scholarly journals CO-CREATION: LITERATURE REVIEW AND RESEARCH ISSUES

Author(s):  
Sunishtha Dhaka

Co-Creation has attracted serious research attention in the recent past. Purpose of this paper is to review co-creation research, classify research articles according to the two approaches, content and process and on the basis of methodologies used in the articles and find the gaps in the literature for better co-creation research. A total of 110 articles from 53 refereed journals are classified into six categories on the basis of content approach: Value co-creation, co-creation, customer engagement, co-innovation, co-destruction and customer network. Research methodologies were classified into conceptual, empirical, descriptive, exploratory and experimental approaches. This study finds lacking in co-creation evaluation and implementation as well as better facilitation of co-creation value chain and processes. This paper could be helpful for business managers as well as for the firms to understand co-creation efficiency and to regain the customer’s satisfaction, trust and loyalty to facilitate customers to innovate and enhance competitive advantage.

2020 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Kaveesha Gihani Dewagoda ◽  
B.A.K.S. Perera ◽  
Sepani Senaratne

PurposeKnowledge is a critical asset that places contractor organisations at a competitive advantage when they take part in competitive tendering. However, a dearth of literature exists on the mechanisms that contractor organisations can adopt to utilise knowledge to gain competitive advantage and win tenders through competitive tendering.Design/methodology/approachThe study adopted an interpretive stance with a qualitative approach that comprised a literature review, 15 expert interviews and three case studies. The literature review and expert interview findings were used to develop an intermediate framework of knowledge value chain (KVC), while the case study findings were used to develop the final KVC framework with the intermediate framework as the basis.FindingsThe study developed, in three distinctive steps, a KVC framework based on Powell's (2001) KVC for use by the tendering divisions/units of contractor organisations employing quantity surveyors (QSs) to handle tendering work and to increase their chances of winning tenders.Originality/valueThe study developed a KVC framework for the use of contractor organisations to maximise their chances of winning tenders in the field of quantity surveying.


Economics ◽  
2015 ◽  
pp. 599-610 ◽  
Author(s):  
Neeta Baporikar

Technology has been continuously improving, causing high business pressures that affect organizations' current and future competitiveness. Gaining competitive advantage is critical for organizations. Among the various resources which organizations deploy to succeed, information is identified as a crucial resource. The success of organizations depends on the decisions made and the excellence of decisions depends upon the quality and reliability of information. If this be so, then information strategies need to be designed and implemented in a comprehensive manner so that the organizations derive competitive advantage. Based on an in-depth literature review and contextual analysis, this paper will review competitive forces and competitive information systems strategies for gaining competitive advantages, explain concepts of value chain, business ecosystems and discuss innovation strategy.


2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Prasannavenkatesan Theerthagiri ◽  
Vamsidhar Yendapalli

PurposeThis paper reviews the possibilities of coronavirus disease 2019 (COVID-19) spreading from infected humans to pet animals and from pet animals to other animals and humans.Design/methodology/approachA systematic literature review and meta-analysis were performed on research articles from November 2019 to August 2020. This study explored urgently needed research issues on COVID-19 infection spreading across animals and humans and vice versa.FindingsEssential and much needed precautionary measures and necessary preventive steps to protect pet animals from infection were highlighted.Originality/valueEssential investigation and experiment results were highlighted. The necessary measure to prevent the spread of infection among and across species and people was analyzed.


2017 ◽  
Vol 35 (6) ◽  
pp. 1087-1097 ◽  
Author(s):  
Jorina Smeda

Purpose The purpose of this study was to identify the business imperatives characteristic of an organisation that will benefit from the use of Big Data, to give business managers, knowledge workers and librarians guidance as to whether their business will benefit from the use of this technology. Design/methodology/approach A literature review was conducted to identify and categorise Big Data benefits into four overall benefit categories. This provided a basis to identify the business imperatives distinctive of an organisation that would be able to benefit from the use of Big Data. As a final step, the degree of impact of each of the benefit categories was concluded to assist business managers in the better understanding and evaluation of whether Big Data would be a suitable technology for their specific organisation. Findings The competitive advantage that a business can gain from the use of analysing large amounts of data (Big Data) is because it is equipped to utilise the information obtained through analysing the data in such a way that it provides better knowledge management within the organisation. The business imperatives and benefits identified in this study will assist organisations in evaluating whether Big Data will be a suitable technology for their organisation. Originality/value This paper provides a better understanding of business imperatives distinctive of organisations that can benefit from the use of Big Data.


2016 ◽  
Vol 4 (1) ◽  
pp. 1-6
Author(s):  
Emília Madudová ◽  

The paper examines the specific knowledge universities transfer to industry, reflecting to creative industry needs. As results shows, the most asked alumni competences should be tacit knowledge and divergent thinking. Divergent thinking influence the creativity. Creativity is often defined as the ability to develop new and useful ideas, but in deep literature review, we can see few irregularities and different definitions of creativity. The paper also evaluates the importance of creativity from business environment point of view and from the creative industry perspective and creative firm owners. As point of view. Another key finding is, that to educate creative people will be one of the key competitive advantage, because mainly the ability to create and disseminate knowledge is often at the heart of the organization's competitive advantage not only in creative industry, but in transport industry as well.


2021 ◽  
pp. 097215092098485
Author(s):  
Sonika Gupta ◽  
Sushil Kumar Mehta

Data mining techniques have proven quite effective not only in detecting financial statement frauds but also in discovering other financial crimes, such as credit card frauds, loan and security frauds, corporate frauds, bank and insurance frauds, etc. Classification of data mining techniques, in recent years, has been accepted as one of the most credible methodologies for the detection of symptoms of financial statement frauds through scanning the published financial statements of companies. The retrieved literature that has used data mining classification techniques can be broadly categorized on the basis of the type of technique applied, as statistical techniques and machine learning techniques. The biggest challenge in executing the classification process using data mining techniques lies in collecting the data sample of fraudulent companies and mapping the sample of fraudulent companies against non-fraudulent companies. In this article, a systematic literature review (SLR) of studies from the area of financial statement fraud detection has been conducted. The review has considered research articles published between 1995 and 2020. Further, a meta-analysis has been performed to establish the effect of data sample mapping of fraudulent companies against non-fraudulent companies on the classification methods through comparing the overall classification accuracy reported in the literature. The retrieved literature indicates that a fraudulent sample can either be equally paired with non-fraudulent sample (1:1 data mapping) or be unequally mapped using 1:many ratio to increase the sample size proportionally. Based on the meta-analysis of the research articles, it can be concluded that machine learning approaches, in comparison to statistical approaches, can achieve better classification accuracy, particularly when the availability of sample data is low. High classification accuracy can be obtained with even a 1:1 mapping data set using machine learning classification approaches.


AMS Review ◽  
2020 ◽  
Vol 10 (3-4) ◽  
pp. 279-298 ◽  
Author(s):  
Sven Heidenreich ◽  
Katrin Talke

AbstractIn organizations, mandated adoption contexts are the rule rather than the exception. Individuals, who are denied the choice between adopting and rejecting an innovation, are more likely to engage in opposition behavior, particularly if the innovation conflicts with their held beliefs. Interestingly, neither the construct of forced adoption nor its consequences have received much research attention. To address this gap, we conduct a systematic literature review and provide theoretical rationales for the emergence of innovation resistance and opposition behaviors in organizations. We then develop an innovation decision model of individual adoption behavior that localizes negative outcomes of the secondary adoption process along the different process stages, providing insights into their emergence and potential consequences for the organization. Furthermore, we identify important avenues for future research and show how our innovation decision model can be used to advance theory development on forced adoption.


2021 ◽  
Vol 9 (3) ◽  
pp. 99-115
Author(s):  
Francis Kwadade-Cudjoe

Globalization has been one of the strategies many organizations looking to achieve competitive advantage in their markets of operation have been implementing. It has been in existence since the Europeans and Americans started to move into other continents to conquer nations within those continents. Globalization involves the movement of an organization to other parts of the globe in order to utilize the opportunities normally available in those countries for manufacturing of products and trading. There are many strategies through which organizations could use to go global. However the most popular strategies are alliances, acquisitions, mergers and joint ventures.  Most organizations which go global usually look for how they could cut cost by utilizing the cheaper natural and human resources available in those countries for production of goods and services. These organizations which go global are called multi-national companies (MNCs), as they usually have assets in the countries they operate from. Some organizations have been able to benefit substantially from globalization, whilst others not. The successful organizations have been able to achieve competitive advantage and some of them have even been able to attain sustained competitive advantage in their fields of operation.


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