Health Tourism-Based Destination Marketing

2017 ◽  
pp. 308-331
Author(s):  
Maşide Gürcü ◽  
Dilaver Tengilimoğlu
Keyword(s):  
Service Quality ◽  
Market Share ◽  
International Market ◽  
Service Process ◽  
Destination Marketing ◽  
Health Tourism ◽  
Tourism Sector ◽  
The World ◽  
The Government

Visits of people for their health caused health tourism to be created. Health tourism has a great market share in the world with a volume of 100 billion dollars. A big battle has started between companies and countries that want to get share from this market. It became necessary to be act professionally because of the competition in health tourism sector. It is very important to know the market, to determine customer requests and needs, to know the advantageous and disadvantageous of competitors and to positions itself at the correct place. It is necessary to focus on international market at health tourism process. Politicians and the government has a big role in being a destination in health tourism sector. All the factors in service process are important parts of both service quality and of branding process.

Health Tourism-Based Destination Marketing

2017 ◽  
pp. 107-131
Author(s):  
Maşide Gürcü ◽  
Dilaver Tengilimoğlu
Keyword(s):  
Service Quality ◽  
Market Share ◽  
International Market ◽  
Service Process ◽  
Destination Marketing ◽  
Health Tourism ◽  
Tourism Sector ◽  
The World ◽  
The Government

Visits of people for their health caused health tourism to be created. Health tourism has a great market share in the world with a volume of 100 billion dollars. A big battle has started between companies and countries that want to get share from this market. It became necessary to be act professionally because of the competition in health tourism sector. It is very important to know the market, to determine customer requests and needs, to know the advantageous and disadvantageous of competitors and to positions itself at the correct place. It is necessary to focus on international market at health tourism process. Politicians and the government has a big role in being a destination in health tourism sector. All the factors in service process are important parts of both service quality and of branding process.

scholarly journals Indonesian Clove Competitiveness and Competitor Countries in International Market

2020 ◽  
Vol 9 (1) ◽  
pp. 39-54
Author(s):  
Adnan Putra Pratama ◽  
Dwidjono Hadi Darwanto ◽  
Masyhuri Masyhuri
Keyword(s):  
Panel Data ◽  
Sri Lanka ◽  
Market Share ◽  
Secondary Data ◽  
International Market ◽  
Panel Data Regression ◽  
Data Regression ◽  
The World ◽  
The Government ◽  
Star Position

Trade liberalization is currently demanding every country to increase the competitiveness of its products. Indonesia as the largest clove producer in the world has a major competitor in the international market. This study aims to determine the competitiveness of Indonesia's clove exports and competing countries in the international market and determine the factors that affect its competitiveness. The data used in this study are secondary data from five major producing countries namely Indonesia, Madagascar, Tanzania, Sri Lanka, and Comoros during the period 2000-2017 sourced from UNComtrade, FAO and the World Bank. Competitiveness is measured by Revealed Comparative Advantage (RCA), Acceleration Ratio (AR) and Export Product Dynamic (EPD) while the factors that affect competitiveness are used panel data regression methods using E-Views software. The results showed that Indonesia had the lowest RCA index, the AR value showed Madagascar and Tanzania were able to capture market share in the international market and the EPD value showed that all countries occupied the rising star position except Sri Lanka in the falling star position. Panel data regression analysis results show that the market share and GDP variables significantly influence the competitiveness of the main clove producing countries while the production variables and export prices do not significantly influence the country's competitiveness. The government must dare to take policies to limit clove imports and increase exports.

Emerging Trends of Wellness and Medical Tourism in India

2020 ◽  
pp. 1-22 ◽  
Author(s):  
Anita Medhekar
Keyword(s):  
Medical Tourism ◽  
Economic Importance ◽  
World Health ◽  
Health Tourism ◽  
Private Healthcare ◽  
Emerging Trends ◽  
Tourism Sector ◽  
Knee Replacements ◽  
The World ◽  
The Government

India is a leading health tourism destination attracting patients as medical tourists from all over the world. Health tourism is a provision of private healthcare in collaboration with the government and the tourism sector. India has a competitive advantage over other countries engaged in health tourism in combining traditional Ayurveda, Yoga, Unani, Siddhi, and Homeopathy (AYUSH) with allopathic medicine and complex high end of medical surgeries such as cancer, cardiac, and hip and knee replacements. This chapter will identify the factors driving the growing economic importance of wellness and medical tourism to India, opportunities, and challenges in developing India as a global healthcare destination.

scholarly journals The Roles of English in the Development of Tourism and Economy in Indonesia

2021 ◽  
Vol 11 (3) ◽  
pp. 305-313
Author(s):  
Ida Ayu Made Sri Widiastuti ◽  
◽  
I Nengah Dasi Astawa ◽  
Ida Bagus Nyoman Mantra ◽  
Putu Herny Susanti ◽  
...  
Keyword(s):  
Human Resources ◽  
Industrial Development ◽  
World Economy ◽  
National Development ◽  
Tourism Industry ◽  
Economic Community ◽  
Industry Sector ◽  
Tourism Sector ◽  
The World ◽  
The Government

Tourism is very necessary to continue to be developed to improve the economy in Indonesia and increase the position of the country geographically, which is very strategic for tourism and the world economy. For this reason, the ability to communicate in English is absolutely necessary, in order to compete with workers from other countries, so that they can contribute to the improvement of the national economy. The ability to communicate in English is a strategic sector in the development of highly competitive human resources in the tourism industry sector and in the global economic community. By having good English communication skills, it will be easier to grab market share in the tourism industry sector and the economic sector. The tourism sector as one of the prime industrial development is developed in order to further increase the rate of national development. For this reason, it is necessary that the government continues to increase its resilience, policies, and increase the development of tourism with a view to further developing the community's economy and increasing the ability to speak English so that human resources are able to compete in various tourism industries so that the economy will increase.

Medical Tourism Service Quality

2015 ◽  
pp. 149-180
Author(s):  
Bikash Ranjan Debata ◽  
S. S. Mahapatra ◽  
Bhaswati Patnaik
Keyword(s):  
Factor Analysis ◽  
Service Quality ◽  
Medical Tourism ◽  
Validity And Reliability ◽  
Tourism Sector ◽  
Confirmatory Factor ◽  
The World ◽  
Information And Communication ◽  
National Boundaries ◽  
Tourism Service

Medical tourism, a growing phenomenon in the world today, possesses a worthwhile potential for the economic development of any country. Globalization, development of information and communication technology (ICT) and adherence to the international quality standards potentially result in a significant increase in the movement of patients and healthcare professionals across national boundaries. The demand for medical tourism in India is experiencing a tremendous growth. However, the Indian medical tourism sector faces various challenges. Since India attempts to position itself as one of the preferred global medical tourism hub, a thorough understanding of means to attract, satisfy and retain medical tourists is extremely important. Five hundred and thirty four (534) useful responses in two different phases is collected and tested to examine the validity and reliability of the scale to ensure a quantitative and statistically proven identification of the responses. The exploratory factor analysis (EFA) is used to identify the underlying dimensions of medical tourism service quality for medical tourism in India. Next, confirmatory factor analysis (CFA) was used to confirm the factor structure of the constructs and validate EFA results.

Analysis of Online Hotel Reviews During the COVID-19 Pandemic Using Topic Modeling

2021 ◽  
pp. 478-494
Author(s):  
Özlem Ergüt
Keyword(s):  
Text Mining ◽  
Service Quality ◽  
Topic Modeling ◽  
Online Reviews ◽  
Current Situation ◽  
Tourism Industry ◽  
Daily Lives ◽  
New Normal ◽  
Tourism Sector ◽  
The World

The world is facing the COVID-19 pandemic that has impacted economies and millions of people worldwide. The fact that COVID-19 is highly contagious from person to person has greatly affected the daily lives of people, and it has also had a devastating effect on many sectors, particularly the tourism industry. In order to mitigate losses for the tourism sector and for it to gain a new dynamism under the current pandemic conditions, monitoring and analyzing online reviews is an important factor for better understanding the needs and desires of customers. The purpose of this study was to determine the main topics in online reviews by foreign guests staying in İstanbul during the pandemic period using text mining techniques. The information obtained as a result of the analysis is important in terms of understanding how to manage the current situation, developing suggestions for solutions, improving service quality, making future decisions, and adapting to the new normal.

scholarly journals POLITICAL ECONOMY AND ITS IMPACT ON INTERNATIONAL TRADE

2019 ◽  
Vol 7 (3) ◽  
pp. 651-660 ◽  
Author(s):  
Rabiul Islam ◽  
Ahmad Bashawir Abdul Ghani ◽  
Muhammad Fuad Othman ◽  
Laila Suriya Ahmad Apandi
Keyword(s):  
Political Economy ◽  
International Market ◽  
The Political ◽  
Local Market ◽  
Export Trade ◽  
Long Run ◽  
The World ◽  
The Subject ◽  
The Government ◽  
Import Quotas

Purpose of the study: The aim of this study was to relate the political economy and its impact on trade and development of economy. One of the currently witnessed changes that strike out the most from previous years is the relatedness of each political economy aspect of the world. The dimension of economy can be found in different problems throughout the world and economy has become the most prioritized aspect in the 21st century. Methodology: The data for this study were obtained from existing literatures on political economy and trade as well. The methodology heavily relied on the existing previous literatures on the subject being dealt with. Results: The findings indicated that the government could decide to intervene in markets with the intention of limiting import or maximizing export. Trade barriers might be applied for the intention of limiting imports such as tariffs, import quotas, native gratified necessities, directorial strategies, and anti-dumping policies. Implications: Protectionist policies are being implemented by country by the means of protecting the local market from international market that might risk the industries inside the nation and might resulted in the depletion of the nation’s sovereignty rate. Protectionist policy can be considered as a barrier towards trade but is essential for the long run local industry.

scholarly journals Health Tourism: Customer Satisfaction with Reference to Amala Ayurvedic Hospital and Research Centre, Thrissur, Kerala

2019 ◽  
Vol 8 (S1) ◽  
pp. 84-87
Author(s):  
E. Beny Paul
Keyword(s):  
Customer Satisfaction ◽  
Natural Abundance ◽  
Research Centre ◽  
Sport Tourism ◽  
Satisfaction Level ◽  
Health Tourism ◽  
Tourism Sector ◽  
Religious Tourism ◽  
The World ◽  
New Type

The growth in the health tourism sector has been inspiring in India and the world. It is acknowledged fact that India has incredible prospective for progress of tourism. The assortment of India’s natural abundance provides the basis of a eclectic range of tourist yields and experience which embrace business, leisure, culture, adventure, spirituality, eco- tourism, sport tourism, religious tourism and many other chases. Among the unalike tourism products, Health tourism is a relatively new type of tourist activity where the main focus of travel is improving one’s health, physical appearance or fitness. So in this paper an effort has been made to study the satisfaction level of customers to Ayurveda which is one of the key elements of health tourism.

scholarly journals An Appraisal of the Potential Impacts of Covid-19 on Tourism in Nigeria

2020 ◽  
Vol 1 (1) ◽  
pp. p32
Author(s):  
Oruonye E.D. ◽  
Ahmed Y.M.
Keyword(s):  
Social Media ◽  
Job Loss ◽  
Tourism Industry ◽  
Tourism Sector ◽  
The World ◽  
Travel Restrictions ◽  
Declining Demand ◽  
The Government ◽  
Desk Review ◽  
Secondary Materials

The outbreak and spread of covid-19 disease has resulted in countries of the world placing travel restrictions and closure of their borders to movements to and from other countries. The tourism industry is one of the sectors that would be greatly affected. Data for the study was generated from desk review of secondary materials, online blogs and interview through social media chat. Findings of the study reveal that the outbreak and spread of covid-19 disease led to rapid shutdowns in cities and states across the country, which greatly affected the tourism industry. Industries in the tourism sector such as airlines, hotels, entertainment and hospitality industries are facing declining demand and patronage with travel crashes and cancellations expected to continue. The increased cancellations of hotels and travel bookings resulted in billions of dollars in revenue loss and hundreds of thousands of job loss in the country. The findings of the study reveal that covid-19 is already worsening the unemployment situations in the country, resulting in loss of substantial revenue to the government, increasing incidence of poverty among others. Based on the findings, the study recommends the need for diversification priorities to alternative sectors such as tourism and agriculture and compensation to business operators in the tourism and other critical sector.

Medical Tourism Service Quality

2016 ◽  
pp. 1433-1464
Author(s):  
Bikash Ranjan Debata ◽  
S. S. Mahapatra ◽  
Bhaswati Patnaik
Keyword(s):  
Factor Analysis ◽  
Service Quality ◽  
Medical Tourism ◽  
Validity And Reliability ◽  
Tourism Sector ◽  
Confirmatory Factor ◽  
The World ◽  
Information And Communication ◽  
National Boundaries ◽  
Tourism Service

Medical tourism, a growing phenomenon in the world today, possesses a worthwhile potential for the economic development of any country. Globalization, development of information and communication technology (ICT) and adherence to the international quality standards potentially result in a significant increase in the movement of patients and healthcare professionals across national boundaries. The demand for medical tourism in India is experiencing a tremendous growth. However, the Indian medical tourism sector faces various challenges. Since India attempts to position itself as one of the preferred global medical tourism hub, a thorough understanding of means to attract, satisfy and retain medical tourists is extremely important. Five hundred and thirty four (534) useful responses in two different phases is collected and tested to examine the validity and reliability of the scale to ensure a quantitative and statistically proven identification of the responses. The exploratory factor analysis (EFA) is used to identify the underlying dimensions of medical tourism service quality for medical tourism in India. Next, confirmatory factor analysis (CFA) was used to confirm the factor structure of the constructs and validate EFA results.

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