The Changing Place of Cultural Production: The Location of Social Networks in a Digital Media Industry

2005 ◽  
Vol 597 (1) ◽  
pp. 134-152 ◽  
Author(s):  
Gina Neff
Keyword(s):  
Social Networks ◽  
Digital Media ◽  
Cultural Production ◽  
Media Industry

scholarly journals From audiences to data points: The role of media agencies in the platformization of the news media industry

2021 ◽  
pp. 016344372110298
Author(s):  
Ida Willig
Keyword(s):  
Digital Media ◽  
News Media ◽  
Media Industry ◽  
Ethical Challenges ◽  
Media Audiences ◽  
Data Points ◽  
The Public Sphere ◽  
The Many ◽  
Marketing Budgets

Media agencies have become one of the key actors in the contemporary media industry: by channelling marketing budgets to some media and some platforms and not to others, media agencies play an important role in creating the digital media infrastructure and laying the tracks of the public sphere. Yet we know very little about these commercial middlemen between advertisers and audiences, what they do, and how we should understand their role in the digital media ecology. This article discusses the role of media agencies in relation to platformization with a focus on the news media sector. Based on interviews, publicly available material and trade journals, the article depicts an industry deeply engaged in digitizing, tracking and commodifying media audiences, while at the same time aware of ethical challenges of the digital media infrastructure. This leads to a call for more political attention and critical research on the democratic implications of the new value chains between platforms, advertisers, audiences, media agencies and news media as well as the many tech companies providing derived digital services and products.

scholarly journals e-Diplomacy as Instrument for Establishment of Interethnic Relations

2018 ◽  
Vol 50 ◽  
pp. 01144
Author(s):  
Liudmila Reshetnikova
Keyword(s):  
Social Networks ◽  
Foreign Policy ◽  
Digital Media ◽  
Information And Communication Technologies ◽  
Public Diplomacy ◽  
Communication Technologies ◽  
Interethnic Relations ◽  
Information And Communication ◽  
Definition Of ◽  
Digital Diplomacy

The article is devoted to e-diplomacy (also known as digital diplomacy) which is a component of public diplomacy. Digital diplomacy is a one of the new tools of foreign policy that is aimed to solve the problems of international and interethnic relations. The article examines the concept and definition of digital diplomacy that concentrates on the use of social networks and digital media in the field of foreign policy. Some risks and threats of e-diplomacy are also considered. The use of opportunities of information and communication technologies for solving the problems of foreign policy and influence on mass consciousness by means of the Internet, social networks is analyzed.

scholarly journals The Forms of Value: Problems of Convertibility in Field Theory

2012 ◽  
Vol 10 (1) ◽  
pp. 33-41
Author(s):  
Göran Bolin
Keyword(s):  
Field Theory ◽  
Production Process ◽  
Digital Media ◽  
Cultural Production ◽  
Economic Value ◽  
Late Capitalism ◽  
Full Extent ◽  
Media Environments ◽  
Specific Capital ◽  
Capital Value

Media production in late capitalism is often measured in terms of economic value. If value is defined as the worth of a thing, a standard or measure, being the result of social praxis and negotiation between producers and consumers in various combinations, it follows that this worth can be of other kinds than the mere economic. This is, for example, the reasoning behind field theory (Bourdieu), where the generation of field-specific capital (value) is deeply dependent on the belief shared by the competing agents within the field. The full extent of the consequences of such a theory of convertibility between fields of cultural production, centred on different forms of value, is, however yet to be explored. This is the task of this article. It especially focuses on how value is constructed differently depending on the relations of the valuing subject to the production process, something that becomes highly relevant in digital media environments, where users are increasingly drawn into the production process.

scholarly journals Bisnis Vlogging dalam Industri Media Digital di Indonesia

2018 ◽  
Vol 15 (1) ◽  
Author(s):  
Jimi Narotama Mahameruaji ◽  
Lilis Puspitasari ◽  
Evi Rosfiantika ◽  
Detta Rahmawan
Keyword(s):  
Social Media ◽  
Digital Media ◽  
Media Studies ◽  
Significant Role ◽  
Support Systems ◽  
Media Industry ◽  
Video Content ◽  
New Business ◽  
Digital Media Studies

This study explores the phenomenon of Vlogger as a new business in the digital media industry in Indonesia. Vlogger refer to social media users who regularly upload a variety of video content with various themes. We used case study to describe and analyze Youtube’s significant role in managing Vlogger communities, and also design support systems to make the communities growth and sustainable. We also explore Vlogger role as Online Influencer. This study is expected to be one of the references related to Vlogger phenomenon in the context of digital media studies in Indonesia.

scholarly journals As RP em rede e o envolvimento dialógico em plataformas feministas (“A Coletiva” e “INMUNE”)

2020 ◽  
Vol 10 (20) ◽  
pp. 05-26
Author(s):  
Sonia de Sa
Keyword(s):  
Social Networks ◽  
Content Analysis ◽  
Digital Media ◽  
Exploratory Study ◽  
Communication Strategies ◽  
Gender Violence ◽  
Modus Operandi ◽  
The Public ◽  
Communication Option ◽  
Feminist Movements

Feminist movements are currently asserting themselves by the capacity of involvement and aggregation of activists and the public identified with the feminist cause, who have in common both the struggle for women's rights and the spaces where they create existence and attribute dimension to that struggle: digital social networks. The purpose of this article is to understand the communication strategies, supported by dialogue, that underlie this aggregation and sharing of meaning when it comes to feminism and its close connection with the fight for gender equality, the end of gender violence or the eradication of racism. Based on the theoretical review on networked PR (Grunig, 2009; Kent, 2017), networked dialogue (Theunissen & Wan Noordin, 2011; Smith & Taylor, 2017; and networked feminism (Fullagar, Parry and Johnson, 2019; Keller, Mendes & Ringrose, 2018; Araüna, Willem & Tortajada, 2019; Yang, Uysal & Taylor, 2017), we applied content analysis (Bardin, 2006) to publications and digital interactions on two Portuguese feminist platforms. Thus, in an adaptation of the model proposed by Lane and Kent (2018) - Dialogic Engagement Interaction - this exploratory study analyzes the dialogical involvement of Coletiva and INMUNE - Instituto da Mulher Negra de Portugal. The analysis results, however, shows a low level of dialogical involvement between organizations and their audiences and, consequently, a reduced collective force to stop online hate clusters with increasing protagonism and with highly technological and effective modus operandi. Thus, the outcomes indicate that the two platforms analyzed do not apply communication strategies through dialogue, limiting exchanges between the organization and the public to the classic top-down communication option, summarizing the practice of dialogical involvement in social digital media to the publication unidirectional content and openness to comments and other reactions. As for the hypotheses raised, only one of them was validated, taking into account that 1) there was no significant dialogical involvement in the content analysis of the two feminist platforms, and 2) although we were unable to verify in the content analysis of the two feminist platforms, the theoretical review validated the idea that online anti-feminist and hate clusters can be fought by online anti-feminist and anti-hate clusters with the same effectiveness in spreading messages as the former. And here, the networked PR must take the strategic and tactical leadership of the action. This work also proposes a model for the analysis of dialogical involvement in digital social networks based on the broader initial proposal of Lane and Kent (2018). The model we propose comprises six categories: 1) existence of comment(s), sharing(s) and / or emoji(s); 2) existence of comment(s) and answer(s); 3) existence of dialogue (with the five dialogical principles: mutuality, propinquity, empathy, risk and commitment; see in Kent, 2017).; 4) existence of freedom to choose the theme and the dialogical flow (when both parts – public and organization – are given freedom to choose the topic and flow of dialogue); 5) without agenda or manipulation (when there is no intention to put issues on the agenda, essentially, those that indicate manipulation); and 6) rhetorical (when a persuasion strategy is applied by both parts participating in the dialogue).

American Magazines and the Cultural Production of Blackness

2021 ◽  
Author(s):  
John K Young
Keyword(s):  
Social Networks ◽  
Cultural Production ◽  
Review Essay ◽  
Jim Crow ◽  
Periodical Studies ◽  
Temporal Dimension ◽  
Deep Dive ◽  
The Social ◽  
Different Types ◽  
Dominant Individual

Abstract Eurie Dahn’s Jim Crow Networks (2021) and E. James West’s Ebony Magazine and Lerone Bennett Jr. (2020) offer compelling examples of the two main literary historical approaches to periodical studies: A survey of several different types of magazines in relation to the social networks through which they were produced, distributed, and read, and a deep dive into the editorial orientation of a particular magazine, as shaped by a dominant individual presence. Both studies present detailed accounts of how these periodicals’ publics and counterpublics resisted (and sometimes reinforced) prevailing conceptions of racialized identity at important points in the twentieth century. But the material circumstances of those productions risk being misrepresented by the model of the network, so this review essay argues for the Bakhtinian chronotope as a more expressive metaphor for the temporal dimension of the magazine experience. This approach enables a more fully historicist understanding of how the various important literary figures represented here were perceived by their original periodical readers.

African Art Students and Digital Learning

2011 ◽  
pp. 222-239
Author(s):  
Paula Uimonen
Keyword(s):  
Social Context ◽  
Digital Media ◽  
Cultural Production ◽  
Digital Learning ◽  
Learning Tool ◽  
African Art ◽  
Art Students ◽  
Ict Skills ◽  
Cultural Aspects ◽  
The Social

Imagine 120 students sharing 5 computers, yet feeling that they are part of an interconnected world. This is the social context framing digital learning for African art students, the material limitations and cultural imaginations of which this chapter is concerned with. Based on extensive ethnographic engagements at TaSUBa, a national institute for arts and culture in Tanzania, this chapter investigates the development of digital media skills. Using the concept of digital learning to cover the acquisition of ICT skills as well as the use of ICT as a learning tool, the analysis spans from early expectations of connectivity to current forms of media engagement. Focusing on the social and cultural aspects of digital learning, the concept hybrid media engagement is introduced to capture the creative ways in which African art students overcome limitations in infrastructure, while exploring new forms of cultural production.

Offshoring Entertainment and Media to India

2008 ◽  
pp. 142-156 ◽  
Author(s):  
Alyssa D. Schwender ◽  
Christopher J.M. Leet
Keyword(s):  
Digital Media ◽  
Effective Means ◽  
Cost Effective ◽  
Asia Pacific ◽  
Media Industry ◽  
Global Media ◽  
Doing Business ◽  
Venture Funding ◽  
Growing Region

This chapter explores opportunities for the offshoring of assorted processes in the global entertainment and media industry. Currently, this industry is experiencing incredible growth, much of it spurred by the increased digitalization of media production around the world. The rise of digital technology, faster global connectivity, an increased quality of downloads have been the driving factors behind this growth. The filmed entertainment, recorded music, and television networks and distribution sectors of the industry will undergo major technological changes in the coming years. These changes will provide opportunities for entrepreneurs to enter the global media industry. Using venture funding, startups are utilizing offshoring concepts to create a more efficient cost-effective means of doing business. The Asia Pacific market is currently the fastest-growing region, with India leading the way with offshoring of film functions. The industry will see a change from large media conglomerates as the sole owners of all media to smaller companies offering services, in which they specialize, to these larger companies, as digital media makes it easily accessible around the globe.

scholarly journals Discipline and promote: Building infrastructure and managing algorithms in a “structured journalism” project by professional fact-checking groups

2020 ◽  
Vol 22 (2) ◽  
pp. 342-360 ◽  
Author(s):  
Lucas Graves ◽  
CW Anderson
Keyword(s):  
Social Networks ◽  
Digital Media ◽  
Search Engines ◽  
Standard Setting ◽  
Media Environment ◽  
Data Standard ◽  
The Social ◽  
News Organizations ◽  
Fact Checking ◽  
Technical Challenges

News organizations have adapted in various ways to a digital media environment dominated by algorithmic gatekeepers such as search engines and social networks. This article dissects a campaign to actively shape that environment led by professional fact-checking organizations. We trace the development of the Share the Facts “widget,” a device designed to give fact-checks greater purchase in algorithmically governed media networks by driving adoption of a new data standard called ClaimReview. We show how “structured journalism” gave journalists a language for the social and technical challenges involved, and how this infrastructural technology mediates between fact-checkers, audiences, and platform companies. We argue that this standard-setting initiative exhibits both promotional and disciplining facets, offering greater distribution and impact to journalists while also defining their work in specific ways. Crucially, in this case, this disciplining influence reflects internal professional-institutional agendas in an emerging subfield of journalism as much as the demands of platform companies.

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