scholarly journals Определение атрибутов потребительской ценности медицинских услуг

2020 ◽  
pp. 38-54
Author(s):  
Елена Сологуб
Keyword(s):  
Content Analysis ◽  
Medical Service ◽  
Methodological Approach ◽  
Marketing Mix ◽  
Medical Services ◽  
Consumer Value ◽  
Medical Sector ◽  
Service Consumer ◽  
Benefits And Costs

В работе предложен методический подход к определению атрибутов потребительской ценности медицинской услуги. Представлены результаты, полученные в рамках четырёх этапов исследования: контент-анализа тематических источников по сочетающимся словам, группировки и соотнесении атрибутов, а также глубинного интервью с экспертами из медицинской сферы. This investigation introduces a methodological approach which allows to define the attributes for medical services consumer value. The study concentrates on the primary need to determine the medical services consumer value. The proposed methodological approach to determine the attributes for medical services consumer value contains four stages, namely: 1) content analysis; 2) attributes grouping; 3) attributes systematization 4) detailed interview with experts. The content analysis of topical texts was conducted using the harmonious words found in contemporary Russian and foreign studies. More than 4000 various mentioned attributes for the medical service consumer value were analyzed. All attributes were then grouped by the type of consumers’ benefits and costs. The medical service consumer value attributes were arranged in accordance with the elements of 7P marketing mix. The frequency of the mentioned attributes for medical service consumer value was calculated based on the results of the content analysis and detailed interview with the experts from the medical sector. The results of the investigation are important for assessing the medical service consumer value.

scholarly journals The Results of Testing a Methodological Approach to Assessing the Consumer Value of Medical Services in Commercial Medical Centers

2020 ◽  
pp. 157-180
Author(s):  
Irina M. Romanova ◽  
◽  
Elena V. Sologub ◽  
Keyword(s):  
Medical Service ◽  
Methodological Approach ◽  
Pair Correlation ◽  
Medical Services ◽  
Single Factor ◽  
Number Of Children ◽  
Medical Centers ◽  
Consumer Value ◽  
Single Factor Analysis ◽  
Series Pair

The article presents the main results of applying a methodological approach (developed by the authors) to assessing the consumer value of services provided by commercial medical centers. The proposed research hypotheses were tested using ranked variation series, pair correlation analysis, single-factor analysis of variance, and Z-test. The study allowed testing the proposed hypotheses. The emotional attributes of consumer value in terms of benefits are not the most significant attributes for clients of commercial medical centers; such clients’ satisfaction with the provided medical service largely depends on the significance of the consumer value attributes of this service. No differences are revealed in the significance of consumer value attributes among consumers of different gender and different social status. No differences are revealed in the significance of the consumer value attributes of medical services for consumers of different ages with different number of children and different monthly spending on medical services.

Of Frames and Cultures - A Cross-Cultural Comparison of TV Newscasts

2006 ◽  
Vol 18 (4) ◽  
pp. 160-173 ◽  
Author(s):  
Maria Senokozlieva ◽  
Oliver Fischer ◽  
Gary Bente ◽  
Nicole Krämer
Keyword(s):  
Content Analysis ◽  
Arab World ◽  
Methodological Approach ◽  
Cross Cultural ◽  
Cultural Comparison ◽  
Explorative Study ◽  
Cross Cultural Comparison ◽  
Tv News ◽  
The Usa ◽  
The Relationship

Abstract. TV news are essentially cultural phenomena. Previous research suggests that the often-overlooked formal and implicit characteristics of newscasts may be systematically related to culture-specific characteristics. Investigating these characteristics by means of a frame-by-frame content analysis is identified as a particularly promising methodological approach. To examine the relationship between culture and selected formal characteristics of newscasts, we present an explorative study that compares material from the USA, the Arab world, and Germany. Results indicate that there are many significant differences, some of which are in line with expectations derived from cultural specifics. Specifically, we argue that the number of persons presented as well as the context in which they are presented can be interpreted as indicators of Individualism/Collectivism. The conclusions underline the validity of the chosen methodological approach, but also demonstrate the need for more comprehensive and theory-driven category schemes.

Feedback to Emergency Medical Services Providers: The Good, the Bad, and the Ignored

1997 ◽  
Vol 12 (2) ◽  
pp. 74-77 ◽  
Author(s):  
Elisabeth F. Mock ◽  
Keith D. Wrenn ◽  
Seth W. Wright ◽  
T. Chadwick Eustis ◽  
Corey M. Slovis
Keyword(s):  
Emergency Department ◽  
Emergency Medical Services ◽  
Emergency Medical Service ◽  
Medical Service ◽  
Service Providers ◽  
Medical Services ◽  
Emergency Medical Service System ◽  
Constructive Feedback ◽  
Emergency Medical ◽  
Emergency Medical Service Provider

AbstractHypothesis:To determine the type and frequency of immediate unsolicited feedback received by emergency medical service (EMS) providers from patients or their family members and emergency department (ED) personnel.Methods:Prospective, observational study of 69 emergency medical services providers in an urban emergency medical service system and 12 metropolitan emergency departments. Feedback was rated by two medical student observers using a prospectively devised original scale.Results:In 295 encounters with patients or family, feedback was rated as follows: 1) none in 224 (76%); 2) positive in 51 (17%); 3) negative in 19 (6%); and 4) mixed in one (<1%). Feedback from 254 encounters with emergency department personnel was rated as: 1) none in 185 (73%); 2) positive in 46 (18%); 3) negative in 21 (8%); and 4) mixed in 2 (1%). Patients who had consumed alcohol were more likely to give negative feedback than were patients who had not consumed alcohol. Feedback from emergency department personnel occurred more often when the emergency medical service provider considered the patient to be critically ill.Conclusion:The two groups provided feedback to emergency medical service providers in approximately one quarter of the calls. When feedback was provided, it was positive more than twice as often as it was negative. Emergency physicians should give regular and constructive feedback to emergency medical services providers more often than currently is the case.

scholarly journals Aproximación metodológica al análisis de contenidos a partir del discurso de los actores. Un ensayo de investigación social de procesos de desarrollo local (Loja, Ecuador)

2018 ◽  
Author(s):  
Diana Mendieta Vicuña ◽  
Javier Esparcia Pérez
Keyword(s):  
Content Analysis ◽  
Wind Farm ◽  
Social Economic ◽  
Local Development ◽  
Methodological Approach ◽  
Stakeholder Analysis ◽  
The Core ◽  
Starting Point ◽  
Development Processes ◽  
Institutional Actors

El análisis de contenidos está en el centro de gran cantidad de estudios de investigación social. Por su parte, el análisis del sistema de actores también ha sido ampliamente explotado en el estudio de procesos de desarrollo local, bajo diferentes aproximaciones. Sin embargo, este trabajo tiene como objetivo mostrar algunas de las potencialidades y ventajas del análisis de contenidos a partir del discurso de los actores implicados en procesos de desarrollo local. Para ello, se toma como punto de partida la información primaria obtenida de las entrevistas semiestructuradas realizadas a una muestra de actores sociales, económicos e institucionales vinculados a la puesta en marcha de la central eólica Villonaco (Loja, Ecuador). Según el gobierno ecuatoriano, esta ha de tener una clara proyección en el desarrollo local, y de ahí el interés por analizar estos procesos desde esta perspectiva metodológica. Para mostrar las potencialidades del análisis de contenidos a partir del discurso de los actores se utiliza el software MAXQDA, que permite, tras la codificación de la información, analizar los diferentes temas y subtemas que definen las posiciones y valoraciones de los actores implicados.The content analysis is at the core of a large number of social studies. On the other hand, the stakeholder analysis has been widely used in the study of local development processes from different approaches. However, this paper aims to show the potential and advantages of content analysis based on the actors’ discourse involved in local development processes. Primary information obtained from interviews conducted with a sample of social, economic and institutional actors linked to the starting up and operation of Villonaco Wind Farm (Loja, Ecuador), has been taken as a starting point. According to the Ecuadorian government, this wind farm should have a clear projection in local development, hence the interest in the analysis of these processes using this methodological approach. Software MAXQDA is used to show the potential of content analysis. This tool allows, after the encoding process of information, to analyze the various topics and subtopics that define the positions adopted by the actors and their appraisals of the studied processes.

scholarly journals INFRASTRUCTURE SUPPORT FOR THE REQUIREMENTS OF PERSONS WITH DISABILITIES IN THE MARKET OF MEDICAL SERVICES OF UKRAINE

2017 ◽  
pp. 321-329 ◽  
Author(s):  
Inna Gryshova ◽  
Tetiana Shestakovska
Keyword(s):  
Systematic Approach ◽  
Individual Characteristics ◽  
Medical Services ◽  
Quality Level ◽  
Economic Potential ◽  
Public And Private ◽  
Persons With Disabilities ◽  
Medical Sector ◽  
Infrastructure Provision ◽  
Guaranteed Quality

The study of the peculiarities of the infrastructure provision of persons with disabilities in the market of medical services is considered in the article. It has been identified that the state of the infrastructure of the domestic healthcare market is characterized by the provision of medical services for people with disabilities. Every year it decreases due to the reduction of public financing of the medical sector, the inefficient use of budgetary funds, and the imperfection of national legislation, which regulates the functioning of this market. The financial resource and economic potential of the country are not able to meet the needs of persons with disabilities in medical care at a state-guaranteed quality level, especially, despite the rapid increase in the number of persons with disabilities. The factors, which influence the infrastructure provision of persons with disabilities in the market of medical services, are determined. The necessity to develop forms of public and private partnership in this area is grounded. The preconditions for forming the system of infrastructure provision of persons with disabilities in the market of medical services are defined. They are considered as a complex of organizational and economic instruments. This complex aims to expand the opportunities for persons with disabilities, taking into account their individual characteristics. The success of functioning of the whole system of social and economic provision of persons with disabilities and of the separate components of this system mostly depends on the complex and systematic approach to its institutional regulation.

scholarly journals JORNALISMO REGIONAL NAS REDES SOCIAIS: a cobertura político-eleitoral na fanpage do jornal o estado do Maranhão

2018 ◽  
Vol 4 (6) ◽  
pp. 347-381
Author(s):  
Michele Goulart Massuchin ◽  
Regilson Furtado Borges
Keyword(s):  
Social Networks ◽  
Content Analysis ◽  
Social Network ◽  
Methodological Approach ◽  
The Political ◽  
Redes Sociales ◽  
Digital Part ◽  
Palabras Clave ◽  
The Social ◽  
La Red

Este artigo apresenta uma análise sobre como o jornal O Estado do Maranhão (MA) se apropria da sua página no Facebook como espaço para difundir conteúdo jornalístico. A abordagem metodológica é quantitativa e qualitativa a partir da análise do conteúdo de 608 posts extraídos da fanpage do jornal e de entrevista com a responsável pela versão digital do veículo. A pesquisa tem por objetivo analisar as características dos conteúdos distribuídos pela rede social, especialmente observando o espaço destinado para temas políticos e eleitorais. A análise trabalha com as seguintes características: temas, tema eleitoral, abrangência, valência e interação. Como resultado principal ressalta-se que O Estado do Maranhão concedeu espaço considerável para o tema político-eleitoral, com baixa presença de entretenimento.   PALAVRAS-CHAVE: Jornalismo; redes sociais; eleições.   ABSTRACT This article presents an analysis of how the newspaper O Estado de Maranhão (MA) appropriates the Facebook page as a space for disseminating journalistic content. The methodological approach is quantitative and qualitative from the content analysis of 608 posts extracted from the fanpage of the newspaper and interview with the responsible for digital part of the vehicle. The research aims to analyze the characteristics of the contents distributed by the social network, especially observing the space destined for electoral subjects. The analysis discuses these characteristics: themes, electoral theme, scope and engagement. As a main result, O Estado do Maranhão granted considerable space for the political-electoral theme.   KEYWORDS: journalism; social networks; elections.     RESUMEN Este artículo presenta un análisis sobre cómo el diario El Estado de Maranhão (MA) se apropia de su página en Facebook como espacio para difundir contenido periodístico. El enfoque metodológico es cuantitativo y cualitativo a partir del análisis del contenido de 608 posts extraídos de la fanpage del periódico y de entrevista con la responsable de la parte digital del vehículo. La investigación tiene por objetivo analizar las características de los contenidos distribuidos por la red social, especialmente observando el espacio destinado a temas electorales. El análisis trabaja con las siguientes características: temas, tema electoral, alcance y la relación com os lectores. Como resultado principal se resalta que el Estado de Maranhão concedió espacio considerable para el tema político-electoral.   PALABRAS CLAVE: periodismo, redes sociales, elecciones.  

scholarly journals The Tropical-Urban Imagination: Ancestral Presences in Caribbean Literature

2018 ◽  
Vol 17 (2) ◽  
Author(s):  
Hannah Lutchmansingh
Keyword(s):  
Content Analysis ◽  
Collective Memory ◽  
Short Story ◽  
Qualitative Content Analysis ◽  
Methodological Approach ◽  
Caribbean Literature ◽  
Wilson Harris ◽  
Female Bodies ◽  
Urban Imagination ◽  
Creative Vision

This paper examines certain choices that Caribbean-born women make in forming and or rejecting connections to various foreign communities. Migration is examined as a stimulus to creative vision. By analyzing the literary evocations of Caribbean women’s struggle with issues of displacement, refusal and their desire to find a place of their own, this paper explores the psycho-social impacts of empire and exile on black female bodies. In the selected narratives, there is the possibility for liberation that is afforded through a spatialization of memory, which bears the potential to confront and exorcise buried hurts and anxieties. As such, specific focus is given to the correlation between material and spirit dimensions in Erna Brodber’s novel, Myal (1988) and Patricia Powell’s short-story, “Travelling” (2015). The inquiry demonstrates how a return to timeless and all-pervasive ancestral presences may lead to an awakening from spiritual paralysis of essentialist and material ideologies. Moreover, the project scrutinizes how a comingling of carnal and divine realms influences woman’s quality to forgive. This pursuit is achieved through a methodological approach of qualitative content analysis. Fittingly, it draws on mythic notions of time and collective memory, as espoused by Wilson Harris in The Womb of Space.

Factors influencing touristic consumer behaviour

2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Vasco Santos ◽  
Paulo Ramos ◽  
Bruno Sousa ◽  
Nuno Almeida ◽  
Marco Valeri
Keyword(s):  
Content Analysis ◽  
Design Methodology ◽  
Critical Reflection ◽  
Consumer Behaviour ◽  
Methodological Approach ◽  
Scientific Development ◽  
Content Type ◽  
Practical Applications ◽  
Tourism Marketing ◽  
Tourist Behaviour

PurposeThis paper aims to present a content analysis of two major constructs among tourism settings, namely involvement and emotions, strictly related to tourist behaviour, due to the fact that there are still some critical gaps in the knowledge about tourists' emotions and involvement.Design/methodology/approachAn in-depth content analysis of involvement and emotions was adopted as the methodological approach. This methodology addressed an amalgam of different definitions, frameworks, mixed theoretical and practical applications and approaches, results, comparisons as well as a blend of a set of scales of involvement and emotions by confrontating of authors.FindingsThe major findings state that emotions and involvement demonstrate greater progress and scientific development to the level of tourism, marketing and consumer behaviour, representing an important issue for the integrated tourism experiences.Originality/valueThis study presents a critical reflection on the importance of emotions and involvement in specific contexts of leisure and tourism.

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