebrative atmosphere in the host city on residents’ subjective well-being during the event; the effect was weaker (though still positive) for the time period when the event was not being hosted. Initiatives may build upon the atmospheric elements in a city to increase subjective well-being of residents, particularly in the context of event hosting.

scholarly journals MODERN TRENDS IN THE FORMATION OF PUBLIC BUSINESS SPACES

2019 ◽  
Vol 4 (4) ◽  
pp. 94-102
Author(s):  
М. Макарова ◽  
M. Makarova ◽  
Е. Ладик ◽  
Elena Ladik ◽  
С. Киселев ◽  
...  
Keyword(s):  
Russian Federation ◽  
Large Scale ◽  
Large City ◽  
Town Planning ◽  
Residential Areas ◽  
The Sustainable Development ◽  
Large Cities ◽  
Current Trends ◽  
The Russian Federation ◽  
The City

This article examines the urban public and business subcenters as secondary elements of the city system, the closest in properties to its main center. The criteria defining the public business subcenters are highlighted. The current trends in the formation of social and business subcenters in large cities and megalopolises are considered. Analysis of world experience is produced. Foreign concepts of spatial development are analyzed on the example of several existing urban subcenters. Various available cartographic materials and literature sources have been studied. They cover the development of urban business centers and various aspects of urban development. The methods of spatial formation of the planning structure of urban public business subcenters are highlighted: the cluster and channel. The development stages of urban subcenters from the territory of concentration of small trade and residential establishments to large-scale multifunctional urban planning formations are presented. The prospects for the development of business subcenters in major cities of the Russian Federation are analyzed and trends are identified: social and business polycentrism, disposition of administrative and business centers on the outskirts of cities and the formation of self-organizing business subcenters, mainly based on shopping and entertainment centers in residential areas. Prospects for development of urban subcenter in a large city are considered on the example of the city of Belgorod. Conclusions are drawn on the need to develop new models of urban public business subcenters taking into consideration the modern planning specifics of large cities and megalopolises of the Russian Federation. Models of urban public business subcenters must meet the requirements of polyfunctionality, to have high architectural and town planning qualities, to take into account the needs of population in the design area and to ensure the sustainable development of the urban periphery.

scholarly journals AMBUSH MARKETING: THE KULULA.COM PERSPECTIVE

2010 ◽  
Author(s):  
R Kgobokoe
Keyword(s):  
Brand Awareness ◽  
World Cup ◽  
Fifa World Cup ◽  
Ticket Sales ◽  
The Public ◽  
Global Event ◽  
Ambush Marketing ◽  
National Bank ◽  
A Company ◽  
Laws And Regulations

Ambush Marketing is often described as a type of ‘parasitic marketing.’ However, before we look into ambush marketing one has to consider the essence of marketing and more specifically, advertising. The purpose of advertising is essentially to create brand awareness, by somehow making the public aware of the product you offer as a company or firm. Sponsorship is a mechanism through which brand awareness can be created. Sponsorship can be defined as a commercial arrangement, whereby a sponsor pays a certain sum of money (a sponsorship fee) or provides certain products, services or other facilities to the sponsored party, in return for which, the sponsor is granted certain rights of association with the sponsored party.1 What better way to create awareness than at a major global event? By paying the event organisers an agreed amount, they associate your product with their event. For instance, First National Bank (FNB) agree to sell the Fédération Internationale de Football Association (FIFA) world cup tickets at their branches across the country without sharing in any of the profits, they may not be generating any money from actual ticket sales but they get thousands of people coming in and out of their branches daily, thus more importantly, creating band awareness. Sponsors should be protected by organisers from unofficial non-sponsors, but to what extent? While the law should attempt to safeguard the investments of sponsors of events, we should not be unreasonable in our attempts. Laws and regulations should be applied with at least a modicum of sanity and those responsible for their enforcement should avoid adopting a dictatorial approach.

scholarly journals SPECIAL FEATURES OF EVENT VOLUNTEERING AT INTERNATIONAL SPORTING EVENTS: ON THE EXAMPLE FREESTYLE WORLD CUP

2020 ◽  
Vol 53 (3) ◽  
pp. 116-126
Author(s):  
A.Yu. Bryukhanova ◽  
◽  
K.A. Manuilova ◽  
A.S. Garkovenko ◽  
V.L. Arkhipova ◽  
...  
Keyword(s):  
Large Scale ◽  
Youth Participation ◽  
Sporting Events ◽  
World Cup ◽  
Social State ◽  
Sporting Event ◽  
Literary Sources ◽  
Functional Areas ◽  
The City ◽  
Mathematical Data Processing

Statement of the problem. Today, promotion and development of volunteers’ activities is considered one of the priority areas for the youth and social state policy. The importance of studying volunteer activities is explained by the fact that soon a number of large-scale events will take place on the territory of our country and the city; experienced and qualified volunteers will definitely come in handy to organize and carry out them successfully. The purpose of the study is to identify the features of the work of volunteers at a major sporting event. The research methodology is based on the analysis of literary sources; questionnaires; methods of mathematical data processing. Research results. The categories of people who are engaged in volunteer activities were identified; functional areas that are most in demand were established; the experience and competence of volunteers at this event was assessed; the factors that induce volunteers to participate in the organization of a major sporting event were identified. Conclusion. In the course of the study, the features of the work of volunteers at major sporting events were identified. The reasons for the emerging difficulties associated with the communication of the volunteer staff with athletes and spectators are identified, and the problems of organizing volunteer support at the venue are analyzed. The factors of motivation for youth participation in volunteer activities are considered.

STRATEGY OF REORGANIZATION OF RESIDENTIAL ENVIRONMENT OF FIRST SERIES OF LARGE SCALE INDUSTRIAL CONSTRUCTION

2017 ◽  
Vol 7 (1) ◽  
pp. 74-81
Author(s):  
Elena P. BORISOVA
Keyword(s):  
Large Scale ◽  
Residential Environment ◽  
Town Planning ◽  
Industrial Construction ◽  
Limited Mobility ◽  
Nursery Schools ◽  
Planning Development ◽  
Architectural Planning ◽  
Construction Organization ◽  
The City

This article views the strategy of reorganization of residential environment of first series of large scale industrial construction and town planning development of modern apartment buildings on the example of the city of Samara. The author considers construction organization, town planning solution, transport-pedestrian frame, landscape organization, functional zoning, architectural planning decision, environmental aspects and economic justification. In the article the complex approach to reconstruction is proposed. The main reconstruction principles are: building up, lifts, lettings of ground floors, people with limited mobility access, courtyard space reorganization, garages, schools and nursery schools construction. Now reconstruction of the first large scale building is the main aim of residential fund of the city renovation.

No Right to Share the City: Being Homeless in Rio de Janeiro during the FIFA World Cup

2019 ◽  
Vol 12 (2) ◽  
pp. 51-63 ◽  
Author(s):  
Eva Kassens-Noor ◽  
Joshua Ladd
Keyword(s):  
Rio De Janeiro ◽  
Current Knowledge ◽  
World Cup ◽  
Public Places ◽  
Policy Makers ◽  
Conflict Zones ◽  
Fifa World Cup ◽  
New Codes ◽  
Mega Event ◽  
The City

To stage a successful mega-event, hosts believe they must present their city as safe and clean. Thus, policy-makers create and enforce spatial rules to hide the homeless from public view. Spatial conflicts peak when the homeless use public places selected for mega-event staging. We analyze these space conflicts from the perspective of the homeless before and during the 2014 FIFA World Cup in Rio de Janeiro. We propose a framework of clean streets policies that are regularly used based on a spectrum of high- to low-conflict zones. Furthermore, we contribute to current knowledge suggesting there are invisible spatial barriers in no-conflict zones that violently enable new codes of behaviors for and among the homeless.

scholarly journals Respiratory Hospitalizations and Their Relationship with Air Pollution Sources in the Period of FIFA World Cup and Olympic Games in Rio de Janeiro, Brazil

2021 ◽  
Vol 18 (9) ◽  
pp. 4716
Author(s):  
Élida Campos ◽  
Carlos Alexandre R. Pereira ◽  
Carmen Freire ◽  
Ilce F. da Silva
Keyword(s):  
Air Pollution ◽  
Rio De Janeiro ◽  
Olympic Games ◽  
Pollution Sources ◽  
Traffic Density ◽  
Sporting Events ◽  
World Cup ◽  
Fifa World Cup ◽  
Road Work ◽  
The City

Background: From 2010 onwards, the city of Rio de Janeiro has undergone changes related to the 2014 FIFA World Cup and the 2016 Olympic Games, potentially affecting the respiratory health of inhabitants. Thus, the spatial distribution of respiratory hospitalizations (2008–2017) and the relationship between this outcome and potential air pollution sources in the city of Rio de Janeiro (2013–2017) were evaluated. Methods: An ecological study was performed using the Bayesian model with multivariate Poisson regression for the period of the sporting events (2013–2017). The outcome was the ratio of hospitalizations for respiratory diseases by the population at risk. Data analysis was performed in the total population and by sex and age group. The air pollution-related variables included industrial districts, traffic density, tunnel portals, a seaport, airports, and construction/road work. Results: All explanatory variables, except tunnel portals, were associated with an increase in the outcome. Construction/road work showed a greater magnitude of association than the other pollution-related variables. Airports were associated with an increased hospitalization ratio among the ≥60 year-old group (mean = 2.46, 95% credible intervals = 1.35–4.46). Conclusion: This study allows for a better understanding of the geographical distribution of respiratory problems in the city of Rio de Janeiro. Present results may contribute to improved healthcare planning and raise hypotheses concerning exposure to air pollution and respiratory hospitalizations.

scholarly journals Spaces of Mega Sporting Events versus Public Spaces. Qatar 2022 World Cup and the City of Doha

2019 ◽  
pp. 57-80
Author(s):  
Simona Azzali
Keyword(s):  
Public Spaces ◽  
Arab Country ◽  
Sustainable Growth ◽  
Capital City ◽  
Sporting Events ◽  
World Cup ◽  
Fifa World Cup ◽  
Under Construction ◽  
Short Time ◽  
The City

In the last decades, many emerging countries have been staging mega sporting events more and more frequently. Among those nations, Qatar stands out for being the first Arab country to host a FIFA World Cup. With the rationale of diversifying its economy and promoting itself as a tourist destination, Doha, its capital city, has recently staged many international events and is literally under construction, undergoing important changes in terms of transportation, infrastructure, and sports facilities. While hosting cities and organising committees often promote the supposed benefits of a mega event, experience shows an opposite trend: outcomes from staging major events are mostly harmful, and their effects are planned to last only for a short time. When it comes to sporting events sites, stadiums, and their precincts, they usually become under-used and very costly to maintain in a very short time, and their precincts are completely abandoned. What will be the destiny of the 2022 World Cup stadiums and infrastructure? How can this event be leveraged as a momentum of experimentation and sustainable growth of its capital city, Doha? Is it possible to transform the Cup’s stadiums and precincts into liveable, enjoyable and well-integrated public spaces and neighbourhoods? This work focuses on the city of Doha, which hosted the 2006 Asian Games and will host the 2022 FIFA World Cup and aims to identify strategies to plan and maximise the post-event use of event sites and venues, more specifically stadiums, to generate more liveable and sustainable public spaces. The article investigates Doha’s public spaces, and analyses the government’s legacy plans for the 2022 World Cup, with a specific focus on stadiums and their precincts. The research aims to be a warning to future hosting cities and presents a series of suggestions on how to best leverage the stage of mega sporting events to promote healthy and liveable public spaces.

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