scholarly journals Rhetorical Culture and Brand Slogan: An Analysis of the Slogans of all Commercial Banks from Nepal

2021 ◽  
Vol 14 (1) ◽  
pp. 40-53
Author(s):  
Yog Raj Lamichhane
Keyword(s):  
Creative Writing ◽  
Comparative Study ◽  
Commercial Banks ◽  
Joint Venture ◽  
Descriptive Analysis ◽  
Marketing Communication ◽  
Figures Of Speech ◽  
Rhetorical Devices ◽  
Private Banks ◽  
The Comparative Study

Rhetoric is the artful deviation of information and ideas. It is commonly utilized in different forms of advertising. In this context, the study has examined how rhetorical devices are employed in the brand slogans of the 28 commercial banks in Nepal. To achieve their dominant theme there, it identifies and categorizes the devices following the taxonomy developed by James H. Leigh. The framework divides such figures of speech into 41 types under 2 major categories schemes and tropes. The finding from this descriptive analysis and has indicated that music, memory, association, emphasis, emotion and exaggeration are some popular constructs for designing the slogans. Moreover, Nepali private commercial banks seem more successful in utilizing such strategies as they have applied maximum rhetorical devices in comparison to foreign joint -venture and governmental banks. In this trajectory, foreign joint-venture banks have an international brand in the name itself, governmental banks can communicate with customers being people's banks and private banks appear smart in incorporating maximum wordplays in the slogans to play with the sentiment of the audience influencing them. The study simultaneously contributes to both the fields of creative writing and marketing communication literary world and marketing sector updating the current awareness about rhetorical culture. The study has only included the slogans of commercial banks from Nepal, but the comparative study between the slogans of all the banks from Nepal and the banks' slogans from other countries may reflect a clearer picture regarding rhetorical culture.

Pandhawa Gubah sebagai Representasi Interaksi Metafisik Manusia Jawa dan Perbandingannya dengan Cheritera Pandawa Lima

Manuskripta ◽  
2020 ◽  
Vol 10 (1) ◽  
pp. 67
Author(s):  
Novarina Novarina
Keyword(s):  
Comparative Study ◽  
Literary Theory ◽  
Research Method ◽  
Descriptive Analysis ◽  
Literary Study ◽  
Analysis Method ◽  
Research Objects ◽  
Similarities And Differences ◽  
The Difference ◽  
The Comparative Study

Abstract: This research is a comparative literary study that uses Malay and Javanese versions of Mahabarata text sources. The research objects used were the text edition of Pandhawa Gubah (PG) by Sudibjo Z. Hadisutjipto and the text of Cheritera Pandawa Lima (CPL) by Khalid Hussain. The research method used is descriptive-analysis method. In the comparative study used a comparative literary theory proposed by Endraswara (2011). The results of the text comparison reveal the similarities and differences in the image of Bima figures in the Javanese and Malay versions. The equation as a whole is that both texts contain the same heroic storyline and heroic character, Bima. In addition, Indian influence is still evident in the two texts seen from the nuances of Hinduism that exist in both texts. While the difference is seen in the events that accompany Bima's struggle in achieving his victory. Based on these similarities and differences, it can be seen that the authors attempt to represent the concept of metaphysical interactions vertically and horizontally expressed through PG text. --- Abstrak: Penelitian ini adalah satu kajian sastra bandingan yang menggunakan sumber teks Mahabarata versi Melayu dan Jawa. Objek penelitian yang digunakan adalah edisi teks Pandhawa Gubah (PG) karya Sudibjo Z. Hadisutjipto dan teks Cheritera Pandawa Lima (CPL) karya Khalid Hussain. Metode penelitian yang digunakan adalah metode deskriptif-analisis. Dalam telaah perbandingan digunakan teori sastra bandingan yang dikemukakan Endraswara (2011). Hasil perbandingan teks mengungkapkan adanya persamaan dan perbedaan citra tokoh Bima dalam versi Jawa maupun versi Melayu. Persamaan secara keseluruhan adalah kedua teks tersebut mengandung alur cerita kepahlawanan dan tokoh pahlawan yang sama yaitu Bima. Selain itu, pengaruh India masih tampak dalam kedua teks tersebut dilihat dari nuansa Hinduisme yang ada dalam kedua teks. Sementara perbedaannya tampak pada peristiwa-peristiwa yang menyertai perjuangan Bima dalam mencapai kemenangannya. Berdasarkan persamaan dan perbedaan tersebut tampak adanya upaya penulis untuk merepresentasikan konsep interaksi metafisik secara vertikal dan horizontal yang diungkapkan melalui teks PG.

Representation of a Human Body: A Comparison Study between Balinese and Javanese Traditional House

Humaniora ◽  
2020 ◽  
Vol 11 (2) ◽  
pp. 83-90
Author(s):  
Anak Agung Ayu Wulandari ◽  
Ade Ariyani Sari Fajarwati
Keyword(s):  
Comparative Study ◽  
Human Body ◽  
Qualitative Method ◽  
Descriptive Analysis ◽  
The Body ◽  
Comparison Study ◽  
Architectural Drawing ◽  
Study Approach ◽  
The Comparative Study ◽  
Head Area

The research would look further at the representation of the human body in both Balinese and Javanese traditional houses and compared the function and meaning of each part. To achieve the research aim, which was to evaluate and compare the representation of the human body in Javanese and Balinese traditional houses, a qualitative method through literature and descriptive analysis study was conducted. A comparative study approach would be used with an in-depth comparative study. It would revealed not only the similarities but also the differences between both subjects. The research shows that both traditional houses represent the human body in their way. From the architectural drawing top to bottom, both houses show the same structure that is identical to the human body; head at the top, followed by the body, and feet at the bottom. However, the comparative study shows that each area represents a different meaning. The circulation of the house is also different, while the Balinese house is started with feet and continued to body and head area. Simultaneously, the Javanese house is started with the head, then continued to body, and feet area.

scholarly journals Loan Management of Nabil Bank and Everest Bank: A Comparative Study

2018 ◽  
Vol 6 ◽  
pp. 47-54
Author(s):  
Sanjay Shrestha
Keyword(s):  
Comparative Study ◽  
Commercial Banks ◽  
Major Part ◽  
Performance Data ◽  
Research Approach ◽  
Variation Analysis ◽  
Coefficient Variation ◽  
Descriptive Research ◽  
The Mean ◽  
The Comparative Study

The study focuses on loan management of two commercial banks with reference of Nabil and Everest Bank of Nepal and its impact on profitability. This paper reports the comparative study of deposit, loan, ROA, ROE and CV. Descriptive research approach is applied for the readily available five years performance data from 2011/12 to 2015/ 16. Both of the banks have u lized most of the funds in the form of credit and advances which is the major part of ut ilizing deposits for income generat ing purpose. On the average, both Nabil and Everest bank have utilized its total deposits constant in consecutive years. Likewise, the mean ratio of total loan to total deposit of Nabil and Everest bank are 70.75% and 72.54% respectively. By coefficient variation analysis, Everest has more uniformity than Nabil since Everest has less CV of 6.16%. It can be concluded that the higher mean rat io indicates the good lending performance.Academic Voices Vol.6 2016: 47-54

scholarly journals Status of Customer Perspective of BSC Approach in Nepalese Commercial Banks

The Batuk ◽  
2020 ◽  
Vol 6 (2) ◽  
pp. 16-30
Author(s):  
Dilip Prarajuli
Keyword(s):  
Research Design ◽  
Questionnaire Survey ◽  
Commercial Banks ◽  
Joint Venture ◽  
Brand Image ◽  
Private Banks ◽  
The Status ◽  
Consumer Perspective ◽  
Customer Perspective

This paper explores the status of customer perspective of the BSC approach in Nepalese commercial banks and examines the comparative status of customer perspectives in three bank groups (state owned banks, private banks, and joint venture banks). The research design for the study is descriptive. The questionnaire survey has been used as a tool to gather knowledge about the BSC approach's consumer perspective (an indicator of the BSC approach). The research units are considered to be three bank classes (namely, state-owned banks, private banks, and joint venture banks). The result shows that the customer perspective as for the response per respondents is satisfactory. Especially, customer perspective in terms of better brand image, careful service, and staff’s best appearance and friendliness are found good in Nepalese commercial banks.

scholarly journals Managerial Perceptions on Internal Business Process Perspective in Commercial Banks of Nepal

The Batuk ◽  
2021 ◽  
Vol 7 (1) ◽  
pp. 13-23
Author(s):  
Dilip Parajuli
Keyword(s):  
Business Process ◽  
Commercial Banks ◽  
Joint Venture ◽  
Innovation Process ◽  
Need Satisfaction ◽  
Cycle Duration ◽  
Private Banks ◽  
Managerial Perceptions ◽  
Process Perspective ◽  
Internal Business Process

This paper aims to explore managerial perceptions on the internal business process perspective in Nepalese commercial banks. A set of questionnaire consisting five-point Likert-type scale statements was administered to collect data from sample units; state-owned banks, private banks, and joint venture banks. The findings indicate that customer need satisfaction has been perceived as the top priority measure of the internal business process perspective in Nepalese banks. Distribution reach and process delivery aspects of the internal process perspective have also got more preferences as per the perceptions of the managers. However, some other aspects such as service cycle duration, a sufficient number of training hours, and a comprehensive innovation process seem to be less preferred. The overall results show that the internal business process as per the response is satisfactory.

scholarly journals Performance Assessment of Nepalese Banks Based on Learning and Growth Perspective

2020 ◽  
Vol 3 (1) ◽  
pp. 21-36
Author(s):  
Dilip Parajuli
Keyword(s):  
Growth Performance ◽  
Performance Assessment ◽  
Questionnaire Survey ◽  
Joint Venture ◽  
Descriptive Analysis ◽  
Descriptive Research ◽  
Assessment Of Learning ◽  
Private Banks ◽  
Bank Managers ◽  
Strongly Agree

The purpose of this paper is to assess performance of Nepalese banks under the learning and growth perspective of the BSC model and to study comparative status of learning and growth in three types of banks - the state owned, private and joint venture banks. This paper follows descriptive research design approach. The questionnaire survey has been applied as primary tool for collecting required information and 466 responses were collected from bank managers. To assess the responses to the BSC model's learning and growth perspective, a five-point Likert-type scale of strongly disagree (1) to strongly agree (5) has been used. The findings of study have indicated that joint venture banks stood at top, state owned banks in second and private banks in the bottom to adopt learning and growth perspective performance. The descriptive analysis has shown satisfactory status of the banks.  Among the fourteen items used for assessment of learning and growth performance, improving employee capabilities, teamwork, and better culture and leadership were more emphasized areas by the banks to enhance learning and growth performance.  

scholarly journals Comparative Study of Outcomes by Surgical Procedures and Monocular Elevation Deficiency Syndrome in Indian Population

2021 ◽  
Author(s):  
Shreya Shah ◽  
Mehul A Shah ◽  
Shkshi Makhloga ◽  
Ashvini Korane ◽  
Meera Sanghani
Keyword(s):  
Comparative Study ◽  
Descriptive Analysis ◽  
Clinical Information ◽  
Deficiency Syndrome ◽  
Inferior Rectus ◽  
Significant Difference ◽  
Paediatric Age ◽  
Online Format ◽  
The Comparative Study

Abstract Introduction:Monocular elevation deficiency syndrome (MEDS) is a monocular elevation deficiency in abduction and adduction characterised by the hypofunction of superior rectus (SR) and inferior oblique muscles. Only a limited number of studies are published on the management of this problem. Herein, the indications and types of surgery for monocular elevation deficiency syndrome are reported.Methods: In this retrospective cohort study, all MEDS patients reported during 2010 to 2020 were retrieved from Electronic Medical Records after approval from the Hospital Ethical Committees. The data were exported in a pre-tested online format. The demographic and clinical information and data of surgeries, including strabismus and ptosis, were reported. The follow-up data were collected in a specific format. Strabismus was managed using Knapp procedure, Inferior Rectus recession and a combination of both approaches. Ptosis was corrected by Levator Palpebral Superioris (LPS) resection and brow suspension. The data were analysed using SPSS 22 based on descriptive analysis and cross-tabulation.Results: The cohort consists of 62 cases (females 26, males 36) of patients with mean age 17.00±12.31 years 40/62 cases comprised the paediatric age group. Knapp was carried out in 39, IR recession was carried out in 35, and combined Knapp+IR recession was performed in 17 cases based on FDT and FGT data. The comparative study found significant difference amongst these techniques (P=0.04). Ptosis correction was carried out by LPS resection in 21 and brow suspension in 23 cases depending on LPS function. This comparative study did not find any significant difference in the results (P=0.234).Conclusion: MEDS is a rare disease with various clinical features. The surgical management of strabismus may have more success for the combined technique than for those applied alone.

scholarly journals Market Structure and Performance of Commercial Banks: Empirical Evidence from Nepal

2018 ◽  
Vol 5 ◽  
pp. 33-41
Author(s):  
Kripa Kunwar
Keyword(s):  
Market Structure ◽  
Commercial Banks ◽  
Joint Venture ◽  
Sampling Technique ◽  
Market Concentration ◽  
Positive Influence ◽  
Empirical Results ◽  
Study Results ◽  
Private Banks ◽  
And Performance

The study attempts to examine the relationship of market structure variable with the performance of Nepalese commercial banks over the period 2011-2015 using causal research design. The stratified sampling technique has been employed to select sample banks which include 10 commercial banks comprising 5 joint venture and 5 local private banks. A pooled OLS model is specified, and then the indicators of market structure are used as explanatory variables in the regression model. Study results have shown that market concentration has had a negative and significant impact on the performance of the Nepalese commercial banks. Where the Herfindahl-Hirschman index (HHI) is used the market shares as the main variable to measure the concentration (CONC). Empirical results revealed that lower the market concentration higher will be the performance of the bank. On the other hand, study concluded that market power has positive influence on profitability. The Data Envelopment Analysis (DEA) method was used to assess the efficiency scores. On the contrary, empirical results indicated that there is no relationship between the bank’s efficiency and performance in Nepalese commercial banks. As far as the ownership structure is concerned, study found that, ROA differences depend on bank ownership types. Study concluded that performance of the joint venture banks is better than local private banks in sample period.

scholarly journals Comparative Study of Outcomes by Surgical Procedures and Monocular Elevation Deficiency Syndrome in Indian Population

2021 ◽  
Author(s):  
Shreya Shah ◽  
Mehul A Shah ◽  
Sakshi Makhloga ◽  
Ashvini Korane ◽  
Nirav Dadia ◽  
...  
Keyword(s):  
Comparative Study ◽  
Descriptive Analysis ◽  
Clinical Information ◽  
Deficiency Syndrome ◽  
Inferior Rectus ◽  
Significant Difference ◽  
Paediatric Age ◽  
Online Format ◽  
The Comparative Study

Abstract Introduction: Monocular elevation deficiency syndrome (MEDS) is a monocular elevation deficiency in abduction and adduction characterised by the hypofunction of superior rectus (SR) and inferior oblique muscles. Only a limited number of studies are published on the management of this problem. Herein, the indications and types of surgery for monocular elevation deficiency syndrome are reported.Methods: In this retrospective cohort study, all MEDS patients reported during 2010 to 2020 were retrieved from Electronic Medical Records after approval from the Hospital Ethical Committees. The data were exported in a pre-tested online format. The demographic and clinical information and data of surgeries, including strabismus and ptosis, were reported. The follow-up data were collected in a specific format. Strabismus was managed using Knapp procedure, Inferior Rectus recession and a combination of both approaches. Ptosis was corrected by Levator Palpebral Superioris (LPS) resection and brow suspension. The data were analysed using SPSS 22 based on descriptive analysis and cross-tabulation.Results: The cohort consists of 62 cases (females 26, males 36) of patients with mean age 17.00±12.31 years 40/62 cases comprised the paediatric age group. Knapp was carried out in 39, IR recession was carried out in 35, and combined Knapp+IR recession was performed in 17 cases based on FDT and FGT data. The comparative study found significant difference amongst these techniques (P=0.04). Ptosis correction was carried out by LPS resection in 21 and brow suspension in 23 cases depending on LPS function. This comparative study did not find any significant difference in the results (P=0.234).Conclusion: MEDS is a rare disease with various clinical features. The surgical management of strabismus may have more success for the combined technique than for those applied alone.

scholarly journals Training and Development Costs, Staff Costs and Operational Profitability in Nepalese Commercial Nanks

2020 ◽  
Vol 23 (2) ◽  
pp. 109-118
Author(s):  
Naba Raj Adhikari
Keyword(s):  
Commercial Banks ◽  
Joint Venture ◽  
Positive Impact ◽  
Sampling Technique ◽  
Training And Development ◽  
Study Data ◽  
Annual Reports ◽  
Development Costs ◽  
Private Banks ◽  
The Relationship

The main aim of this study was to identify examine the relationship between staff trainings and development costs, total staff costs and the operational profit of Nepalese commercial banks. Six commercial banks has been taken for the study using purposive sampling technique from the total population consisting two government owned banks, two joint venture banks and the rest from private commercial banks. Training and development costs, staff costs and operational profit (before tax) has been defined as the variables of the study. Data have been collected from the annual reports of respective banks covering for the financial year 2016/2017 to 2019/2020. This study found that private commercial banks have focused on training and development to their staff. The staff costs of private banks has been highly explained by training and development costs and it has resulted higher positive impact of staff cost with operational profit.

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