Language and Culture in Intercultural Communication

2021 ◽  
Vol 1 (1) ◽  
pp. 27-32
Author(s):  
Fatiha Guessabi

Language is probably the best way of conveying a culture, both oral and written, in human societies. Language, written or oral,  plays an essential role in developing a form of social knowledge, which is common sense thought, socially developed and shared by members of the same social or cultural characteristics. This common knowledge is sometimes called a social representation. Through language, man assimilates culture, perpetuates it or transforms it. Nevertheless, like every language, each culture implements a specific apparatus of symbols with which each society identifies. Culture is defined as the body of knowledge and behavior that characterizes a human society or a human group within a society. Different languages are necessary in order to preserve things such as culture; heritage and getting people from different cultures to dialogue may require intercultural mediation. These intercultural communications can be regarded as translation. Therefore, the relationship between language and culture is rather complex. Our article will discuss the relation between language and culture in intercultural communication which is translation in our case. Many ideas will be presented with examples to prove that language and culture are two faces to one coin. This research shows that language and culture are not competitors and not interdependent but complete each other.

Author(s):  
Yuanxin Zhang ◽  
Liujun Xu ◽  
Wei Wu ◽  
Zaijing Gong ◽  
Hashem Izadi Moud ◽  
...  

University students in architecture, engineering, and construction (AEC) are the main force and future leaders of the construction industry, and their values shape the model and direction of the industry’s future development. The construction industry is the largest contributor of waste and greenhouse gas emissions. However, there is an inconsistency between AEC university students’ perceptions and behaviors regarding sustainability, which has received little attention. This study attempts to shed light on the root causes of the inconsistency from the psychological perspective, incorporating construal level (CL) theory and psychological distance (PD) theory into situational settings of the experiment. We recruited 556 AEC students from 20 different universities to participate in data collection. Research findings revealed that PD has a significant influence on AEC students’ recycling behavior with variance in the effect of different dimensions, even though CL has no significant impact. Furthermore, findings show that spatial distance poses the greatest impact on AEC student recycling behavior, followed by information distance, temporal distance, experience distance, hypothetical distance, and social distance. This study contributes to the body of knowledge by introducing CL and PD into sustainability perception and behavior research in construction and has practical implications for universities with sustainability curricula in AEC.


2020 ◽  
Vol 22 (3) ◽  
pp. 164-170
Author(s):  
Olga L. Kramarenko ◽  
◽  
Oxana Yu. Bogdanova ◽  

The article deals with the present state and prospectives of modern learner’s lexicography cultural aspect. The problems of culturally marked lexical units vocabulary representation are considered, among which the main one is the problem of intercultural communication – the problem of the linguistic and communicants’ sociocultural codes commonality. Thanks to the modeling of the intercultural space of society in the dictionary form, it is possible to overcome barriers in the dialogue of cultures, which, in turn, contributes to the formation of a multicultural personality. The priority characteristics of educational dictionaries for both general and special purposes are given. To solve educational and didactic problems in the educational process, a special role is given to cultural dictionaries, providing an understanding of the relationship between language and culture. The article presents a relevant set of parameters presented to the organization of the microstructure of the vocabulary article of the educational dictionary. Certain restrictions on the selected language material have been identified in accordance with the educational orientation and addressing of the dictionary to a foreign language students. Of particular note is the problem of integrating phraseological units and proper names into the body of the educational dictionary that are not subject to direct translation and referring to equivalent forms. The results of the dictionary culturological commentary content analysis in interaction with other parameters, such as: etymological, historical marking, territorial and social affiliation of the commented culturally significant lexeme, are presented. The problems associated with the reflection in the linguistic dictionary of culturally marked lexical units are identified and ways to solve them are outlined.


2019 ◽  
Author(s):  
Muhammad Waris ◽  
Zarith Sufia Azlan ◽  
Puteri Fadzline Muhamad Tamyez ◽  
Mehfooz Ullah ◽  
Asadullah Khan

Stakeholder engagement is increasingly becoming a part of practice in delivering successful project outcomes. However, there is a limitation of studies on how the stakeholder engagement approaches are being implemented primarily towards mega-scale projects such as renewable energy projects. This paper intends to fill the gap by analyzing the relationship between ten identified constructs of stakeholder engagement and renewable energy project success. Data was collected through survey questionnaires applied to the Renewable Energy Power Providers (REPPs) in Malaysia, using stratified random sampling. SPSS ver.23 and SmartPLS 3.0 was applied to test measurement and structural models of this study. The findings revealed that effective communication, continuous consultation, understand intention and behavior, implement plans, build good relationships, analyze changes, risk mitigation, compromise conflicts, understand project success and good project governance were significant critical constructs of stakeholder engagement that were confirmed as drivers that influenced the renewable energy project successfully. It is apparent that this study allows the contribution to the body of knowledge of project management and offers some important insights into limited literature on stakeholder engagement. This study also shed light on the key stakeholders’ groups in developing successful renewable energy projects.


Politeia ◽  
2018 ◽  
Vol 37 (2) ◽  
Author(s):  
Ashanti Kunene

#FeesMustFall was a movement whose maxim was, “This revolution will be intersectional, or it will be bullshit.” This article is a self-reflection on my participation as a so-called radical black intersectional feminist in the #FeesMustFall movement at Stellenbosch University. It is also an attempt to provide evidence of the double erasures taking place in the mainstream patriarchal narratives about the #FeesMustFall movement. My story bears witness to the fact that queer black womxn were the backbone of the movement and that #FeesMustFall did indeed occur at Stellenbosch University. These constitute the double erasures taking place in terms of what is and can be known about the #FeesMustFall movement. My reflections serve to make a much-needed contribution to the body of knowledge produced about the #FeesMustFall movement.


2021 ◽  
pp. 002087282096742
Author(s):  
Emmison Muleya

Successful social reintegration is critical if we are to reduce recidivism and crime in general. This voice of people article presents a background case for why effective offender reintegration services are key in South Africa, and the Eastern Cape in particular, through an example of the Offender Reintegration programme rendered by the National Institute of Crime Prevention and Reintegration of Offenders (NICRO). Apart from the paucity of literature on offender reintegration, very few voices from people working directly with these former offenders are ever heard. Therefore, this article seeks to address this gap by contributing to the body of knowledge on offender social reintegration.


2020 ◽  
Vol 13 (1) ◽  
pp. 96
Author(s):  
Carmen Bălan

The academic literature on consumer engagement and sustainable consumption has developed gradually over the last two decades. The body of knowledge related to the role of food and non-food retailers in this context, however, is only beginning to develop. The purpose of this systematic review is to analyse the existing literature on how retailers fulfil their role in engaging consumers in sustainable consumption. The need for a study with this purpose is proven by the fact that academic literature lacks a systematic review on this topic, despite the ascending trend in the number of published articles in the field. This systematic review is based on a five-step process to ensure quality, replicability, transparency, and reliable conclusions. The reviewed articles were published relatively recently in academic journals from different domains. This review identified seven distinct types of retail marketing interventions (involvement of retailers in marketing actions with the aim to engage consumers in sustainable consumption), 30 types of retail marketing mechanisms (consisting in marketing strategies, techniques, tools, and channels used by retailers), and 14 distinct types of consumer engagement in sustainable consumption patterns. The review suggests an agenda for further research and identifies practical implications for retail management.


2020 ◽  
Vol 13 (1) ◽  
pp. 45
Author(s):  
Cristina Gómez-Román ◽  
Maria Luisa Lima ◽  
Gloria Seoane ◽  
Mónica Alzate ◽  
Marcos Dono ◽  
...  

This study explores whether there are differences in several environmental dimensions, when the European Region and Generation cohort are considered. In doing so, this study compares millennials in North and South Europe with members of Generation X in three environmental dimensions: attitudes, personal norms, and behavior. Using data from the European Social Survey (n = 6.216), the researchers tested the hypothesis that Northern Europeans and millennials have more pro-environmental standing than southerners and Generation Xers. The findings challenge the common belief that millennials are more committed to being environmentally conscious, showing that many millennials do not feel responsible for their climate footprint, nor do they behave in a way that shows more concern than previous generations to improve their environmental performance. Furthermore, contrary to expectations, Northern European participants are not the most committed, in all environmental dimensions, compared to Southern Europeans.


Libri ◽  
2021 ◽  
Vol 0 (0) ◽  
Author(s):  
Glenrose Jiyane

Abstract The fourth industrial revolution (4IR) marks the new, advanced era of development in humankind, and globally countries are in the process of ensuring their citizenry’s readiness. In South Africa, various governmental departments, organizations, non-governmental organizations (NGOs) and non-profit organisations (NPOs) are making efforts, through their plans, talks and actions, to attain this status for all her people, particularly women in rural areas. However, the development of women in the rural areas for empowerment remains a concern in developing countries. Consequently, there is a dire need to ensure the developmental status for women in rural areas in the advent of the 4IR, and this paper seeks to demonstrate that information and knowledge may be instrumental in empowering women in rural areas to strive in the 4IR. Accordingly, information and knowledge are a critical resource contributing to the empowerment of women in rural areas for their development. An exploratory question is raised to determine whether South Africa is ready for Fourth Industrial Revolution. The outcome of this paper will contribute to the body of knowledge advocating the importance of information and knowledge in the empowerment of women in rural areas. Significantly, it will generate insights for policymakers on the important role of information and knowledge for women’s development.


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