scholarly journals Kreator Meme dan Konstruksi Makna Meme Politik di Media Sosial

2019 ◽  
Vol 8 (1) ◽  
pp. 1-16
Author(s):  
Rahmi Surya Dewi
Keyword(s):  
Social Media ◽  
Critical Discourse Analysis ◽  
Qualitative Method ◽  
Critical Discourse ◽  
Virtual Ethnography ◽  
Ethnographic Approach ◽  
User Comments ◽  
Opposing Party ◽  
The Social ◽  
Visual Phenomena

Meme, as part of visual communication, is happening during Jakarta's governor elections in 2017. The existence of the meme is not detached from the creativity of meme creators on social media. The research aims to reveal the characteristics of meme creators based on the type of meme and uncover the construction of meanings from the meme creator's viewpoints on Jakarta's governor election. This research used a qualitative method with a virtual ethnographic approach. Virtual ethnography is used to view visual phenomena or user culture in cyberspace. Data were collected in the form of meme posts, and user comments on the posts in Instagram accounts, interviews, and literature studies. The meme was analyzed using Van Dijk's critical discourse analysis focused on the social cognition section to observe the meaning of construction performed by the meme creator. The results showed that there are three characteristics of meme creators. Firstly, the meme creators who promote the candidate and counter the negative issue of the opposing party about the supported candidate. Secondly, they who provide the awareness of the community to be more critical and not easily deceived by negative symbols and issues. Thirdly, the chaotic creators who do not have a precise orientation in creating memes and upload memes just for jokes on social media.

scholarly journals Critical Discourse Analysis: Hegemony of the Social Media Twitter About National Issues in Indonesia and its Implications to the Discourse Analysis Subject in Colleges

2015 ◽  
Vol 2 (2) ◽  
pp. 153-166
Author(s):  
Elvi Susanti
Keyword(s):  
Social Media ◽  
Discourse Analysis ◽  
Critical Discourse Analysis ◽  
Text Analysis ◽  
Critical Discourse ◽  
The Social ◽  
Media Services ◽  
The World ◽  
Trending Topics ◽  
Discourse Practice

Abstract This research is linked with Twitter, as one of social media services on the Internet that are extremely popular in the world, including in Indonesia. This research is important because Twitter is effective in quickly and accurately delivering messages. In fact, everyone can act as a 'reporter' and form quick opinions through this social media. This research is aimed to investigate the emergence of the roots of hegemony based on text analysis that is linked with representation, relation, identity, and transformation of national issues that become trending topics on Twitter. Moreover, the research is to discuss the social media's discourse practice that influences media workers in producing news, and to see how it implicates the research on the study of discourse analysis. By using the Fairclough theory, especially on text analysis that is linked with representation, relation, and identity, the researcher attempts to explore how the roots of hegemony emerge in the national issues that become trending topics on Twitter. The researcher also offers a new function to complete the approach of Fairclough in text analysis on social media: transformation – which is an attempt to see the change in roles of news participants and amateur readers as 'reporters' and participate in forming opinions. Abstrak Penelitian ini berhubungan dengan twitter, sebagai salah satu media sosial di internet yang sangat populer di dunia, termasuk di indonesia. Penelitian ini penting karena twitter efektif dalam menyampaikan pesan dengan cepat dan akurat. Faktanya, semua orang dapat bertindak sebagai "reporter" dan membuat opini yang cepat melalui sosial media tersebut. Penelitian ini bertujuan untuk menyelidiki kemunculan dari akar hagemoni berdasarkan analisis teks yang berhubungan dengan representasi, hubungan, identitas, dan transformasi isu-isu nasional yang menjadi topik yang sedang tren di twitter. Selain itu, penelitian ini juga untuk mendiskusikan praktik wacana media sosial  yang mempengaruhi pekerja media dalam membuat berita, dan untuk melihat bagaimana hal tersebut melibatkan penelitian dalam studi analisis wacana. Dengan menggunakan teori Fairclough, khususnya pada analisis teks yang berhubungan dengan penafsiran, hubungan, identitas, peneliti berupaya untuk menyelidiki bagaimana akar hegemoni muncul yang menjadi topik tren di twitter. Peneliti juga menawarkan sebuah fungsi baru untuk melengkapi pendekatan Fairlclough dalam analisis teks pada sosial media: transformasi - yang merupakan usaha untuk melihat perubahan peran pembuat berita dan pembaca awam sebagai 'reporter' dan berpartisipasi dalam membentuk opini. How to Cite : Susanti, E. (2015). Hegemony of The Social Media Twitter About National Issues in Indonesia and Its Implications to the Discourse Analysis Subject in Colleges. TARBIYA: Journal Of Education In Muslim Society, 2(2), 153-166. doi:10.15408/tjems.v2i2.3180. Permalink/DOI: http://dx.doi.org/10.15408/tjems.v2i2.3180

scholarly journals ‘Sontoloyo' and 'Genderuwo'; Critical Discourse Analysis on Jokowi’s Utterance

2019 ◽  
Vol 5 (1) ◽  
pp. 55
Author(s):  
Nanan Abdul Manan
Keyword(s):  
Discourse Analysis ◽  
Critical Discourse Analysis ◽  
Presidential Election ◽  
Text Analysis ◽  
Qualitative Method ◽  
Public Perceptions ◽  
Social Condition ◽  
Critical Discourse ◽  
The Social ◽  
The Relationship

This study discusses Joko Widodo’s utterance in several moments. Jokowi is the president of the Indonesian Republic. He would like to participate in the reelection of the presidential election in April 2019. Many statements of him make public perceptions appear different. In this case, there is two big points of research that can be famous dictions in this era. ‘sontoloyo’ and ‘genderuwo’ are two interesting dictions to discuss. As a popular person, Jokowi’s utterances occur as public discourses. Many perspectives are produced by many analysts in multidiscipline views. Critical Discourse Analysis (CDA) is used as a framework to analyze the utterances related to many perspectives of language. Fairclough model is a choice for analyzing in depth of the research. It states in three big points; text analysis (description), processing analysis (interpretation) andsocial analysis (explanation). The researcher uses a qualitative method. The data related with the sontoloyo and genderuwo utterance comes from news online the Jakarta Post. By using Fairclough theory, the researcher explains the text in the relationship with the situation of political moment, the speaker as government and candidate of the presidential election. The text gives many interpretation and relationship with the social condition.

scholarly journals Hoax Analysis on Social Media Corpus to Develop “Kapak Hoaks (Hoax Axe)” Model: A Study on Critical Discourse Analysis

E-Structural ◽  
2020 ◽  
Vol 3 (01) ◽  
pp. 69-81
Author(s):  
Sukma Fatmawati ◽  
Rizky Salzabila ◽  
Galang Aulia Rizkitama
Keyword(s):  
Social Media ◽  
Critical Discourse Analysis ◽  
Qualitative Method ◽  
Critical Discourse ◽  
Future Research ◽  
Research Needs ◽  
Study Approach ◽  
Relationship Of ◽  
Critical Literature ◽  
Analyze Data

Abstract. In globalization era, hoax has been widely spread on social media and disturbs the well-built relationship of Indonesian people. Even it often breaks the unity of people. Lack of knowledge in how to identify hoax has let readers be hypnotized to believe that the news is real. This study is aimed to develop "KAPAK HOAKS (HOAX AXE)" model (Reader's independence in analyzing hoax content). This study uses the theory of CDA model of Fairclough by Umar Fauzan (2013). The study method used in this article is qualitative method with critical linguistics study approach. The authors of this study have collected analysis theories of critical literature able to be used to analyze data of hoax circulating on social media. The analysis is conducted by matching data corpus with the chosen theory. Through the analysis, the authors have identified language aspects supporting self-checking improvement. It is also mentioned by Eriyanto (2001) about hoax analysis. To reach perfection, this study considers that the future research needs to involve response test on social media readers' positive independence in responding hoax.Keywords: corpus, hoax, linguistics, semiotics, social mediaAbstrak. Di era globalisasi, hoax telah merajalela di media sosial dan mengganggu silaturahmi masyarakat Indonesia yang terjalin baik. Bahkan seringkali merusak persatuan umat. Kurangnya pengetahuan tentang bagaimana mengidentifikasi hoax membuat pembaca terhipnotis untuk percaya bahwa berita itu nyata. Penelitian ini bertujuan untuk mengembangkan model "KAPAK HOAKS (HOAX AX)" (Kemandirian Pembaca dalam menganalisis konten hoax). Penelitian ini menggunakan teori model CDA Fairclough menurut Fauzan (2013). Metode penelitian yang digunakan dalam artikel ini adalah metode kualitatif dengan pendekatan studi linguistik kritis. Penulis penelitian ini telah mengumpulkan teori analisis literatur kritis yang dapat digunakan untuk menganalisis data hoax yang beredar di media sosial. Analisis dilakukan dengan mencocokkan korpus data dengan teori yang dipilih. Melalui analisis, penulis telah mengidentifikasi aspek bahasa yang mendukung peningkatan pemeriksaan diri. Hal tersebut juga dikemukakan oleh Eriyanto (2001) tentang analisis hoax. Untuk mencapai kesempurnaan, penelitian ini memandang bahwa penelitian ke depan perlu melibatkan uji respon terhadap kemandirian positif pembaca media sosial dalam merespon hoax.Kata kunci: corpus, hoax, linguistics, semiotics, social media

scholarly journals KOMODIFIKASI SENSUALITAS DALAM TAYANGAN KIMI HIME DI MEDIA SOSIAL YOUTUBE

2019 ◽  
Vol 13 (1) ◽  
Author(s):  
Liony Gita ◽  
Cosmas Gatot Haryono
Keyword(s):  
Social Media ◽  
Discourse Analysis ◽  
Critical Discourse Analysis ◽  
Critical Discourse ◽  
The Social ◽  
Media Channel

<p>ABSTRACT<br />This study discusses the discourse contained in the Kimi Hime youtube upload which is quite controversial because it is considered too sensual. This research is a research with a critical paradigm which analyzes the Norman Fairclough critical discourse analysis and uses the content commodification theory proposed by Vincent Mosco. The results of this study indicate that the YouTube show made by Kimi Hime is basically a commodification of sensuality by producing the title and content of the show, including reproducing sensual words and sentences that can arouse male biological desires to attract many viewers and visitors from the social media channel Kimi Hime.<br />Keywords: Critical Discourse Analysis, Commodification, Sensuality</p><p> </p><p>ABSTRAK<br />Penelitian ini membahas mengenai wacana yang terkandung dalam unggahan youtube Kimi Hime yang cukup kontroversial karena dianggap terlalu sensual. Penelitian ini merupakan penelitian dengan paradigma kritis yang melakukan analisis dengan menggunakan analisis wacana kritis Norman Fairclough dan menggunakan teori komodifikasi konten yang dikemukanan oleh Vincent Mosco. Hasil dari penelitian ini menunjukkan bahwa tayangan youtube yang dibuat Kimi Hime pada dasarnya merupakan suatu komodifikasi terhadap sensualitas yang dilakukan dengan memproduksi judul dan isi tayangan, termasuk di dalamnya mereproduksi kata dan kalimat yang bersifat sensual serta bisa mengguah hasrat biologis lelaki demi menarik banyak penonton dan pengunjung dari kanal media sosial Kimi Hime.<br />Kata Kunci: Analisis Wacana Kritis, Komodifikasi, Sensualitas</p>

scholarly journals Diskursus Kredibilitas dan Pertimbangan Etika Pers dalam Proses Produksi Berita Viral #Justiceforaudrey di Liputan 6 Siang SCTV

2020 ◽  
Vol 4 (1) ◽  
pp. 1-8
Author(s):  
Fran Celino Octhanto Bata ◽  
Umaimah Wahid
Keyword(s):  
Social Media ◽  
Critical Discourse Analysis ◽  
Television News ◽  
Qualitative Approach ◽  
Critical Discourse ◽  
Analysis Method ◽  
News Values ◽  
Internet Users ◽  
The Social ◽  
Media Corporations

Viral events on social media are often made into the news. One of the social media viral events that made the news in mid-2019 was #JusticeforAudrey. Allegations of violence against Audrey made headlines in all mass media, including on Liputan 6 Siang SCTV. During April 2019, projections related to Audrey's coverage were submitted by producers every day. The news values that is the basis for determining the feasibility of an event to become news is no longer the priority of producers. This research paradigm is critical with a qualitative approach and uses the Fairclough Critical Discourse Analysis method. Theory of Political Economy Vincent Mosco explains the practice of viral news values is the practice of commodification of content and audiences. Viral social media events are considered attractive to internet users and expected to attract tv viewers. The practice of viral social media news is the commodification of content. Meanwhile, in the commodification of audiences, television news viewers in the form of rating & share are used as sales to advertisers, which in turn become an economic advantage for media corporations.

scholarly journals A Critical Discourse Analysis on Beauty Product Advertisements

2019 ◽  
Vol 2 (1) ◽  
pp. 41-57
Author(s):  
Sri Susanti
Keyword(s):  
Discourse Analysis ◽  
Critical Discourse Analysis ◽  
Qualitative Method ◽  
Three Dimensional ◽  
Social Practices ◽  
Critical Discourse ◽  
Dimensional Approach ◽  
The Social ◽  
Discourse Strategies ◽  
Textual Features

This research is aimed at describing the use of language in beauty ads (Pantene and Garnier ads), elaborating the way of the strategy are used in persuading the consumers and investigating the reason for the use of strategies. This is a descriptive qualitative method in which the data were collected from the advertisements of Pantene and Garnier. The collected data are the words, phrases, clauses, sentences that are used in ads. The data were analyzed according to Fairclough’s three dimensional approach of discourse analysis; they are textual features, discursive features, and social feature. The findings of this study show that the language used in Pantene and Garnier advertisements appear very interesting in building image to the audience and were successful in utilizing the various discourse strategies to gain people’s attraction to buy the product being advertised. For the social practices, the words found in their advertisement are considered have control or power over people.

scholarly journals A CRITICAL DISCOURSE ANALYSIS OF LANGUAGE USE ON FACEBOOK: A STUDY OF PREMIUM TIMES NEWS HEADLINES

2020 ◽  
Vol 1 (1) ◽  
Author(s):  
Rita Bossan ◽  
Gideon Abioye Oyedeji
Keyword(s):  
Social Media ◽  
Discourse Analysis ◽  
Critical Discourse Analysis ◽  
Language Use ◽  
Online News ◽  
Critical Discourse ◽  
National Unity ◽  
Strategic Plans ◽  
The Social ◽  
News Headlines

Attaining national unity and cohesion is a function of deliberate strategic plans of different facets of human endeavour in a nation. The language front has important role to play in fostering national unity and cohesion in any country. The Nigeria and Africa situation is not an exception. The chaos and rivalry that have become an intrinsic experience for us in Nigeria and in fact, Africa is partly a function of careless and unchecked language use in the social media. This paper, therefore, explores the use and misuse of language on social media. The study examines the comments of Facebook users to online news headlines posted on Premium Times Facebook handle. A corpus of a week screenshot samples of these comments are collected out of which nine (9) were purposively selected for the analysis. These nine (9) data are grouped into five (5) texts. The selected data were analysed using Dell Hymes’ Ethnography of Speaking complemented by Theo van Leeuwen’s Identities and Subjectivity Model of Critical Discourse Analysis (CDA). The paper uses the SPEAKING acronym as the theoretical insight and discussion was based on the postulations of the CDA model adopted. The study found that the responses from readers are mostly tilting towards their individual affiliations. Also, instances of arguments and rebuttals by readers reflect a situation where the polarity tilts in bidirectional positive in-group - “us” and negative out-group – “them” among the different affiliations the users represent. The study further found that copious use of vulgar expressions pervades the comments of readers. This study therefore concludes that such use of language cannot help Nigeria and Africa in its quest for unity. The study recommends that media literacy be taught in schools in order to entrench civility in the discussions of people on social media.

scholarly journals DIGITAL NATIVE CHARACTER IN SOCIAL MEDIA INTERPRETATION: A STUDY ON INSTAGRAM ACCOUNTS, @QURANREVIEW

2021 ◽  
Vol 18 (1) ◽  
pp. 47-68
Author(s):  
Izzuthoriqul Haq ◽  
Muhammad Labib Syauqi
Keyword(s):  
Social Media ◽  
Critical Discourse Analysis ◽  
Theoretical Approach ◽  
Mass Communication ◽  
Social Space ◽  
Critical Discourse ◽  
Digital Native ◽  
The Social ◽  
Interpretation Model

This study aims to examine the methods, processes of interpretation (tafsir), and religious discourses that develop on social media, as well as the implications and effectiveness of its interpretation for the readers. It is a case study of the Instagram account @qur'anreview. Amid the trend of Qur’an interpretation on social media, this @qur'anreview account has attracted the attention of netizens through its religious content presentation in the form of interpretation as its language style, diction, and nuances meet the millennial generation. Based on the hermeneutic, critical discourse analysis, and mass communication effect theoretical approach, the results of the study show that the religious content presented by the @quranreview account focuses on the language approach presented in the form of thematic interpretation. The interpretation follows the opportunistic and omnivorous characteristics of the digital native. The interpretation model is quite effective and has implications for the cognitive, affective, and behavioral aspects of the readers. While the social space of its interpretation is based on the culture of social media and digital native, which leads to popular Islamic discourse.

Lingual Dominance and Symbolic Power in the Discourse of Using the PeduliLindungi Application as a Digital Payment Tool

2021 ◽  
Vol 1 (2) ◽  
pp. 52-59
Author(s):  
Adelina Sabrina ◽  
Iskandarsyah Siregar, Salsabila ◽  
Somadi Sosrohadi
Keyword(s):  
Critical Discourse Analysis ◽  
Qualitative Method ◽  
Critical Discourse ◽  
Symbolic Power ◽  
Language Dominance ◽  
3 Dimensional ◽  
Opening Ceremony ◽  
The Social ◽  
Digital Payments ◽  
Language Styles

This study uses a qualitative method with a 3-dimensional Critical Discourse Analysis approach to N. Fairclough's model and Pierre Bourdieu's constructive structural theory to dismantle linguistic domination and symbolic power. The object of the research developed; the researcher took an object published in the online media portal owned by Tempo.co with the title "The Reason Luhut Wants to Care for Protect as a Digital Payment Instrument. The researcher aims to dismantle the concept of symbolic power in the discourse of using the PeduliLindungi application as a digital payment instrument, to explain the language process as an instrument of power in the discourse of using the PeduliLindungi application as a digital payment instrument, and to explain the influence of language dominance on a person. Based on the results of the study, it can be concluded that language is not only a means of communication but in language, there is an ideology and power, from the discourse on the use of the PeduliLindungi application as a means of digital payment using symbolic power and language as an instrument of power. Luhut Binsar Pandjaitan uses language styles such as paralogistic sentences, repetition figureheads, and metaphors to convince and persuade the interlocutor in his language dominance strategy. The social irregularity in the text is the manipulation of information; his argument is in the form of hegemony which gives the impression that the ability to build premium products and the progress of the Indonesian nation is due to digital payments. From text analysis, Luhut Binsar Pandjaitan inserts ideology during the opening ceremony of the peak of Indonesian Creative Works on September 23, 2021. Luhut Binsar Pandjaitan uses his position as Coordinating Minister for Maritime Affairs and Investments to give his symbolic power.

REPRESENTASI VERONICA KOMAN DALAM SUARAPAPUA.COM: SUATU KAJIAN WACANA KRITIS

Metahumaniora ◽  
2020 ◽  
Vol 10 (2) ◽  
pp. 159
Author(s):  
Fikri Hakim ◽  
Aveny Septi Astriani ◽  
Shinta Rosiana
Keyword(s):  
Discourse Analysis ◽  
Critical Discourse Analysis ◽  
Qualitative Method ◽  
Analytical Approach ◽  
Textual Analysis ◽  
Analysis Data ◽  
Critical Discourse ◽  
Social Analysis ◽  
Emotional Closeness ◽  
The Social

AbstrakPenelitian ini bertujuan untuk mengidentifikasi representasi Veronica Koman yang dibentuk suarapapua.com dalam pemberitaan konflik (dengan pihak LPDP) terkait pengembalian dana beasiswa. Terdapat lima wacana yang menjadi sumber data analisis penulis. Penelitian ini menggunakan metode kualitatif dengan kombinasi pendekatan kajian wacana kritis Theo van Leeuwen dan Teun A. van Dijk. Dengan pendekatan analisis Theo van Leeuwen, penulis menganalisis bagaimana Veronica Koman dieksklusi (dihilangkan) atau diinklusi (dimunculkan) dalam wacana, guna mengakomodasi kepentingan representasi yang diinginkan pihak suarapapua.com. Tataran analisis tekstual terkait eksklusi dan inklusi kemudian dikombinasikan dengan analisis sosial dari Teun A. van Dijk. Hasil analisis tekstual menunjukkan bahwa Veronica Koman direpresentasikan secara positif oleh suarapapua.com. Hal tersebut dikuatkan juga oleh hasil analisis sosial yang menunjukkan adanya kedekatan emosional antara Veronica Koman dan tanah Papua. Kedekatan emosional tersebut tentu menimbulkan kecenderungan tertentu dalam wacana yang diproduksi suarapapua.com. Kata Kunci: Media, Analisis Wacana Kritis, Veronica Koman AbstractThe purpose of this research was to identify the representation of Veronica Koman who was formed by suarapapua.com in reporting the conflict (with LPDP) regarding the refund of the scholarship. There are five discourses that become the source of the author's analysis data. This research used a qualitative method with a combination of critical discourse analysis approaches from Theo van Leeuwen and Teun A. van Dijk. With Theo van Leeuwen's analytical approach, the author analyzes how Veronica Koman is excluded (removed) or included (raised) in discourse, in order to accommodate the representational interests desired by suarapapua.com. The level of textual analysis related to exclusion and inclusion is then combined with the social analysis from Teun A. van Dijk. The results of the textual analysis show that Veronica Koman is represented positively by suarapapua.com. This is also corroborated by the results of social analysis which show the emotional closeness between Veronica Koman and the land of Papua. This emotional closeness certainly creates a certain tendency in the discourse produced by suarapapua.com. Keywords: Media, Critical Discourse Analysis, Veronica Koman

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