Keep kind and carry on. Everyday kindness enhances well-being and prosocial behavior in the time of COVID-19.
Acts of everyday kindness are voluntary, low-cost actions intended to express a friendly attitude toward a specific person or persons. In two pre-registered studies we examined whether practicing everyday kindness can help people maintain well-being and prosocial orientation in times of pandemic. In correlational Study 1 (N = 497), performing everyday kindness was positively linked to well-being, social connectedness, and a willingness to engage in more costly prosocial behavior. In an experimental Study 2 (N = 482), practicing acts of everyday kindness increased well-being and actual prosocial behavior, although it did not affect feelings of social connectedness. The results point to the role of everyday kindness in counteracting the negative psychological and social consequences of COVID-19 pandemic. Furthermore, even simple online interventions can be used to elicit everyday kindness.