Logo Design Analysis Of Faculty Of Information Technology And Communication Semarang University Under The Logo Redesign And Corporate Identity Design Using Logotype Method
The Logo Analysis of Faculty of Information and Communication Technology (FTIK) of Semarang University in order to Redasain Logo and Corporate Identity Design using logotype method is an effort to stimulate faculty potential, by strengthening brand image that faculty is better known and can convince society as social partner in organizing education program quality. Redesign Logo and Corporate Design Semarang is a development research aimed at developing FTIK logo. This research uses Research and Development (R & D) method. From the entire process of R & D development, eight steps are taken as needed: Potential and Problems Data Collection, Product Design, Design Validation, Design Revision, Product Trial, Product Revision, Usage Trial, Mass Production. The process of redesigning the logo and faculty identity design refers to the vision and mission of the faculty until it can be implemented in the form of creative concepts, communication strategies, and application media. Changes in logo design and corporate identity design is expected to bring the brand image of USM FTIK become more powerful, dynamic, and representative so that its name is known by the public.