INFLUENCE OF CULTURAL FEATURES ON THE FORMATION OF JAPANESE-STYLE MARKETING

2020 ◽  
Vol 2 (6) ◽  
pp. 171-175
Author(s):  
A. E. ANISHCHENKO ◽  
Keyword(s):  
World War Ii ◽  
Cultural Dimensions ◽  
World War ◽  
Cultural Characteristics ◽  
American Occupation ◽  
National Market ◽  
Hofstede’S Cultural Dimensions ◽  
Hofstede's Cultural Dimensions ◽  
Cultural Features

The article describes the main stages of the development of marketing in the Japanese style since the end of World War II and the period of American occupation, as during this period Japan implemented concept of marketing at the national market. The purpose of the article is to identify the role of cultural characteristics influence on the development of marketing in Japan. Special attention is paid to the differences between Japanese-style marketing and Western one, as well as to the comparison of theoretical theses on the typology of Hofstede's cultural dimensions and the characteristics of Japanese marketing.

scholarly journals The Cultural Factors in the MOOC Design in China from Hofstede’s Cultural Dimensions

2019 ◽  
Vol 9 (10) ◽  
pp. 13201325
Author(s):  
Xin Yang
Keyword(s):  
Cultural Values ◽  
Course Design ◽  
Power Distance ◽  
Cultural Factors ◽  
Cultural Dimensions ◽  
Cultural Backgrounds ◽  
Hofstede’S Cultural Dimensions ◽  
High Power Distance ◽  
Hofstede's Cultural Dimensions ◽  
Cultural Features

With their massiveness and openness, Moocs have become one of the most widespread and influential online learning forms, which leads to the fact that more and more designers with different cultural backgrounds are getting involved in the course design. As a result, the Mooc design such as the styles of the organization and presentation may correspondingly be influenced by cultural values of the designers, and then become barriers for learners. In order to locate the cultural influence reflected in the Mooc design in China, the introductory videos of three courses published on Coursera, which are designed by three well-known universities in China, are sampled for analysis from the aspects of power distance, individualism/collectivism and masculinity/femininity within the framework of Hofstede’s cultural dimensions. The findings indicate that the cultural features of the high-power distance, collectivism and femininity have shown their influence on the designing of these courses.

The role of Hofstede's cultural dimensions in the design of user interface: the case of Arabic

2021 ◽  
Vol 35 (1) ◽  
pp. 116-127
Author(s):  
Ahmed Alsswey ◽  
Hosam Al-Samarraie
Keyword(s):  
User Interface ◽  
Cultural Values ◽  
Arab World ◽  
Design Guidelines ◽  
Cultural Dimensions ◽  
Ui Design ◽  
Cultural Preferences ◽  
Hofstede’S Cultural Dimensions ◽  
Hofstede's Cultural Dimensions

AbstractA user interface (UI) design that meets the preferences, differences, and needs of the group of users can potentially increase the usability of a system. Users, in general, feel more familiar with the context that reflects their cultural values and practices. The Arabic culture plays a significant role in how Arab users interact and communicate with technologies. The customs, artifacts, and traditions of the Arab world are different in nature from the Western cultures. Thus, it is essential to consider these differences when designing the UI prototype. This study investigated the role of certain cultural preferences in the design of UI for Arab users. A think-aloud approach and Hofstede's cultural dimensions were used on 23 Arab users to generate the necessary design guidelines for the UI of mobile health application. Then, 78 participants were recruited to evaluate the proposed UI design. The usability results showed high satisfaction among Arab users about the role of culture in the design of the UI. Findings from this study can be used by designers and developers to aid their design of UI for group-specific cultural preferences and values.

John Cranko's Antigone (1959): A Ballet Lost and Found

2015 ◽  
Vol 33 (1) ◽  
pp. 1-15
Author(s):  
Henrietta Bannerman
Keyword(s):  
World War Ii ◽  
Jean Racine ◽  
World War ◽  
Martha Graham ◽  
Detailed Consideration ◽  
Lost And Found ◽  
The Many ◽  
Tragic Drama ◽  
The Relationship

John Cranko's dramatic and theatrically powerful Antigone (1959) disappeared from the ballet repertory in 1966 and this essay calls for a reappraisal and restaging of the work for 21st century audiences. Created in a post-World War II environment, and in the wake of appearances in London by the Martha Graham Company and Jerome Robbins’ Ballets USA, I point to American influences in Cranko's choreography. However, the discussion of the Greek-themed Antigone involves detailed consideration of the relationship between the ballet and the ancient dramas which inspired it, especially as the programme notes accompanying performances emphasised its Sophoclean source but failed to recognise that Cranko mainly based his ballet on an early play by Jean Racine. As Antigone derives from tragic drama, the essay investigates catharsis, one of the many principles that Aristotle delineated in the Poetics. This well-known effect is produced by Greek tragedies but the critics of the era complained about its lack in Cranko's ballet – views which I challenge. There is also an investigation of the role of Antigone, both in the play and in the ballet, and since Cranko created the role for Svetlana Beriosova, I reflect on memories of Beriosova's interpretation supported by more recent viewings of Edmée Wood's 1959 film.

Painted Memories

2007 ◽  
Vol 7 (4) ◽  
pp. 26-29
Author(s):  
mayer kirshenblatt ◽  
barbara kirshenblatt-gimblett
Keyword(s):  
World War Ii ◽  
World War ◽  
Daily Diet ◽  
The Holocaust ◽  
Yom Kippur ◽  
Root Vegetables

Mayer Kirshenblatt remembers in words and paintings the daily diet of Jews in Poland before the Holocaust. Born in 1916 in Opatóów (Apt in Yiddish), a small Polish city, this self-taught artist describes and paints how women bought chickens from the peasants and brought them to the shoykhet (ritual slaughterer), where they plucked the feathers; the custom of shlogn kapores (transferring one's sins to a chicken) before Yom Kippur; and the role of herring and root vegetables in the diet, especially during the winter. Mayer describes how his family planted and harvested potatoes on leased land, stored them in a root cellar, and the variety of dishes prepared from this important staple, as well as how to make a kratsborsht or scratch borsht from the milt (semen sack) of a herring. In the course of a forty-year conversation with his daughter, Barbara Kirshenblatt-Gimblett, who also interviewed Mayer's mother, a picture emerges of the daily, weekly, seasonal, and holiday cuisine of Jews who lived in southeastern Poland before World War II.

THE ROLE AND ROLE OF OIL POLICY IN SAUDI ARABIA IN POST WORLD WAR II ECONOMIC LIFE

2019 ◽  
Vol 20 (2) ◽  
pp. 37-41
Author(s):  
Maftuna Sanoqulova ◽  
Keyword(s):  
Saudi Arabia ◽  
World War Ii ◽  
Economic Life ◽  
World War ◽  
Post World War Ii ◽  
The World ◽  
History Of ◽  
Oil Policy

This article consists of the politics which connected with oil in Saudi Arabia after the World war II , the relations of economical cooperations on this matter and the place of oil in the history of world economics

Charles de Gaulle and European Community

2020 ◽  
Vol 2020 (10-3) ◽  
pp. 70-81
Author(s):  
David Ramiro Troitino ◽  
Tanel Kerikmae ◽  
Olga Shumilo
Keyword(s):  
World War Ii ◽  
European Community ◽  
World War ◽  
Charles De Gaulle ◽  
The United Kingdom ◽  
History Of ◽  
The Common ◽  
Post War ◽  
De Gaulle

This article highlights the role of Charles de Gaulle in the history of united post-war Europe, his approaches to the internal and foreign French policies, also vetoing the membership of the United Kingdom in the European Community. The authors describe the emergence of De Gaulle as a politician, his uneasy relationship with Roosevelt and Churchill during World War II, also the roots of developing a “nationalistic” approach to regional policy after the end of the war. The article also considers the emergence of the Common Agricultural Policy (hereinafter - CAP), one of Charles de Gaulle’s biggest achievements in foreign policy, and the reasons for the Fouchet Plan defeat.

A Conceptual Framework for the Acceptance of E-Commerce Technologies among Organizations in Developing Countries

2020 ◽  
pp. 205-210
Author(s):  
A. M. Meirmanova
Keyword(s):  
Developing Countries ◽  
Conceptual Framework ◽  
Small And Medium Enterprises ◽  
Cultural Dimensions ◽  
Cultural Dimension ◽  
Unified Theory ◽  
Use Of Technology ◽  
Hofstede’S Cultural Dimensions ◽  
Hofstede's Cultural Dimensions ◽  
Medium Enterprises

The presented study examines e-commerce technologies a new conceptual framework of the unified theory of acceptance and use of technology among small and medium enterprises (SMEs) in developing countries.Aim. The study aims to identify factors for the implementation and acceptance of e-commerce among small and medium enterprises (SMEs) in developing countries.Tasks. The authors utilize tools of G. Hofstede’s cultural dimensions theory to describe the emotional attitude of an individual to the use of technology.Methods. This study examines various aspects of the method of the unified theory of acceptance and use of technology (UTAUT), which is implemented in many studies of behavioral intentions of individuals in the adoption of new technologies.Results. For the first time, a conceptual (predictive) model based on four moderating variables is proposed. The variables include such cultural dimension parameters as power distance index  (PDI), individualism/collectivism  (IDV), uncertainty avoidance  (UAI), and long-term/short-term orientation (LTO). These moderators boost the effect of the basic constructs on the behavioral propensity for the use and application of technologies.Conclusions. Based on the considered conceptual framework, the authors propose a number of recommendations for the development of tools that would ensure the required level of employee engagement in the acceptance and use of e-commerce technologies among small and medium enterprises (SMEs) in developing countries. Another promising direction involves using the tools of G. Hofstede’s cultural dimensions theory to examine the specific aspects of the acceptance and use of information technology among organizations belonging to different national business cultures.

The role of World War II in the development of Luxembourgish as a national language

2009 ◽  
Vol 33 (2) ◽  
pp. 112-131 ◽  
Author(s):  
Melanie Wagner ◽  
Winifred V. Davies
Keyword(s):  
World War Ii ◽  
Language Policy ◽  
Theoretical Approach ◽  
Final Section ◽  
Present Situation ◽  
Language Choice ◽  
Interview Data ◽  
National Language ◽  
World War

This paper explores the link between explicit Luxembourgish language policy and the actual practices as well as expressed attitudes of a group of speakers of Luxembourgish, with the aim of studying the role of World War II in the advancement of Luxembourgish as Luxembourg’s national language. The first two sections introduce the theoretical approach of the paper and provide an overview of the history and present situation of Luxembourg and Luxembourgish. The following two sections present the findings of a sociolinguistic study of language choice, language values and identities, and linguistic (in)security among a group of Luxembourgish letter-writers, as well as recent interview data provided by the sole surviving correspondent. The final section brings together these results and the claims made regarding the role of World War II in the changing status of Luxembourgish and points out the complexity of this discussion.

scholarly journals “Our Victims Define Our Borders”: Commemorating Yugoslav Partisans in the Italo-Yugoslav Borderland

2017 ◽  
Vol 31 (2) ◽  
pp. 290-310
Author(s):  
Borut Klabjan
Keyword(s):  
World War Ii ◽  
Cultural Landscape ◽  
Special Section ◽  
Iron Curtain ◽  
World War ◽  
Production Of Space ◽  
National Narratives ◽  
Local Newspaper ◽  
Grassroots Initiatives

This article is part of the special section titled From the Iron Curtain to the Schengen Area, guest edited by Wolfgang Mueller and Libora Oates-Indruchová. This article discusses local cultures of remembrance of Yugoslav partisans fallen during World War II in Trieste, now part of Italy, and investigates the role of memory activists in managing vernacular memory over time. The author analyses the interplay between memory and the production of space, something which has been neglected in other studies of memory formation. On the basis of local newspaper articles, archival material, and oral interviews, the essay examines the ideological imprint on the local cultural landscape, contributing to a more complex understanding of memory engagement. The focus is on grassroots initiatives rather than state-sponsored heritage projects. This article argues that memory initiatives are not solely the outcome of national narratives and top–down ideological impositions. It shows that official narratives have to negotiate with vernacular forms of memory engagement in the production of a local mnemonic landscape.

The Role of War in Modern Inflation

1977 ◽  
Vol 37 (1) ◽  
pp. 13-19 ◽  
Author(s):  
Earl J. Hamilton
Keyword(s):  
World War Ii ◽  
Social Welfare ◽  
Early Modern ◽  
World War ◽  
Price Inflation ◽  
Modern Times ◽  
Paper Currency ◽  
Deficit Financing ◽  
Early Modern Times

Wars in early modern times, although frequent, generated little price inflation because of their limited demands on real resources. The invention of paper currency and the resort to deficit financing to pay for wars changed that situation. In recent centuries wars have been the principal causes of inflation, although since World War II programs of social welfare unmatched by offsetting taxation have also fueled inflationary flames.

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