scholarly journals Political Satire and Its Influence on the Youth Political Perception

2021 ◽  
Vol 4 (2) ◽  
pp. h18-28
Author(s):  
Harveena Kaur A/P Mahinder Singh ◽  
Arnold Puyok
Keyword(s):  
Social Media ◽  
Content Analysis ◽  
The Political ◽  
Political Satire ◽  
Kuala Lumpur ◽  
Political Issues ◽  
Political Interests ◽  
Social Media Platforms ◽  
Political Perception ◽  
Political Understanding

This article is based on research that explored the different forms of political satire on social media and examined whether political satire has any impact on the political perception of the youths. Social media platforms such as Facebook, Twitter, Instagram and so on. A mixed methodology was adopted in this research involving content analysis and survey. This study was conducted in Kuala Lumpur involving 50 respondents from the age of 18 to 40 years old. Content analysis was used to explore the forms of political satire. There were seven different forms of political satire analysed in this research, namely, political graphics by Fahmi Reza, political cartoons by Zunar, political anime from a Facebook page entitled “Bro, don’t like that la, bro”, memes from “SarawakGags”, “HarakatDaily” satirical news site, Dr Jason Leong’s satirical tweets on Twitter and parody videos by Douglas Lim. These themes were derived from social media platforms like Facebook and Twitter. The study found that political satire has profound impacts on the political interests of the youths as it not only helps to increase their political understanding, it also presents political issues to the youths in creative and interesting ways. It is argued that political satire will grow faster and shape the political thinking of the youths especially. The direct effects of political satire, however, on voting inclination, are still inconclusive and need to be explored further.

scholarly journals Social Media and the Electoral Politics of India

2019 ◽  
Vol 9 (1) ◽  
pp. 963-967
Keyword(s):  
Social Media ◽  
Political Parties ◽  
Hate Speech ◽  
Active Role ◽  
The Political ◽  
Fake News ◽  
Political Issues ◽  
The Social ◽  
Social Media Platforms ◽  
Use Of Social Media

the use of social media has become a new strategy for the political parties during election campaign. The social media is playing a significant role in changing people’s perception towards politics, politicians and modes of political participation. The advent of budget smart phones and affordable data packages has given greater scope for people to voice their opinion on social and political issues. With accounts in every social media platforms, the political parties and their leaders are using it as a new space to mobilize people. Since 2014 Lok Sabha election, the social media is playing a pro-active role in deciding which party will win the election. While this has led to increased speed of spread of information and news, it has also left the ordinary people vulnerable to fake news and exposed them to ‘hate speech’. One hand, the social media is making Indian democracy more inclusive thereby giving citizens the space to express their opinion. On the other hand, it is also creating a gap between different communities by spreading fake news and propaganda. Hence, there should be some kind of restrictions to using it. The misuse can lead to chaos and instability in a democracy.

Comparing Representation of Depression on Reddit and Twitter Social Media Platforms (Preprint)

2020 ◽  
Author(s):  
Ethan Kaji ◽  
Maggie Bushman
Keyword(s):  
Mental Health ◽  
Social Media ◽  
Content Analysis ◽  
Relative Frequency ◽  
Social Activity ◽  
Social Media Platforms ◽  
Dsm Iv ◽  
Twitter Users

BACKGROUND Adolescents with depression often turn to social media to express their feelings, for support, and for educational purposes. Little is known about how Reddit, a forum-based platform, compares to Twitter, a newsfeed platform, when it comes to content surrounding depression. OBJECTIVE The purpose of this study is to identify differences between Reddit and Twitter concerning how depression is discussed and represented online. METHODS A content analysis of Reddit posts and Twitter posts, using r/depression and #depression, identified signs of depression using the DSM-IV criteria. Other youth-related topics, including School, Family, and Social Activity, and the presence of medical or promotional content were also coded for. Relative frequency of each code was then compared between platforms as well as the average DSM-IV score for each platform. RESULTS A total of 102 posts were included in this study, with 53 Reddit posts and 49 Twitter posts. Findings suggest that Reddit has more content with signs of depression with 92% than Twitter with 24%. 28.3% of Reddit posts included medical content compared to Twitter with 18.4%. 53.1% of Twitter posts had promotional content while Reddit posts didn’t contain promotional content. CONCLUSIONS Users with depression seem more willing to discuss their mental health on the subreddit r/depression than on Twitter. Twitter users also use #depression with a wider variety of topics, not all of which actually involve a case of depression.

Is Social Media a Digital Pulpit? How Evangelical Leaders Use Twitter to Encourage the Faithful and Publicize Their Work

2019 ◽  
Vol 8 (3) ◽  
pp. 309-339 ◽  
Author(s):  
Ryan P. Burge ◽  
Miles D. Williams
Keyword(s):  
Social Media ◽  
Natural Extension ◽  
Religious Leaders ◽  
Political Language ◽  
Political Issues ◽  
The Public ◽  
Political Commentary ◽  
Religious Communication ◽  
Theories Of Religion ◽  
Social Media Platforms

Social media is altering how some religious leaders communicate with their followers and with the public. This has the potential to challenge theories of religious communication that have been developed through the study of traditional modes such as sermons. This study examines how leaders in U.S. evangelicalism take advantage of the public platform provided by Twitter. Using over 85,000 tweets from 88 prominent evangelical leaders, we find that these leaders often use their social media platforms as a natural extension of their current modes of communication. More specifically, evangelical leaders use their account to encourage and inspire their followers, while also conveying information about upcoming personal projects such as tours and book releases. In a small number of cases, evangelical leaders do make reference to political issues, but those individuals are ones who have already built a brand based on political commentary. Speaking broadly, the usage of political language by evangelical leaders is rare. The paper concludes with a discussion of how this analysis advances theories of religion and communication.KeywordsTwitter – social media – evangelicals – leaders

A shift from science to politics : a content analysis of COVID-19 Videos on YouTube (Preprint)

2021 ◽  
Author(s):  
Chyun-Fung Shi ◽  
Matthew C So ◽  
Sophie Stelmach ◽  
Arielle Earn ◽  
David J D Earn ◽  
...  
Keyword(s):  
Public Health ◽  
Social Media ◽  
Content Analysis ◽  
Large Scale ◽  
Control Measures ◽  
Mitigation Measures ◽  
Health Campaigns ◽  
Public Attention ◽  
Conflicting Information ◽  
Social Media Platforms

BACKGROUND The COVID-19 pandemic is the first pandemic where social media platforms relayed information on a large scale, enabling an “infodemic” of conflicting information which undermined the global response to the pandemic. Understanding how the information circulated and evolved on social media platforms is essential for planning future public health campaigns. OBJECTIVE This study investigated what types of themes about COVID-19 were most viewed on YouTube during the first 8 months of the pandemic, and how COVID-19 themes progressed over this period. METHODS We analyzed top-viewed YouTube COVID-19 related videos in English from from December 1, 2019 to August 16, 2020 with an open inductive content analysis. We coded 536 videos associated with 1.1 billion views across the study period. East Asian countries were the first to report the virus, while most of the top-viewed videos in English were from the US. Videos from straight news outlets dominated the top-viewed videos throughout the outbreak, and public health authorities contributed the fewest. Although straight news was the dominant COVID-19 video source with various types of themes, its viewership per video was similar to that for entertainment news and YouTubers after March. RESULTS We found, first, that collective public attention to the COVID-19 pandemic on YouTube peaked around March 2020, before the outbreak peaked, and flattened afterwards despite a spike in worldwide cases. Second, more videos focused on prevention early on, but videos with political themes increased through time. Third, regarding prevention and control measures, masking received much less attention than lockdown and social distancing in the study period. CONCLUSIONS Our study suggests that a transition of focus from science to politics on social media intensified the COVID-19 infodemic and may have weakened mitigation measures during the first waves of the COVID-19 pandemic. It is recommended that authorities should consider co-operating with reputable social media influencers to promote health campaigns and improve health literacy. In addition, given high levels of globalization of social platforms and polarization of users, tailoring communication towards different digital communities is likely to be essential.

scholarly journals The Transformation of the Crimean Tatars’ Institutions and Discourses After 2014

2019 ◽  
Vol 13 (1) ◽  
pp. 44-66
Author(s):  
Elmira Muratova
Keyword(s):  
Social Media ◽  
Content Analysis ◽  
Discourse Analysis ◽  
Balance Of Power ◽  
The Political ◽  
Great Support ◽  
The Face ◽  
Traditional Institutions ◽  
New Institutions ◽  
Crimean Tatar

Abstract The article deals with the transformation of the Crimean Tatars’ institutions and discourses after the 2014 conflict around Crimea. It shows the change in the balance of power of traditional institutions such as Mejlis and Muftiyat, which for many years represented secular and religious components of Crimean Tatars’ ethnic identity. It tells how the Mejlis was dismissed from the political stage in Crimea, while the Muftiyat has enjoyed a great support by new authorities. This transformation and threats to societal security inevitably led to reassessment of previous views and goals of the main actors in the Crimean Tatar community and the formation of new institutions with hybrid composition and discourse. The article focuses on organization such as ‘Crimean solidarity,’ which was formed in 2016 as a reaction to authorities’ pressure over the Crimean Tatars. Using discourse analysis of statements of activists of this organization and content analysis of social media, the author presents the main topics of its discourse and types of activity. She shows how the traditional Islamic discourse of activists of this organization has been transformed by the incorporation of the main concepts of secular discourse developed by the Mejlis. The author argues that the appearance of ‘Crimean solidarity’ indicates the blurring of lines between secular and religious, and ethnic and Islamic in the Crimean Tatar society. It shows how people with different backgrounds and agendas manage to leave their differences aside to support each other in the face of a common threat.

scholarly journals Characteristics of Gun Advertisements on Social Media: Systematic Search and Content Analysis of Twitter and YouTube Posts (Preprint)

2019 ◽  
Author(s):  
Lisa Jordan ◽  
James Kalin ◽  
Colleen Dabrowski
Keyword(s):  
Social Media ◽  
Content Analysis ◽  
Systematic Search ◽  
Health Concern ◽  
Corporate Ownership ◽  
Public Health Concern ◽  
Social Media Platforms ◽  
Streaming Services ◽  
Youtube Videos ◽  
Different Characteristics

BACKGROUND Although gun violence has been identified as a major public health concern, the scope and significance of internet gun advertising is not known. OBJECTIVE This study aimed to quantify the characteristics of gun advertising on social media and to compare the reach of posts by manufacturers with those of influencers. METHODS Using a systematic search, we created a database of recent and popular Twitter and YouTube posts made public by major firearm manufacturers and influencers. From our sample of social media posts, we reviewed the content of the posts on the basis of 19 different characteristics, such as type of gun, presence of women, and military or police references. Our content analysis summarized statistical differences in the information conveyed in posts to compare advertising approaches across social media platforms. RESULTS Sample posts revealed that firearm manufacturers use social media to attract audiences to websites that sell firearms: 14.1% (131/928; ±2.9) of Twitter posts, 53.6% (228/425; ±6.2) of YouTube videos, and 89.5% (214/239; ±5.1) of YouTube influencer videos link to websites that facilitate sales. Advertisements included women in efforts to market handguns and pistols for the purpose of protection: videos with women included protection themes 2.5 times more often than videos without women. Top manufacturers of domestic firearms received 98 million channel views, compared with 6.1 billion channel views received by the top 12 YouTube influencers. CONCLUSIONS Firearm companies use social media as an advertising platform to connect viewers to websites that sell guns. Gun manufacturers appropriate YouTube servers, video streaming services, and the work of YouTube influencers to reach large audiences to promote the widespread sale of consumer firearms. YouTube and Twitter subsidize gun advertising by offering server and streaming services at no cost to gun manufacturers, to the commercial benefit of Google and Twitter’s corporate ownership.

scholarly journals Emotionalization and Privatization of Political Communication on Facebook

2021 ◽  
Vol 11 (22) ◽  
pp. 3-23
Author(s):  
Milica Vučković ◽  
Tanja Oblak Črnič
Keyword(s):  
Social Media ◽  
Content Analysis ◽  
Quantitative Analysis ◽  
Political Communication ◽  
Longitudinal Analysis ◽  
Private Life ◽  
Personal Life ◽  
Political Issues ◽  
Emotional Appeals ◽  
Political Figure

Social media are usually accused of being one of the major forces for personalization of ‏political communication and consequently for depolitization of recent politics. However, personalization ‏seems to stimulate certain users to pay more attention to political issues and to act more responsively to ‏such highly personalized political profiles. This article presents the results of a longitudinal analysis of ‏online presence of Barack Obama to assess his political communication through Facebook. It also answers ‏if presence of emotional appeals and private life cues in the posts have any effect on users’ responses in‏ terms of numbers of their likes, comments and shares. Based on a quantitative analysis of 2804 Facebook ‏posts, published in the period from 2008 to 2016, the results of content analysis revealed that Obama ‏used his Facebook fan page almost exclusively to communicate about political issues instead of his ‏personal life. The analysis also confirmed that a smaller number of posts, which contained emotional ‏appeals or cues from private life had significantly higher numbers of users’ responses than posts that ‏were not emotionalized or privatized. While personalization of Obama’s political figure is part of a wider‏ debate, this study confirms that the presence of private cues and emotional appeals stimulates greater‏ responsiveness from Facebook users.

scholarly journals Examining the Role of Facebook in the Dissemination of Hate Messages over the Agitation for Biafra in Ikeja, Lagos

2019 ◽  
Vol 5 (09) ◽  
Author(s):  
Ogbu S. U. ◽  
Olupohunda Bayo Festus
Keyword(s):  
Social Media ◽  
Content Analysis ◽  
Indigenous People ◽  
Quantitative Data ◽  
Regulatory Mechanisms ◽  
The World ◽  
Social Media Platforms ◽  
Quantitative And Qualitative Methods ◽  
Method Approach

In Nigeria, during the agitation for Biafra by the Nnamdi Kanu-led Indigenous People of Biafra between 2013 and 2017, the role of Facebook in the dissemination of hate messages by the protagonists and those in opposition to the agitation raised concern about the role of social media as a tool for the spread of hate messages. It is against this background that this research was designed to evaluate the role of Facebook in the spread of hate messages over the agitation for the separate state of Biafra. The study adopted the exploratory design and the mix method approach; both quantitative and qualitative methods were employed. For the quantitative data, 400 questionnaires were administered on purposively sampled respondents. The surveys were analyzed using simple percentages and frequency distribution. Also, content analysis of some purposively selected Facebook messages was carried out. In the end, the research found that hate messages were propagated through Facebook using six major channels during the agitation for Biafra between 2013 and 2017. They include; Facebook Personal Profiles, Status Updates and Wall Postings, Facebook Group Chats, Facebook Video Uploads, Individual Comments and Likes, Video Shares and Reposts, and sharing of articles and links to other social media platforms. In line with its findings, the research recommended that Facebook should review its community standards and policies on postings of hate messages through its medium and also strengthen its regulatory mechanisms to ensure that it does not provide a platform anymore for propagators of hate messages in Nigeria and around the world.

Hyperreality of #BlackLivesMatter Movement on Social Media

2021 ◽  
Vol 37 (3) ◽  
pp. 288-303
Author(s):  
Ghozian Aulia Pradhana ◽  
◽  
Syaifa Tania ◽  
Keyword(s):  
Social Media ◽  
African American ◽  
Content Analysis ◽  
Social Networking ◽  
Social Movement ◽  
Social Networking Sites ◽  
The Other ◽  
The Social ◽  
True Meaning ◽  
Social Media Platforms

This study aims to reveal how hyperreality is reflected in using the #BlackLivesMatter hashtag on social media. The death of an African-American, George Floyd, that involved white police, has sparked outrage and demonstrations in many U.S. states. Issues pertaining to racism sparked in relation to the event, and many people protested demanding justice. The demand for justice then went into a wave of massive global protests both in offline and online realities—the #BlackLivesMatter hashtag was widely used on social media when protests were held. The #BlackLivesMatter hashtag even became a trending topic on several social media platforms, as if everyone was concerned about the issue and aiming for the same purpose. However, we might find several posts that neither reflected nor were related to the case. Some social media users put the hashtag even though their content substance was not related. This phenomenon then led to a condition of hyperreality in questioning reality from a simulation of reality. The method used in this study is content analysis which measures the sentiment of comments on Twitter and Instagram. The study found that social networking sites mobilised online movements even though they were not directly related to the #BlackLivesMatter movement. On the other hand, hashtag activism reduced the true meaning of the social movement. Therefore, the hyperreality in #BlackLivesMatter could not be seen any longer as a form of massive protests demanding justice and ending violence, but merely to gain more digital presence on social media. Keywords: Black lives matter, movement, social media, hyperreality, hashtag activism.

Evolving In Step or Poles Apart?

2015 ◽  
pp. 1307-1330
Author(s):  
Karolina Koc-Michalska ◽  
Darren G. Lilleker
Keyword(s):  
Social Media ◽  
Content Analysis ◽  
Comparative Studies ◽  
Communication Strategies ◽  
Online Communication ◽  
Parliamentary Elections ◽  
Sales Strategy ◽  
Social Media Platforms ◽  
Online Strategies ◽  
Web Cartography

Comparative studies are rare in the study of online communication campaigning. The authors chose two cases, Poland and France, to describe the two campaigns for the Parliamentary elections. Content analysis allowed the authors to detect online communication strategies and parties' attempt to reach different audiences. Web-cartography illustrates the parties' network connections. The authors find strong cross-country and resource-based differences for the more interactive and engaging features (Web 2.0), which are not that powerful for explaining audience-targeting strategies. Overall a sales strategy and a focus on marketing dominated over e-representation (exhibiting the parties' political record). In both countries social media platforms are well incorporated into online strategies. Facebook dominates in Poland, Twitter in France. Web cartography gives a counterintuitive picture of the Polish parties' network being much more personalized but also of more ghettoing within the supporting environment.

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