scholarly journals Perceptual and Ergonomics Factors in Web Design as A Condition for Better Presentation of Companies

2018 ◽  
Vol 2018 ◽  
pp. 165
Author(s):  
Filip Trajkovski

The corporate identity represents a complete visual solution of the company by which it presents itself on the market and in the public in general. A big part of one company’s success is the branding quality, marketing and visual presentation. With the emergence of the Internet, in the last decades, the design and development of a website became an inevitable part of the company’s presentation. The main goal of this master work is to give contribution in the process of improvement of the corporate identity of the Center for Research, Development and Continuous Learning CIRKO DOOEL Skopje, with an emphasis on the presentation on the Internet. Additionally, for the needs of this master work, researches are conducted to comprehend the requirements and needs of the users – to get a clear picture how to improve the user experience during the process of browsing the websites that are of interest and which is the most appropriate method that should be used to create a new more effective promotion. The basic objective in the promotion is familiarization of the users with the real capabilities of the Center for Research, Development and Continuous Learning. It’s expected that the overall results of this master work will give contribution in the process of improvement of the corporate identity of CIRKO DOOEL Skopje, which will improve the public visibility, as well as the company’s success in the business world.

2021 ◽  
Vol 4 ◽  
pp. 1-7
Author(s):  
Robert Župan ◽  
Stanislav Frangeš ◽  
Adam Vinković ◽  
Lovre Rupić

Abstract. At the beginning of any crisis, including pandemics, it is very important to provide timely information to expert headquarters at the local and global level so that they can make daily decisions about measures and behavior of the population. Support for this can be a combination of analytical and statistical data together with the locations from which these data were collected. Part of the cartographic visualization deals precisely with the ways of designing and visual presentation based on which it would be clear to the user where the biggest hotspots and the biggest changes are compared to the previous period. The paper describes the origin and proposal of the original dashboard for monitoring the COVID pandemic in Croatia. The dashboard contains and combines thematic data and displays it with the layout and design carefully determined. The goal is for the data to be implemented as soon as it is available to the public. Similar works available on the Internet are also shown. The entire course of making the dashboard for the COVID pandemic and dissemination data is described, as well as data sources, software, problems encountered and solutions.


2021 ◽  
Vol 2 (3) ◽  
pp. 361-367
Author(s):  
Rio Agustian

E-marketing is part of e-commerce which is a trading system through the internet, where the internet will continue to provide an up to date nature, so the company can provide product information services offered clearly and easily. This will have a good impact on the progress of the company if this system can be run properly. E-marketing is widely done to improve the company's brand image because it makes the company always remembered by its customers. E-marketing provides more convenience and benefits for the company, customers and business partners of the company. Seeing marketing media that are still conventional, it is built online responsive web design applications as a support for marketing media by using prototype methods. The purpose of this research is to analyze the strategy and design of e-marketing websites that are in accordance with the company and can meet customer needs, as a support for marketing media and make it easier for customers to obtain information about existing products. The conclusion is that companies should use the internet as their marketing medium by creating a company website, so that the products and information offered can be easily and quickly obtained by the public


2020 ◽  
Vol 6 (1) ◽  
pp. 1-6
Author(s):  
Sugiarto Hartono

Today, the use of the internet among the public is increasing. This gives a fairly large number in the business world specifically commercial companies. The internet makes it easier for companies to carry out sales activities, for example in marketing, sales, customer relations, or supplier relations. The objectives of the study were approved and a web application was made that made it easy for PT. SBM and other companies to promote its products to the general public. General problems at PT. SBM is limited in funds and resources for approval of a product. Therefore, we need a website that can help introduce or promote products that will be sold to the general public regardless of distance and time, as well as saving promotional costs. Data collection methods used are through surveys, interviews, and literature studies. The application design method uses the Object Oriented Analysis Diagram (OOAD) method which is divided into 2 processes, namely analysis and design. The research results consist of a web that can promote company products or individuals that are more effective and efficient. The conclusion of this research is the production of web-based e-marketing that can support companies or individuals in supporting their products.


2015 ◽  
Vol 77 (4) ◽  
Author(s):  
Azham Hussain ◽  
Emmanuel O.C. Mkpojiogu

The introduction of smartphones with their accompanying capacity to access the Internet, changed the way the Internet is used. Many people now use mobile devices to browse the Web. However, the varying screen sizes of these devices portend some impact on their users’ experience, as the Web content on the devices vary in size and the navigation of pages are also different in the various devices. The advent of the responsive web design (RWD) philosophy, revolutionized the way Web pages are designed and the way they appear to the users in the various devices. RWD makes Web pages to adjust to the size of any devices’ screen irrespective of the device type. In this study, the effect of responsive web design of the user experience witha laptop and smartphone devices while using the e-Ebola Awareness System, (a Web based health awareness portal for Ebola virus disease), was measured and evaluated. The results revealed that users had a better user experience with Smartphones than with laptops while using the system, however, for most of the metrics collected, users’ experiences with the two device types were not significantly different at 95% level of confidence, implying that for those metrics, the responsive web design had a similar effect on the users’ experiences and attitudes


2020 ◽  
Vol 2020 (4) ◽  
pp. 116-1-116-7
Author(s):  
Raphael Antonius Frick ◽  
Sascha Zmudzinski ◽  
Martin Steinebach

In recent years, the number of forged videos circulating on the Internet has immensely increased. Software and services to create such forgeries have become more and more accessible to the public. In this regard, the risk of malicious use of forged videos has risen. This work proposes an approach based on the Ghost effect knwon from image forensics for detecting forgeries in videos that can replace faces in video sequences or change the mimic of a face. The experimental results show that the proposed approach is able to identify forgery in high-quality encoded video content.


Author(s):  
Matthew Hindman

The Internet was supposed to fragment audiences and make media monopolies impossible. Instead, behemoths like Google and Facebook now dominate the time we spend online—and grab all the profits from the attention economy. This book explains how this happened. It sheds light on the stunning rise of the digital giants and the online struggles of nearly everyone else—and reveals what small players can do to survive in a game that is rigged against them. The book shows how seemingly tiny advantages in attracting users can snowball over time. The Internet has not reduced the cost of reaching audiences—it has merely shifted who pays and how. Challenging some of the most enduring myths of digital life, the book explains why the Internet is not the postindustrial technology that has been sold to the public, how it has become mathematically impossible for grad students in a garage to beat Google, and why net neutrality alone is no guarantee of an open Internet. It also explains why the challenges for local digital news outlets and other small players are worse than they appear and demonstrates what it really takes to grow a digital audience and stay alive in today's online economy. The book shows why, even on the Internet, there is still no such thing as a free audience.


2020 ◽  
Vol 14 (2) ◽  
pp. 191-210
Author(s):  
Addiarrahman Addiarrahman ◽  
Illy Yanti

This study seeks to understand the pragmatism of the development of sharia economic law, and its implications for Islamic financial products in Indonesia. The data comes from the results of interviews and focus group discussions with key informants from academics, practitioners, authorities, and the public. This research finds that pragmatism in the development of Islamic economic law is an approach that still dominates the DSN-MUI fatwas. The pragmatism style used is complex-eclectic pragmatism which is represented through makhārij al-fiqhiyyah, which is to choose a mild opinion by sticking to the strongest method or also called "taysīr al-manhajī". The use of this method is intended to ensure that the fatwa is truly able to answer the needs of the business world, as well as being in line with sharia principles. DSN-MUI also does not use maslahah as a legal consideration in a free or liberal way. Rather, it returns maslahah in consideration of the method, so that it is permissible to use the bay’ al-'inān contract only in a forced state (ḍarurah).


2013 ◽  
Vol 4 (2) ◽  
Author(s):  
Rudolf Maresch

Durch den digitalen Medienwandel ist der Begriff der Öffentlichkeit problematisch geworden. Die Debatte fokussiert sich zumeist auf die Frage, ob die sogenannte bürgerliche Öffentlichkeit durch das Internet im Niedergang begriffen ist oder eine Intensivierung und Pluralisierung erfährt. Rudolf Maresch zeichnet die berühmte Untersuchung der Kategorie durch Jürgen Habermas nach und zieht den von ihm konstatierten Strukturwandel der Öffentlichkeit in Zweifel. Dagegen verweist er auf die gouvernementalen und medialen Prozesse, die jede Form von Kommunikation immer schon gesteuert haben. Öffentlichkeit sei daher ein Epiphänomen nicht allein des Zeitungswesens, sondern der bereits vorgängig ergangenen postalischen Herstellung einer allgemeinen Adressierbarkeit von Subjekten. Heute sei Öffentlichkeit innerhalb der auf Novitäts- und Erregungskriterien abstellenden Massenmedien ein mit anderen Angeboten konkurrierendes Konzept. Mercedes Bunz konstatiert ebenfalls eine Ausweitung und Pluralisierung von Öffentlichkeit durch den digitalen Medienwandel, sieht aber die entscheidenden Fragen in der Konzeption und Verteilung von Evaluationswissen und Evaluationsmacht. Nicht mehr die sogenannten Menschen, sondern Algorithmen entscheiden über die Verbreitung und Bewertung von Nachrichten. Diese sind in der Öffentlichkeit – die sie allererst erzeugen – weitgehend verborgen. Einig sind sich die Autoren darin, dass es zu einer Pluralisierung von Öffentlichkeiten gekommen ist, während der Öffentlichkeitsbegriff von Habermas auf eine singuläre Öffentlichkeit abstellt. </br></br>Due to the transformation of digital media, the notion of “publicity” has become problematic. In most cases, the debate is focused on the question whether the internet causes a decline of so-called civic publicity or rather intensifies and pluralizes it. Rudolf Maresch outlines Jürgen Habermas's famous study of this category and challenges his claim concerning its “structural transformation,” referring to the governmental and medial processes which have always already controlled every form of communication. Publicity, he claims, is an epiphenomenon not only of print media, but of a general addressability of subjects, that has been produced previously by postal services. Today, he concludes, publicity is a concept that competes with other offers of mass media, which are all based on criteria of novelty and excitement. Mercedes Bunz also notes the expansion and pluralization of the public sphere due to the change of digital media, but sees the crucial issues in the design and distribution of knowledge and power by evaluation. So-called human beings no longer decide on the dissemination and evaluation of information, but algorithms, which are for the most part concealed from the public sphere that they produce in the first place. Both authors agree that a pluralization of public sphere(s) has taken place, while Habermas's notion of publicity refers to a single public sphere.


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