Strengthening the Business Model of PT. Parlevliet Paraba Seafood Using Triple Layered Business Model Canvas

2019 ◽  
Vol 1 (3) ◽  
pp. 96-103
Author(s):  
Rosadila Ainul Qodri ◽  
Otto Randa Payangan ◽  
Andi Nur Baumassepe

This research aims to (1) know the description of PT. Parlevliet Paraba Seafood in creating, sending, and capturing values ​​on economic, environmental, and society using Triple Layered Business Model Canvas. (2) Formulate a strategy using SWOT Analysis that can be applied based on the description of Triple Layered Business Model Canvas PT. Parlevliet Paraba Seafood. (3) Knowing the results of alternative strategy recommendations using SWOT Analysis in the Triple Layered Business Model Canvas that can be implemented by PT. Parlevliet Paraba Seafood. This type of research is qualitative research. In this study, primary data sources came from observations and informants related to PT. Parlevliet Paraba Seafood (stakeholders). Secondary data obtained from various literature and related research results. Data collection techniques are carried out by observation, interview, documentation and triangulation. The results of the study show that the business of creating, capturing, and sending values ​​to the three layers of sustainable concepts is the Economic Layer: (1) Partner, the company does not have a cooperative relationship with suppliers. (2) Activities, key activities are on purchases. (3) Resources, key resources are in raw materials. Environment Layer: (1) Supplies and Out-Sourcing, namely water, ice, electricity and soap. (2) Production, there are no production activities that affect the environment. (3) Materials, there are no raw materials that affect the environment. Layer Society; (1) Local communities, which carry out the development of fishermen. (2) Governance, which is a centralized decision and lacks transparency in decision making. (3) Employees, which are positive workplaces. (4) Social value, namely service to suppliers and economic activities around the company.

Author(s):  
Aulia Widya Bestari Wibisono ◽  
Deddy Priatmodjo Koesrindartoto

With emergence of technological and social change, rivalry between firms in the publishing industry is becoming more intense. Number of publishers in Indonesia keeps increasing, while switching cost of customer is low. ABC Press is a university publisher that has a volatile revenue, where they experienced revenue decrease in 2016 by 1,73% and in 2019 by 19,36%. Besides that, the business also has not grown much, where the average revenue growth from 2015 to 2019 is only 15,93%. ABC Press needs to formulate and reinvent their business strategy and model to improve their performance, remain competitive and sustainable in the publishing industry. This study uses primary data based on interview with three representatives of ABC Press and examine related secondary data to map the current Business Model Canvas (BMC). Then internal and external analysis is carried out to perform SWOT analysis in BMC, followed by strategy and new BMC formulation. To create value innovation, author used Four Action Framework in the strategy formulation. Cost leadership is deemed as the most appropriate business strategy, which demands ABC Press to conduct process innovation through developed production and distribution methods. Meanwhile, long tail business model combined with multi-sided platform is the appropriate business model, where ABC Press needs to focus on offering large range of niche products through their website as their main platform.


2021 ◽  
Vol 2 (4) ◽  
pp. 224-235
Author(s):  
Tri Puji Hastutik ◽  
Ivo Novitaningtyas

This study aims to analyze Ana Batik's business conditions as one of the MSMEs in Magelang based on the Business Model Canvas (BMC) analysis to develop a business strategy based on a SWOT analysis. The research was developed based on a descriptive qualitative approach. The data used in this study are primary data and secondary data. Primary data were collected through observation and interviews, while secondary data were collected through literature studies. The data that has been collected is analyzed based on the Business Model Canvas (BMC) analysis and the SWOT analysis. The Business Model Canvas (BMC) analysis is used to describe Ana Batik's business conditions, while the SWOT analysis is used to formulate a business development strategy that is applied to the new business model. The results of the data analysis indicate that the appropriate strategy for Ana Batik Magelang's business development is the SO strategy. SO strategies that can be applied are developing products according to fashion trends, using brand ambassadors to attract and increase consumer buying interest, and expand the market to the scope of the global market. By implementing this strategy, it is hoped that Ana Batik Magelang's business can develop and be sustainable.


2019 ◽  
Vol 1 (2) ◽  
pp. 1-14
Author(s):  
Juni Hartati ◽  
Yulia Windi Tanjung ◽  
Anugrah Sri Widiasyih ◽  
Timbul Rasoki

This study is aimed to analyze business model, internal external environment and formulate alternative strategies in UD. Salacca based on Business Model Canvas. The methods of research used are descriptive qualitative method. The data was obtained through secondary data and primary data. Data collected through depth interviews, observation and focus group discussion. The sampling method used was purposive sampling. Data were analyzed using the SWOT and BMC. The results showed that SWOT has Strengths (S), South Tapanuli is the salak production center in North Sumatra. Weaknesses (W) such as some products are not always available and cannot meet large-scale demand or exports; venture capital, technology and labor are still limited; there is no official cooperation contract with suppliers, customers and distributors. Therefore, BMC now needs to be improved by utilizing Opportunities (O) including the assistance from the Government in the form of counseling, training and mentoring of the production machinery business; product promotion facilities at trade shows / festivals and also trade sites; other than that the product has been in demand by domestic and foreign tourists; The business already has a link to export products. So as to be able to face the Threat (T) of many competing products that use substitute raw materials and more sophisticated production technology resulting in consumers not loyal. The resulting alternative strategies are increasing consumer reach and business scale; improvement of production facilities and infrastructure; improving services with consumers; partnerships with distributors and souvenir vendors; increase capital, technology and labor.


2021 ◽  
Vol 5 (2) ◽  
pp. 285
Author(s):  
Wiwik Widiyanti

Javasbabyboo merupakan salah satu usaha jasa penyewaan mainan yang terletak di Kebumen Jawa Tengah. Sasaran pelanggan dari Javasbabyboo saat ini adalah ibu yang mempunyai anak di bawah 5 tahun anak balita, yang mau berhemat, tidak sempat meluangkan waktu untuk memperhatikan perawatan mainan dalam jangka panjang, tidak mempunyai tempat penyimpanan khusus mainan, dan  ingin memberikan variasi permainan kepada anak. Selama pandemi ini omset Javasbabyboo cenderung menurun, hal inilah yang menjadi alasan pada penelitian ini sehingga diharapkan akan mendapatkan strategi bisnis yang baru dengan menggunakan Business Model Canvas (BMC) sebagai alat bantunya. Penelitian ini termasuk dalam penelitian kualitatif, dengan menggunakan data primer pada 34 responden dari pelanggan Javasbabybo yang dipilih secara purposive serta data sekunder berupa laporan operasional tahun 2018 – 2020. Penelitian ini diawali dengan mengidentifikasi Business Model Canvas (BMC) yang sedang berjalan, kemudian menganalisa Strenght, Weakness, Opportunity, Threat (SWOT) dan yang terakhir menentukan BMC perbaikan berdasarkan analisa dari BMC yang sedang berjalan dan analisis SWOT. Diperoleh hasil penelitian bahwa BMC yang sedang berjalan sudah cukup baik, tetapi perlu adanya penambahan item pada BMC perbaikan. Penambahan item tersebut terletak pada produk baru yang disewakan dan diadakan yaitu perlengkapan ibu menyusui dan kreasi event kompetisi permainan untuk anak balita pada value proposition. Penambahan tersebut tentunya berpengaruh pada elemen-elemen yang lain sehingga pada akhirnya akan penambahan sumber penghasilan yaitu disamping dari penyewaan mainan juga dari penyewaan perlengkapan ibu menyusui dan pendaftaran event kompetisi permainan anak balita. Adapun implikasi dari penelitian ini adalah adanya BMC yang sedang berjalan disertai analisa SWOT yang tajam menghasilkan BMC perbaikan yang dapat digunakan oleh pemilik Javasbabyboo sebagai pedoman dalam menentukan kebijakan untuk meningkatkan pendapatan dari usaha ini. Javasbabyboo is a toy rental service business located in Kebumen, Central Java. The current target customers of Javasbabyboo are mothers who have children under 5 years old, who want to save money, don't have time to pay attention to toy care in the long term, don't have a special toy storage area, and want to provide a variety of games for children. During this pandemic, the turnover of Javasbabyboo tends to decrease, this is the reason for this research so that it is hoped that it will get a new business strategy using the Business Model Canvas (BMC) as a tool. This research is included in qualitative research, using primary data on 34 respondents from Javasbabybo customers who were selected purposively as well as secondary data in the form of operational reports for 2018 - 2020. This research begins by identifying the ongoing Business Model Canvas (BMC), then analyzing the Strengths. , Weakness, Opportunity, Threat (SWOT) and finally determine the BMC improvement based on the analysis of the ongoing BMC and SWOT analysis. The results of the research show that the current BMC is quite good, but it is necessary to add items to the improvement BMC. The addition of these items lies in the new products that are rented and held, namely nursing mother equipment and the creation of game competition events for toddlers in the value proposition. These additions certainly affect other elements so that in the end there will be additional sources of income, apart from toy rental, also from rental of equipment for breastfeeding mothers and registration of toddler game competition events. The implication of this research is that there is an ongoing BMC accompanied by a sharp SWOT analysis resulting in improved BMC that can be used by Javasbabyboo owners as a guide in determining policies to increase income from this business..


2018 ◽  
Vol 14 (3) ◽  
pp. 79
Author(s):  
Julia ., Lendombela ◽  
Melsje Y. Memah ◽  
Agnes E. Loho

This study aims to identify internal factors and external factors of UD Betris, as well as to determine the strategy for developing the business of bamboo batik handicraft industry UD Betris. Betris in Meras Village. This research was conducted from April to June 2018. The data used were primary data and secondary data. Primary data is obtained through observation and interviews which are divided into two parties, namely internal parties (business owners and labor) and external parties (local government and consumers) with 8 (eight) respondents. Meanwhile, secondary data was obtained from literature studies. Analysis of the data used is by using a SWOT analysis. The results showed that internal factors include: raw materials, quality of raw materials, price of raw materials, product uniqueness, business spirit and craftsman skills, product prices, product durability and quality, not having financial records, traditional production equipment, product arrangement that has not been arranged neat, promotion is not efficient, does not have a special place of business, and there is no parking space. external factors include: high market opportunities, government support, opportunities for training, opportunities to participate in exhibitions, plastic substitute goods, interest in business successors, and the existence of competitors using modern production tools. Based on the SWOT diagram, the chosen strategy is a combination of SO, namely: 1) Maintaining product quality and continuing to develop products by innovating to create bamboo handicraft products with new designs. 2) Continue to work with the government and related agencies to develop and expand marketing areas so that products are better known to local and foreign communities through training and exhibition events. *jnkd*.


2018 ◽  
Vol 8 (1) ◽  
pp. 1-16
Author(s):  
Ammar Fathin Mahdi ◽  
Lukman Mohammad Baga

Winner Perkasa Indonesia Unggul is a SME that sells product based on seaweed processing. The enterprise is trying to improve their business activity on seaweed processing products. The purposes of this research are to identify the existing business model at the enterprise, to evaluate the model, and to generate a new business model prototype with the Business Model Canvas method analysis. This research  is a case study on a company, and conducted in March-May 2016. The data used are primary data in the form of interviews and internal company data, while qualitative analysis used to evaluate the business model, and the SWOT analysis method used to help generating new business model prototype. The results of this research were two alternative of business model prototype for the enterprise’s development in the future. The first alternative is trying to classify new customer segment, and followed by creating the new value proposition. With the additional of new customer segment and the new value proposition, it caused the enterprise to extend the channels by optimalizing technologies, and eventually increase the revenue stream of the enterprise. The second alternative is trying to increase the customer relationship by creating the new value proposition. It will raise the opportunity to make an alliance or partnership for helping the business activity of the enterprise. However, the changes on some parts of the business model will affect the enterprise’s cost structure.


2017 ◽  
Vol 13 (3A) ◽  
pp. 51
Author(s):  
Anisa ., Palit ◽  
Leonardus R. Rengkung ◽  
Eyverson ., Ruauw

This research aims to formulate internal and external strategy in developing Dodol Salak agroindustry in Pangu One Village. The study was conducted from March to May 2017 from preparation to the preparation of research reports. The data obtained in this research includes primary and secondary data. Primary data collection was done by interview technique to the respondent while secondary data was obtained by searching in the form of documents from related institution, seminar papers, This study used primary data and secondary data, with literature relevant to the research topic. The analysis used in this research is by using SWOT Analysis method. The results of this study indicate that the right strategy for the development of dolcol agroindustry in Pangu Satu Village, Ratahan Sub-district is to apply aggressive strategy, that is by creating creating process sorting of raw materials and better production equipment and utilizing manpower to produce superior product; through the process of sorting out the selection of good raw materials to increase revenue; companies use products that are free from preservatives and dyes to increase public interest in refined products; improve the process of sorting raw materials and the quality of health products to be more able to compete with existing companies; cooperate not only with one supplier (farmer); increase capital through related institutions such as Bank or other agencies; conducting human resource training to improve the company's work processes and increase opportunities for employers to create new jobs and reduce unemployment; increase capital income to prevent piracy of labor and utilize capital for infrastructure activities and transportation facilities.


2017 ◽  
Vol 7 (4) ◽  
pp. 1-23
Author(s):  
Amarpreet Singh Ghura

Subject area Entrepreneurship, new venture management, new venture planning. Study level/applicability The case involves various issues within entrepreneurship and the new venture management field such as business model, SWOT analysis, Pros and Cons analysis and challenges faced during the idea commercialization phase. Thus, this case can be used for covering multiple perspectives related to entrepreneurship and new venture planning. This case is useful for discussion in a session on opportunity recognition at ideation stage. This case is also ideal to teach the “Business Model Canvas”, which is fast gaining centre-stage for modern enterprises. The case also covers issues within strategic management such as what actually constitutes a strategy. Case overview The case is based on a field study and primary data collected by interviewing the co-founder of the portal www.drivers420.com. This case describes a situation in which Malkit Singh Bal (Bal) Partner of Bal Road lines shares with Mr Amarpreet Singh (Singh), who was about to be hired as a consultant for Bal Roadlines, information regarding the rise in fraud and crime carried out by fleet drivers and asks him to help him find a solution to the problem. Expected learning outcomes Prepare a “Business Model Canvas” for the successful operation of business by identifying intended customer segment, value proposition, cost structures and revenue streams. Conduct “Pros and Cons” analysis for starting a business. Conduct “SWOT” analysis for starting a business. Understand what actually constitutes a strategy and understand the five elements constituting strategy. Supplementary materials Teaching Notes are available for educators only. Please contact your library to gain login details or email [email protected] to request teaching notes. Subject code CSS 3: Entrepreneurship.


2018 ◽  
Vol 4 (1) ◽  
pp. 57-66
Author(s):  
Rubait Dasururi ◽  
Ach. Muzajjad ◽  
Chilmy Mubarok

This study aims to determine and analyze the presence and position of meatballs effort based on SWOT analysis and determine the right marketing strategy for your business based on the results of SWOT analysis meatballs. This research uses descriptive qualitative approach. The data used is qualitative data with the use of primary data and secondary data sources. The data collection is done by the method, triangulation namely, observation, interviews, and documentation. Data were analyzed by using analysis SWOT checking the validity of the findings to confirm the data of the study subjects. The findings are based on analysis of business meatballs SWOT have factored into strengths, namely cow wearing original raw materials, the processing is done by the business owner so that the owner can control according to the standards set. Meatball business opportunities are increasing as the holiday sales increase in class and Idul Fitri, and has a loyal customer. Threats to business meatballs are many competitors with a similar business, price competition, rising raw material products, differentiation of products made by competitors.


2021 ◽  
Vol 07 (01) ◽  
Author(s):  
Kiki Oktora ◽  
◽  
Dicky Firmansyah ◽  
Ira Rima Anita

Abstrak: Penelitian ini bertujuan untuk mengidentifikasi dan merumuskan strategi yang tepat bagi pengembangan BUM Desa dalam kerangka kawasan pariwisata terpadu di Desa Karang Tengah, Kecamatan Babakan Madang, Kabupaten Bogor. Metode yang digunakan adalah kualitatif deskriptif dengan tujuan memperoleh jawaban terhadap pertanyaan-pertanyaan yang menyangkut permasalahan dalam objek penelitian. Sumber data diperoleh dari data primer dan data sekunder yaitu dari literatur dan hasil Focus Group Discussion (FGD). Data diolah dan dikategorikan menggunakan NVivo. Hasil penelitian ini mengidentifikasi beberapa strategi yang dapat digunakan untuk mengembangkan kawasan wisata, salah satunya adalah dengan difersifikasi lini usaha dan pembangunan infrastruktur penunjang wisata. Strategi yang berbentuk strategi BMC (Business Model Canvas) diharapkan dapat menjadi rujukan bagi BUM Desa untuk meningkatkan daya saing usahanya serta menjadi percontohan bagi BUM Desa lain dengan unit usaha yang sejenis. Abstract: This study aims to identify and formulate the right strategy for the development of BUM Desa within the framework of an integrated tourism area in Karang Tengah Village, Babakan Madang District, Bogor Regency. The method used is descriptive qualitative with the aim of obtaining answers to questions concerning the problems in the research object. Sources of data obtained from primary data and secondary data, namely the literature and the results of Focus Group Discussion (FGD). The data is processed and categorized using NVivo. The results of this study identify several strategies that can be used to develop tourist areas, one of which is to diversify business lines and develop tourism supporting infrastructure. The strategy in the form of a BMC (Business Model Canvas) strategy is expected to be a reference for BUM Desa to improve its business competitiveness and become a model for other BUM Desa with similar business units.


Sign in / Sign up

Export Citation Format

Share Document