scholarly journals Marketing terytorialny jako forma działań przedsiębiorczych samorządów terytorialnych w Polsce

2011 ◽  
Vol 7 ◽  
pp. 188-1196
Author(s):  
Małgorzata Zdon-Korzeniowska
Keyword(s):  
Resource Management ◽  
Local Governments ◽  
Global Market ◽  
Innovative Approach ◽  
Marketing Concept ◽  
Public Authorities ◽  
Goods And Services ◽  
Territorial Marketing ◽  
Market Requirements ◽  
Freedom Of Action

Nowadays, functioning of local governments is mostly affected by two phenomena: globalization and locality. Globalizations processes, and among them, tendency to increase the freedom and speed of movement of capital, people, goods and services; give businesses and citizens particular opportunities. These opportunities among others are related with the freedom to choose their place of business, residence, place of work or a place of rest. The above create a specific outlook for the places of reception of investments, businesses or individuals, and so for territorial units managed by local governments. In order to meet the global market requirements, local governments must demonstrate flexibility, innovation and market-based approach, adapting to the needs of interested groups of customers: businesses, tourists, residents, investors. Counterweight to what entails the processes of globalization is observable tendency to expose what is local by communities to emphasize their own identity and affiliation to the region. Local governments in Poland since the late 90’s have gained greater powers and greater freedom of action, which enabled them to implement their role as “managers” of territorial units, which manage, and thus have influence on the directions of development of their “small homelands”. To take advantage of emerging, therefore, opportunities, local authorities - as mentioned above - have to demonstrate entrepreneurial and innovative approach. The use of the concept of territorial marketing can be regarded without a doubt as an entrepreneurship attitude of local governments in the conditions of globalization. Market-based approach founded on the marketing concept allows one to increase the efficiency of activities related to resource management of individual territorial units, thus being a useful tool to enhance their competitiveness. This paper contains reflections on application of the concepts of territorial marketing by public authorities to manage their own development.

scholarly journals Actual problems of economic activity of communal commercial enterprises in Ukraine

2020 ◽  
pp. 89-96
Author(s):  
Vadym Koverznev
Keyword(s):  
Economic Activity ◽  
Local Governments ◽  
Local Community ◽  
Negative Impact ◽  
Public Procurement ◽  
The European Union ◽  
Public Authorities ◽  
Goods And Services ◽  
Commercial Activities ◽  
Procurement Procedure

In the article are accented attention on that the modern state of economy of Ukraine is in the crisis state.. In these conditions, there is an urgent need to save budget funds spent on ensuring the activities of public authorities and local governments, and the implementation of their powers. This problem is partially solved by the legislation on public procurement, which should serve as a means of economic growth in Ukraine. In the foreign member states of the World Trade Organization Agreement, the participant of which Ukraine is, public procurement is used primarily to develop innovation and improve the quality of life; the most popular means of innovation in the European Union, which is not yet on the market, are pre-commercial procurement, which is carried out in order to research and develop new innovative solutions. Unfortunately, in Ukraine such projects does not develop and public purchases are used exceptionally with the aim of budgetary cost effectiveness, during realization of purchases for satisfaction of current necessities of public and organs of local self-government authorities, that not in a complete measure answers their setting. An analysis of the current legislation of Ukraine on public procurement provides grounds for the conclusion that it applies to all utilities without exception, including those created for commercial activities and profit in the interests of the local community. However, proving the fact, that the economic activity of enterprise has exclusively commercial in nature and is not carried out at the expense of the budget, releases the municipal commercial enterprise from the obligation to comply with the public procurement procedure established by the Law of Ukraine “On Public Procurement” services. The need for public procurement has a negative impact on the economic performance of utility companies, as in many cases it forces them to purchase cheap goods and services that do not meet the company’s requirements for functionality or quality. Suchsituation reduces the interest in development of communal commercial enterprises and encourages owners to liquidate them, which creates the preconditions for the emergence of corrupt schemes to withdraw funds from local budgets. With the aim of conditioning for effective realization by the business communal enterprises of economic activity in interests of local communities, the leadingout of these enterprises offers the author of the article from under the action of legislation of Ukraine about public purchases. Key words: purchases for budgetary funds, public procurements, communal commercial enterprises.

INTERCONNECTIONS BETWEEN TERRITORIAL MARKETING AND THE BRAND OF UNITED TERRITORIAL COMMUNITIES

2019 ◽  
Vol 4 (3) ◽  
pp. 415-421
Author(s):  
Kseniia Bliumska-Danko ◽  
Nataliia Kolodnenko
Keyword(s):  
Local Governments ◽  
System Analysis ◽  
Research Abstract ◽  
External Environment ◽  
Social Efficiency ◽  
Public Authorities ◽  
Territorial Marketing ◽  
Brand Development ◽  
Analysis And Synthesis ◽  
Main Factor

Introduction. The rapid implementation of administrative-territorial reform in Ukraine requires the search for new effective tools to increase the economic and social efficiency of united territorial communities. Given that the main factor in the successful economic activity of a legal entity is an effective marketing policy, we hypothesized that the formation of the economic system of UTC should take place on the basis of marketing with brand development in this area. In such circumstances, there is a need to define the nature and relationship between the marketing of the territory and the territorial brand. Goal. The purpose of this article is to determine the systemic relationships that take place in the brand formation of a united territorial community on the basis of and using the tools of innovative territorial marketing. Method. The following methods were used during the research: abstract-logical, monographic, generalization, system analysis and synthesis. Results. Theoretical bases of territorial marketing development in the united territorial communities are improved and forms of their realization are defined. It is proved that territorial marketing is a full-fledged system of actions of public authorities and local governments, interested individuals and legal entities to identify and promote unique and demanded in the external environment advantages of a region, which allows to create attractiveness and prestige of this territory and its resources. The methodological basis of interdependent relations in building a brand of a separate territory on the basis of marketing is formed. The strategic directions of activity of local self-government bodies at development of a competitive brand are substantiated. Brand filling matrices with key influencing factors are constructed. Keywords: united territorial community, territorial marketing, territory brand, tourism.

scholarly journals Business in Technological, Marketing and Social Perspectives: A Progress in Strategic and Human Resource Management

2019 ◽  
Vol 85 ◽  
pp. 21-26 ◽  
Author(s):  
Pei Hua Fu ◽  
Tchamy Jonathan ◽  
Najma Bano
Keyword(s):  
Resource Management ◽  
Human Resource Management ◽  
Human Resource ◽  
Human Resources Management ◽  
Global Market ◽  
Influential Factor ◽  
Research Review ◽  
Technology Infrastructure ◽  
Social Perspectives ◽  
Goods And Services

Progress in globalization has made many nations to see China as a fast-growing country in terms of technology, infrastructure, manufacturing and production of goods and services. In spite of these developments, there is still a room of research for resolving the uneven distribution of income which has caused political and socio-economic problems in the country. The purpose of this paper is to determine the role of Human Resources Management and Talent Management in bringing improvement in enterprise capabilities to stand in the market. The method adopted in this paper is the systemic literature reviewer focused on the qualitative analysis of studies focused on strategic and human resource management. This research review finds that these human-related managements are crucial requirement to build company capabilities. However, as the the company keeps growing, performance and development of employee need to keep up to cover up the global market. Giving some guidance, training, and practice may be one of the proper investments in developing the capabilities. Customer loyalty is an influential factor in the performance of the company.

scholarly journals The Policy Approach In Promoting Small And Medium Sized Enterprises In Japan

2012 ◽  
Vol 11 (10) ◽  
pp. 1087 ◽  
Author(s):  
Rika Nakagawa
Keyword(s):  
Foreign Language ◽  
Local Governments ◽  
New Technology ◽  
Global Market ◽  
Know How ◽  
Goods And Services ◽  
Job Opportunities ◽  
Policy Measures ◽  
The Government

The purpose of this paper is threefold: 1) to investigate the role of small and medium sized enterprises (SMEs) in the economy, 2) to classify obstacles for SMEs growth, and 3)to review policy measures in Japan and problems to be solved as soon as possible. This study indicates that SMEs have played a significant role in the economy. SMEs create production linkages among companies in the economy by supplying goods and services. In addition, SMEs have been a main promoter of trade. Moreover, SMEs provide people with various job opportunities, which generate an important source of income. SMEs, however, face many obstacles to sustainable development. One major problem is that SMEs have limited financial resources compared with large enterprises. Due to this financial constraint, it is difficult for SMEs to upgrade production facilities and keep up with new technology. Furthermore, SMEs are suffering from a shortage of skilled labor. This becomes more serious when they try to expand business in the global market. In order for SMEs to compete with rivals in the international market, employees need a wide variety of knowledge and skills, such as foreign business know-how, human resource management, foreign language expertise, etc. Human resources of SMEs are often insufficient to meet their business needs. In Japan, both the central and local governments have implemented various policies to address these challenges. This research found that some policies worked well and supported SMEs, while others did not. The author, however, points out that some studies need to be carefully reconsidered because there is no consistent framework for policy evaluation. This means that the results of the evaluation of SMEs are likely to vary because of the different methodologies used. Thus, this paper recommends the government develop an appropriate system for assessing SME policies.

scholarly journals Problematyka globalizacji działalności sektora bankowego w edukacji szkolnej

2006 ◽  
Vol 2 ◽  
pp. 256-261
Author(s):  
Kazimierz Nowak
Keyword(s):  
World Market ◽  
Global Market ◽  
Insurance Companies ◽  
Investment Funds ◽  
Public Authorities ◽  
Goods And Services ◽  
Complex Processes ◽  
Bank Deposits ◽  
Leading Position ◽  
International Companies

In the era when economy is acquiring more international character, the world market, so far a collection of national and international markets, is becoming a global market of particular products. Individual countries are becoming less important, whereas international companies are gaining more significance, being more difficult to control including the control of the national public authorities. Globalisation, understood as a progressing internalisation of economic activity or as a closer uniting of national economies, consists of various and complex processes and issues. The development of globalisation is influenced by various factors: the growing mobility of the capital, goods and services, technological progress, especially quick introduction of all the innovations, considerable reductions of the prices of transport and communication. Owing to the computer revolution, the borders between the countries stop to be an obstacle to the transfer of the goods and production factors, especially of the financial capital. The transfer can be done directly by the financial institutions or through their officers, this especially concerns banks. As a result of globalisation, banks have lost their leading position of financial agents, which has forced these institutions to engage themselves in investing. What is more, the non-banking institutions have become more active in gaining the savings available on the market. These institutions (mostly insurance companies and investment funds) are very inventive in offering various forms of lodging financial means, which constitute an alternative to the bank deposits. It is especially important for big international companies which search for considerable means to finance their current activity and investments. Their financial needs are connected to the dynamic development of the process of fusion and overtaking of the companies in individual countries and on an international scale.

CONFLICT MANAGEMENT IN INTERACTION BETWEEN GOVERNMENT AND PUBLIC

2017 ◽  
Author(s):  
Mykola Somych ◽  
◽  
Yuiiia Vakulenko ◽  
Liudmyla Horbatiuk ◽  
Yurii Kovryzko ◽  
...  
Keyword(s):  
Conflict Management ◽  
Local Governments ◽  
Conflicts Of Interest ◽  
Alternative Methods ◽  
Personal Interest ◽  
Public Authorities ◽  
Conflict Situations ◽  
Legitimate Interests ◽  
System Of Parameters ◽  
Political Economic

The article summarizes the theoretical principles of defining the concept of «mechanism», «conflict management mechanism». The main types of conflicts according to the Law of Ukraine «On Civil Service» are clarified: official disputes and conflicts of interest – a situation in which the personal interest of a civil servant affects or may affect the objective performance of his duties and in which there is or may occur contradictions between the personal interest of the employee and the legitimate interests of citizens, organizations, society. The main types of conflict management mechanisms are identified: organizational, legal and socio-psychological, taking into account objective and subjective factors, which covers a system of parameters, sequential actions, a set of methods and measures of socio- psychological nature. The causes of conflict situations in the interaction of public authorities and the public are substantiated: objective (social, political, economic, ideological factors) and subjective (derived from objective). Conflict fields of contradictions that arise in the process of interaction are depicted: legislative principles, political sphere, personnel policy, undemocratic worldview of managers, economic competence. The analysis of the main conflict fields of contradictions of local governments of Poltava region is carried out. New, alternative methods of conflict resolution have been formed: competition, adaptation, compromise, avoidance, cooperation, their general characteristics have been determined. Officials were invited to use the open conversation technique in order to reach a compromise.

SUBJECTS AND OBJECTS OF PUBLIC MARKETING

2018 ◽  
Vol 1 (12) ◽  
pp. 260-270
Author(s):  
Yevgeny Victorovich Romat ◽  
Yury Volodimirovich Havrilechko
Keyword(s):  
Public Administration ◽  
Municipal Government ◽  
Executive Power ◽  
Marketing Concept ◽  
Public Authorities ◽  
Public Marketing ◽  
The Public ◽  
State Management ◽  
Management Concepts ◽  
The Subject

The article is devoted to research of theoretical problems of the concepts of the subject and object of public marketing. The definitions of these concepts are considered in the article, the evolution of their development is studied. The article provides an analysis of the main approaches to the notion of subjects and objects of public marketing, their relationship and role in the processes of public marketing. The authors proposes concrete approaches to their systematization. These approaches allow us to identify specific types of public marketing and their main characteristics. Relying on the analysis of the concept of “subject of public (state) management”, it is concluded that as bodies of state marketing, most often act as executive bodies of state power. In this case, the following levels of marketing subjects in the system of public administration are allocated: the highest level of executive power; Branch central bodies of executive power; Local government bodies; Separate government agencies. It is noted that the diversity of subjects of public marketing is explained, first of all, by the dependence on the tasks of the state and municipal government, the possibilities of introducing the marketing concept of these subjects and certain characteristics of the said objects of state marketing. It is noted that the concept of “subject of public marketing” is not always the identical notion of “subject of public administration”. First, not all public authorities are subjects of state marketing. In some cases, this is not appropriate, for example, in the activities of the Ministry of Defense of Ukraine or the Ministry of Internal Affairs of Ukraine. Secondly, state marketing is just one of many alternative management concepts, which is not always the most effective in the public administration system.

scholarly journals Neglected and Underutilized Plant Species (NUS) from the Apulia Region Worthy of Being Rescued and Re-Included in Daily Diet

Horticulturae ◽  
2021 ◽  
Vol 7 (7) ◽  
pp. 177
Author(s):  
Aurelia Scarano ◽  
Teodoro Semeraro ◽  
Marcello Chieppa ◽  
Angelo Santino
Keyword(s):  
Plant Species ◽  
Global Market ◽  
Wild Plant ◽  
Nutritional Security ◽  
Apulia Region ◽  
Daily Diet ◽  
Wild Plant Species ◽  
Market Requirements ◽  
Strategic Role ◽  
Security Challenge

Neglected and underutilized species (NUS) are cultivated, semi-domesticated, or wild plant species, not included in the group of the major staple crops, since, in most cases, they do not meet the global market requirements. As they often represent resilient species and valuable sources of vitamins, micronutrients, and other phytochemicals, a wider use of NUS would enhance sustainability of agro-systems and a choice of nutritious foods with a strategic role for addressing the nutritional security challenge across Europe. In this review, we focused on some examples of NUS from the Apulia Region (Southern Italy), either cultivated or spontaneously growing species, showing interesting adaptative, nutritional, and economical potential that can be exploited and properly enhanced in future programs.

scholarly journals Municipal Urban Waste Management—Challenges for Polish Cities in an Era of Circular Resource Management

Resources ◽  
2021 ◽  
Vol 10 (6) ◽  
pp. 55
Author(s):  
Agata Mesjasz-Lech
Keyword(s):  
Resource Management ◽  
Waste Management ◽  
Environmental Protection ◽  
Local Governments ◽  
Municipal Waste ◽  
City Management ◽  
Environmental Orientation ◽  
Material Cycles ◽  
The Creation ◽  
Urban Waste Management

Municipal authorities increasingly view environmental protection as one of the goals of city management. The pro-environmental orientation of cities can, therefore, foster the creation of new management methods and instruments and promote reorganization of determining material flows in a municipal system. Activities of this kind should result not only in the reduction of generated waste but also in the creation of closed material cycles. Considering the tasks of Polish local governments, municipalities should pay the most attention to municipal waste. Accordingly, the goal of this study was to identify the problem of mixed municipal waste in cities and assess the influence of investments into fixed assets for environmental protection in the scope of waste management on the quantity of mixed municipal waste in cities. This article also identifies activities for circular resource management that need to be realized by Polish municipalities. The analysis was performed using the panel model, dynamic indexes, and critical analysis of city documents. The conducted research revealed positive trends in cities with respect to the amount of waste collected non-selectively that is conducive to circular resource management. The fact that municipal waste quantity is on the increase should encourage urban authorities to promote pro-environmental waste management behaviors among city dwellers.

THE VALUE AND SIGNIFICANCE OF LEGAL PRECEDENT, ITS FUNCTIONING IN UKRAINE

2017 ◽  
Author(s):  
Nataliia Pylhun ◽  
◽  
Vladyslava Sokhar ◽  
Keyword(s):  
Local Governments ◽  
Constitutional Court ◽  
Public Authorities ◽  
Legal Cases ◽  
Judicial Practice ◽  
Special Procedure ◽  
Legal Case ◽  
Foreign Countries ◽  
Legal Precedent ◽  
Exclusive Right

The article is devoted to the coverage of one of the current problems of law-making activity of officials and public authorities regarding the value and significance of legal precedent in society. Legal precedent is the main source of law in the Anglo-Saxon legal system, but it is also reflected in the Romano-Germanic legal family. Judicial practice of foreign countries clearly demonstrates the effectiveness and value of judicial precedent in resolving legal cases. The peculiarity of the precedent is that the results of the interpretation of constitutional acts and ordinary laws provided by higher courts are binding on all lower levels of the judiciary. As a result of this approach, a relatively independent type of precedent is formed - the precedent of interpretation, recently the concept of precedent of interpretation is becoming increasingly relevant for Ukraine in connection with the practice of the Constitutional Court of Ukraine. According to the Constitution of Ukraine, the Constitutional Court of Ukraine has the exclusive right to provide an official interpretation of the Constitution and laws of Ukraine. Decisions of the Constitutional Court of Ukraine on official interpretation are binding on all individuals and legal entities, as well as public authorities and local governments in Ukraine. However, the Constitutional Court of Ukraine carries out interpretive activities not only within the framework of a special procedure, but also during decisions on compliance with the Constitution of Ukraine, laws and other legal acts specified by law. The motivating part of these decisions may contain legal interpretative provisions, which disclose the content of the relevant provisions of the Constitution of Ukraine and legal acts, the constitutionality of which has been verified. Judicial precedent has certain advantages in terms of the quality of justice, as it is characterized by special regulation of similar specific life situations, which reduces the level of arbitrariness of officials. However, there is another view of this issue, which denies the effectiveness and reliability of this mechanism, because the court precedent actually denies the individualization of the legal case.

Sign in / Sign up

Export Citation Format

Share Document