Impact of Social Networking Sites Among College Students With Special Reference to Rural Areas in India

Author(s):  
T. Balamurugan ◽  
M. Aravinthan

Social networking sites over the years have changed from a few user-based sites into a phenomena that has become a platform for a huge number of users. However, the growth and development of social networking sites have brought great concerns on parents and educational authorities with respect to potential risks that are facing the university students as they use online social networking frequently for gathering information. The use of social networking sites among the university students requires much attention with increasing number of students creating profile and feeding their personal information into the sites. The increasing activity on the sites by student community can negatively impact the normal activity of students' lives. This can also become a hindrance to the academic development as well as social engagement of students. Therefore, there is a need to study, assess, and evaluate the issues revolving the usage of social networking sites among the student community. The study shows that the distribution of respondents according to their influence of SNS. It shows both section-wise distribution and their composite scores. Also, the table shows the respective mean scores and standard deviation. It may be inferred that 77.50% of the respondents have stated that the influence of SNS are high, 18.55% of the respondents have stated that the influence of SNS is moderate, and 3.95% of the respondents have stated that the influence of SNS is low. However, the composite mean score (2.72), standard deviation (0.530) depicts that the respondents have stated that the influence of SNS is high.

Author(s):  
S. Thanuskodi

Social networking sites over the years have changed from a few user-based sites into a phenomena that has become a platform for a huge number of users. However, the growth and development of social networking sites have brought great concerns on parents and educational authorities with respect to potential risks that are facing the university students as they use online social networking frequently for gathering information. The risk associated with social networking sites when used for oral communication rather than face-to-face communication results in damaging interpersonal communication among the users. The results obtained from this study have shown that a reasonable number of university students use the social networking sites. Therefore, the popularity of the social networking usage by university students of Tamil Nadu and the benefits it has on the student-users have been confirmed from the findings of this study. There are also various purposes for which the students use the social networking sites to achieve and that have been investigated. Technology is a double-edged sword. Its power for bad and good resides in the users. Based on this, it is instructive to note that the relevant government authorities have to take good measures to ensure that they (student) are made to be aware of how and why they use the social networking sites.


2016 ◽  
Vol 3 (4) ◽  
pp. 267-276 ◽  
Author(s):  
Ali Waqas ◽  
Muhammad Afzal ◽  
Fakhar Zaman ◽  
Muhammad Sabir

Social networking sites are more common to the young generation worldwide. Pakistan’s major population is comprised of young generation. Thus, usage of social networking sites has become the trend among the youth of Pakistan which has strong effect on the student’s performance and habits. Thus, this study aims to examine the impact of social network usage on the university student’s academic performance of Lahore, Pakistan. Cross sectional survey technique has used in the current study. The self-administered questionnaire distributed to the 260 students of four universities of Lahore through convenient random sampling. Descriptive analysis was used to analyze the data while Chi-square (X2) analysis has performed to test the research hypotheses. The findings of the current study show that the university students of Lahore, Pakistan are using different social networking sites which has negative effect on the student’s academic performance and habits. Int. J. Soc. Sc. Manage. Vol. 3, Issue-4: 267-276


2020 ◽  
Vol 120 (2) ◽  
pp. 141-164 ◽  
Author(s):  
Syed Ali Raza ◽  
Wasim Qazi ◽  
Bushra Umer ◽  
Komal Akram Khan

PurposeSocial media experience a rapid rise in recent years and steep into almost every aspect of people's lives by altering their lifestyles and creating an impact on their wellbeing. The purpose of the present study is to examine the influence of SNSs on life satisfaction among university students by first exploring what are the key gratifications which motivates them to engage in SNSs and then focusing on the psychological outcomes including social overload and social benefit from using SNSs that affects life satisfaction among the university students.Design/methodology/approachTheory of social influence and uses and gratifications theory were used in this study to examine the motivations for using SNSs, and the impact of psychological outcomes associated with SNSs usage, i.e. social benefit and social overload on life satisfaction among university students of Pakistan. Partial least squares-structural equation modeling is used to analyze the data.FindingsThe outcomes indicate that the need for maintaining interpersonal interconnectivity, entertainment value and social enhancement value derives the students' participation in social networking sites through which they encounter social benefit and social overload. The presence of social benefit enhances life satisfaction while social overload results in decreasing life satisfaction of students. Using social networking sites influences life satisfaction in the presence of social overload and social benefit while there is no direct influence of social networking sites on life satisfaction was evidenced.Research limitations/implicationsThe present study investigated the needs that drive the use of social media through the lens of UGT & Social influence approach. The other potential determinants of social media usage intention should be analyzed by employing variables of the other models.In this study social media was examined as a general platform used by the university students of Pakistan. In future researches the driving needs should be examined in the context of specific social networking sites.Practical implicationsThe presented findings embraces the implications for the authorities of higher education institutions and policy makers as it provides the useful insights about student 2019s motivations and participation behavior in SNSs which would help in developing strategies for desirable results.Social implicationsEducational institutions can utilize the research findings by incorporating social media tools in the academic system, student's interaction with their mentors will lead towards enhanced involvement of students and intellectual skills along with upgraded academic performance which will positively influence life satisfaction of the students.Originality/valueThe scarcity of findings was observed in the local environment specifically in the context of SNSs usage and well-being of the higher education students. This study addresses the motivational factors of SNSs usage and their psychological outcomes simultaneously and focused on the investigation of social media usage drivers and its outcomes among the university students of Pakistan.


2013 ◽  
Vol 57 (1) ◽  
pp. 61-78
Author(s):  
Vincentas Lamanauskas ◽  
Violeta Šlekienė ◽  
Loreta Ragulienė ◽  
Dragos Iordache ◽  
Costin Pribeanu ◽  
...  

The use of social networking websites is becoming increasingly popular. While there are many reasons for this, the rapid spread of ICT is one of the most determining factors. New technologies provide various possibilities for education and in relation to social networking websites it is worth emphasizing their diverse possibilities. The functionality of social networking websites is increasing, and this, in its own way, opens many possibilities for the consumers, a factor encouraging the usage of social networking sites. This research relates to the usage of social networking websites. The purpose of the research is to ascertain how university students from a range of European countries (Lithuania, Romania, Ukraine, Czech Republic, Turkey) use social networking websites; how they value them; what opinion they have about various social networking websites; what they know about them. A questionnaire, Social Networks, with 16 questions was used in the research. The breakdown of the questions is as follows: 3 questions were allotted to establishing the characteristics of the respondents and 5 open ended type questions were to possible advantages and disadvantages of SNW. The 6th question was assigned to evaluate the frequency of social networking website usage. A list of 23 main networking websites was presented. The 8th question was to evaluate the functions of social networking websites (e.g., communication, advertisement, friend search, information exchange and so on). In addition, the questionnaire also presented 26 various type statements about social networking websites and respondents were asked to evaluate these by applying the interval Likert scale (from “Completely agree” to “Completely disagree”). The original questionnaire was translated into the national languages by the local researchers involved in the study. This education research was carried out in 2012-2013, recognizing that it is especially important to understand the essential motives of using social networking websites, to analyze their probable advantages and disadvantages, to make some comparisons among students from the different countries. The findings illustrated that the respondents knew a lot of social networking websites, with the most frequently visited and most popular being: You Tube, Facebook and Google+. The most important functions put forward by the university students were: communication, learning and exchanging information, texting. Gender differences were noted in the case of valuing social networking websites. The university students pointed out the following SN website advantages: (a) the possibility to communicate with many people at one time, (b) to get in touch with the people seen long ago also with the friends and relatives living abroad, (c) the possibility to find proper information and share it, etc. The respondents also noted that SN website had disadvantages. They indicated: lack of information publicity, a lack of privacy, insecurity in presented data, possible lies, deceptions, etc. Key words: comparative analysis, ICT, social networking websites, university students.


2014 ◽  
Vol 8 (1) ◽  
pp. 56-78 ◽  
Author(s):  
Juan D. Borrero ◽  
Shumaila Y. Yousafzai ◽  
Uzma Javed ◽  
Kelly L. Page

Purpose – The purpose of this study is to determine the beliefs that influence university students to use social networking sites (SNS) for expressive participation in social movements. Design/methodology/approach – The original technology acceptance model (TAM), a quantitative methodological approach, and a survey were used to collect responses from 214 university students in Spain. Structural equation modelling was used to test the proposed relationships. Findings – Results confirm that the perceived ease of use (PEU) and perceived usefulness (PU) of SNS significantly affect a student's intention to use SNS for expressive social participation in social movements, with use intention significantly affecting actual participation. There was no significant moderating effect of students' gender on these relationships. Originality/value – Although there is much discussion in the popular press about how people use SNS, there is no published empirical research on the determinants that contribute to a person's intention to use and actual use of SNS in the context of social movements. This paper is one of the first studies to investigate young people's perception of the SNS usefulness and ease of the use for participation in social movements.


Author(s):  
Djeboub Walid

This study aimed to show the extent of teenagers who represent students Tèbessa University contents of violence and crime that is seen or published or traded them through the media and communication affected, especially through social networking sites and networks, such as Facebook and stringing YouTube and Skype, etc., which may contribute to the formation and strengthening of behaviors negative in these through the following problem: Do you contribute to social networking sites through the implications of violence and crime in a negative impact on the behaviors of the students within the university community ?, also deliberately researcher to sample the estimated inventory of 50 students schooled at the Faculty of Economics and Commercial Sciences and Management Sciences of each section by an estimated 10% of the study population as a whole's (2000) the adoption of simple random sampling technique, the results have also been addressing the adoption system (SPSS) , Which resulted in the results: the presence of a statistically significant correlation between the students' use of social networking sites and the spread of deviant behavior within the university community?, And no statistically significant differences in the adverse effects of the use of social networking sites on the behavior of students depending on the sex variable, the largest of any female average for the benefit of, No statistically significant differences in the adverse effects of the use of social networking sites on the behavior of students depending on the variable physical level ?,No statistically significant differences in the adverse effects of the use of social networking sites on the behavior of the students due to the level of scientific student ?,The study also called attention to the recent media study the impact of the implications of violence and crime across social networking on the behavior of young people and adolescents sites, spreading awareness programs to help solve the problems of this phenomenon.


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