PENGARUH BAURAN PROMOSI TERHADAP MINAT BERWISATA DAN IMPLIKASINYA TERHADAP KEINGINAN UNTUK BERKUNJUNG ULANG PADA OBJEK WISATA PANTAI GEMAH TULUNGAGUNG (STUDI PADA MAHASISWA STKIP PGRI TULUNGAGUNG)

2019 ◽  
Vol 2 (2) ◽  
Author(s):  
Charir Mahmudah
Keyword(s):  
Random Sampling ◽  
Structural Equation ◽  
Quantitative Research ◽  
Sampling Technique ◽  
Marketing Mix ◽  
Equation Modeling ◽  
P Value ◽  
Significant Positive Effect ◽  
Quantitative Research Methods ◽  
Positive Effect

�AbstractThis study aims to determine the effect of the promotion mix on travel interest; the influence of the promotional mix on the desire to revisit; and the influence of interest in traveling to the desire to visit again. The purpose of the study was made because based on the fact of a repeat visit, because Gemah Beach has an appalling situation, for example the condition of Gemah Beach is less clean and the facilities are less satisfactory. This research method uses quantitative research methods with a population of 1201 students. The sampling technique used a random sampling of 206 students. Variables consist of promotion mix (X1), interest in traveling (X2), and desire to re-visit (X3). Data collection using documents and questionnaires. The data analysis technique used is Structural Equation Modeling (SEM). The results showed that: the promotion of a significant positive influence on travel interest showed a probability value of 0,000 below the p value of 0.05; the promotion mix did not have a significant positive effect on the desire to revisit, indicating a probability value of 0.052 above the p value of 0.05; interest in traveling has a significant positive effect on the desire to revisit showing a probability value of 0,000 below the p value of 0.05.�Keywords: Promotion Mix, Marketing Mix, Travel, Revisit��AbstrakPenelitian ini bertujuan untuk mengetahui pengaruh bauran promosi terhadap minat berwisata; pengaruh bauran promosi terhadap keinginan berkunjung ulang; dan pengaruh minat berwisata terhadap keinginan berkunjung ulang. Tujuan penelitian tersebut dibuat karena berdasarkan fakta berkunjung ulang, dikarenakan Pantai Gemah memiliki keadaan yang memprihatinkan, contohnya keadaan Pantai Gemah kurang bersih dan fasilitas kurang memuaskan. Metode penelitian ini mengunakan metode penelitian kuantitatif dengan populasi sebesar 1201 mahasiswa. Teknik pengambilan sampel menggunakan random sampling sejumlah 206 mahasiswa. Variabel terdiri dari bauran promosi (X1), minat berwisata (X2), dan keinginan berkunjung ulang (X3). Pengumpulan data menggunakan dokumen dan angket. Teknik analisis data yang digunakan adalah Structural Equation Modelling (SEM). Hasil penelitian menunjukkan bahwa: bauran promosi pengaruh positif signifikan terhadap minat berwisata menunjukkan nilai probabilitas sebesar 0,000 dibawah nilai p value 0,05; bauran promosi tidak berpengaruh positif signifikan terhadap keinginan berkunjung ulang menunjukkan nilai probabilitas sebesar 0,052 diatas nilai p value 0,05; minat berwisata berpengaruh positif signifikan terhadap keinginan berkunjung ulang menunjukkan nilai probabilitas sebesar 0,000 dibawah nilai p value 0,05.�Kata Kunci: Bauran Promosi, Marketing Mix, Berwisata, Berkunjung Ulang

TRANSPARANSI PAJAK DAN KEPERCAYAAN WAJIB PAJAK TERHADAP KEPATUHAN WAJIB PAJAK (SURVEI PADAWAJIB PAJAK KOTA DKI JAKARTA)

2019 ◽  
Vol 4 (1) ◽  
pp. 1-18
Author(s):  
Madjidainun Rahma
Keyword(s):  
Structural Equation Modeling ◽  
Random Sampling ◽  
Structural Equation ◽  
Sampling Technique ◽  
Target Population ◽  
Partial Least Square ◽  
Least Square ◽  
Equation Modeling ◽  
Research Results ◽  
Positive Effect

This research aims to identify and examine the effect of the Tax Transparency and Trust Taxpayers Against the Taxpayer Compliance existing areas of Jakarta. The method used is descriptive and associative. Target population studied is Unit in Unit 14 Analysis of the Tax Office in the region of Jakarta. Sampling technique used is random sampling. Model influence analyzed using SEM (Structural Equation Modeling ) with alternative method PLS ( Partial Least Square ) which is aimed at testing the Influence between Tax Transparency and Trust Taxpayers Against the Taxpayer Compliance that there diunit analysis has been given permission to conduct research. Results of the analysis showed that partially Tax Transparency and unsignificant positive effect on the Taxpayer Compliance. Similarly, the Trust Taxpayers partially positive and significant impact to the Taxpayer Compliance . Simultaneously Transparency and Trust Tax Taxpayers Against the Taxpayer Compliance effect, this means that the Tax and Trust trades Taxpayers together will increase the Taxpayer Compliance.   Keywords: Tax Transparency, Trust, Taxpayer Compliance.     Penelitan ini bertujuan untuk mengetahui dan menguji pengaruh Transparansi Pajak dan Kepercayaan Wajib Pajak Terhadap Kepatuhan Wajib Pajak yang ada wilayah DKI Jakarta. Metode yang digunakan adalah deskriptif dan asosiatif. Populasi target yang diteliti ialah Satuan Kerja yang ada di Unit Analisis 14 Kantor Pelayanan Pajak diwilayah DKI Jakarta. Teknik sampel yang digunakan ialah random sampling. Model pengaruh di analisa menggunakan analisis SEM (Structural Equation Modeling) dengan metode alternative PLS (Partial Least Square) yang bertujuan menguji Pengaruh antara Transparansi Pajak dan Kepercayaan Wajib Pajak Terhadap Kepatuhan Wajib Pajak yang ada diunit analisis yang telah diberi ijin untuk melakukan penelitian. Hasil analisis menunjukan bahwa Transparansi Pajak secara parsial berpengaruh positif dan tidak signifikan terhadap Kepatuhan Wajib Pajak. Begitu pula dengan Kepercayaan Wajib Pajak yang secara parsial berpengaruh positif dan signifikan terhadap Kepatuhan Wajib Pajak. Secara simultan Transparansi Pajak dan Kepercayaan Wajib Pajak berpengaruh Terhadap Kepatuhan Wajib Pajak, hal ini berarti bahwa dengan Transakasi Pajak dan Kepercayaan Wajib Pajak bersama-sama maka akan meningkatkan Kepatuhan Wajib Pajak.

scholarly journals THE EFFECT OF REPRESENTATIVENESS, AVAILABILITY, ANCHORING, RISK PERCEPTION, AND HERDING ON INVESTMENT DECISIONS SYARIAH INVESTORS

2021 ◽  
Vol 11 (1) ◽  
pp. 81-92
Author(s):  
Rico Priandana Loris ◽  
Prabowo Yudo Jayanto
Keyword(s):  
Risk Perception ◽  
Random Sampling ◽  
Structural Equation ◽  
Descriptive Analysis ◽  
Investment Decisions ◽  
Sampling Technique ◽  
Simple Random Sampling ◽  
Equation Modeling ◽  
Psychological Bias ◽  
Positive Effect

Investors do not always think rationally but sometimes think irrational. Decision-making based on irrational thinking is influenced by a psychological bias which often leads to wrong decisions. This study aims to find empirical evidence of the influence of representativeness, availability, anchoring, risk perception, and herding on the investment decisions of sharia investors who open stock accounts at Phintraco Sekuritas Semarang. The population in this study were investors who have opened Islamic stock accounts at Phintraco Sekuritas Semarang. The sample is respondents who have opened Islamic stock accounts at Phintraco Sekuritas Semarang. The sampling technique used was simple random sampling and data collection techniques used a questionnaire. The data were analyzed using descriptive analysis and Structural Equation Modeling (SEM). The results showed that representativeness, anchoring, risk perception, and herding have a significant positive effect on the investment decisions of Islamic investors. Meanwhile, the availability variable does not affect investment decisions in Islamic investors.

scholarly journals VARIABLES DETERMINING MUZAKI LOYALTY IN PAYING ZAKAT, INFAQ AND SHODAQOH AT ZAKAT INSTITUTIONS IN INDONESIA

INFERENSI ◽  
2020 ◽  
Vol 14 (2) ◽  
pp. 249-266
Author(s):  
Ahmad - Roziq ◽  
Eka Desy Suryaningsih ◽  
Nur - Hisyamuddin
Keyword(s):  
Structural Equation ◽  
Sampling Technique ◽  
Partial Least Square ◽  
Least Square ◽  
Equation Modeling ◽  
Survey Method ◽  
Significant Positive Effect ◽  
Analysis Technique ◽  
Written Questions ◽  
Positive Effect

This study aims to find out, test and analyze: (a) the effect of transparencyon muzaki beliefs; (b) the effect of transparency on muzaki loyalty; (c) theeffect of accountability on muzaki’s trust; (d) the effect of accountabilityon muzaki loyalty; (e) the effect of trust on muzaki loyalty in paying zakat,infaq, and almsgiving at the Amil Zakat Institution in Indonesia. This type ofresearch is explanatory research and using survey method. Data collectiontechnique used was questionnaire containing written questions answeredby respondents, namely muzaki (payer of zakat, infaq and sadaqah) at amilzakat institutions. The sampling technique used was purposive sampling,which set the samples based on criteria. The data analysis technique inthis study used the Partial Least Square (PLS) approach. PLS is a modelof Structural Equation Modeling (SEM) based on components or variants.The results of the study found that (a) accountability has a significantpositive effect on muzaki’s trust; (b) transparency has a significant positiveeffect on muzaki’s trust; (c) accountability has a significant positive effecton muzaki loyalty; (d) transparency has a significant positive effect onmuzaki loyalty; (e) trust has a significant positive effect on muzaki loyaltyin paying zakat, infaq, and almsgiving at the Amil Zakat Institutionin Indonesia. The results of this study suggest that zakat managementorganizations increase the loyalty of donors in paying zakat by increasingdonor’s trust by improving transparency and accountability of auditedfinancial reports and in accordance with PSAK 109.

scholarly journals The analysis of influence of motivation and organizational commitment on employees’ performance in Telkom Kandatel Gorontalo Province

2018 ◽  
Vol 16 (4) ◽  
pp. 429-443
Author(s):  
Abdul Rahman Rahim ◽  
Andi Jam’an
Keyword(s):  
Organizational Commitment ◽  
Human Resources ◽  
Structural Equation ◽  
Sampling Technique ◽  
Total Sample ◽  
Primary Data ◽  
Equation Modeling ◽  
Significant Positive Effect ◽  
Regional Service ◽  
Positive Effect

Every organization is required to be in a conducive condition in order to produce optimal performance to serve the community. The successfulness of an organization in many activities was based on technological advantages, fund avalaibility, facilities and human capital. It demanded that every organization of the company must improve its competence in terms of human resources. This research was explanatory research with a quantitative approach that aimed to:1) analyze the effect of motivation on organizational commitment;2) analyze the effect of motivation on employees’ performance;3) analyze the effect of organizational commitment on employees’performance;4) analyze the effect of motivation on employees’ performance through organizational commitment. The study was conducted at the Regional Service Office of PT Telkom Kandatel Gorontalo Province with the total sample of 45 people, the sampling technique used was saturated sampling (census). Primary data collected using the questionnaires were then processed and analyzed using Structural Equation Modeling (SEM). The results of the study indicated that:1) motivation had a significant positive effect on organizational commitment;2) motivation did not have a significant effect on employees’ performance;3) organizational commitment had a significant positive effect on employees’ performance;4) motivation had a significant positive effect on employees’ performance through organizational commitment of PT Telkom Kandatel Gorontalo Province employees.

scholarly journals THE ROLE OF E-TRAINING, CAREER DEVELOPMENT, AND EMPLOYEE RESILIENCE IN INCREASING EMPLOYEE PRODUCTIVITY IN INDONESIAN STATE-OWNED ENTERPRISES

2021 ◽  
Vol 11 (3) ◽  
Author(s):  
Nadira Nurul Janna ◽  
Christian Wiradendi Wolor ◽  
Usep Suhud
Keyword(s):  
Career Development ◽  
Quantitative Data ◽  
Structural Equation ◽  
Sampling Technique ◽  
Equation Modeling ◽  
Employee Productivity ◽  
Significant Positive Effect ◽  
Positive Effect ◽  
Scale Data

This study analyzes the effect of e-training, career development, and employee resilience on employee productivity of State-Owned Enterprises for Survey Services in Indonesia. The sample in this study were employees of one of the State-Owned Enterprises for Survey Services. The sampling technique used is purposive sampling with a valid response of 270 respondents. The research method used is quantitative. Data was collected by distributing questionnaires using a five-point Likert scale. Data were analyzed using exploratory factor analysis and Structural Equation Modeling (SEM) using Amos 24. The results showed that e-training and career development had a significant positive effect on employee resilience. Career development and employee resilience had a significant positive effect on employee productivity. In contrast, e-training does not affect employee productivity. The results of this study provide useful implications for policymakers to determine company strategies related to e-training, career development, and employee resilience to increase employee productivity.

scholarly journals Analisis Pengaruh Kualitas Layanan terhadap Kepuasan dan Loyalitas Mahasiswa di Universitas AMIKOM Yogyakarta

MANAZHIM ◽  
2021 ◽  
Vol 3 (2) ◽  
pp. 236-252
Author(s):  
Fatima Indah Hayati ◽  
Zuprizal Zuprizal ◽  
Singgih Hawibowo ◽  
Yusuf Amri Amrullah
Keyword(s):  
Path Analysis ◽  
Structural Equation ◽  
Sampling Technique ◽  
Equation Modeling ◽  
P Value ◽  
Quality Service ◽  
Development Opportunity ◽  
Self Development ◽  
Students Satisfaction ◽  
Positive Effect

This research aims to know the influence of quality service toward the students’ satisfaction and loyalty at AMIKOM Yogyakarta University. Research method is Quantitative Associative. The research participants of this research were 454 students who were chosen by purposive sampling technique. This research used a questionnaire that contained 41 questions. The result of this research was analyzed using Structural Equation Modeling (SEM) with the help of smartPLS v.3.2.8 program. The result of the analysis process showed: (1) Quality service had a significant and positive effect on the students’ satisfaction with coefficient value of path analysis was 0.566. T statistic was 12.737 and the p-value was 0.000. Self Development Opportunity Dimension was the dimension which had the biggest influence toward the students’ satisfaction, and internationalization dimension has the smallest influence toward the students’ satisfaction, (2) Quality service had a significant and positive effect toward the students’ loyalty with coefficient value of path analysis was 0.242, T statistic was 4.834 and the p-value was 0.000. Self Development Opportunity Dimension was the dimension which had the biggest influence toward the students’ satisfaction, and internationalization dimension has the smallest influence toward the students’ satisfaction, (3) The students’ satisfaction had significant and positive effect toward the students’ loyalty with coefficient value of path analysis was 0.,516. T statistic was 10.919 and p-value was 0.000, (4) Students’ satisfaction is partial mediation of the influence of quality service toward the students’ loyalty with total effect value was 0,534.

scholarly journals ANALISIS PENGARUH BEBAN KERJA DAN KOMITMEN ORGANISASI TERHADAP KINERJA KARYAWAN MELALUI TURNOVER INTENTION SEBAGAI VARIABEL INTERVENING

2019 ◽  
Vol 2 (2) ◽  
pp. 79-94
Author(s):  
Ryan Aulia Authar
Keyword(s):  
Organizational Commitment ◽  
Turnover Intention ◽  
Structural Equation ◽  
Sampling Method ◽  
Employee Performance ◽  
Human Resources Management ◽  
Sampling Technique ◽  
Equation Modeling ◽  
Significant Positive Effect ◽  
Positive Effect

Company always expects its employees to have achievements, because having employees who excel will provide optimal contributions to the company. Good human resources management will lead to achieving goals. Therefore, it is important to analyze of the influence of workload and organizational commitment on employee performance through turnover intention. The purpose of this study was to analyze the effect of workload and organizational commitment on employee performance through turnover intention, the effect of workload and organizational commitment on turnover intention directly or indirectly as an intervening variable. The sample of this study were 140 people. The sampling technique used the proportional random sampling method. Data analysis method uses Structural Equation Modeling (SEM). The results of the study are that workload has a significant positive effect on turnover intention. Organizational commitment has a negative and significant effect on turnover intention. Workload has a significant positive effect on employee performance. Organizational commitment has a significant positive effect on employee performance. Turnover intention has a negative and significant effect on employee performance. Workload does not have a significant effect on employee performance through turnover intention. Organizational commitment has a significant effect on employee performance through turnover intention.       

scholarly journals Engaging perceived value towards political marketing mix for head of region voting decision

2019 ◽  
Vol 15 (4) ◽  
pp. 14-26
Author(s):  
Asep Ferry Bastian ◽  
Margono Setiawan ◽  
Armanu ◽  
Fatchur Rohman
Keyword(s):  
Structural Equation Modeling ◽  
Random Sampling ◽  
Structural Equation ◽  
Perceived Value ◽  
Sampling Technique ◽  
Marketing Mix ◽  
Equation Modeling ◽  
Political Marketing ◽  
Political Candidates

This study aims to determine and analyze the role of perceived value in influencing political marketing mix on voting decision for Head of Region in the Election of Governor and Deputy Governor of Banten in 2017. The population of this study involves people who have the rights to vote in Banten and are kept on the permanent voter list. Sample of this study consists of 664 respondents, in which most of the respondents include casual workers, outsourcing, casual daily laborers, housewives, and workers who do not need special skills. The proportional random sampling technique was utilized in determining the number of respondents. SEM (Structural Equation Modeling) was conducted by applying WarpPLS 6.0. The results of the study indicated that there is a positive and significant relationship between political marketing mix and perceived value concerning the voting decision, as demonstrated by positive and significant effect on perceived value. The findings confirmed that political marketing mix influenced the decision to elect a Head of Region mediated by perceived value. To improve the decision to vote, the researchers believe/suggest that providing attention to political products such as branding of political candidates, is thus deemed necessary.

scholarly journals PENGARUH LINGKUNGAN SEKOLAH DAN KOMPETENSI PROFESIONAL GURU TERHADAP PRESTASI SISWA MELALUI MOTIVASI BELAJAR SEBAGAI VARIABEL INTERVENING PADA SMAN 2 SEULIMEUM KABUPATEN ACEH BESAR.

2021 ◽  
Vol 5 (2) ◽  
pp. 94
Author(s):  
Arsalna Arsalna ◽  
Apridar Apridar ◽  
Mohd Heikal
Keyword(s):  
Student Achievement ◽  
School Environment ◽  
Random Sampling ◽  
Professional Competence ◽  
Sampling Technique ◽  
Simple Random Sampling ◽  
Learning Motivation ◽  
Equation Modeling ◽  
Significant Positive Effect ◽  
Positive Effect

ABSTRACTThe purpose of this study was to analyze the influence of the school environment, teacher professional competence on student achievement through learning motivation as an intervening variable at SMAN 2 Seulimeum Aceh Besar District. This study used two stages of sampling, namely the Proportionate stratified random sampling technique and the simple random sampling technique (simple random sampling) , which amounted to 156 students . The analysis tool uses the SEM ( structural equation modeling ) A MOS method . the study result showed that variables school environment positive and significant effect on student achievement and motivation, professional competence of teachers and a significant positive effect on student achievement and motivation, and learning motivation also has a positive and significant effect on student achievement . To me see mediation analysis of the school environment and teachers' professional competence and a significant positive effect is partially mediated the achievements of students of SMAN 2 Seulimeum Aceh Besar district.Keywords: school environment , professional competence of teachers , motivation to learn , and student achievement.  

scholarly journals Pengaruh Kualitas Website E-Commerce, Kepercayaan, Persepsi Risiko dan Norma Subyektif terhadap Minat Beli Secara Online di bukalapak.com

2021 ◽  
Vol 21 (3) ◽  
pp. 1207
Author(s):  
Ady Achadi ◽  
Mayla Surveyandini ◽  
Agus Prabawa
Keyword(s):  
Risk Perception ◽  
Structural Equation ◽  
Research Method ◽  
Sampling Technique ◽  
Subjective Norms ◽  
Equation Modeling ◽  
Significant Positive Effect ◽  
Online Buying ◽  
Positive Effect

This study aims to analyze the effect of e-commerce website quality, trust, risk perception, and subjective norms on buying interest at Bukalapak.com. This type of research is quantitative. The sampling technique used was purposive sampling. The research method uses Structural Equation Modeling (SEM). The results showed that the quality of the e-commerce website, trust and risk perception have a significant positive effect on buying interest at Bukalapak.com. Subjective norms have not significant effect on online buying interest at Bukalapak.com. This finding implies the policy of the need to create and manage a practical website with a good appearance, using language that is easy to understand and the website is easily accessible to consumers. In addition, it provides product safety guarantees and guarantees against the risk of damage and loss of products purchased by consumers.

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