scholarly journals Analysis of service quality towards repeater guest satisfaction at The Samaya Seminyak

Author(s):  
Ika Fitri Kurnia Sari ◽  
◽  
I Gusti Agung Bagus Mataram ◽  
Dewa Made Suria Antara ◽  
Ni Gusti Nyoman Suci Murni ◽  
...  

The purpose of this study was to determine how satisfied the repeater guest were with the performance of The Samaya Seminyak and to know indicators that had to be improved in order to increase the satisfaction of the repeater guest. The method used is Servqual Test and Important Performance Analysis as the tools to measure repeater guest satisfaction on the existing performance of The Samaya Seminyak. Data were collected from 75 questionnaires repeater guest. Measurement of repeater guest satisfaction was using the theory of 5 dimensions of service quality those are tangible, reliability, responsiveness, assurance, and empathy. The quality of service available at The Samaya Seminyak was unable to meet the quality of service desired by repeater guest. Analysis of service quality is resolved by Servqual test, where 10 out of 15 indicators produce negative gaps, and 5 indicators produce positive gaps. The services that need to be improved in order to increase the satisfaction of repeater guest are indicators of the accuracy and speed of the host and butler staff in providing services appropriately, the ability in providing services to the guests, the ability of the host and butler staff in understanding guests’ wishes quickly, host and butler staff initiative in providing assistance, and host and butler staff knowledge about the products offered.

2012 ◽  
Vol 60 (1) ◽  
pp. 57-63
Author(s):  
Nora Muda ◽  
Nur Riza Mohd Suradi

Measuring the quality of service and customer satisfaction is ultimately important for ISPs to remain in business. In order to achieve a good quality of service, understanding the two-way relationship among customers in a variety of patterns of quality of service is crucial. Three methods of analysis namely; Penalty Rewards Contrast Analysis (PRCA), Importance Performance Analysis (IPA) and Customer Satisfaction Index (CSI) were used in the analysis to identify the causes of the main problems that affect the level of customer satisfaction. For the PRCA analysis, factors that were categorized as onedimensional are service quality, promotion, as well as payment of bills of paid Wi-Fi services and the promotional factor of free Wi-Fi services. Based on the IPA results, there were eight attributes for paid Wi-Fi services and four attributes of free Wi-Fi services in the first quadrant. These attributes are important but their performance are low. Therefore, these attributes need to be emphasized further to increase their level of performance. Meanwile, the CSI analysis showed that all five factors are found to be at a good level and being categorized in the indifferent zone. Keywords: Wi-Fi; customer satisfaction Index; penalty reward contrast analysis; important performance analysis Pengukuran kualiti perkhidmatan dan kepuasan pelanggan adalah sangat penting bagi ISP untuk kekal dalam perniagaan. Bagi mencapai kualiti perkhidmatan yang baik, memahami hubungan dua hala di kalangan pelanggan di pelbagai corak kualiti perkhidmatan adalah penting. Tiga kaedah analisis iaitu Analisis Kontras Hukuman Ganjaran (PRCA), Analisis Kepentingan Prestasi (IPA) dan Indeks Kepuasan Pelanggan (CSI) telah digunakan dalam analisis bagi mengukur kepuasan pelanggan untuk mengenal pasti punca masalah utama yang memberi kesan kepada tahap kepuasan pelanggan. Untuk analisis PRCA, faktor-faktor yang telah dikategorikan sebagai satu dimensi adalah faktor kualiti perkhidmatan, kenaikan pangkat, serta pembayaran bil-bil perkhidmatan Wi-Fi berbayar dan faktor promosi perkhidmatan Wi-Fi percuma. Berdasarkan keputusan IPA, terdapat lapan atribut untuk perkhidmatan Wi-Fi berbayar dan empat atribut bagi perkhidmatan Wi-Fi percuma berada dalam kuadran pertama. Atribut-atribut ini didapati penting tetapi prestasi mereka adalah rendah. Oleh itu, atribut-atribut ini perlu diberi penekanan untuk meningkatkan lagi tahap prestasi mereka. Manakala, analisis CSI pula menunjukkan bahawa kesemua lima faktor didapati berada pada tahap yang baik dan yang dikategorikan dalam zon acuh tak acuh. Kata kunci: Wi-Fi; indeks kepuasan pelanggan; analisis kontras penalti ganjaran; analisis kepentingan prestasi


2018 ◽  
Vol 17 (2) ◽  
pp. 507-534
Author(s):  
Domingos Fernandes Campos ◽  
Ellen Figueiredo Leão Garcia ◽  
Daniel Cavalcanti Fernandes Campos ◽  
Evadio Pereira Filho

Resumo: No presente estudo apresenta-se um comparativo de expectativas e percepções do serviço no segmento do vestuário em três centros comerciais – um comércio popular de bairro, um shopping center e uma rua de comércio tradicional de alto poder aquisitivo – na Cidade de Natal, RN. Foram coletadas expectativas e percepções do serviço recebido de 1.155 mulheres sobre um conjunto de 23 atributos. O modelo das lacunas de qualidade foi utilizado para a avaliação da qualidade do serviço percebido em cada área. Em todos os centros comerciais houve predominância de lacunas negativas, indicando que as clientes percebem o serviço oferecido aquém de suas necessidades. O confronto entre os níveis de importância e as lacunas de qualidade possibilitou apontar os atributos que deveriam receber uma atenção destacada dos gestores. Os resultados sugerem que o comércio no bairro popular tende a atrair clientes menos exigentes. Ao mesmo tempo, esses clientes percebem níveis mais baixos de qualidade no serviço recebido.Palavras-chave: Qualidade do serviço. Lacunas de qualidade. Varejo. Matriz de importância e desempenho. Quality of service in retail clothing: gaps perceived by female customers Abstract: The purpose of this paper is to compare expectations and perceptions of service in the clothing segment in three commercial centers – a district, a shopping center and a strip retail – in Natal, RN. Expectations and perceptions of received service were collected from 1,155 women in a set of 23 attributes. The model of quality gaps was used to assess the quality of service perceived in each area. In all retail centers there was predominance of negative gaps, indicating that customers perceive the service offered below their needs. The confrontation between the levels of importance and quality gaps allowed to identify the attributes that should be given a prominent attention from managers. The results suggest that commerce in the popular neighborhood tends to attract less demanding customers. At the same time, these customers perceive lower quality levels in the service received.Keywords: Quality service. Quality gaps. Retail. Importance-performance analysis.


2015 ◽  
Vol 5 (1) ◽  
pp. 117
Author(s):  
Siti Noor Hidayati ◽  
Aris Puji Prasetyo

<p>This study attempts to analyzed levels of customer satisfaction on the quality of service and anything in the dimensions attributes the quality of services have to be prioritized to repairing in order to increase customer satisfaction. This study uses a Customer Satisfaction Index to measure the overall level of customer satisfaction.To sort the attributes do not satisfy the customer satisfaction levels by measuring the difference in performance levels using Service Quality. Then proceed with the measure by using Importance Performance Analysis to determine the attributes that have not been satisfying the customers.  Results of this study showed that the majority of customers are satisfied with the services provided but not maximum yet. It can be seen from the results of customer satisfaction level testing using Customer Satisfaction Index (CSI) which is equal to 53,7%. Based on testing using the Service Quality attributes improvements sequence starting from the attribute assurance because it has the greatest negative value.On testing using the Importance Performance Analysist (IPA), there are 8 service attributes that go into quadrant I, which means that there are 8 attributes that unsatisfactory customers and the service is not maximum yet.</p>


2020 ◽  
Vol 11 (2) ◽  
pp. 122-137
Author(s):  
Zainal Putra ◽  
Cut Devi Maulidasari ◽  
Mimin Suriadi

This study aims to measure the quality of service quality at Universitas Teuku Umar and measure the level of appropriateness of performance with the level of customer interest with the importance performance analysis method. The results of the study prove that the overall quality of services organized by Universitas Teuku Umar obtained a score of 69.44 with the level of quality ‘C’, the category 'Poor'. If viewed from each element there are as many as 6 elements obtaining quality B, good category. In addition, as many as 44 elements obtained C quality, the category was not good and as many as 10 elements obtained D quality, the category was not good. In addition, the analysis using the method of importance performance analysis, tells us there are as many as 6 attributes entered in quadrant A or the red zone, namely: attribute 12, attribute 13, attribute 17, attribute 18, attribute 21 and attribute 23.  


Pringgitan ◽  
2020 ◽  
Vol 1 (02) ◽  
pp. 74-86
Author(s):  
Ndaru Prasastono ◽  
Ema Rahmawati ◽  
Sri Yulianto Fajar Pradapa

The aim of this research is to find out and analyze the quality of the service banquet section on the satisfaction of guests of The Wujil Resort and Convention Ungaran. The method used in this research is descriptive, with the respondent being a company or agency carrying out activities or events at The Wujil Resort and Convention Ungaran with a total of 50 representatives of these companies or agencies. Data collection techniques used were observation, guest commentary and literature study. The quality of service is influenced by five dimensions, namely reliability, responsiveness, assurance, empathy and physical evidence. While the satisfaction of guests or customers is also influenced by five dimensions: staying loyal, buying the product offered, recommending the product, being willing to pay more, and giving input. From the results of data analysis shows that respondents stated both the Banquet Section service quality and expressed agreement or satisfaction with guest or customer satisfaction. Keywords: Service Quality, Banquet Section and Guest Satisfaction


2018 ◽  
Vol 1 (2) ◽  
pp. 146-160
Author(s):  
Heru Winarno ◽  
Tb Absor

PT. Media Purna Engineering is a company engaged in the field of mechanical maintenance services rotating, hydraulic systems, construction, and piping. PT. Media Purna Engineering has never conducted a measurement of the level of satisfaction of its partner companies so that in improving the quality of service and in overcoming the complaints have not been done properly. The purpose of this study is to improve the quality of service to the satisfaction of partner companies namely PT. Krakatau Steel (Persero) Tbk for the services provided. The research method used is the method of Service Quality (Servqual) and Importance Performance Analysis (IPA) to measure the level of satisfaction and quality of services provided .. Based on research results indicate that the quality of service PT. Media Purna Engineering is good, but there are 1 service quality attribute that still need to be improved or developed from 25 attribute of service quality, that is at the 15th attribute about speed in giving solution. Recommendations for improvement include the introduction of the work area, new workers should always be supervised and supervised, schedule training, constraints please quickly inform Lieder or Supervisor to be quick in providing solutions to overcome them.


BUANA ILMU ◽  
2017 ◽  
Vol 1 (2) ◽  
Author(s):  
Suroso .

Abstract The purpose of thi research analyze students’perceptions toward service quality Buana Perjuangan Karawang University Program Management. Program Management received most students than the other study programs. The first class of the year 2015/2016 registered about 241 students. However along the time, there are some students who have resigned or moved to another campus. The students reduction is due to dissatisfaction with the services UBP Karawang or other factors. Therefore, the research is needed with analyzing the quality of service management UBP Karawang management program. Quality of service is good that to have suitability between the expectations with student assessment that based on the perception. The research method used descriptive qualitative method by using data analysis techniques Importance-Performance Analysis (Jonh A. Martila and John C. James, 1977) or importance and performance analysis or customer perception. The technique of collecting data using interviews and questionaires with random sampling techniques and slovin with 7,5% rate. Population is 225 and sample is 100 responden. The conclusion of research that the perception of students toward service quality Buana Perjuangan Karawang University (program management) is good enough. Because of there is a suistability between the expections with perception of students. Key: Perception Students, Service Quality


Author(s):  
Susi Minarsih ◽  
Ary Sutrischastini

The aims of this study are to measure the level of service quality and how to improve the quality of service execution in re-measurement tera and tera of UTTP in Commerce On duty Co-Operation, Industrial and Commerce Of Sub-Province of Pacitan. This research’s object is traditional market of Minulyo Pacitan as mains market in Sub-Province of Pacitan with 100 perpetrator people of sample as user/owner of UTTP (ukur,timbang, takar, dan perlengkapannya) with method intake of sampel by Convenience Sampling. The technique of collecting data uses questionnaires and direct interview. This research use qualitative analysis instrument test of validity and reliability to know valid or not and reliabel or not about the questions of questionnaire. Then, this research was done with Servqual method as instrument to do measurement of service quality. The measurement of service quality in Servqual method pursuant to five service dimension that is tangibles, responsiveness, realibility, assurance, and empathy. This research will be measured of gap 5 that is difference among performance and its expectation. Ad for yielded gap from a enumeration of Servqual 5 gap, -146 progressively lower him mount the quality of given service activities. Therefore, its needs the existence of priority repair of service quality, in this case is service of remeasurement tera and tera of UTTP at biggest difference or gap that is at variable of Responsiveness ( Energy Listen carefully) and attribute that has smallest difference that is – 0.44 at dimension question of variable of Tangibles ( Evidence Physical). Keyword: Quality Of Service, Method of Service Quality.


2018 ◽  
Vol 2 (1) ◽  
pp. 1-15
Author(s):  
Intan Nurrachmi

This study departs from the hajj bailout financing facility which is a booming product because of the customer's interest, but in this case there is a difference in the target achievement between Bank Syariah Mandiri (BSM) Ujungberung KCP which is less successful in improving the hajj bailout products while the Rancaekek KCP is very superior in one consolidation Ahmad Yani Branch Office Bandung. This is what is interesting for researchers to carry out this research, the difference constraints include service quality and promotion factors. This phenomenon raises problems that must be examined, namely how the influence of service quality and promotion of market share expansion products hajj bailouts at Bank Syariah Mandiri KCP Ujungberung and KCP Rancaekek Bandung. This study aims academically to contribute in the study of Islamic economics in worksheets, especially the quality of service and promotion of market share expansion and practically expected to be able to provide input to all employees of BSM KCP Ujungberung regarding the quality of service and promotion of market expansion of bailout products. Hajj that has been successfully carried out by BSM KCP Rancaekek.The conclusion of this study is that there is a significant influence of service quality on the expansion of market share by 53.3% with a strong correlation of 0.730 and through t test, where t counts at 8.245 (> t table), then H_0 is rejected and H_i is accepted. Furthermore, there is a significant influence of promotion on the expansion of market share by 30.3% with a moderate / sufficient correlation of 0.550 through t test, where t counts is 4.219 (> t table), then H_ (0) is rejected and H_i is accepted. Then there is a significant influence of service quality and promotion simultaneously to the expansion of market share by 60.6% and a strong correlation of 0.784 and through Test F, where F count is 67.023 (> F table), then 〖H〗 _ ( 0) rejected and H_i accepted.


Liquidity ◽  
2018 ◽  
Vol 1 (1) ◽  
pp. 72-80
Author(s):  
Viva Faronika ◽  
Asriyal Asriyal

If the customer is greater than acceptable level of service, the cutomer is not satisfied. Conversely, if an acceptable level of service greater than the expectations of customers, the customer will be satisfied. This means that if Bank BRI branch Fatmawati can improve service quality to its customer it will affect the level of satisfaction. In this research found evidence that, in terms of the creation of quality services, Bank BRI branch Fatmawati is one of the branches that participate to implement the established policies and service in accordance with the exiting service standard in the banking world. Amount of influence the determination of quality of service policies applied by the Bank BRI branch Fatmawati indicated by r2. r2 value only 45 % and the rest 55 % influenced by other variables not studied. Meanwhile, the variable relationship of service quality to customer satisfaction can be seen from the values r = 0,67. This shows the value of the correlation coefficient between the variables of service quality to customer satisfaction. This means there are strong relationships between the independent variable X (quality of service) to the dependent variable Y (customer satisfaction). Since r = 0,67 (67 %) greater then 50 %.


Sign in / Sign up

Export Citation Format

Share Document