scholarly journals SPECIAL FEATURES OF EVENT VOLUNTEERING AT INTERNATIONAL SPORTING EVENTS: ON THE EXAMPLE FREESTYLE WORLD CUP

Author(s):  
A.Yu. Bryukhanova ◽  
◽  
K.A. Manuilova ◽  
A.S. Garkovenko ◽  
V.L. Arkhipova ◽  
...  

Statement of the problem. Today, promotion and development of volunteers’ activities is considered one of the priority areas for the youth and social state policy. The importance of studying volunteer activities is explained by the fact that soon a number of large-scale events will take place on the territory of our country and the city; experienced and qualified volunteers will definitely come in handy to organize and carry out them successfully. The purpose of the study is to identify the features of the work of volunteers at a major sporting event. The research methodology is based on the analysis of literary sources; questionnaires; methods of mathematical data processing. Research results. The categories of people who are engaged in volunteer activities were identified; functional areas that are most in demand were established; the experience and competence of volunteers at this event was assessed; the factors that induce volunteers to participate in the organization of a major sporting event were identified. Conclusion. In the course of the study, the features of the work of volunteers at major sporting events were identified. The reasons for the emerging difficulties associated with the communication of the volunteer staff with athletes and spectators are identified, and the problems of organizing volunteer support at the venue are analyzed. The factors of motivation for youth participation in volunteer activities are considered.

Retos ◽  
2020 ◽  
pp. 27-40
Author(s):  
Enrique Cabanilla ◽  
Xavier Lastra - Bravo ◽  
Juan Pazmiño ◽  
Mónica Burbano

 El desarrollo del turismo en las ciudades plantea dos aspectos de importancia. En primer lugar, es su objetivo que el turismo impacte en el desarrollo local y, en segundo lugar, que la oferta turística se diversifique y se complemente. En esta coyuntura, la ciudad de Quito apostó por el apoyo a un evento deportivo, de gran envergadura, para el mes de noviembre del 2019. De esta propuesta surgió la necesidad de medir el impacto del evento deportivo en la ciudad y al mismo tiempo identificar la demanda real de turistas nacionales e internacionales. Para ello se aplicó un cuestionario con 23 ítems que fueron agrupados en 2 grupos de factores: la determinación del perfil del consumidor y el consumo turístico realizado. Posteriormente se obtuvieron datos de Quito Turismo sobre el media value del evento, con el cual se estructuró una base de datos para una interpretación integral. Los resultados obtenidos fortalecen la estrategia para que Quito albergue varios eventos de importancia, en diversos aspectos, a más de lo deportivo. La derrama económica en los negocios locales fue significativa y se registró un impacto importante en el posicionamiento de la ciudad como destino turístico.  Abstract. The development of urban tourism raises two important aspects. In the first place, tourism must have an impact on local development and, secondly, that the tourism offer should be diversified and complemented. At this juncture, the city of Quito opted to support a large-scale sporting event for the month of November 2019. From this proposal arose the need to measure the impact of the sporting event in the city and at the same time identify the real demand of national and international tourists. For this, surveys were conducted with 23 items that were grouped into 2 groups of factors: the determination of the consumer profile and the tourist economic consumption. Afterwards, data was obtained from Quito Tourism on the average media value of the event, with which a database was structured for a comprehensive interpretation. The results obtained strengthen the strategy for Quito to host several important events, in various aspects, in addition to sports. The economic impact on local businesses was significant and there was an important impact on the positioning of the city as a tourist destination.


2016 ◽  
Author(s):  
◽  
Zack Bowersox

[ACCESS RESTRICTED TO THE UNIVERSITY OF MISSOURI AT REQUEST OF AUTHOR.] International sporting events like the Olympics and FIFA World Cup generate a great deal of attention for the athletes, the games, and for the nations that host these events. Hosting can be very prestigious for a nation, yet not all hosts are apt to be strict observers of international norms regarding human rights and human security. In these instances, the tourists who travel to see the event, and the media that broadcasts it, are better able to observe the poor behavior of a state who would rather use this opportunity to increase its international standing. Are host nations apt to improve their behavior for the sake of an international sporting event? Are they more responsive to the international criticism of their behavior when hosting an event? This research finds that states are in fact more responsive to international rights criticism, and, for the duration of the event are better observers of human rights. Yet, this positive effect is only apparent for the duration of the event.


2017 ◽  
Vol 72 (2) ◽  
pp. 184-208 ◽  
Author(s):  
Albert A. Barreda ◽  
Sandra Zubieta ◽  
Han Chen ◽  
Marina Cassilha ◽  
Yoshimasa Kageyama

PurposeThis study aims to examine the impact of a mega-sporting event “2014 FIFA World Cup” on hotel pricing strategies and performance. Design/methodology/approachThe present project examines the host regions’ response to the 2014 FIFA World Cup which was established by the variance in the main hotel key performance indexes: occupancy, average daily rate, revenue per available room (RevPAR) and supply. Using data gathered from STR, this research distinctly shows how the Brazilian host regions reacted to the World Cup. FindingsResults suggest that the key performance indicators of Brazil’s lodging sector reacted differently to the World Cup. Although all hosting cities experienced significant RevPAR growth because of the increase in hotel room rates during the event, the supply and occupancy performed differed from each city. Research limitations/implicationsResearch is limited to the case of hotel performance at the country level for mega-events. The study focused on the reaction of revenue managers in the Latin America context. Other contexts may generate different results. Practical implicationsThe study helps revenue managers to examine how the FIFA World Cup travel demand affected pricing strategies and revenue management practices in the Brazilian hotel sector in areas undergoing seasonal growths in overnight tourism. This study serves to inform hoteliers and practitioners about revenue management pricing strategies to improve hotel performance during mega-sporting events. Social implicationsThis study reveals that the benefits brought by a mega-event are not always translated into strong hotel revenue performance. This study highlights an important but understudied research area of revenue management pricing strategies and the effect of mega-sporting events in the hotel sector. This study contributes to the literature as one of the few investigations to benefit hotel pricing strategies and overall revenue performance. Originality/valueThis study is one of the few studies about exploring the reaction of revenue managers during the execution of a mega-sporting event. The value of the present study lies in the fact that the authors extend previous studies examining the impact of the most important sporting event in the hotel industry at the country-level perspective. This study serves to inform hoteliers and practitioners about revenue management pricing strategies to improve hotel performance during mega-sporting events.


TERRITORIO ◽  
2013 ◽  
pp. 19-27
Author(s):  
Giuliana Costa

The organisation and hosting of major events, whether cultural, political, sports, economic or social, forms part of a broader strategy adopted by cities to compete in the global arena and to attract capital and investments and to boost tourism and at the same time to address their economic and social problems. This paper reviews the sociological, economic and planning literature in order to discuss to what extent these complex events represent an opportunity to stimulate the economies of cities and to transform their socio-economic and geographical structure. It does this by analysing the most critical aspects of the changes and redevelopment carried out in Rio de Janeiro to host the 2014 World Cup and the 2016 Olympics. The analysis focuses on the negative social and economic effects which these events are already having on the city.


2010 ◽  
Vol 16 (4) ◽  
pp. 587-600 ◽  
Author(s):  
Harald Dolles ◽  
Sten Söderman

AbstractFor the first time in the history of FIFA (Fédération Internationale de Football Association), the football (soccer) World Cup held in Germany 2006 specifically addressed environmental concerns. By doing so, the German Organizing Committee did not have the objective of creating a short-term vision, but rather of making a long-term and lasting contribution to the improvement of environmental protection in hosting a mega-sporting event. By taking the football world cup in Germany as a case study, we will provide insights into the so-called ‘Green Goal’ programme and its four main areas: water, waste, energy, and transportation. From a global point of view, climate protection was added by the Organizing Committee as the fifth area of action and was recognised as a cross-sectorial task. Finally, questions are addressed on how to apply those measurements in the planning and organisation of other mega (-sporting) events.


2019 ◽  
Vol 13 (1) ◽  
pp. 4-17
Author(s):  
C. Michael Hall ◽  
Alberto Amore

Purpose This study aims to focus on the development and upgrading of the Hagley Park cricket oval in Christchurch for the 2015 Cricket World Cup and how this hallmark event was used a catalyst to rebrand the city following the 2010 and 2011 earthquakes. Design/methodology/approach This paper is based on the findings from research conducted between 2012 and 2016. Data for the analysis were collected from mainstream media, sport organisations websites and government archives. In addition, a two-round series of semi-structured interviews with relevant stakeholders was undertaken in the aftermath of the Cricket World Cup. Findings In the case of Christchurch, the earthquakes and the destruction of much of the downtown provided a recovery opportunity, with the 2015 Cricket World Cup used to expedite the development of a new sporting venue in the city centre and rebrand the city to international tourists and sport enthusiasts. Research limitations/implications The Hagley Park cricket oval case study provides evidence on the rhetoric of urban competitiveness and the use of hallmark sporting events to reframe urban development in post-disaster contexts. Originality/value This research provides further evidence on the logics of disaster capitalism and how cities embark on costly redevelopment projects for sports and events whilst overlooking exacerbating vulnerabilities among the local community.


2020 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
David Parra-Camacho ◽  
Rómulo Jacobo González-García ◽  
Manuel Alonso-Dos-Santos

PurposeTo examine the social impact of a small-scale sporting event and its influence on the willingness to support future events.Design/methodology/approachA self-supplied questionnaire was used with 248 residents-sportspeople that participated in the Valencia Triathlon. Descriptive analysis, exploratory and confirmatory factorials were done through SPSS, FACTOR and EQS.FindingsThree dimensions of positive impacts were identified; sporting participation and city image, social development and human capital and economic development. The impacts in sporting participation and in the improvement to the image of the city contribute to positively explaining the willingness to support the holding of sporting events. Local sportspeople highlight their participative component and the projection of the city image as key factors to endorse holding future sporting events as a strategy for tourism.Research limitations/implicationsThe convenience sampling limits the extrapolation of the results.Practical implicationsMaking the most of the intangible aspects is recommended due to the great potential these events have to generate social capital and increase the networks of social collaboration. Give a more active role to volunteers and local organizers in an organization. Transmit the pride of the community and the sense of belonging to this community to the media and advertising communication.Social implicationsSmall scale sporting events can contribute to improving the quality of life, increasing pride, the sense of belonging of the residents, opportunities for entertainment and encouraging local participation.Originality/valueA contribution to the empirical analysis of the social impact of small-scale sporting events from the perspective of local participants.


2016 ◽  
Vol 4 (4) ◽  
pp. 221-259 ◽  
Author(s):  
Sarath K. Ganji

Qatar will realize its decades-long drive to host a mega sporting event when, in 2022, the opening ceremony of the Fέdέration Internationale de Football Association (FIFA) World Cup commences. By that time, the Qatari government will have invested at least $200 billion in real estate and development projects, employing anywhere between 500,000 and 1.5 million foreign workers to do so. The scale of these preparations is staggering — and not necessarily positive. Between 2010 and 2013, more than 1,200 labor migrants working in Qatar's construction sector died, with another 4,000 deaths projected by the start of the event. Foreign workers are subject to conditions of forced labor, human trafficking, and indefinite detention. Advocacy groups cite deplorable living and working conditions, coupled with lax legal protections for workers, as the main culprits. Absent significant improvements in worker welfare, Qatar's World Cup will be remembered as a human rights tragedy. This article examines whether it is possible for Qatar's World Cup to forge a different legacy, as an agent of change on behalf of worker welfare reform. In examining the issue, the article takes a two-fold approach. First, it locates the policy problem of worker welfare abuses in the context of the migration life cycle. The migration life cycle represents the range of activities that mediate the relationship between an individual migrant and the labor migration system — from the time the migrant first considers working overseas to his employment abroad to his eventual return to the home country. An understanding of worker welfare abuses in Qatar does not begin or end with reports of migrant deaths. A much broader pattern of abuse exists that, if ignored, will undermine effective policy responses. Second, the article frames worker welfare as a matter that lies at the intersection of business and human rights. Mega events are large-scale, internationally recognized activities that aim to promote regional development and to advance universal values and principles. They also represent an important collaboration between stakeholders across sectors. The UN Guiding Principles on Business and Human Rights, therefore, offer a framework for understanding how worker welfare reform might be in the interests of governmental and corporate actors alike. Ultimately, this paper outlines four policy proposals that may be undertaken by countries of origin, nongovernmental organizations, international organizations, and Qatari employers: (1) the development of a list of labor-supply agencies committed to ethical recruitment practices; (2) the devising of low-interest, preferential loans for migrants considering employment in Qatar; (3) the establishment of a resource center to serve as a one-stop shop for migrant information and services; and (4) the creation of training programs to aid migrants upon their return home. These options are not meant to diminish the role of the Qatari government in reform efforts, and indeed, the state can — and should — take steps to improve worker welfare, including strengthening worker welfare standards, closing labor law loopholes, and bolstering law enforcement capacity. But these measures are not enough. Therefore, the above four policy proposals put forward a process-specific, rather than actor-specific, approach to reform aimed at capitalizing on the spotlight of the World Cup to bring about lasting, positive change in Qatar's migrant labor practices.


2017 ◽  
Vol 7 (4) ◽  
pp. 623-629
Author(s):  
Włodzimierz Marszelewski ◽  
Adam Piasecki

Abstract The article discusses the influence of television broadcasts of global sporting events on water usage in the city of Toruń during the final match of the FIFA 2014 World Cup in Brazil. The analyses covered accurate data of water usage (recorded every 1 minute) in the city on the day of the final match. The obtained results were compared with the data for the same days of the week (Sundays) but with no such important events. A completely different trend in water usage was documented during the television broadcast, including: exponential and short-term increases and decreases in water demand immediately after the end of the successive parts of the football match. The deviations in water usage from the normal trend for the same day of the week and the same hours ranged from −318 to more than 550 m3·h−1 (calculated on an hourly basis). Therefore, water usage can be a good indicator of the interest of audiences in television programmes, particularly in those gathering millions of viewers, such as broadcasts of global sporting events.


Author(s):  
Marcos Vinicius Cardoso ◽  
João Manuel Malaia ◽  
Fernando A Fleury

Legacies – structures that are built for events and which remain after the same - are one of the major positive aspects paraded by mega sporting events organizers. This study´s purpose is to analyze the current situation of legacies promised by the many governmental instances for the city of São Paulo - host city of Fifa´s 2014 World Cup – and prospect which legacies will become effective in the city. Preliminary assessments may raise construction concerns, alert the public to keep an eye on undertaken obligations and encourage official actions (Mangan, 2008, p. 1,871). Data was obtained from National Audit Court (TCU) reports, Ministry and United Nations documents, in addition to testimonials and information gathered from some of Brazil´s major press media. Data analysis was conducted by classifying legacies according to tangible and intangible legacy concepts (Kaplanidou and Karadakis, 2010) followed by an analysis of promised legacies versus current status during the period of analysis. Finally, discussions as to most probable to come about legacies were presented. Results indicate that a portion of promised legacies stand a fair chance of achievement. On the other hand, other projects lag behind schedule or have been cancelled. Preliminary surveys suggest full completion of promised legacies is not possible, there has been an overuse of public resources as opposed to that planned, and provide indicatives as to the investment´s high opportunity cost.


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