scholarly journals Beyond the Language of Covid-19: Transformation of Social Discourse and Reproduction of Cultural Capital

2022 ◽  
Vol 11 (1) ◽  
pp. 43
Author(s):  
Olena V. Gayevska ◽  
Olena Y. Zhyhadlo ◽  
Olena O. Popivniak ◽  
Tetyana A. Chaiuk

The research draws on the concept of ‘cultural capital’ as well as assumptions of critical discourse analysis and cognitive linguistics to argue that the Covid-19 pandemic may be viewed as a global turning point. The article explores the context and the means that have facilitated the transformation of cultural capital during the coronavirus outbreak. The dramatic changes to culture have been successfully pushed through due to the public’s incessant exposure to institutionalized, governmental and mass media discourses, which have been urging people to adopt new communicative and cultural practices with a varying degree of argumentation and imposition. The changes entail reviewing social structure, spatial and relational stereotypes and standards, which in the long run transforms cultural capital. The global scope of the pandemic and the relatively identical regulations imposed by governments on their citizens generate a tentative tendency to cultural convergence: individuals are made to abandon their culture specific practices and values and adopt those that ensure physical survival.   Received: 8 September 2021 / Accepted: 16 November 2021 / Published: 3 January 2022

2018 ◽  
Vol 13 (6) ◽  
pp. 1036-1057
Author(s):  
Muireann Prendergast

While the importance of journalism in memory studies has often been overlooked in academic scholarship, media discourses can be considered ‘memory’s precondition’ on both active and passive levels. First, journalists record events as they happen building on narratives and testimonies. Second, sometimes decades later, these can be invoked in legal and social post-dictatorship processes. Applying the theoretical framework of critical discourse analysis to memory studies, this research explores the relationship between counter-journalism and counter-memories as a response to and rejection of the ‘echo chamber’ of authoritarian discourse which dominated the mainstream media and promoted official memory during Argentina’s last dictatorship. The methodological approach of the study is mixed, combining qualitative synchronic-diachronic text analysis with a corpus analysis of concordance lines to trace strategies of counter-discourse in two newspapers which opposed the dictatorship. The motivations of their editor-journalists for challenging official discourse and institutional memory in the climate of state terrorism are framed in the context of Margalit’s ‘moral witnessing’.


2020 ◽  
Vol 31 (2) ◽  
pp. 503-519
Author(s):  
Rajaa Hamid Salih

The incorporation of conceptual metaphor study and assessment in the broader process of critical discourse analysis represents a relatively recent development. At one level, this process can be viewed as an outcome that derives from the broader purpose and scope of critical discourse analysis (CDA). The main objective of this article is to understand how metaphors may unconsciously shape people's perception of the world. It is understood that metaphors may play a prominent role in shaping public perception of important topics especially in politics, journals or media discourses. People are exposed to many more metaphors than they may even realize on a daily basis.


Pragmatics ◽  
2021 ◽  
Author(s):  
Mohammed Nahar Al-Ali ◽  
Hanan A. Shatat

Abstract The purpose of this study is to investigate the differences and similarities between Arabic and English parents’ role in Arabic and English parenting website texts and the linguistic exponents used to address parents and signal their roles, and to find out the socio-cultural ideologies that have given rise to variations in gender roles. To this end, a corpus of 40 articles targeting gender-neutral titles and father related ones were selected equally from English and Arabic websites. Drawing on Van Leeuwen’s (2008) framework on critical discourse analysis (CDA) and Sunderland’s (2000, 2006) framework of analysis, the data were analysed and contrasted. The English texts reflected the prevalence of ‘shared parenting’ discourse, whereas the Arabic ones revealed a ‘very traditional parenthood’ discourse. These differences can be attributed to variation in the socio-cultural practices dominant in Arab and Western societies. Such findings will hopefully provide some useful insights for family life educators and parents who resort to such websites.


2020 ◽  
Vol 12 (2) ◽  
pp. 272-294
Author(s):  
Piotr Cap

Abstract The present paper explores the current nexus between Cognitive Linguistics (CL) and Critical Discourse Analysis (CDA), focusing on theories of conceptual positioning, distancing and perspective-taking in discourse space. It assesses the strengths, limitations, and prospects for further operationalization of positioning as a valid methodology in CDA, and political discourse studies in particular. In the first part, I review the cognitive models of positioning that have made the most significant contribution to CDA. Discussing Deictic Space Theory and Text World Theory, among others, I argue that these models reveal further theoretical potential which has not been exploited yet. While they offer a comprehensive and plausible account of how representations and ideologically charged worldviews are established, they fail to deliver a pragmatic explanation of how addressees are made to establish a worldview, in the service of speaker’s goals. The second part of the paper outlines Proximization Theory, a discursive model of crisis and conflict construction in political discourse. I argue that, unlike the other models, it fully captures the complex geopolitical and ideological positioning in political discourse space, providing a viable handle on the dynamics of conflict between the opposing ideologies of the space.


2016 ◽  
Vol 15 (2) ◽  
pp. 147-172 ◽  
Author(s):  
Danijela Majstorović ◽  
Zoran Vučkovac

This paper investigates politico-media discourses of the international community revolving for the last few decades around the process of Europeanization in Bosnia and Herzegovina from its Dayton inception until 2015. We first explain the contours of the BiH context and then use a critical discourse analysis to assess the data collected between 1997 and 2015 drawn from a variety of textual resources such as mainstream newspapers, online media, and international community websites to explain the main trends of the Europeanization discourse in the country. Grounding our analysis within the postcolonial theory and post-communist studies, we critically examine the post-1996 peace and state building as well as Europeanization processes in BiH with respect to signs of postcolonial condition including perpetual transition and a state of exception.


2016 ◽  
Vol 6 (2) ◽  
pp. 92 ◽  
Author(s):  
Wei Li

<p>Critical Metaphor Analysis is concerned with integrating critical discourse analysis, corpus linguistics, pragmatics and cognitive linguistics to explore implicit speaker intentions and covert power relations through the analysis of metaphoric expressions. CMA has been a meaningful enrichment of both Critical Discourse Analysis and Conceptual Metaphor Theory. This paper aims to give an overview of the formation of CMA, the research findings, the existing problems and the possible solutions.</p>


2015 ◽  
Vol 44 (2) ◽  
Author(s):  
María D. López Maestre

AbstractWithin the cognitive linguistics literature, many publications have dealt with conceptual metaphors about love and sexual desire (Lakoff 1987; Kövecses 2003; Barcelona 1992, 1995; Emanatian 1995, 1996.) However, a source domain that has not received the attention it merits is that of the hunt. This source domain deserves to be studied not only because of the interest in the conceptual metaphors it generates, but primarily because of the ideology and cultural values behind it. For this reason, applying a combined methodology based on cognitive linguistics and critical discourse analysis (Charteris-Black 2004; Goatly 2007), this article explores the use of the source domain of the hunt for the expression of love and sexual desire in metaphorical linguistic expressions with male hunters and female prey, paying critical attention to discourse and the ideologies about gender that are conveyed.


The present study analyzes the narratives by Russian bloggers on the 2008 South-Ossetia conflict. This analysis of political discourse is underpinned by the principles of cognitive linguistics, developed on the basis of bodily experience of human beings. The combination of different approaches leads to a more comprehensive analysis and concise interpretation of events taking place in society. This cognitive-discursive perspective differs from traditional studies of mass media narratives which mostly base on Discourse Analysis (DA) and/or Critical Discourse Analysis (CDA), i.e., language in use is studied from the perspective of meaning on/ above the level of sentences and through the relationship between language and society, as well as language and power. Methodologically, this study was conducted on the basis of integrative speech analysis, critical discourse analysis, and cognitive linguistics. From the cognitive point of view, bloggers’ discourse is based on concepts evaluated positively (BENEFIT, FAIRNESS/HONORABLE CASE), negatively (CONQUER, PROBLEM, VANDALISM, NEGOTIATED MATCH), and neutrally (DEMONSTRATION, TEST). From the linguistic point of view, in their discourse, bloggers extensively use metaphors, which belong to the most effective ways of expressing opinions and are widely used by the media to create vivid images of the events described. A qualitative generalization of the data of content analysis proves that the attitude of Russian bloggers to the conflict is quite diverse, there is no consensus about how the war was fought, about its results, about the current situation and future prospects for the region.


Sign in / Sign up

Export Citation Format

Share Document