A Study on The Change of Digital Media Industry in Korea

2021 ◽  
Vol 29 (3) ◽  
pp. 195-220
Author(s):  
Tae Hoon Jang
Keyword(s):  
2021 ◽  
pp. 016344372110298
Author(s):  
Ida Willig

Media agencies have become one of the key actors in the contemporary media industry: by channelling marketing budgets to some media and some platforms and not to others, media agencies play an important role in creating the digital media infrastructure and laying the tracks of the public sphere. Yet we know very little about these commercial middlemen between advertisers and audiences, what they do, and how we should understand their role in the digital media ecology. This article discusses the role of media agencies in relation to platformization with a focus on the news media sector. Based on interviews, publicly available material and trade journals, the article depicts an industry deeply engaged in digitizing, tracking and commodifying media audiences, while at the same time aware of ethical challenges of the digital media infrastructure. This leads to a call for more political attention and critical research on the democratic implications of the new value chains between platforms, advertisers, audiences, media agencies and news media as well as the many tech companies providing derived digital services and products.


2018 ◽  
Vol 15 (1) ◽  
Author(s):  
Jimi Narotama Mahameruaji ◽  
Lilis Puspitasari ◽  
Evi Rosfiantika ◽  
Detta Rahmawan

This study explores the phenomenon of Vlogger as a new business in the digital media industry in Indonesia. Vlogger refer to social media users who regularly upload a variety of video content with various themes. We used case study to describe and analyze Youtube’s significant role in managing Vlogger communities, and also design support systems to make the communities growth and sustainable. We also explore Vlogger role as Online Influencer. This study is expected to be one of the references related to Vlogger phenomenon in the context of digital media studies in Indonesia.


Author(s):  
Alyssa D. Schwender ◽  
Christopher J.M. Leet

This chapter explores opportunities for the offshoring of assorted processes in the global entertainment and media industry. Currently, this industry is experiencing incredible growth, much of it spurred by the increased digitalization of media production around the world. The rise of digital technology, faster global connectivity, an increased quality of downloads have been the driving factors behind this growth. The filmed entertainment, recorded music, and television networks and distribution sectors of the industry will undergo major technological changes in the coming years. These changes will provide opportunities for entrepreneurs to enter the global media industry. Using venture funding, startups are utilizing offshoring concepts to create a more efficient cost-effective means of doing business. The Asia Pacific market is currently the fastest-growing region, with India leading the way with offshoring of film functions. The industry will see a change from large media conglomerates as the sole owners of all media to smaller companies offering services, in which they specialize, to these larger companies, as digital media makes it easily accessible around the globe.


2017 ◽  
Vol 35 (1) ◽  
pp. 11-31 ◽  
Author(s):  
David Stuart Holmes Rosenthal

Purpose Increasingly, the content that libraries collect is no longer on paper, a long-lived, medium whose technology changes very slowly and with which they have centuries of experience. Instead, it is stored on relatively short-lived digital media whose technology appears to change rapidly and with which they have little history. The paper aims to discuss this issue. Design/methodology/approach The storage media industry is highly competitive and is currently evolving rapidly as flash, a solid state medium, displaces spinning disk from many applications. Long-term archival storage is a small part of the total storage market. It typically re-uses media and systems intended for more general bulk storage. Findings What are the medium-term prospects for change in this market? Originality/value Much of this material has appeared in blog posts and talks aimed at storage experts, such as the recent DARPA workshop on future of storage. It is presented here for a librarian audience with the necessary additional exposition and background.


2020 ◽  
Vol 9 (2) ◽  
pp. 127-134
Author(s):  
Bella Dwi Syahputri Ispriadi ◽  
Devy Anggita Putri ◽  
Prahasti Ken Dewani

Abstract. This article discusses the existence of print media during the Covid-19 pandemic. Now, many printed media have lost their readership significantly. The Covid-19 pandemic has become a disruption that has a negative impact on the print media industry. People choose to switch to digital media because it is easy and the information they need is faster. Changing the media used in conveying information will certainly have an impact on the future of the media itself. When the turnover of print media decreases, the print media company will go bankrupt / close and lay off employees and cut employee salaries. The method used in this article uses a qualitative descriptive approach by using a research procedure according to the latest available facts to solve a problem regarding the existence of print media during the Covid-19 pandemic. Based on the data obtained, it is explained that from 434 print media throughout January to April 2020, 71 percent of print media companies experienced a decrease in turnover of 40 percent when compared to the same period in 2019. Based on the data above, it can be seen that a decrease in media existence print during the COVID-19 pandemic. This decline certainly had an impact on the business turnover of advertisers, which resulted in a decrease in advertising budgets on various media platforms.Keywords: Covid-19, Existence, Print Media, PandemicAbstrak. Artikel ini membahas tentang eksistensi media cetak pada masa pandemi Covid-19. Saat ini, amat banyak media cetak yang kehilangan para pembacanya secara signifikan. Pandemi Covid-19 ini sudah menjadi disrupsi yang berdampak negatif bagi para industri media cetak. Masyarakat memilih beralih ke media digital karena mudah dan informasi yang dubutuhkan lebih cepat. Berubahnya media yang digunakan dalam penyampaian infromasi tentu akan memberikan dampak pada masa depan dari media itu sendiri. Ketika omzet media cetak turun maka perusahaan media cetak akan mengalami bangkrut/tutup serta terjadi pemecatan pegawai dan  pemotongan gaji karyawan. Metode yang digunakan dalam artikel ini dengan menggunakan pendekatan deskriptif kualitatif dengan menggunakan sesuatu tata cara riset sesuai fakta-fakta yang terdapat terbaru untuk memecahkan sesuatu permasalahan mengenai eksistensi media cetak pada masa pandemi Covid-19. Beradasarkan data yang diperoleh menjelaskan bahwa dari 434 media cetak disepanjang bulan Januari hingga bulan April 2020, terdapat 71 persen perusahaan media cetak mengalami suatu penurunan omzet dari 40 persen bila dibandingkan dengan periode yang sama pada tahun 2019. Bedasarkan data diatas maka dapat dilihat penurunan eksistensi media cetak selama pandemi covid 19. Penurunan ini tentunya berdampak pada omzet usaha dari para pengiklan mengalami penurunan yang mengakibatkan anggaran iklan pada berbagai platform mediapun menjadi semakin berkurang.Kata Kunci: Covid-19, Eksistensi,Media Cetak, Pandemi


Author(s):  
Artsrun Hovhannisyan

The article is about the generations of war and expounds on Hybrid wars. Its connection to the model of generational divisions is detailed. Today, as well, with the Cold War is over, the hyperactivity of the US in the military-political arena has brought forth a similar storm. The American war machine is in a victory march. At the same time a variety of ideas and theories of war are brought forth and being discussed. There are differing views on how generations of war should be classified. In my opinion, the main spheres of human development, such as that of commerce, economics, politics, science, education and culture, are the main determining factors. Taking into consideration the various factors, wars have been divided into the following six generations. Fifth generation warfare's necessity became apparent during fourth generation wars. The main elements in question were automated control systems and precision-guided armament. Along with new political, economic and social developments, these ensured new victories. Again, in this generation, armies chose to avoid operations that required large scale mobilization, and instead tried promptly sending small groups into battle, avoiding large-scale preparatio. The issues in the fields of war, as well as the issue of waves of communication, reached their peak. This generation, once and for all, confirmed the importance of force accumulation on any platform, anywhere in the world. Fifth generation wars brought armies to a point where they retired from classical combined arms warfare; Electro-Fire Battle is more commonly applied. Trenches and engineered structures are nearly extinct. This was yet another example of believing in the superiority of quality over quantity. The effects of information became a decisive factor. These were the wars of the digital media industry.


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