scholarly journals The Determinants to Promote College Students’ Use of Car-Sharing: An Empirical Study at Dalian Maritime University, China

2021 ◽  
Vol 13 (12) ◽  
pp. 6627
Author(s):  
Shichao Sun ◽  
Yuanqian Liu ◽  
Yukun Yao ◽  
Zhengyu Duan ◽  
Xiaokun Wang
Keyword(s):  
College Students ◽  
Empirical Study ◽  
Service Providers ◽  
Positive Impact ◽  
Ease Of Use ◽  
Perceived Usefulness ◽  
Policy Implications ◽  
Key Factors ◽  
Car Sharing ◽  
Willingness To Use

Sustaining the development of car-sharing is considered an efficient way to counter environmental issues worldwide. Against this background, college students are recognized as a promising customer group of car-sharing service providers in China. However, the determinants that promote students’ willingness to use car-sharing services are rarely studied, and the uniqueness of college students in China in the context of car-sharing is justified. Therefore, this paper examines the key factors that affect Chinese college students’ adoption of car-sharing. An empirical study using samples from Dalian Maritime University was conducted, and survey data were collected via the Internet. Specifically, respondents’ socio-demographics were obtained, and their latent attitudes on car-sharing services were measured in terms of willingness to use car-sharing services, perceived usefulness, perceived ease of use and safety concerns. In addition, nine hypothetical travel scenarios were defined, and regarding each travel scenario, the respondents were asked to state whether they were willing or not to use car-sharing services. On this basis, a hybrid logit model was established to investigate the key factors that influenced the willingness to use car-sharing services. Aside from the common findings in line with previous studies, the results indicate that with the increase in the number of travel fellows, willingness to use car-sharing services went up. Furthermore, college students’ willingness to use car-sharing services was significantly affected by money costs rather than time costs. Additionally, college students in China are more likely to use car-sharing services during workday off-peak hours and weekends. Separately, among the respondents’ latent attitudes, only the perceived usefulness of car-sharing services was found to have a significant and positive impact on students’ willingness to use them. Relevant policy implications with regards to theoretical findings are also offered in this paper to car-sharing service providers in China.

scholarly journals Influencing Factors of College Students’ Willingness to Use Mobile Online Education Platforms

2021 ◽  
Vol 16 (22) ◽  
pp. 29-41
Author(s):  
Qian Feng ◽  
Beikun Feng
Keyword(s):  
College Students ◽  
Online Education ◽  
Influencing Factors ◽  
Structural Equation ◽  
Ease Of Use ◽  
Perceived Usefulness ◽  
Survey Method ◽  
Perceived Ease Of Use ◽  
Good Reliability ◽  
Willingness To Use

With the continuous progress of artificial intelligence technology, mobile online education is developing rapidly. Compared with traditional classrooms, the mo-bile online education mode can realize sharing of high-quality education resources efficiently and at a low cost, thus the education informatization policy can be im-plemented. However, the college students’ willingness to use mobile online edu-cation platforms is complicated due to the lack of a market access threshold and relatively single course resources. Based on the theory of perceived value, the hypothesis of the influencing factors of the college students’ willingness to use mobile online education platforms was proposed, and the hypothesis with a ques-tionnaire survey method and structural equation model was verified. Results show that the questionnaire designed in this study has good reliability and validi-ty. The exploratory learning and good public praise of the network positively af-fects the college students’ perceived ease of use and perceived usefulness of mo-bile online education platforms. The perceived usefulness has a significant direct and positive effect on their willingness to use online education platforms. The conclusions have a certain reference value for improving the quality and service of online education platforms and enriching the connotation and usage of mobile online education.

Why Instagram? Intention to Continue Using Instagram Among Korean College Students

2018 ◽  
Vol 46 (8) ◽  
pp. 1305-1315 ◽  
Author(s):  
Ha Sung Hwang ◽  
Jaehee Cho
Keyword(s):  
College Students ◽  
Social Interaction ◽  
Technology Acceptance ◽  
Online Survey ◽  
Positive Impact ◽  
Social Networking Site ◽  
Ease Of Use ◽  
Perceived Usefulness ◽  
Perceived Ease Of Use ◽  
Intention To Continue

We drew on 2 theoretical frameworks—the technology acceptance model (TAM) and uses and gratifications theory (UGT)—to examine the underlying factors that affect the intention to continue using the global social networking site, Instagram. We proposed 2 perceptual factors from the TAM related to use (perceived ease of use and perceived usefulness) and gratification factors from UGT (social interaction, entertainment, information, and self-expression) as key determinants of the intention to continue using Instagram. Participants were 371 college students in South Korea, who completed an online survey. Results showed that perceived ease of use and gratification of both social interaction and entertainment had a positive impact on users' intention to continue using Instagram. These findings advance theoretical and practical understanding of the increasing popularity of Instagram.

Factors Determining the Use of E-Government Services

2018 ◽  
Vol 10 (2) ◽  
pp. 1-19 ◽  
Author(s):  
Isaac Kofi Mensah ◽  
Piankova Vera ◽  
Jianing Mi
Keyword(s):  
Service Quality ◽  
Technology Acceptance ◽  
Positive Impact ◽  
Ease Of Use ◽  
Perceived Usefulness ◽  
Perceived Ease Of Use ◽  
Adoption Studies ◽  
Perceived Service Quality ◽  
Government Services ◽  
Willingness To Use

E-government adoption studies have often focused on predictors determining the use of e-government services from a citizen-specific country without considering other foreign nationals domiciling in such countries. This study, therefore, sought to investigate the willingness of Russian students in China to use e-government services. The Technology Acceptance Model (TAM) was used as the theoretical framework while the data capture and analysis were done with SPSS. The results indicate that perceived ease of use, perceived service quality, trust, and language were significant in determining the willingness to use e-government services. Language also had a positive impact on the perceived service quality and perceived ease of use. Perceived usefulness was however not significant in influencing the willingness to use. Age, gender and education had a significant direct impact on the perceived ease of use of e-government services. These demographic factors were not significant in deciding the perceived usefulness. The implications of these findings are discussed.

scholarly journals Exploring undergraduate students’ usage pattern of mobile apps for education

2016 ◽  
Vol 50 (1) ◽  
pp. 34-47 ◽  
Author(s):  
Iris Shuk Han Wai ◽  
Sara Sze Yan Ng ◽  
Dickson K. W. Chiu ◽  
Kevin K. W. Ho ◽  
Patrick Lo
Keyword(s):  
Technology Acceptance ◽  
Undergraduate Students ◽  
Information Needs ◽  
Service Providers ◽  
Positive Impact ◽  
Mobile Apps ◽  
Ease Of Use ◽  
Perceived Usefulness ◽  
Perceived Ease Of Use ◽  
The Impact

In recent years, with the general adoption of smartphones with computing power comparable to desktop computers, mobile applications (apps) have experienced a surge in popularity. However, there are few studies conducted about their educational use, especially in Southeast Asia. To close this research gap, this study aims to provide a current overview of mobile apps usage in higher education. Besides exploring the actual use of apps, the technology acceptance model was applied to examine (1) undergraduate students’ perceptions, which involve perceived usefulness and perceived ease of use, towards adopting mobile apps for educational purposes, and (2) their overall attitude toward such adoption. Both quantitative and qualitative methods were used to collect data from 150 undergraduate students in Business, Education, and Engineering in Hong Kong. The results show undergraduate students use mobile apps frequently to engage in learning activities related to their academic studies, with a particularly focus on communication and collaborative working, accessing academic resources, and checking a dictionary. However, the discrepancies in using apps for academic purposes are not significant between the three faculties. Meanwhile, perceived usefulness has a more positive impact on overall attitude compared with the impact of perceived ease of use. The investigation will help tertiary institutions, library service providers, and educators develop and assess strategic planning for education collaborating with mobile apps. This paper could also give app developers some suggestions for app design based on actual usage and students’ information needs.

Sustaining Job Performance through Technology Acceptance with Usage of Whatsapp Mobile Application

2020 ◽  
Vol 5 (1) ◽  
pp. 123
Author(s):  
Nor Hayati Kassim ◽  
Norlina Mohamed Noor ◽  
Jati Kasuma ◽  
Juliza Saleh ◽  
Ceaser Dealwis ◽  
...  
Keyword(s):  
Job Performance ◽  
Technology Acceptance ◽  
Mobile Applications ◽  
Mobile Application ◽  
Ease Of Use ◽  
Perceived Usefulness ◽  
Maximum Efficiency ◽  
Perceived Ease Of Use ◽  
Positive Attitudes ◽  
Willingness To Use

Companies are now recognizing that their employees require a spectrum of mobile applications in order to achieve maximum efficiency at the workplace. Mobile applications such as WeChat, Twitter and WhatsApp via smartphones have become influential tools and extensively used by employees at the workplace. This state-of-the-art technology in communication has penetrated various fields, including routine administrative jobs at the workplace. The objective of this research is toinvestigate the acceptance of the WhatsApp mobile application for formal use among support staff at The Commission of the City of Kuching North, Sarawak (DBKU). Perceived usefulness, perceived ease of use and behavioral intention of the users in using WhatsApp are the variables measured for job performance. The researchers utilized convenience sampling, whereby a total of 105 employees from two departments participated in the investigation. Data was collected using a set of selfadministered questionnaires which was adapted from Davis. The findings revealed that perceived usefulness and perceived ease of use of WhatsApp as a means of communication were significant for job performance at DBKU. The employees felt more competent during their formal interaction at the workplace as less effort was needed while using WhatsApp. The existence of features which were user-friendly and easy operational functions helped to create positive attitudes when utilizing the application. Faster feedback, ease of use, and convenience were some of the reasons for the employees’ willingness to use WhatsApp for communication at the workplace.

Behavioural Intention to Use Building Information Modelling (BIM) among Community College Students in Malaysia

2020 ◽  
Vol 8 (1) ◽  
pp. 4-17
Author(s):  
Nor Akmal Mohamad ◽  
Madihah Khalid
Keyword(s):  
College Students ◽  
Community College ◽  
Community College Students ◽  
Ease Of Use ◽  
Perceived Usefulness ◽  
Behavioural Intention ◽  
Intention To Use ◽  
Building Information Modelling ◽  
Information Modelling ◽  
Building Information

Building information modelling (BIM) is one of the new technologies being used in architectural and constructions projects. At present, BIM curricula are being taught in many Malaysian higher learning institutions, including at the certificate level in community colleges. Even though many studies have investigated behavioural intention to adopt BIM in the industrial setting, studies on the intention to use BIM among students during their training or learning have not received the same level of attention. This study, therefore, investigated the extent to which community college students are willing to accept and use BIM. Factors that influenced their behavioural intention to use BIM, as well as the relationship between the factors and intention to use were also examined. The Technology Acceptance Model (TAM) was used as the theoretical framework to guide the research, where students’ behavioural intention to use BIM was explained through their perceptions of its usefulness and ease of use, as well as their attitude towards BIM utilization in the classroom. A total of 144 community college students enrolled in the architecture programmes in Malaysia were selected as the sample using convenience sampling. The findings show that the students’ behavioural intention to adopt BIM is high. They also perceive BIM as useful and easy to use, and their attitude towards BIM usage appears to be positive. The regression model produced an adjusted R-squared value of 0.790 indicating that 79% of the total variance in the students’ intention to use BIM can be explained by the three independent variables, i.e., perceived usefulness, ease of use, and attitude. Keywords: Building information modelling, perceived usefulness, perceived ease of use, attitude, intention to use, behavioural intention, Technology Acceptance Model

Validating the Measurement Constructs Affecting the Technology Adoption in Indian Mobile Banking Industry

2016 ◽  
Vol 1 (1) ◽  
Author(s):  
Muragesh Y. Pattanshetti ◽  
Sachin S. Kamble ◽  
Sudheer M. Dhume ◽  
Shradha Gawankar
Keyword(s):  
Technology Adoption ◽  
Perceived Risk ◽  
Service Providers ◽  
Business Environment ◽  
Retail Banking ◽  
Appropriate Technology ◽  
Ease Of Use ◽  
Perceived Usefulness ◽  
Measurement Scale ◽  
Mobile Banking

Mobile phones have undeniably brought a paradigm shift, affecting both the lives of people and the business environment. Today, mobile phone has permeated the lives of billions of people around the world, becoming for many an indispensable device. Moreover, adoption of mobile banking has significant impact on reducing costs and enabling change in retail banking. Factors influencing the intention to use or adopt mobile banking are very important and will play a vital role for mobile banking service providers. The proposed study focuses on a comprehensive set of potential factors that influence the adoption of mobile banking. The research model identifies appropriate factors and captures dependency relationships among these factors in the form of a number of hypotheses to be tested in this research. This paper aims to design a scale with a high degree of reliability, validity, and dimensionality which helps to determine the appropriate technology adoption model based on the identified constructs, viz. Optimism (OPTI), Innovativeness (INNO), Insecurity (INSC), Discomfort (DISC), Perceived Usefulness (PU), Perceived Ease of Use (PEU), Perceived Risk (PR), Subjective Norms (SN), Attitude (ATTI), Behavioural Control (BC) and Behavioural Intention (BI). The data were collected through questionnaire survey from 201 respondents comprising software engineers, bank employees, professors, entrepreneurs. Confirmatory factor analysis was used to test the validity of the proposed measurement scale for all the identified constructs. This instrument helps bankers to determine and design there applications which will contribute to the knowledge of predicting customer intention.

scholarly journals Using PLS-SEM Model to Explore the Influencing Factors of Learning Satisfaction in Blended Learning

2021 ◽  
Vol 11 (5) ◽  
pp. 249
Author(s):  
Chun-Hsiung Huang
Keyword(s):  
Blended Learning ◽  
Influencing Factors ◽  
Structural Equation ◽  
Positive Impact ◽  
Ease Of Use ◽  
Perceived Usefulness ◽  
Learning Motivation ◽  
Perceived Ease Of Use ◽  
Learning Satisfaction ◽  
The Relationship

This research explores the influencing factors of learning satisfaction in blended learning. Three dimensions are proposed: perceived usefulness, perceived ease of use, and learning motivation. It studied how these variables affect students’ learning satisfaction. The research hypotheses are: (1) Perceived ease of use positively affects perceived usefulness; (2) Perceived usefulness and perceived ease of use will have a positive effect on learning motivation; (3) Learning motivation positively affects learning satisfaction; (4) Perceived usefulness has a positive intermediary effect on the relationship between perceived ease of use and learning motivation. Participants included 173 freshmen who took the first-year interactive game design course at Ling Tung University in Taichung, Taiwan. The questionnaire survey method is applied in this research to analyze the relationship between the variables and verify the hypothesis based on the collected 173 valid questionnaires. The partial least square method structural equation model (PLS-SEM) is used to carry out structural equation modeling to study the relationship between latent variables. It explains that the perceived ease of use affects the perceived usefulness. Perceived usefulness and perceived ease of use have a positive impact on learning motivation. Learning motivation has a positive impact on learning satisfaction. Perceived usefulness as an intermediary factor of perceived ease of use has an indirect impact on learning motivation. The contribution of this research is to provide empirical evidence and explain what factors may affect learning satisfaction. Some other related factors that may affect learning satisfaction should be taken as the factors that teachers should pay attention to when implementing blended learning.

An empirical investigation of tourist’s choice of service delivery options

2017 ◽  
Vol 29 (7) ◽  
pp. 1892-1913 ◽  
Author(s):  
Arun Kumar Kaushik ◽  
Zillur Rahman
Keyword(s):  
Service Delivery ◽  
Service Providers ◽  
Ease Of Use ◽  
Perceived Usefulness ◽  
Technology Readiness ◽  
Extensive Literature ◽  
Perceived Ease Of Use ◽  
Content Type ◽  
Service Employees ◽  
Delivery Options

Purpose This paper aims to offer and examine a conceptual model of tourist innovativeness toward self-service technologies (SSTs) to confirm whether tourists prefer service delivery by SSTs over employees in an offline hospitality environment. Design/methodology/approach Tourists’ perceived usefulness (PU) of SSTs and need for interaction (NI) with service employees have been taken as crucial mediating variables to examine the effects of perceived ease of use and technology readiness index personality dimensions toward SST and employee-based service adoption. Findings Findings reveal that both “NI” and “PU” play significant roles in Technology Readiness and Acceptance Model (TRAM) when tourists select one of two service delivery options – SSTs and service employees. Research limitations/implications The foremost limitation of the study is its dependence on domestic tourist samples. However, such samples were chosen because tourists comprising these samples tend to use similar service delivery options more, in turn increasing their use of SSTs available in sample hotels. Practical implications The study gives a deeper understanding of TRAM with an extremely crucial mediating variable (NI) in an offline service context. It also provides useful insights to service providers and policy makers for developing new strategies and policies to enhance user experience. Social implications This study recommends the usage of numerous SSTs by tourists. Originality/value During extensive literature review carried out in this research, no study was found that proposed such an effective framework in an offline service context.

An Empirical Study on Post-Adoption Behavior of Information Technologies for Health Care Management: A View of Big Five Personality

2014 ◽  
Vol 631-632 ◽  
pp. 1106-1114
Author(s):  
Wen Xing Lu ◽  
Yu Yong Wu ◽  
Chang Yong Liang ◽  
Zuo Zuo Gu ◽  
Yu Zhao ◽  
...  
Keyword(s):  
Health Care ◽  
Empirical Study ◽  
Big Five ◽  
Information Technologies ◽  
Care Management ◽  
Health Care Management ◽  
Hospital Performance ◽  
Ease Of Use ◽  
Perceived Usefulness ◽  
Big Five Personality

Nowadays, health care management is driven by informationization and information technologies are widely used in various types of hospitals. Doctors and nurses are the direct users of information technologies for health care management (ITHCM), as well as the most critical prerequisites in ITHCM implementation. Their acceptance and use of ITHCM can significantly promote hospital performance and enhance core competitiveness. However, different people have different attitude, values and motivation on ITHCM. These factors not only affect employee’s behavior in ITHCM adoption, but also their continued use behavior of ITHCM. Based on the Big Five personality as well as real-world healthcare situation in China, we investigated the impacting factors of ITHCM continuing use, and built ITHCM Continuing Use Model based on personality. We conducted an empirical study to verify the related hypothesis. The results show that Big Five personality affect the willingness of ITHCM continuing use through perceived ease of use and perceived usefulness.

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