scholarly journals Older Travelers’ E-Loyalty: The Roles of Service Convenience and Social Presence in Travel Websites

2020 ◽  
Vol 12 (1) ◽  
pp. 410 ◽  
Author(s):  
Yahua Bi ◽  
Insin Kim

The research aims to examine what service convenience factors drive customer satisfaction in travel websites from the perspective of older travelers, and if older travelers’ satisfaction enhances e-loyalty. Additionally, drawing on socioemotional selectivity theory, this study argues that the social presence in travel websites plays a significant moderating role in increasing older travelers’ satisfaction. To empirically verify the conceptual model, an online survey was conducted targeting older travelers aged over 50 in the USA who have purchased products via travel websites. The data from 308 older travelers were analyzed, and the results revealed four dimensions of service convenience positively influence satisfaction. Unexpectedly, access convenience and transaction convenience do not influence older travelers’ satisfaction. The older travelers’ satisfaction with travel websites has a positive impact on e-loyalty. Additionally, social presence amplifies the effect of post-purchase convenience on satisfaction. The current research makes a significant contribution to understanding older travelers’ perceptions and behaviors for using e-commerce service in the field of tourism and provides practitioners with effective ways to attract older travelers for sustainable management of travel websites.

2020 ◽  
Vol 72 (4) ◽  
pp. 463-488
Author(s):  
Linlin Zhu ◽  
He Li ◽  
Feng-Kwei Wang ◽  
Wu He ◽  
Zejin Tian

PurposeThe relationship between online reviews and purchase intention has been studied in previous research. However, there was little knowledge about the effect of information quality and the social presence of online reviews on purchase intention based on the stimulus-organism-response (S-O-R) framework. The purpose of this study is to explore the intrinsic relationship between the stimulus (perceived information quality and social presence) generated from online reviews and the response (purchase intention).Design/methodology/approachThis study developed a research model by applying the S-O-R framework to test the proposed hypotheses. A combination of a web-based experiment and an online survey was employed to collect data. Hypotheses were empirically tested using Smart PLS.FindingsThe PLS analysis shows that both perceived information quality and the social presence of online reviews positively affect trust. Moreover, satisfaction with online reviews affects purchase intention, whereas trust has a positive impact on satisfaction, playing a mediating role between two stimuli and satisfaction. Besides, perceived information quality of positive online reviews is found to have a more significant impact on trust, satisfaction and purchase intention.Originality/valueThe results of this study are of great value for expanding both theoretical research and practical applications of online reviews in relation to purchase intention. This study with a new research model reveals the understanding of how the purchase intention will be motivated by online reviews. Meanwhile, the moderating effects and the mediating effects are also discussed.


2022 ◽  
Vol 6 (GROUP) ◽  
pp. 1-22
Author(s):  
Damaris Schmid ◽  
Dario Staehelin ◽  
Andreas Bucher ◽  
Mateusz Dolata ◽  
Gerhard Schwabe

Conversational agents (CA) have drawn increasing interest from HCI research. They have become popular in different aspects of our lives, for example, in the form of chatbots as the primary point of contact when interacting with an insurance company online. Additionally, CA find their way into collaborative settings in education, at work, or financial advisory. Researchers and practitioners are searching for ways to enhance the customer's experience in service encounters by deploying CA. Since competence is an important treat of a financial advisor, they only accept CA in their interaction with clients if it does not harm their impression on the client. However, we do not know how the social presence of the CA affects this perceived competence. We explore this by evaluating three prototypes with different social presences. For this, we conducted a video-based online survey. In contrast to prior studies focusing on single human-computer interaction, our study explores CA in a dyadic setting of two humans and one CA. First, our results support the Computers-Are-Social-Actors paradigm as the CA with a strong social presence was perceived as more competent than the other two designs. Second, our data show a positive correlation between CA's and advisor's competence. This implies a positive impact of the CA on the service encounter as the CA and advisor can be seen as a competent team.


Author(s):  
Jihyun Kim ◽  
Kelly Merrill

These days, many individuals engage in a unique form of TV viewing that includes a simultaneous act of watching television content and talking about it with others in a mediated environment. This phenomenon is commonly referred to as social TV viewing. Responding to the popularity of this form of TV viewing behavior, the present study examines the individual differences of the social TV viewing experience, particularly with regard to different communication platforms (e.g. private vs. public). Based on the data collected from an online survey, primary findings indicate that extroverted and lonely individuals have different social TV viewing experiences such as preferences for a particular type of platforms for social TV viewing. Further, social presence plays an important role in the understanding of social TV enjoyment in private and public platforms.


2021 ◽  
Vol 9 (1) ◽  
Author(s):  
Aoife-Marie Foran ◽  
Orla T. Muldoon ◽  
Aisling T. O’Donnell

Abstract Background Young people with eating disorders (EDs) and ED symptoms are at risk during university adjustment, suggesting a need to protect their health. The social identity approach proposes that people’s social connections – and the identity-related behaviour they derive from them – are important for promoting positive health outcomes. However, there is a limited understanding as to how meaningful everyday connections, supported by affiliative identities, may act to reduce ED symptoms during a life transition. Methods Two hundred eighty-one first year university students with an ED or ED symptoms completed an online survey during the first month of university. Participants completed self-reported measures of affiliative identity, social support, injunctive norms and ED symptoms. Path analysis was used to test a hypothesised mediated model, whereby affiliative identity has a significant indirect relation with ED symptoms via social support and injunctive norms. Results Results support the hypothesised model. We show that affiliative identity predicts lower self-reported ED symptoms, because of its relation with social support and injunctive norms. Conclusions The findings imply that affiliative identities have a positive impact on ED symptoms during university adjustment, because the social support derived from affiliative identity is associated with how people perceive norms around disordered eating. Our discussion emphasises the possibility of identity processes being a social cure for those at risk of ED symptoms.


2021 ◽  
Vol 07 ◽  
Author(s):  
Yun Jin Kim

Purpose: The current COVID-19 pandemic is affecting medical institutions in way that may disrupt the learning of medical educations. This study purposed to evaluate students’ satisfaction, online learning environment, and social presence of students’ clinical acupuncture online learning. Methods: The participants of this study (N= 40) were registered for a bachelor of medicine program of Traditional Chinese Medicine in 2018 and enrolled in the clinical acupuncture online training course started from March 2020. A self-evaluated online survey based online learning environment, students’ satisfaction, and social presence were used for data collection. All data are shown as mean (M) ± standard deviation (SD). A p-value of <0.05 was considered statistically significant. Multiple regression analysis was used to address the effects of learning environment on social presence and student’ s satisfaction with online learning on social presence. Results: The results explained that measure the students’ satisfaction of online learning in the clinical acupuncture and their effect of learning environment and social presence. Learning environment categories related to the motivational needs and the social presence items were significantly correlated p< 0.05. The results of this study advised the social presence explained for the variance in students’ satisfaction in clinical acupuncture online training. Conclusions: These findings support the use of online learning obtain factors that affect the variance of student satisfaction in clinical acupuncture online learning. It can be explained that the primary deficiencies in assigning clinical acupuncture online learning at the undergraduate level fall within the social contexts and interpersonal.


2021 ◽  
Vol 5 (Supplement_1) ◽  
pp. 932-933
Author(s):  
Si Young Song ◽  
Inhye Jung ◽  
Miseon Kang ◽  
Kwang Joon Kim ◽  
DaeEun Kim ◽  
...  

Abstract The purpose of this study was to identify the types of exercise motivation and examine the association between the types of exercise motivation and social presence about exercise-related gerontechnology among Korean young-olds. In this study, social presence about gerontechnology implies the degree of perception of a robot that helps exercise functions as human-like socially interacting entities (Heerink, 2010). Online survey data collected from the Korean older adults over the age of 65 in February 2021 was used, and the subjects of this study were 154 young-olds aged 65 to 74 who exercise regularly. Latent class analysis (LCA) was conducted to classify the types of exercise motivation, followed by multiple regression analysis. As a result of LCA, the types of exercise motivation was classified with two groups. These groups were named ‘for pleasure and leisure (PL, 77.2%)’ and ‘for maintenance of health (MH, 22.8%)’, respectively. The result of multiple regression showed that compared to the second group (MH), the social presence about gerontechnology was high for the first group (PL) after controlling age, gender, education level, marital status, household income and chronic disease. These results indicate the Korean young-olds’ exercise motivation may vary and expectations for social presence toward exercise-related gerontechnology differ depending on the exercise motivation. To date, the importance of social presence in gerontechnology has tended to be emphasized mainly in the care field. This study suggests that exercise-related gerontechnology devices also need to consider the aspect of social presence especially for young-olds who exercise for pleasure and leisure.


Crisis ◽  
2017 ◽  
Vol 38 (3) ◽  
pp. 202-206 ◽  
Author(s):  
Karl Andriessen ◽  
Dolores Angela Castelli Dransart ◽  
Julie Cerel ◽  
Myfanwy Maple

Abstract. Background: Suicide can have a lasting impact on the social life as well as the physical and mental health of the bereaved. Targeted research is needed to better understand the nature of suicide bereavement and the effectiveness of support. Aims: To take stock of ongoing studies, and to inquire about future research priorities regarding suicide bereavement and postvention. Method: In March 2015, an online survey was widely disseminated in the suicidology community. Results: The questionnaire was accessed 77 times, and 22 records were included in the analysis. The respondents provided valuable information regarding current research projects and recommendations for the future. Limitations: Bearing in mind the modest number of replies, all from respondents in Westernized countries, it is not known how representative the findings are. Conclusion: The survey generated three strategies for future postvention research: increase intercultural collaboration, increase theory-driven research, and build bonds between research and practice. Future surveys should include experiences with obtaining research grants and ethical approval for postvention studies.


2019 ◽  
Vol 10 (5) ◽  
pp. 421-437
Author(s):  
Qiong Dang ◽  

In 2001, the website of the Palace Museum was opened to the public, marking that museum’s first step into the digital era in China. Numerous studies and much research has concentrated on how to employ this new technology in order to digitize the museum and its collection. However, little attention has been paid to research regarding visitor satisfaction’s regarding museum websites in China. This research aims to fill the gap. Consequently, this conceptual model has been proposed, and the Palace Museum website was as the research objective. Empirical methodology has been applied and the online survey was created to gather data, which results in a total of 557 questionnaires being analyzed though the SPSS 20.0. The findings demonstrate that system quality, perceived usefulness, perceived usability, and the museum’s image have a positive impact on visitor satisfaction regarding their continuance intention. Furthermore, managerial implications are proposed for museum practitioners.


2016 ◽  
Vol 7 (1) ◽  
Author(s):  
Kumari Kumkum ◽  
R. N. Singh ◽  
Yogershi Rajpoot

There may be so many negative consequences of stress for human beings and dissatisfaction among employees happens to be one of the major problems. It indicates negative feelings that individuals have regarding their jobs or its facets. On the other hand, social support is assumed to be mitigating the relationship between negative aspects of the work environment and job satisfaction. Job stress is said to be associated with job dissatisfaction as well as experience of strain. In view of the above, this study examined the role of job stress and social support in job satisfaction. The sample consisted of 30 school teachers from different school of Varanasi (U.P.). The job stress, job satisfaction and social support scales were administered on the participants. The responses of the participants were converted into scores for statistical analyses. The scores of participants on the scales were correlated. The findings revealed that job stress led to increased job satisfaction. It is against the proposed hypothesis and it appears as if the social support received by the participants is a factor behind it. Two of the four dimensions of social support were found to exert positive impact on job satisfaction but the other two dimensions were not found to be correlated with it. The findings are thoroughly discussed and interpreted.


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