scholarly journals Social Media Storytelling: Using Blogs and Twitter to Create a Community of Practice for Writing Scholarship

Author(s):  
Kim M. Mitchell

This paper argues that social media can function as an informal community of practice in writing scholarship where knowledge is absorbed into a user’s identity and practice through storytelling. Social media has increasingly attracted academics and educators as a method of trialing new research ideas and classroom strategies, seeking early peer review, and as a knowledge translation strategy for sharing research findings. Platforms such as Twitter and blogs work in tandem to provide exposure, encourage reflection, and build community. Storytelling becomes a form of persuasion, through use of literary strategies, to influence change. This argument recognizes how social media writing is situated in a unique genre and requires writing strategies that may be unfamiliar to academic writers. A social media storytelling interlude demonstrates a case of social media persona development for writing scholarship and acts as an example of the voice, tone, and literary strategies of social media writing. The paper concludes with a discussion of strategies aligned with researching the impact of social media on pedagogical practices.

Author(s):  
Natalia Nowakowska

Our three existing master narratives of the early Reformation in Poland are all over a century old and mutually contradictory, drawing on different sources to serve differing confessional and national/ist agendas. This chapter offers a fresh narrative of the impact of Lutheranism on the Polish composite monarchy to c.1540, synthesizing these older accounts and updating them with new research findings. This is a narrative in three parts: early signs (1517–24), the great Reformation year (1525), and aftershocks (1526–40). The chapter discusses the challenges of measuring ‘Lutheran’ sentiment, sets these Polish-Prussian events clearly in their comparative European context, and considers what implications they might have for that bigger, familiar tale. It stresses the precocity of Sigismund I’s monarchy, which saw the most far-reaching urban and violent Reformation in 1520s Europe (Danzig), a peasant Reformation rising, and Christendom’s first territorial-princely Reformation, in Ducal Prussia.


Author(s):  
Iwona Dorota Bąk ◽  
Beata Szczecińska

The aim of the study is to attempt to systematize the concept of economic value that takes into account elements of sustainable development. At the same time, it is the voice in the ongoing discussion on the purpose and methods of valuation of the company's value. The measure of strength of each enterprise is its value expressed in monetary units. Due to differences in the results of the valuation of enterprises made by groups of experts representing such disciplines as finance, taxes, or marketing, there was a need to identify sources and to analyze more precisely the resulting discrepancies. The values of the enterprise should include both measurable and hard to measure values, which largely differentiate economic units from each other. The need for a wider perspective on the data published by enterprises appeared along with new business models, changes in consumer trends, environmental regulations, or the impact of social media.


2003 ◽  
Vol 24 (1) ◽  
pp. 5-28 ◽  
Author(s):  
Kathryn G. Dewey ◽  
Kenneth H. Brown

This paper provides an update to the 1998 WHO/UNICEF report on complementary feeding. New research findings are generally consistent with the guidelines in that report, but the adoption of new energy and micronutrient requirements for infants and young children will result in lower recommendations regarding minimum meal frequency and energy density of complementary foods, and will alter the list of “problem nutrients.” Without fortification, the densities of iron, zinc, and vitamin B6 in complementary foods are often inadequate, and the intake of other nutrients may also be low in some populations. Strategies for obtaining the needed amounts of problem nutrients, as well as optimizing breastmilk intake when other foods are added to the diet, are discussed. The impact of complementary feeding interventions on child growth has been variable, which calls attention to the need for more comprehensive programs. A six-step approach to planning, implementing, and evaluating such programs is recommended.


2020 ◽  
pp. 1-11
Author(s):  
Ciera E. Dockter ◽  
Sungkyoung Lee ◽  
Courtney D. Boman ◽  
Amanda Hinnant ◽  
Glen T. Cameron

2016 ◽  
Vol 31 (8) ◽  
pp. 955-960 ◽  
Author(s):  
Mike Bernard

Purpose The commentary paper aims to delve into how social media are being used by chief marketing officers (CMOs) and shows that while many in business-to-customer have understood how to use social media already, their CMO counterparts in business-to-business (B2B) have not made up their minds. So some key questions are raised about B2B CMOs’ readiness to use social media, what this accomplishes and resulting effects upon the role of the CMO within an organisation. Design/methodology/approach The research paper involves use of case studies drawn from IBM experience with social media. Findings B2B CMOs are not ready to make use of social media. Even those who are actively engaging are expressing concern that they are pioneering and have not yet put in place a strategy that they are satisfied with. In addition, social media can be used for after-sales service, getting sales leads, engaging with key influencers, building the company’s reputation and enhancing the industry status of key individuals. B2B firms need to exploit the capabilities of processing massive amounts of data to get the most from social media. Originality/value The paper brings insights to the challenges facing CMOs of B2B firms when using social media. It provides a better understanding of what should be the role of CMOs in the use of social media. The CMO must be the voice of the customer as well as the custodian of the values that enable effective use of social media. Effective collaboration within the boardroom is essential and if the CMO is not a board member, then the company should consider making that change.


2019 ◽  
Author(s):  
◽  
Bethanie Irons

Because of the prevalence of social media in contemporary artistic life, it is important that questions be asked and research be conducted to inform our understanding of it and to potentially enhance our relationship with it. The entanglement of more traditional artist spaces with social virtual spaces can have an impact not just on what artists make and how they self-curate, but also how, when, and where learning takes place. The possibilities and complexities of this hybrid space of artistic practice can have a real effect on the lives of creatives. As an artist living in an increasingly digitized world, the implications have extended far beyond my own studio and have impacted the quality of my interactions with others, self-efficacy, and how I learn. This autoethnography examines the impact of hybrid artistic space on the practice of others and what the main concerns are. I then investigate how these concerns are revealed in my own practice. By embedding my experience within the lives of others, I can deeply consider the impact of those concerns in relation to my community of practice. These discoveries are intended to assist in my own development as an artist, researcher, and teacher, but also to provide a more focused portrait of artistic becoming in the twenty-first century.


2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Jitendra Yadav ◽  
Madhvendra Misra ◽  
Nripendra P. Rana ◽  
Kuldeep Singh

PurposeThe paper aims to explore the influence of cybersecurity on the semantic orientation of the sports consumers. Focusing on both sport and esports, this study finds the social media factors contributing in the sentiment formation and commenting behavior on Twitter and proposes a scheme for attitude modulation through identification of highly engaged nano-influencers.Design/methodology/approachExperimental design was used as the research methodology. Data mining from Twitter using RStudio software was conducted using the keyword “cybersecurity” during the time of pandemic. Final corpus of 31,891 tweets were considered for the study. Initial sentiment analysis has been conducted to explore the consumer's emotional inclination towards cybersecurity. Further through generalized equation modeling the impact of social media attributes over the consumer's posting behavior has been analyzed.FindingsThe research findings reveal that users are inherently positive towards cybersecurity adoption in sports and the factors such as number of tweets, number of positive words contained in these tweets and the authenticity of the information source boost the pre-established tweeting behavior. However, the influx of information from non-organizational sources such as trending topics and discussions have negative impact over the users.Originality/valueThis study is first to explore the role of nano-influencers as communication moderators over digital social platforms. This study offers a new understanding of key contributing attributes of sentiments formation over social media and offers a scheme of selection of nano-influencers to modulate the pre-established sentiments of the users. Finally, the current study offers valuable insights into social media engagements and selection of nano-influencers for practicing marketing managers.


2008 ◽  
Vol 13 (6) ◽  
pp. 465-476 ◽  
Author(s):  
James L Henry

One in five Canadians suffers from some form of persistent or chronic pain. The impact on individual lives, families and friends, the health services sector and the economy is huge. Reliable evidence is available that the burden of persistent pain can be markedly reduced when available knowledge is applied. Bridging the quality chasm between chronic pain and the care process will require a unique confluence of opinion from all stakeholders committed within a focused community of practice to address the impact of pain. Various levels of success in this regard have been demonstrated when there is exchange, synthesis and ethically sound application of research findings within a complex set of interactions among researchers and knowledge users. It is now critical to accelerate the capture of the benefits of research for Canadians through improved health, more effective and responsive services and products, and a strengthened health care system to bring about health reform and health care reform across Canada as it pertains to the one in five Canadians living with chronic, disabling pain. The overarching outcome of such an initiative needs to be promoted to sustain a balanced portfolio of curiosity-and needs-based research, which along with existing knowledge, can be mobilized and applied for the benefit of Canadians, the health care system and the economy.


2018 ◽  
Vol 101 (3) ◽  
pp. 293-310 ◽  
Author(s):  
Karen Blakeman

Bibliometrics are a range of techniques and quantitative measures that provide an analysis of written publications such as books and articles, and which assess the impact of research outputs. They are commonly applied to individual authors in the form of citation metrics but can also be used to assess the influence of research groups or even entire institutions. With the increased importance of social media as a means of communicating and publicising research findings, additional alternative measures of impact (altmetrics) are now being used. In addition to analysing the reach of a research output, bibliometrics can also be used as search tools to identify related and updated research, author networks and connections between institutions. This review summarises the range of tools and services that are available, their advantages and disadvantages, and some of the challenges and issues presented by the existence of multiple digital versions of research outputs.


2019 ◽  
Vol 10 (2) ◽  
pp. 227-256
Author(s):  
Rasa Pauliene ◽  
Karina Sedneva

The aim of this study is to explore how the impact of recommendations in social media on intention to purchase varies between generations Y and Z. The research focuses on two types of online recommendations, namely online reviews and opinion leaders’ recommendations, and e-WOM, which refers to recommendations made by followers. It also aims to examine which of the two types predominates among generations. Based on various studies, a theoretical research model was developed as well as quantitative and qualitative research was employed. The research findings supported the idea that social media recommendations have an influence on purchasing intentions of consumers, however, the main managerial applications of this study are connected with the differences among consumers. Online reviews had been an influential source of information for Generation Y; however, it is losing its influential power towards shaping purchasing intentions. E-WOM is still important, thus brands and retailers are advised to develop and maintain branded communities in social media, encourage their consumers to share feedback not only in social media, but also in rating websites, apps and services. Retailers are advised to segment their target audience very carefully, as differences in generations’ social media habits and information adoption exist.


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