scholarly journals STRATEGI PENGEMBANGAN USAHA MIKRO, KECIL DAN MENENGAH (UMKM) EKONOMI KREATIF KERAJINAN KULIT DI KABUPATEN MAGETAN (Studi Pada Dinas Perindustrian dan Perdagangan Kabupaten Magetan)

2018 ◽  
Vol 4 (1) ◽  
Author(s):  
Langgeng R. Putra ◽  
Lely Indah Mindarti ◽  
Firda Hidayati
Keyword(s):  
Human Resource Development ◽  
Development Strategy ◽  
Small And Medium Enterprises ◽  
Strategy Development ◽  
Creative Economy ◽  
Positive Direction ◽  
Score Card ◽  
The Government ◽  
The Right ◽  
Medium Enterprises

Micro, Small And Medium Enterprise Development Strategy of Creative Economy Leather In Magetan (Study At Magetan Industry And Trade Office). In the development of Micro, Small and Medium Enterprises leather crafts needed a good strategy to foster a more positive direction. The government, ie related agencies and related stakeholders are expected to provide solutions in every problem that exists. The purpose of this study is to describe, analyze and provide the right strategy formula to develop Micro, Small and Medium Enterprises leather crafts. The method chosen in this research is SWOT with score card. Field findings indicate that there are problems related to the development of production, human resource development and marketing. Keywords: Strategy, Development, UMKM, Leather Craft

scholarly journals BUSINESS DEVELOPMENT MODEL IN THE MICRO, SMALL AND MEDIUM ENTERPRISES AT TOURISM VILLAGE

2020 ◽  
Vol 3 (2) ◽  
pp. 233
Author(s):  
Siti Arbainah ◽  
Hadiahti Utami ◽  
Sugiarti Sugiarti
Keyword(s):  
Development Strategy ◽  
Swot Analysis ◽  
Small And Medium Enterprises ◽  
Business Development ◽  
Development Model ◽  
Strategy Model ◽  
Tourist Village ◽  
The Government ◽  
The Right ◽  
Medium Enterprises

The Micro, Small and Medium Enterprises (MSMEs) have an important role in economic development. It is reasonable if the empowerment of MSMEs gets special attention by the government, including MSMEs in tourism villages. The tourist village of Loram Kulon MSME which is one of the objects of this research is growing and diverse in both number and type. The diversity of MSMEs has resulted in village governments having difficulties in implementing MSME development programs that are in harmony with the characteristics of tourism villages. This study aims to formulate a business development strategy model for MSMEs in resource-based and local wisdom-based tourism villages. Except in the village of Loram Kulon, research has been carried out with the object of the Jambearum tourism village in Kendal Regency. The study used 7-10 samples of MSMEs taken randomly. Respondents are owners / managers of MSMEs. Data was collected through interviews with the help of questionnaires. Processed using descriptive statistics and analyzed quantitatively and qualitatively. From these two studies can be formulated a model of village tourism MSME development. The results show that the development model based on the SWOT analysis is the right model for formulating the tourism village MSME development strategy. This is because the SWOT analysis considers the internal and external conditions of MSMEs and provides four alternative strategies namely SO, ST, WO, WT which can be selected according to the general objectives of MSMEs in the tourism village

scholarly journals INDUSTRY REVOLUTION 4.0 : STRENGHTHENING THE CREATIVE ECONOMY SECTORS THROUGH BEKRAF IMPLEMENTATION PROGRAMS

2020 ◽  
Vol 5 (01) ◽  
pp. 84-108
Author(s):  
I Wayan Aditya Harikesa
Keyword(s):  
Social Inclusion ◽  
Creative Industries ◽  
Creative Economy ◽  
The World ◽  
Close Cooperation ◽  
Economic Foundation ◽  
The Government ◽  
Small Medium Enterprises ◽  
The Right ◽  
Medium Enterprises

President Joko Widodo or Jokowi has made a great leap in enhancing Indonesia�s Small Medium Enterprises (SME)s and the country�s overall creative industries by establishing a new non ministerial institution called Badan Ekonomi Kreatif (BEKRAF) or the Creative Economy Agency. The BEKRAF, established under the Presidential Regulation Number 6 of 2015 issued on January 20, 2015, is responsible for accelerating the development of creative economy in Indonesia. Small Medium Enterprises (SMEs) have been playing crucial roles for generating economic progresses as well as social inclusion in Indonesia. Among the most important and worthy of priority is the country�s creative economy. The existence of BEKRAF will enhance close cooperation between the government, SMEs players and related economic stakeholders. This paper aims to assess the concept of �Creative Industries,� as a boundary concept that allows for increased co-operation between players and the generally opposing knowledge concepts�as reflected in their respective knowledge and cultural politics. Indonesia has great potential in terms of economic growth. In 2015, Indonesia�s Gross Domestic Product (GDP) rocketed to 4.79 percent, far above the previous expectation of only 2.4 percent. This encouraging climate is indeed the right moment for the government to strengthen the country�s economic foundation particularly in the real economic sector. Hence, BEKRAF has a vision to build Indonesia as one of the world�s great economic powers in the field of creative economy by 2030. This issue will be discussed comprehensively in the final part of the paper.

scholarly journals STRATEGI PEMASARAN PAKET WISATA FULL DAY DI PT. TOUR EAST INDONESIA

Jurnal IPTA ◽  
2014 ◽  
Vol 2 (1) ◽  
pp. 17
Author(s):  
Putu Geni Jaya Ksamawan ◽  
I Made Kusuma Negara ◽  
I Putu Sudana
Keyword(s):  
Marketing Strategy ◽  
Human Resource Development ◽  
Development Strategy ◽  
Process Management ◽  
Swot Analysis ◽  
Matrix Analysis ◽  
Strategy Development ◽  
Travel Agents ◽  
The Right ◽  
Full Day

he development of increasing tourist arrivals to Bali led to the development of business and tourism in the world of business, one business trip in Bali. PT. Tour East Tours and Travel is the one of the travel agents in Bali in this to win the competition with other companies, the need for proper marketing strategy and correct. This study aims to determine the marketing strategy Full Day tour packages PT. Tour East Indonesia and what strategies can be implemented in the PT. Tour East Tours and Travel to boost sales of tour packages to tourists as well as winning the competition with other companies. In this study using Qualitative descriptive data analysis techniques combined with a SWOT analysis to figure out what the right strategy is used to market tour packages Full Day of PT. Tour East Indonesia. Based on the SWOT matrix analysis obtained a marketing strategy that can be applied to PT. Tour East Tours and Travel is a strategy creation and development of tourism products, increased promotion strategies, human resource development strategy, market segmentation strategy development, and strategies for improving the quality of products and services. From the results of this study can be given advice to the PT. Tour East Tours and Travel is improving service process management and define market segments and maintain the image of the internal and external environment, while maintaining a cooperative relationship, and held training to staff meetings.

Breaking Out of Lock-In

2011 ◽  
pp. 294-320
Author(s):  
Abhishek Nirjar ◽  
Andrew Tylecote
Keyword(s):  
Human Capital ◽  
Software Development ◽  
Human Resource Development ◽  
Small And Medium Enterprises ◽  
Venture Capitalists ◽  
Market Opportunities ◽  
Effective Community ◽  
The Right ◽  
Medium Enterprises ◽  
Lock In

Small and medium enterprises in the Indian software development industry, like their larger counterparts, are mostly low on the value ladder. This chapter examines the difficulties confronting them in moving up the ladder, and the strategies and circumstances conducive to success, drawing on three case studies. Human resource development emerges as central. Though SMEs have meager resources for moving up, compared to large firms, they have a greater incentive to do so—and this organizational interest accords with the interests and motivations of their employees for career development. It is found that the keys to success are to treat employees as co-investors in their own human capital, to form an effective “community of practice” across the firm, and to find market opportunities which “stretch” the firm in the right direction and to the right extent. For the last of these the main contribution is made by existing clients, but an important role may be played by venture capitalists, particularly those which are U.S.-based.

scholarly journals What is the Best Strategy to Develop Creative Industry in Indonesia?

2019 ◽  
Vol 3 (2) ◽  
pp. 14
Author(s):  
Muhammad Adhi Prasnowo ◽  
Gusti Adriansyah ◽  
Khoirul Hidayat
Keyword(s):  
Product Design ◽  
Development Strategy ◽  
Swot Analysis ◽  
Small And Medium Enterprises ◽  
Creative Industries ◽  
Raw Material ◽  
Creative Industry ◽  
Economic Sectors ◽  
The Government ◽  
Medium Enterprises

<p>Small and Medium Enterprises (SMEs) have an important role and strategic for economic growth. This is because at the time of the economic crisis in Indonesia, SMEs are the economic sectors which have the most excellent durability. Wedoro Village in Sidoarjo city, Indonesia, is famous for the footwear creative industry especially slippers and shoes. A wide variety of slippers and shoes with different types available. Stores and outlets are widespread across the village. Wedoro region has been known as one of the predecessors of creative industries in the field of footwear. Currently the industrial centres of creative footwear is experiencing a decline in sales compared with its heyday in 2001-2006 years ago. This research aims to design a development strategy of the creative industry centre in Wedoro by using SWOT analysis and grand strategy. The results of this study indicate that the cause of the decline in sales is a flood of Chinese products, rising raw material prices, and the lack of innovation in product design. Hence, creative industry in Indonesia especially in Wedoro Village might need a guidance from the government in developing innovation in product design and marketing. It is therefore expected that the existence of a creative industry in Wedoro can grow and create occupations especially for local residents and also increase the revenue of the Sidoarjo city.</p>

SMEs CREATIVE ECONOMY IN THE COVID-19

2021 ◽  
Vol 9 (1) ◽  
pp. 97-105
Author(s):  
Endang Sungkawati
Keyword(s):  
Small And Medium Enterprises ◽  
Financial Sector ◽  
Debt Relief ◽  
Creative Economy ◽  
Purchasing Power ◽  
The Government ◽  
Medium Enterprises

Small and Medium Enterprises (SMEs), which experienced a decline due to the COVID-19 pandemic, where MSMEs experienced a decline in terms of capital, marketing, labor, and their assets. MSMEs, which have been said to be productive economic enterprises that are quite strong, are powerless to face the crisis during the Covid 19 pandemic. The government has issued several policies related to decreased income due to the Covid-19 outbreak by providing incentives in the financial sector, namely debt relief for MSME players. The government also encourages MSMEs to innovate and be creative by taking advantage of this geographical advantage into opportunities. In addition, the government also needs to provide a stimulus to maintain people's purchasing power in the midst of this crisis so that the benefits provided to the economy can be felt.

scholarly journals Strategy Development of Regional Credit Guarantee Company

2021 ◽  
Vol 8 (4) ◽  
pp. 326-335
Author(s):  
Jodi Septiadi Akbar ◽  
Arif Imam Suroso ◽  
Rokhani Hasbullah
Keyword(s):  
Product Development ◽  
Business Strategy ◽  
Small And Medium Enterprises ◽  
Strategy Development ◽  
Credit Guarantee ◽  
Swot Matrix ◽  
Factor Evaluation ◽  
The Government ◽  
Medium Enterprises ◽  
Evaluation Matrix

Micro, small and medium enterprises (MSME) have difficulty obtaining access to bank financing. One of these difficulties is due to the limited collateral as a credit requirement. The government overcomes the problem by forming a credit guarantee company to replace the collateral requirements. One company that runs a credit guarantee business is PT. Jamkrida Riau (Jamkrida Riau). This research aims to: 1) identifying environmental factors that affect the management of internal and external in Jamkrida Riau; 2) analyze alternatives in developing Jamkrida Riau business strategy; 3) priority strategy formulated exact in business development Jamkrida Riau in the future. This study using analysis tools an internal factor evaluation matrix (IFE), external factor evaluation matrix (EFE), Internal-External matrix (IE), SWOT matrix and QSPM matrix. The results showed that an alternative strategy lead in developing its business in sequence was 1) internal risk control in the process of credit guarantee; 2) capacity building capital participation of regional governments or other investors; 3) improve cooperation with other institutions related to credit guarantee; 4) an increase in information technology adaptation; 5) giving assistance to MSME; 6) product development of ensuring that corresponds to focus effort; 7) marketing product development. Keywords: bank, credit guarantee, micro and small enterprises (MSMEs), MSMEs credit, strategy.

scholarly journals Formulasi Strategi Pengembangan Kawasan UKM Berbasis Komoditas Unggulan di Kabupaten Indragiri Hilir Riau

Telaah Bisnis ◽  
2018 ◽  
Vol 18 (1) ◽  
Author(s):  
. Novrizal
Keyword(s):  
Development Strategy ◽  
Small And Medium Enterprises ◽  
Current Situation ◽  
Strategy Development ◽  
Banana Fruit ◽  
Government Fund ◽  
Medium Enterprises

Absract The purpose of this research is helping district Indragiri Hilir Riau Province to arrange ap­propriate development strategy for Micro, Small and Medium Enterprises (MSMEs) of banana chips. The district has superior commodity area of banana fruit, but it has not yet well man­aged. The information used in this research has been collected from interviews and observa­tion. This research used SWOT-24K analysis to create development strategy of MSMEs of ba­nana chips. The analysis has a function to highlight business position that can be used to create and formulate development strategy. Result of this research showed that appropriate strategy development for the current situation is the turnaround strategy by using government fund and conducting national banana chips event/program.

scholarly journals PREPARING THE ASEAN ECONOMIC COMMUNITY (MEA) WITH THE DEVELOPMENT STRATEGY OF SMALL AND MEDIUM ENTERPRISES (UMKM) TO GET BUSINESS CREDIT IN KELURAHAN CIBADUYUT BANDUNG

2019 ◽  
Vol 3 (03) ◽  
Author(s):  
Dewi Untari ◽  
Dewi Endah Fajariana ◽  
Muchamad Ridwan
Keyword(s):  
Development Strategy ◽  
Small Businesses ◽  
Small And Medium Enterprises ◽  
Profit Sharing ◽  
Shared Responsibility ◽  
Capital Financing ◽  
Financial Consultant ◽  
The Government ◽  
Financial Consultants ◽  
Medium Enterprises

From the results of interviews and preliminary observations that the development of Small and Medium Enterprises is essentially a shared responsibility between the government and society. In order to support the empowerment and development of Micro, Small and Medium Enterprises, especially in encouraging the distribution of credit to Micro, Small and Medium Enterprises in Cibaduyut Urban Village, for the development of Micro, Small and Medium Enterprises in Cibaduyut Village, Bandung, the strategies included in the first Bank Partner Financial Consultants in fostering and mentoring Micro Small Enterprises and Medium prospects who apply for business loans; second, socializing profit sharing or venture capital financing; third Increasing the participation of credit guarantee institutions for Micro, Small and Medium Enterprises and prospects who are faced with collateral requirements. It is expected that with the implementation of the above strategies, Micro, Small and Medium Enterprises will no longer experience difficulties in the submission of business capital loans from Credit Distribution Agencies. From each solution above, it is building and mentoring Micro and Small and Medium Enterprises, prospects who will apply for business loans. The results of the study showed that the community in the Cibaduyut Village with the optimization of the role of the Bank Partner Financial Consultant (KKMB), the requirements and procedures established by the credit channeling institutions, were no longer an obstacle for Micro and Small Businesses in obtaining business capital loans. The success of this approach will be seen from the increasing number of bankable Micro, Small and Medium Enterprises and obtaining business capital loans, and having a Bank Partner Financial Consultant (KKMB) operating on a business (mutually beneficial) basis so that it can finance itself.

scholarly journals THE STRATEGY DEVELOPMENT OF SMALL AND MEDUIM ENTERPRISES (SMEs) OF ACCOMMODATION AND FOOD SERVICE IN PHUKET

2018 ◽  
Vol 20 (2) ◽  
Author(s):  
Anusara Sawangchai ◽  
Hiran Prasarnkarn ◽  
Noppadol Chanrawang ◽  
Wanida Hancharoen ◽  
Pipop Somwaythee
Keyword(s):  
Quantitative Research ◽  
Swot Analysis ◽  
Service Industry ◽  
Small And Medium Enterprises ◽  
Food Service ◽  
Strategy Development ◽  
Second Phase ◽  
Food Services ◽  
The Right ◽  
Medium Enterprises

This research aims to study the problematic conditions of small and medium enterprises, of hotels and food services, to provide a strategy for the development of small and medium enterprises, by providing hospitality and food services in Phuket by using integrated quantitative research which is divided into two phases. The first phase is a study of current problems of small and medium enterprises, accommodation and food services. The second phase is a strategy for the development of small and medium enterprises, accommodation and food services in Phuket by using qualitative research. Pieces of data were collected by the expert in-depth interview. Representatives from all sectors, local and national academics were to summarize information about strengths, weaknesses, opportunities and barriers to SWOT Analysis to find the right strategy and stage the forum. The participant were involved to present a draft strategy for the development of small and medium enterprises in Phuket accommodation and food service industry. The analysis of the data in the first phase of the questionnaire was using the statistical programme to distribute the frequency as a percentage value, average standard deviation and analysis of data in phase 2 by content analysis

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