scholarly journals Коммуникативные практики реализации риторики патриотизма в китайских СМИ на английском языке

2020 ◽  
Vol 45 (1) ◽  
pp. 23-33
Author(s):  
O. V. Nikolaeva
Keyword(s):  
Mass Media ◽  
English Language ◽  
The United States ◽  
Chinese Media ◽  
Media Communication ◽  
Communication Techniques ◽  
Folk Wisdom ◽  
External Threat ◽  
Communication Practices ◽  
Modern Mass

Работа посвящена вопросам прагматической эффективности патриотической риторики Китая в англоязычных китайских СМИ. Выявлены китайские традиционные и современные масс-медийные коммуникативные практики. Определена роль фигуральной актуализации концепта внешней угрозы посредством метафоры войны в отношении критических экономических и социальных факторов, и образа великого преодоления для поднятия патриотического духа. Исторические аллюзии и народная мудрость представлены как инструменты традиционной патриотической риторики Китая. Современные масс-медийные коммуникативные практики КНР включают конкретные ресурсы английского языка и англоязычной речевой традиции The paper is devoted to the issues of pragmatic effectiveness of China's patriotic rhetoric in the Chinese media in English. Chinese traditional and modern mass-media communication techniques are identified. The author defines the role of figurative actualization of the external threat concept through the metaphor of war in relation to critical economic and social factors, and the image of the great overcoming used to raise the patriotic spirit of the nation. Historical allusions and folk wisdom are presented as tools of traditional patriotic rhetoric in China. Modern mass-media communication practices of China include specific resources of the English language and the English-language speech tradition. In the coverage of critical events China employs harsh warning rhetoric, pun, and sarcasm. In light of the harsh attacks from the United States and the demonization of China in the American press and American politics, the communication practices of China's patriotic rhetoric, despite their deliberate external aggressiveness, are viewed as the reaction of a defensive nature

scholarly journals Nuclear Components of the Conceptual Framework ‘Medicine’ in the Modern English Language

2021 ◽  
Vol 163 (1) ◽  
pp. 130-141
Author(s):  
A.A. Golubykh ◽  
Keyword(s):  
Mass Media ◽  
Conceptual Framework ◽  
English Language ◽  
Semantic Content ◽  
Media Communication ◽  
Professional Discourse ◽  
Medical Vocabulary ◽  
Media Types ◽  
Key Aspects

The conceptual framework ‘medicine’ within the English lexicographic, scientific, educational, and mass-media discourse was considered in this paper. The research was motivated by current medical innovations accompanied by word-coining contributing to the renewal of nuclear concepts and their semantic content within the conceptual framework ‘medicine’. The nuclear concepts of the above-mentioned conceptual framework focusing upon semantic, synonymic, and hyper-hyponymic features of medical nouns in English were studied and systematized. For this purpose, the methods of data collection, description, and classification of the empirical materials with elements of semantic and conceptual analysis were used. The key aspects of the modern conceptual framework ‘medicine’ were identified. It was discovered that the conceptual framework ‘medicine’ in the modern English lexicographic, scientific, educational, and mass-media types of discourse is basically actualized through the following nuclear concepts: ‘diseases’, ‘diagnostics and treatment methods’, and ‘drugs’. Interestingly, the nuclear concepts in all types of the English professional discourse enrich and develop the conceptual framework ‘medicine’ with medical terms related to the corresponding professional markers, synonyms, hyponyms, and hyperonyms. The results obtained provide both a valid background for better explanation, translation, and application of medical vocabulary in terms of modern lexicographic, scientific, educational, and mass-media communication strategies.

scholarly journals The peculiarities of functionality of evaluative lexis in the English-language political discourse (on the text of US mass media)

Litera ◽  
2020 ◽  
pp. 18-28
Author(s):  
Aleksandr Petrovich Evlasev ◽  
Larisa Alekseevna Sychugova
Keyword(s):  
Mass Media ◽  
Political Discourse ◽  
English Language ◽  
Modern Society ◽  
The United States ◽  
Political Life ◽  
The Political ◽  
Public Figures ◽  
The Us ◽  
Ideological Influence

This article is dedicated to examination of the questions of functionality of evaluative lexis in political discourse of the United States. The relevance of the topic is substantiated by the heightened interests of research towards the peculiarities of expressing evaluative meanings in various types of discourse. In modern linguistics, the analysis of functionality of evaluative lexis in the political discourse is of unequivocal interest, since axiological interpretation significantly affects the life of modern society. Research methodology is comprised of the work of such Russian linguists as I. S. Alekseeva, A. A. Ufimtseva, T. A. Znamenskaya, N. D. Arutyunova, and others. Special attention is given to the method of realization of negative evaluations. The goal of this  article consists in the methods of expression of evaluative meanings s using stylistic means, as the language is an effective weapon in the world of politics. The political texts of US mass media served as the material for this research due to the fact that mass media influence the formation of public opinion, the course of political discussions and referendums, rating of political and public figures, political parties, and public organizations. The conducted analysis demonstrates that the US political discourse includes different lexical and stylistic means applied for exertion of ideological influence, as well as formation of certain attitudes on certain realities of political life among the recipients.

Othering as soft-power discursive practice: China Daily’s construction of Trump’s America in the 2016 presidential election

Politics ◽  
2019 ◽  
Vol 40 (1) ◽  
pp. 54-69 ◽  
Author(s):  
Chengxin Pan ◽  
Benjamin Isakhan ◽  
Zim Nwokora
Keyword(s):  
Critical Discourse Analysis ◽  
Soft Power ◽  
The United States ◽  
Discursive Practice ◽  
Discursive Construction ◽  
Discursive Practices ◽  
Chinese Media ◽  
Media Communication ◽  
Power Construction ◽  
The Media

The relationship between Chinese soft power and Chinese media has been a focus of a growing body of literature. Challenging a resource-based conception of soft power and a transmission view of communication that inform much of the debate, this article adopts a discursive approach to soft power and media communication. It argues that their relationship is not just a matter of resource transmission, but one of discursive construction, which begs the questions of what mediated discursive practices are at play in soft power construction and how. Addressing these oft-neglected questions, we identify a typology of three soft-power discursive practices: charm offensive, Othering offensive, and defensive denial. Focusing on the little-understood practice of Othering offensive, we illustrate its presence in Chinese media through a critical discourse analysis of China Daily’s framing of Donald Trump and the United States, and argue that the Othering offensive in Chinese media that portrays Trump’s America as a dysfunctional and declining Other serves to construct a Chinese self as more responsible, dynamic, and attractive. Adding a missing discursive dimension to the study of soft power and the media, this study has both scholarly and practical implications for analysing a nation’s soft power strategy.

scholarly journals The genitive case as a grammatical preference of modern press

2019 ◽  
Vol 1 (4) ◽  
pp. 7-15
Author(s):  
M. A. Salkova ◽  
O. A. Machina
Keyword(s):  
Mass Media ◽  
Structure Analysis ◽  
English Language ◽  
Media Discourse ◽  
The Core ◽  
Media Texts ◽  
Modern Mass ◽  
Case Structure ◽  
Functional Capacities ◽  
Genitive Case

The article focuses on the construction N’s + N known as the genitive case structure. Analysis of the data retrieved from two English Language corpora (the BNC and COCA) has demonstrated that the N’s + N structure as a typical grammatical feature of modern mass media discourse realizes certain communicative and discursive properties that constitute the core of this mixed morphological-and-syntactic phenomenon. Thanks to its anthropocentric character, the structure also possesses some functional capacities that make a valuable and indispensable contribution to the organization of meaning in mass media texts.

scholarly journals Celebrity gossip as a genre in English-language mass media discourse

2020 ◽  
Vol 24 (2) ◽  
pp. 386-418
Author(s):  
Svetlana V. Ivanova ◽  
Gulnara Sharifullovna Khakimova
Keyword(s):  
Mass Media ◽  
Mass Communication ◽  
English Language ◽  
Integrative Approach ◽  
Complex Nature ◽  
Media Discourse ◽  
Media Communication ◽  
Text Type ◽  
Celebrity Gossip ◽  
Theory Of Discourse

The multidimensionality of rumours as part and parcel of mass communication has stipulated the research in their linguistic nature. The present paper studies this specific communication phenomenon and the discursive practices by means of which it is realized across the Anglophone mass media discourse continuum. The theory of discourse-analysis underpinning the present paper predetermines an integrative approach with various methods employed. This approach makes it possible to gain an insight into the complex nature of the object under study. The research is targeted at media rumours, namely celebrity gossip, manifested in on-line versions of the printed press and original web outlets in 2015-2018. The main goal of the research is to reveal specific features of media rumors as a speech genre in the Anglophone media communication. Celebrity gossip texts make up the empiric material for the present study. This aim is achieved via the description of the content and form of the text-type structure supplemented by an application of stylistic analysis. In terms of the topics, the findings demonstrate a wide variety of topoi comprising both public (social interactions) and private spheres of celebrities’ life with an emphasis on privacy, sensationalism and scandalous impropriety as dominant discursive characteristics of the text-type samples under study. The structure of the celebrity gossip discourse is represented by texts in different journalistic forms: from informative genres to feature type variations used by authors as means of constructing celebrity culture. The information of trivial content and questionable validity because of its unverified character is disguised as reports of high testimonial trustworthiness and epistemic value with the help of a variety of language and textual resources. The results of the study enable us to argue that within the mass media communication there exists a specific discourse which is hybrid by nature and non-evidential by verification.

scholarly journals REIMAGINE PITCH AS A SPEECH GENRE IN BUSINESS COMMUNICATION

2020 ◽  
Vol 12 (3) ◽  
pp. 31-40
Author(s):  
Tatiana L. Kopus ◽  
◽  
Irina I. Klimova ◽  
Keyword(s):  
Mass Media ◽  
English Language ◽  
Business Communication ◽  
Logical Structure ◽  
Communication Strategy ◽  
Media Communication ◽  
Forming Characteristics ◽  
Speech Genre ◽  
Media Discourses ◽  
Speech Situation

The article studies system-forming characteristics of pitch as a business speech genre in business communication. The research material is presented by 54 entrepreneurial pitches (a brief speech of an entrepreneur to investors) in the TV reality shows Dragons’ Den (UK) and Sharks Tank (USA). The article describes pitches studied by modern linguists within the anthropocentric paradigm. The paper considers the concepts ‘speech genre’, ‘communication strategy’ through the prism of scientific views of M. M. Bakhtin, O. S. Issers as well as the theory of business discourse in the works by F. Bargiela-Chiappini. The article analyzes the most typical structural, lexical, semantic and stylistic characteristics of the pitch manifested in dynamics. The authors demonstrate that the interaction of business, public and mass media discourses generates a genre that is not reduced to the simple sum of their components. The research shows that taken in the context of mass media communication, pitch as a genre should be considered in all the diversity of this speech situation, allowing us to rethink the genre-forming factors of pitch. The set of specific characteristics that make it special in its capacity of a speech genre includes inequality of the communication role and status, two pools of listeners, preset logical structure of the text, elements of show, turns in the process of speech, number of speakers, and a function of a trigger for further negotiation. A new understanding of the role and meaning of pitch allows us to categorize this genre not as an element of the sales genre but as the first component of the commercial negotiation genre. The results obtained can be applied in the practice of teaching modern English language, in research on communicative linguistics and pragmatics.

scholarly journals Relevance of the mass media in Prevention, Education and Contextual Management of COVID-19

2021 ◽  
Vol 13 (1) ◽  
pp. 129-146
Author(s):  
Enaidy Reynosa Navarro ◽  
Margit Julia Guerra-Ayala ◽  
Walther Hernán Casimiro-Urcos ◽  
Dolores Vélez-Jiménez ◽  
Nora Consuelo Casimiro-Urcos ◽  
...  
Keyword(s):  
United States ◽  
Social Networks ◽  
Mass Media ◽  
The United States ◽  
Electronic Media ◽  
International Survey ◽  
Socially Responsible ◽  
Media Communication ◽  
Prevention Education ◽  
The Media

The purpose of this research was to determine the relevance of the media in the prevention, education and contextual management of COVID-19. Methodology: descriptive non-experimental transectional research. An international survey validated by experts was applied, surveying 1082 people during a month. The countries with the highest participation were Peru, Colombia, Mexico, the United States and Russia. The data was processed using SPSS version 25. 64.7% of the respondents affirmed that the means were decisive in preventing the pandemic; 59.1% recognized the importance of the media for awareness and prevention of the pandemic, and 64% valued the importance of the media for the contextual management of the pandemic; demonstrating a significant relationship between the variables. Contributions: the need for strategic, prudent, ethical and socially responsible communication that benefits citizens in a pandemic situation is highlighted.   Keywords: Mass media; communication; electronic media; social networks; education; prevention

scholarly journals Proper names as a part of telescopic nomination in English-language publicistic texts of the modern mass media

2020 ◽  
pp. 1-9
Author(s):  
Viktoriia Mikhailovna Volova ◽  
Yuliya Sergeevna Vasil'eva
Keyword(s):  
Mass Media ◽  
English Language ◽  
Proper Names ◽  
Practical Importance ◽  
Stylistic Analysis ◽  
Form And Function ◽  
The Mass Media ◽  
Modern Mass ◽  
And Function

This article examines the telescopic nominations as a peculiar type of tropeic utilization of proper names, in which anthroponyms are used as the foundation from the perspective of the method of introduction into a publicistic text, as well as specificities of their functionality within modern English-language mass media. It is demonstrated that telescopy as a special type of abbreviation is one of the most productive means of enrichment of the mass media language, as telescopic nominations in publicistic texts combine high expressiveness and informativeness of provided material. This article analyzes the form and function of onyms as a part of telescopic nominations in modern English-language publicistic culture. It is established that in the modern English, telescopic nominations represent a rapidly growing layer of the lexicon, confirmed by the active use of this word-forming model that includes proper names. The scientific novelty of the research consists in a comprehensive lexical stylistic analysis of the process of formation and proliferation of the linguistic novelties, peculiarities of their application in speech, as well as character and dynamics of the global linguistic processes. The practical importance of the acquired results lies in the fact that they can be used within the framework of teaching such disciplines lexicology, linguoculturology, stylistics, as well as creation of textbooks on these disciplines.

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